The Social Geeks Podcast

The Social Geeks Podcast

It’s no secret that marketing is a great way to grow your business. What isn’t often talked about is the fact that it can also be one of the most challenging and time-consuming aspects of running a small business. Join the social geeks to learn the tips, tricks and ideas to get your business online and thrive during this global pandemic. Step by step, let the geeks show you the way to navigate your way to success.

Episodes

August 7, 2025 10 mins

In this episode, we share the inspiring success story of Jenny from Pop and Dangle, who attended our Facebook ads workshop and achieved her first five sales through her e-commerce website. We delve into the strategies used, including focusing on purchases over traffic, conducting A/B tests for optimized ads, and setting up email automation in Shopify. The video highlights the importance of targeted campaigns and email follow-ups to...

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This video is a full recording of our first-ever Facebook Ads workshop on the Sunshine Coast! We're diving deep into the essentials to help you get your campaigns up and running effectively.


In this workshop, you'll learn:

How to set up your Facebook Pixel to track results.

Navigating the Meta Business Suite like a pro.

The difference between boosting posts and creating campaigns in Ads Manager.

How to craft a compelling off...

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Join Kyle from Social Geeks Digital as he returns to his alma mater, Auckland University of Technology, to share insights from his guest lecture on marketing technology. Dive into the world of MarTech and learn about tools that digital agencies and businesses use to streamline their marketing strategies. From the benefits and challenges of various platforms like High Level CRM and HubSpot, to key trends in the digital marketing spa...

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In this special New Year's episode of the Social Geeks podcast, our host Kyle Meloche joins Jac & Ben from   @WeddingPlanningAcademy  on the Wedding Empires podcast to celebrate the beginning of 2025. 

They dive deep into the Go High Level CRM suite, which the Social Geeks agency utilizes and resells under their own Social Geeks CRM Suite.  The discussion covers the CRM's diverse features, from AI agents handling calls to the m...

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Essential SEO Strategies for Small Businesses In this episode, digital strategist Kyle from Social Geeks Digital Agency breaks down the essentials every small business should know before investing in digital ads. Kyle covers the importance of having a well-optimized website, focusing on brand awareness, and the role of search engine optimization (SEO). Key topics include on-page and off-page SEO, the significance of keyword researc...

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I'm back after some exciting ventures in the UK and New Zealand, where we've launched new AI-driven platforms. 

https://airealestate.co.nz
https://socialgeeks.io

Join me as I share how AI is transforming real estate and digital marketing, helping agents and businesses manage their communications more efficiently. I had the privilege of speaking at a New Zealand real estate conference and have witnessed incredible advancements i...

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Sign Up For The AI Real Estate Waitlist! https://airealestate.co.nz

In this episode, Kyle from Social Geeks Digital Agency discusses five ways to implement AI technology in your business to save time and enhance efficiency. From handling inquiries and marketing to video content and appointment setting, Kyle provides practical tips to leverage AI assistants. This video is especially useful for real estate professionals dealing with ...

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Join Kyle, the digital strategist and owner of Social Geeks Digital Agency, in this episode of the Social Geeks podcast as he shares his journey from chaos to streamlined efficiency in his business. Learn how creating step-by-step systems for sales and marketing can save time, reduce errors, and boost profitabi...

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Do you want more Google Reviews for your business?  Who doesn't!  We are going to show you how to quickly build up more reviews, and set up an automated process to ensure you're asking your customers for reviews too.

Kyle from social geeks introduces two workflows designed to help businesses improve their online reviews: a continuous management strategy and a review campaign for quick wins. He explains how to use the CRM suite to a...

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Kyle, the digital strategist at Social Geeks Digital Agency, highlights the importance of video marketing for businesses in 2024. He discusses five key reasons why video content is a must for businesses: 1) Video's dominance on all platforms, including Tik Tok and YouTube; 2) The role of video in enhancing online visibility and SEO; 3) Increasing customer engagement through video; 4) The rise of social commerce and live videos; and...

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In this detailed conversation we delve into the importance of tracking your sales and marketing and the pivotal role of a Customer Relationship Management (CRM) tool. Specifically, we focus on HubSpot CRM which we consider a highly recommended tool for all businesses. We walk you through a real-life case study of a 24/7 fitness gym we worked with in 2023, where implementing HubSpot CRM drastically improved their sales and marketing...

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In this revealing talk, the speaker highlights the importance of a positive mindset in business and marketing, citing the benefits it has on personal health and business longevity. He cites a conversation between Elon Musk and Peter Diamandis as an example of the significance of the right mindset. He delves into his marketing strategy of using videos, irrespective of platforms like Facebook, Instagram, and TikTok, and its benefits ...

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In this in-depth video, we take a closer look at how your business can thrive using Facebook and Google ads. Using actual reports, we show you the reach, amount spent, and client earnings we have managed over a year. The discussion covers the importance of Facebook ads for driving website clicks and conversions, and how it generated $3 million in the last year for our clients. We also reveal that the ROI for e-commerce businesses w...

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In this video, you will learn about two important last-minute strategies to aid businesses during the Black Friday and Cyber Monday sales rush. First, try using existing social media content and promoting them to Advantage Plus audiences, Meta's new AI innovation. This approach amplifies social proof, engagement, and possibly sales. Secondly, you can try creating a Google search campaign based on Black Friday deals in the industry ...

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Running a business is often compared to a marathon, not a sprint, and like any long-distance race, it requires excellent mental and physical preparation. On today's episode, which coincides with World Gratitude Day on 21st September, we discuss the importance of personal well-being in your entrepreneurial journey.

We dive into the nuts and bolts of forming healthy habits, be it quality sleep, a well-balanced diet, or regular exerci...

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Are you a small business owner eager to maximise your digital reach but find yourself lost in the maze of online advertising? This episode is your lifeline! We delve into the transformative power of Google Ads, breaking down how you can harness Artificial Intelligence, audience analytics, and budget-friendly strategies to elevate your business. Tune in to unravel the best-kept secrets of Google Ads, making your campaigns more effec...

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Tune in as we dive deep into the game-changing wisdom shared by the legendary @garyvee during his electrifying talk in Brisbane! 💥

From business to health, Gary's perspective on success is refreshingly simple yet profoundly impactful. We unveil the parallels between getting fit and thriving in business, where the formula is crystal clear but the hustle is real.

Discover the power of "eating better" in the business world – quality ...

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"In this episode, we bring you an insightful speech by Kyle Meloche, a Digital Strategist at Social Geeks Digital Agency, delivered live at a BX Networking xCite event. Kyle delves into the profound influence of Google on the modern customer journey, painting a vivid picture with engaging analogies and relatable examples.

Listen in as Kyle explains how Google serves as the Global Purchasing System (GPS) in today's digital world, gu...

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Join Kyle, an expert in the field of artificial intelligence (AI), at BX Networking in Buderim, Sunshine Coast, for an insightful presentation on how to leverage AI in your business. In this engaging talk, Kyle will share valuable AI tips and strategies that can revolutionize the way you operate and grow your business. Discover the potential of AI and its applications across various industries, from streamlining operations to enhan...

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June 26, 2023 11 mins

Welcome to the latest episode of the Social Geeks Digital Podcast, where we bring you the most relevant and up-to-date digital strategies to empower your business. This episode is titled "The Small Business Guide To Chat-GPT."

In this episode, our CEO and experienced digital strategist, Kyle Meloche, delves into the fascinating world of artificial intelligence, with a special focus on OpenAI's language model, ChatGPT. Kyle breaks d...

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