The Cook Brothers join host Joseph Gozlan on The Independent Broker Podcast, sharing lessons learned from their journey and discussing the crucial aspects of being a broker such as recruiting agents and retention, marketing & lead generation, commission structure, technology & tools they use, and more!
00:00 00:47 Background about your brokerage 06:18 What are your goals for 2023? 08:01 What do you do for recruiting? 11:08 Are you still in production? 13:15 What’s your format? Team or independent agents? 14:58 Are you providing leads? 17:07 What’s your commission structure 18:46 Do you promote your brand 21:58 What technology tools and systems are you using? 31:23 What’s the hardest part about being independent? 38:06 What’s the best part about being independent? 41:01 Best advice for an agent that wants to open their own brokerage How can our viewers contact you?
Texas: jcook@metrorea.com California: rcook@metrorea.com
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