Rafael Cortez's $989,766 Real Estate Transformation
In this episode of the REsimpli podcast, Sharad sits down with Rafael Cortez, a seasoned real estate investor, wholesaler, and business psychologist. Rafael shares his transformative journey, starting out as a firefighter before transitioning into entrepreneurship. He launched a transportation business, eventually selling it to focus full-time on real estate in 2009. Initially drawn to fixing and flipping houses, Rafael later shifted gears to wholesaling, realizing it was a more scalable and less stressful model. His real estate ventures grew to cover multiple states, with a strong focus on building effective systems and processes to maximize efficiency and minimize stress. His strategic approach allowed him to expand nationally while still maintaining a balance between his businesses and personal life.
Rafael reflects on the challenges of scaling his real estate business and how he evolved from operating in a survival mindset to prioritizing lifestyle entrepreneurship. For him, success is about aligning with his values and lifestyle rather than just chasing profits. He also discusses the importance of consistency and systems in real estate, empowering his team, and how his coaching business is focused on fostering entrepreneurship.
To connect with Rafael and learn more about his journey or coaching program, you can reach him by visiting https://www.reiwholesaling.com/ or @rafaelcortezceo on Instagram.
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