Whisk Management

Whisk Management

Welcome to Whisk Management, the podcast for cakers, bakers, and sweet entrepreneurs! If you’re looking to run a sweet business that makes you money, allows you to express your creative voice, and ACTUALLY brings you happiness, then you’ve come to the right place!

Episodes

May 12, 2025 27 mins

Get out your throwing sprinkles because the Whisk Management Shop is officially open for business! 🎉

Today I walk you through the two digital products now available—my Wedding Cake Consultation Guide and Ultimate Wedding Cake Cutting Guide Toolkit—and how they’re designed to help cake designers like you streamline your process and elevate your client experience.

In this episode we’re talking:

  • What’s inside the new Whisk Man...

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In this episode, I sit down with Kristina Malone, the passionate force behind Kristina’s Kitchen and Kristina’s Cakery in Millville, DE. With roots in hospitality and a heart for her community, Kristina shares her entrepreneurial journey—from launching a café during the height of COVID to becoming a go-to spot for gluten-free and vegan baked goods. This conversation is packed with real talk, valuable insights, and plenty of inspira...

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We're BACK with Part Two of my business relocation and glow up story! Join me as I fill you in on the nitty gritty details of this complicated process and what I'm learning from them. 

This episode, we continue the journey and I'm spill ALLLL the tea on:

  • The process of applying for and speaking at a public zoning hearing and how I was faced with some opposition
  • The endless back-and-forth with our favorite person, the health i...
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Today's guest sets trends, concocts gorgeous flavor combos, and is a pro buttercream squiggler (yeah, I said squiggler!) It's the first guest episode of Season 3 and we are starting things off with a BANG! I'm honored to welcome one of my personal favorite cake creatives and pastry chefs, Bronwen Wyatt, into the studio. We're talking:

  • Trends! Is nothing original anymore or does it need to be that way in order for us to lea...
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March 10, 2025 35 mins

We're BAAAAACKKKKK (For Season 3!)

Hello hello friends! My winter break is officially over, the weather is starting to rise above 20 degrees here in New England and it's TIME for Whisk Management Season 3! I literally can't believe we're here, but because of all of you, your interest in my content, and the amazing community of Whisktakers (both listeners and guests) have made this so fun for me and worth continuing :) This episode...

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New Year... Same BADASS you!

Well friends, it's the FINAL episode of Season 2 and we are going out with a BANG (and maybe a little treat too)! Today we welcome Non-Diet Nutritionist, Sturdy Girl, and Mayor of the Little Treat Life, Maria Sylvester Terry to the pod! She is one of my FAVORITE content creators ever ever on IG, and if you're looking for someone to pump you up and tell you things you need to hear (lovingly) with big BFF...

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Today we welcome a true wedding cake chameleon to the pod,  because she can DO IT ALL!

Sugar flowers? Yes. Modern, colorful fondant cakes? Yes. Buttercream ruffles, petals, Lambeth? YEP. Baroque classical beauties? You know where I'm going with this.

Jenna Jenkins is the face behind ButterSugarFlour, 2024 winner of Best Wedding Cakes at the American Cake Awards, AND the Executive Cake Designer at Philadelphia-based Cescaphe Events.

...

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HAPPY HALLOWEEN WHISKTAKERS!

It’s become a thing on the podcast to have a fun episode for Halloween. After filming Halloween Baking Championship Season 8 in 2022, Halloween has become a super meaningful holiday to me! Last year I welcomed two past HBC winners for a fun roundtable. This year, I knew I had to go even bigger… so I invited HBC JUDGE, Pastry Chef Extraordinaire, and the entrepreneur behind the infamous Piecaken, Zac You...

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Sometimes being a business owner makes us feel like a solo juggling act at the circus.  Four balls in the air was fine, but then we add another, and another, and soon we've got 15 going all at once!

Our guest today is learning how to become an expert "juggler" and is here to share her tips on how you, too, CAN and WILL earn a standing ovation from your audience. Whether its figuring out how to blend biz life and family life, findin...

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Cake stands and sugar flowers and dowel rods, oh my!

The World of wedding cakes is strange, beautiful, and honestly a little daunting- especially if you're trying to break onto the scene for the first time.  In today's episode, I'm giving you all of my tips and tricks and telling you MY story of how I found my niche in the wedding industry as a wedding cake designer.  We'll Discuss:

  • My journey from culinary school to working i...
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"Do no harm, take no s***." (Now that’s a motto I can live by!)

And it happens to be the approach our guest takes to running their business. Obsessed. 

Today we welcome award-winning wedding planner, ultimate powerhouse boss-lady, and accidental badass entrepreneur Taryn Blake to the pod!

We’re talking about:

  • How she accidentally fell into the wedding industry and loved the freedom so much that she left her six-figure corporate...
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As Beyonce once said, "lemme upgrade ya"!

If you really think about it, most of our time as business owners isn't spent doing the thing we actually are in business for. Instead, we're spending our time marketing, e-mailing, creating invoices- ALLL of that back end work that helps keep things moving AND keeps our clients HAPPY! Today's episode is going to help you take a deep dive into your processes and hone in on some ways to bett...

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Luxury is in the details, and nobody embodies that more than today's guest!

On this episode, we're welcoming the supremely talented Alexandria Carmona from Toronto's Finespun Cakes. Not only is she a true sugar flower wizard, she's also an expert at creating romantic, flowy, and DELICIOUS luxury wedding cakes (and she can teach you how to do the same thing!).

She joins Blayre in the studio to discuss:

  • How she entered the whimsi...
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WE'RE BACK WITH PART TWO OF THE PRIDE MONTH SERIES!

Last episode we talked about some changes you can make in your business to make your space safe and more inclusive. This week, we're inviting Blayre's past clients (and friends!) Calvin and Orin Macon Phillips onto the pod to hear about their experience planning a wedding as a Queer couple.  We're discussing:

  • The good, the bad, and the ugly of searching for inclusive wedding ...
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HAPPY PRIDE MONTH, WHISKTAKERS!!!

Here on the Whisk Management Pod, Pride is 365, baby! And this month I'm bringing you not one, but TWO episodes that will help you foster genuine inclusivity within your business!

Today we're talking about the work you should be doing as a business owner if you want to make your business a safe space for Queer clients.  We're discussing:

  • Some basic Queer terminology that you might want to be f...
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Today we introduce Pastry Chef and #1 fan of the pod, Aaron Davis! Aaron is not only a wildly talented pastry chef, cake artist, and baker, but he's a personal friend of Blayre's and has so many awesome things to share with us today.  In this episode, Aaron and I are talking about:

  • His personal and professional growth since graduating in the middle of the Pandemic, and how he's honing in on finding what brings him joy in his ...
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Sometimes, business ownership isn't all sunshine and roses. Today we're talking about what happens when you've girlbossed for so long that you can't possibly girlboss ANY LONGER.  May is Mental Health Awareness month, so I'm bringing you some episodes to help remind you that there's nothing wrong with a little pausing, contemplation, and focusing inward. So if you're feeling like turning off the alarm, rolling over and hiding back ...

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If at first you don't succeed... Learn from that shit and keep going!!!!! In today's guest episode, we get to chat with a true Macaron Princess. Crystal Arvelo is no stranger to making things work (I mean, she chose one of the hardest confections in French Pastry, taught herself how to bake them in the middle of the pandemmy, and started a business selling them locally AND Nationwide). 

We're talking about:

  • Client transparency...
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We're back back back again! It's first episode of Season 2 and this one has ALL of the information, facts, figures, and fun stuff for people who enjoy research.

In this episode we're diving into the strange, beautiful and dangerous world of AI Art. I bet many of you have seen AI images creeping into client inquiry forms and infiltrating your Pinterest boards and Instagram feeds. While they may seem like something straight out of ...

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March 26, 2024 6 mins

HEY HEY BAKER FRIENDS! Season Two of Whisk Management is FINALLY upon us!

This is just a little sneak peek trailer of what to expect from WM Season 2, and let me tell ya, I'm PUMPED for all of the exciting things I've got up my chef coat sleeve for you this year!

Here's the important info:

  • Season two, Episode ONE will drop on Monday, April 8th. This will be my first solo episode of the season!
  • Our Season two guest episode wil...
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