Episode 108: The Independent Broker Podcast - Guillermo Serafin

Guillermo Serafin joins host Joseph Gozlan on The independent Broker Podcast, sharing lessons learned from his journey and discussing the crucial aspects of being a broker such as recruiting agents and retention, marketing & lead generation, commission structure, technology & tools they use, and more!

00:00 00:22 Background about your brokerage 02:59 What’s your commission structure 08:37 What do you do for recruiting? 11:06 Are you providing leads? 17:04 Do you promote your brand 21:40 What technology tools and systems are you using? 33:48 What’s the hardest part about being independent? 35:08 What’s the best part about being independent? 35:37 Best advice for an agent that wants to open their own brokerage 35:37 Best advice for an agent that wants to open their own brokerage 35:52 What are your goals for 2023? 37:19 How can our viewers contact you?

Email: [e-mail]