The Social Geeks Podcast
It’s no secret that marketing is a great way to grow your business. What isn’t often talked about is the fact that it can also be one of the most challenging and time-consuming aspects of running a small business. Join the social geeks to learn the tips, tricks and ideas to get your business online and thrive during this global pandemic. Step by step, let the geeks show you the way to navigate your way to success.
Episodes
Welcome to the Social Geeks way of working!
This video breaks down how we communicate, collaborate, and keep things running smoothly—without spamming your inbox or stealing your evenings.
We’re big on efficiency + effectiveness: clear processes, respectful office-hours communication, and zero guesswork about what’s needed, when, and where.
You’re always in control of your notifications, and we’re easy to reach via Google C...
The practical strategies for leveraging AI tools to enhance digital marketing efforts, particularly for small businesses. Kyle discusses the benefits of Performance Max and Demand Generation campaigns, the importance of targeting specific audiences, and how to craft effective ads using advanced AI features. He also explains the relevance of Google search in the age of AI and provides valuable tips on structuring successful ad campa...
Are you tired of spending a fortune on multiple software subscriptions? In this video, we share how we helped a client save over $13,000 annually by switching to High Level CRM. We walk you through our step-by-step process, from initial discovery to the complete migration of various tools, all to streamline operations and reduce costs. Learn how you can achieve similar results for your business through practical, effective solution...
Are you facing unusual website traffic or suspicious ad performance fluctuations? In this episode, Kyle from Social Geeks Digital Agency dives deep into the alarming rise of intelligent bot cyber-attacks targeting small businesses. Learn how these bots disrupt your analytics, waste your ad spend, and cause fake orders. Discover actionable steps to identify and block malicious traffic using the right plugins, apps, and services. Kyl...
This isn't the video I planned to make today. Waking up to the tragic news in Sydney this morning, on the first day of Hanukkah and so close to Christmas, has weighed heavy on my heart.I wanted to take a moment to pause the usual business talk to reflect on what really matters. It feels like the world is hurting right now. Between this tragedy and the personal losses I know many are facing, but I still hold so much hope for hum...
In this video, we dive into a case study of a local floor cleaning business and their journey with Google Ads. The business had previous difficulties with high costs and low conversion rates. We conducted an audit, redesigned their landing page, implemented Google Performance Max campaigns along with search campaigns, and achieved remarkable results.
00:00 Introduction to the Case Study
00:14 Client Background and Initial Cha...
In this comprehensive workshop, learn everything you need to know about setting up Google Ads for your small business. Join us as we walk through keyword research, campaign creation, setting bidding strategies, location targeting, audience segments, and much more. This step-by-step guide is perfect for beginners who want to optimize their ad campaigns and drive traffic or leads to their website. Follow along and start achieving bet...
BOOK YOUR FREE DIGITAL MARKETING & STRATEGY CALL:https://socialgeeks.com.au/linksIn this workshop, learn the essentials of Google Ads and how they fit into the digital marketing landscape. Hosted by Kyle Meloche from Social Geeks Digital Agency, this session aims to help small business owners gain confidence in managing their own Google Ads campaigns. We'll cover topics like campaign setup, understanding search types, keywo...
When someone asks ChatGPT, Gemini, or Perplexity who the best business is in your area—will your name show up? In this video, we break down exactly how to get your business visible in AI search and why this is the Google moment of 2025.
⏱️ Timestamps:
00:00 – Intro: Why AI search matters for local businesses
01:05 – The Google moment: AI search in 2025
02:40 – AI indexing (Google Gemini, Bing Chat, Perplexity & more...
How digital marketing and automation helped an Australian real estate agency boost sales, streamline operations, and achieve a high return on ad spend.
00:00 – Digital Transformation
01:00 – Lead Generation
02:00 – Results & ROI
03:00 – Room for Growth
04:00 – Boosting Conversions
05:00 – Our Approach
06:00 – Final Thoughts
Get ready for a deep dive into the biggest announcements from Google I/O 2025! Discover how the latest AI breakthroughs will impact small businesses, marketing, and the future of digital content. Use the timestamps below to jump to the topics that matter most to you.
Timestamps:
...
In this episode, we share the inspiring success story of Jenny from Pop and Dangle, who attended our Facebook ads workshop and achieved her first five sales through her e-commerce website. We delve into the strategies used, including focusing on purchases over traffic, conducting A/B tests for optimized ads, and setting up email automation in Shopify. The video highlights the importance of targeted campaigns and email follow-ups to...
This video is a full recording of our first-ever Facebook Ads workshop on the Sunshine Coast! We're diving deep into the essentials to help you get your campaigns up and running effectively.
In this workshop, you'll learn:
How to set up your Facebook Pixel to track results.
Navigating the Meta Business Suite like a pro.
The difference between boosting posts and creating campaigns in Ads Manager.
How to craft a compelling off...
Join Kyle from Social Geeks Digital as he returns to his alma mater, Auckland University of Technology, to share insights from his guest lecture on marketing technology. Dive into the world of MarTech and learn about tools that digital agencies and businesses use to streamline their marketing strategies. From the benefits and challenges of various platforms like High Level CRM and HubSpot, to key trends in the digital marketing spa...
In this special New Year's episode of the Social Geeks podcast, our host Kyle Meloche joins Jac & Ben from @WeddingPlanningAcademy on the Wedding Empires podcast to celebrate the beginning of 2025.
They dive deep into the Go High Level CRM suite, which the Social Geeks agency utilizes and resells under their own Social Geeks CRM Suite. The discussion covers the CRM's diverse features, from AI agents handling calls to the m...
Essential SEO Strategies for Small Businesses In this episode, digital strategist Kyle from Social Geeks Digital Agency breaks down the essentials every small business should know before investing in digital ads. Kyle covers the importance of having a well-optimized website, focusing on brand awareness, and the role of search engine optimization (SEO). Key topics include on-page and off-page SEO, the significance of keyword researc...
I'm back after some exciting ventures in the UK and New Zealand, where we've launched new AI-driven platforms.
https://airealestate.co.nz
https://socialgeeks.io
Join me as I share how AI is transforming real estate and digital marketing, helping agents and businesses manage their communications more efficiently. I had the privilege of speaking at a New Zealand real estate conference and have witnessed incredible advancements i...
Sign Up For The AI Real Estate Waitlist! https://airealestate.co.nz
In this episode, Kyle from Social Geeks Digital Agency discusses five ways to implement AI technology in your business to save time and enhance efficiency. From handling inquiries and marketing to video content and appointment setting, Kyle provides practical tips to leverage AI assistants. This video is especially useful for real estate professionals dealing with ...
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https://socialgeeks.io/webinar-registration
Sign up for a 30 Day Free Trial:
https://socialgeeks.io/
Join Kyle, the digital strategist and owner of Social Geeks Digital Agency, in this episode of the Social Geeks podcast as he shares his journey from chaos to streamlined efficiency in his business. Learn how creating step-by-step systems for sales and marketing can save time, reduce errors, and boost profitabi...
Do you want more Google Reviews for your business? Who doesn't! We are going to show you how to quickly build up more reviews, and set up an automated process to ensure you're asking your customers for reviews too.
Kyle from social geeks introduces two workflows designed to help businesses improve their online reviews: a continuous management strategy and a review campaign for quick wins. He explains how to use the CRM suite to a...
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