Tara urges us to push beyond the rhetoric of re-ignition, to how we might better nurture the flame with long-term support for the micro-enterprises, creative start-ups and community-partnerships... And all spinning around a transformed shopping street - Bridge Mall - a powerful precedent for how public and private interests can unite around a shared vision.
Become an honorary Balla-fornian in Episode 15 with Tara Poole and subscribe to FreeThinking wherever you get your podcasts!
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