The Social Geeks Podcast

The Social Geeks Podcast

It’s no secret that marketing is a great way to grow your business. What isn’t often talked about is the fact that it can also be one of the most challenging and time-consuming aspects of running a small business. Join the social geeks to learn the tips, tricks and ideas to get your business online and thrive during this global pandemic. Step by step, let the geeks show you the way to navigate your way to success.

Episodes

March 20, 2024 9 mins

Do you want more Google Reviews for your business?  Who doesn't!  We are going to show you how to quickly build up more reviews, and set up an automated process to ensure you're asking your customers for reviews too.

Kyle from social geeks introduces two workflows designed to help businesses improve their online reviews: a continuous management strategy and a review campaign for quick wins. He explains how to use the CRM suite to a...

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Kyle, the digital strategist at Social Geeks Digital Agency, highlights the importance of video marketing for businesses in 2024. He discusses five key reasons why video content is a must for businesses: 1) Video's dominance on all platforms, including Tik Tok and YouTube; 2) The role of video in enhancing online visibility and SEO; 3) Increasing customer engagement through video; 4) The rise of social commerce and live videos; and...

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In this detailed conversation we delve into the importance of tracking your sales and marketing and the pivotal role of a Customer Relationship Management (CRM) tool. Specifically, we focus on HubSpot CRM which we consider a highly recommended tool for all businesses. We walk you through a real-life case study of a 24/7 fitness gym we worked with in 2023, where implementing HubSpot CRM drastically improved their sales and marketing...

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In this revealing talk, the speaker highlights the importance of a positive mindset in business and marketing, citing the benefits it has on personal health and business longevity. He cites a conversation between Elon Musk and Peter Diamandis as an example of the significance of the right mindset. He delves into his marketing strategy of using videos, irrespective of platforms like Facebook, Instagram, and TikTok, and its benefits ...

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In this in-depth video, we take a closer look at how your business can thrive using Facebook and Google ads. Using actual reports, we show you the reach, amount spent, and client earnings we have managed over a year. The discussion covers the importance of Facebook ads for driving website clicks and conversions, and how it generated $3 million in the last year for our clients. We also reveal that the ROI for e-commerce businesses w...

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In this video, you will learn about two important last-minute strategies to aid businesses during the Black Friday and Cyber Monday sales rush. First, try using existing social media content and promoting them to Advantage Plus audiences, Meta's new AI innovation. This approach amplifies social proof, engagement, and possibly sales. Secondly, you can try creating a Google search campaign based on Black Friday deals in the industry ...

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Running a business is often compared to a marathon, not a sprint, and like any long-distance race, it requires excellent mental and physical preparation. On today's episode, which coincides with World Gratitude Day on 21st September, we discuss the importance of personal well-being in your entrepreneurial journey.

We dive into the nuts and bolts of forming healthy habits, be it quality sleep, a well-balanced diet, or regular exerci...

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Are you a small business owner eager to maximise your digital reach but find yourself lost in the maze of online advertising? This episode is your lifeline! We delve into the transformative power of Google Ads, breaking down how you can harness Artificial Intelligence, audience analytics, and budget-friendly strategies to elevate your business. Tune in to unravel the best-kept secrets of Google Ads, making your campaigns more effec...

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Tune in as we dive deep into the game-changing wisdom shared by the legendary @garyvee during his electrifying talk in Brisbane! 💥

From business to health, Gary's perspective on success is refreshingly simple yet profoundly impactful. We unveil the parallels between getting fit and thriving in business, where the formula is crystal clear but the hustle is real.

Discover the power of "eating better" in the business world – quality ...

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"In this episode, we bring you an insightful speech by Kyle Meloche, a Digital Strategist at Social Geeks Digital Agency, delivered live at a BX Networking xCite event. Kyle delves into the profound influence of Google on the modern customer journey, painting a vivid picture with engaging analogies and relatable examples.

Listen in as Kyle explains how Google serves as the Global Purchasing System (GPS) in today's digital world, gu...

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Join Kyle, an expert in the field of artificial intelligence (AI), at BX Networking in Buderim, Sunshine Coast, for an insightful presentation on how to leverage AI in your business. In this engaging talk, Kyle will share valuable AI tips and strategies that can revolutionize the way you operate and grow your business. Discover the potential of AI and its applications across various industries, from streamlining operations to enhan...

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June 26, 2023 11 mins

Welcome to the latest episode of the Social Geeks Digital Podcast, where we bring you the most relevant and up-to-date digital strategies to empower your business. This episode is titled "The Small Business Guide To Chat-GPT."

In this episode, our CEO and experienced digital strategist, Kyle Meloche, delves into the fascinating world of artificial intelligence, with a special focus on OpenAI's language model, ChatGPT. Kyle breaks d...

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Welcome to the Social Geeks Digital Podcast, where we explore the ever-evolving world of digital marketing and uncover the latest trends shaping the industry. In this exciting episode, we dive deep into the realm of 2023 and bring you the top 10 digital marketing trends that are revolutionizing the way businesses connect with their audiences.

Join our expert host Kyle Meloche as he shares insightful strategies and expert opinions o...

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Welcome to a new episode of the Social Geeks podcast! In this episode, titled "A Beginner's Guide to Google Ads," we dive into the world of one of the most powerful online advertising platforms. Join us as we demystify Google Ads and provide a step-by-step guide for beginners.

Hosted by digital strategist Kyle Meloche, this episode will equip you with the knowledge and tools you need to navigate the intricacies of Google Ads. From ...

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In this episode of the Social Geeks Digital Marketing Podcast, host and digital strategist Kyle Meloche breaks down the essential digital advertising terms that every small business owner needs to know. From CPM to CPC to retargeting, Kyle explains these terms in easy-to-understand language and provides real-world examples of how small businesses can use digital advertising to reach their target audience and achieve their marketing...

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Do you have limited budget to throw at your sales and marketing? Are you're trying to get the maximum ROI that you can for your business?  Well, You're in luck. This episode is all about how you can spend a thousand dollars or less a month on your marketing to get started out, to maximize your ROI. In this episode, Kyle provides tips for business owners and entrepreneurs who have a limited budget for sales and marketing. With a bud...

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In this podcast, Kyle from Social Geeks Digital Agency discusses conversion rate optimization (CRO) and the importance of improving your website's conversion rates. Kyle presents a case study in which a landing page was improved, resulting in a significant increase in sales. He provides tips for improving above the fold content, minimizing content on a page, social proofing, and creating strong calls to action. Kyle suggests checki...

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In this episode of Social Geeks Podcast, Kyle Meloche discusses how to market your business like a pro with digital marketing strategies from A to Z. You will learn how to develop strong and innovative strategies to promote your business brand, products, and services. You will also learn how to identify trends and insights by effectively using all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display a...

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In this exclusive case study, we share how we were able to grow an advertising account from $0 in sales to over $500,000 in less than 3 months using an aggressive scaling strategy on Meta (formerly Facebook) Ads.

We break down our approach and share the exact tactics and techniques we used to achieve this incredible result. By implementing our proven methods, you too can experience exponential growth in your advertising campaigns. ...

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Lead generation is the process of finding and attracting potential customers for your business or service. It is one of the most important aspects of marketing, as it helps you fill your sales pipeline with qualified leads who are interested in what you offer. In this video, you will learn:

✅ What is lead generation and why it matters

✅ How to define your target audience and buyer persona

✅ How to create a lead magnet that offers v...

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