In this episode of WTFDIJR, Chris and Dani are uncovering:
- Dani’s frustration with sales reps not taking constructive criticism well
- Sometimes cold emailing and calling is the only way to get in front of the right people.
- The problem with long introductory messages
- The teardown:
- The stepping stone
- Day of the week
- We do everything and anything all the time
- Save 15-30% now!
- Let’s schedule a 15-minute video call - the world’s worst lie
- The buildup
- Do TCO reports help buyers evaluate a solution?
- Statistics to use to capture cybersecurity buyer attention
- The importance of being accepting of others’ criticism
- The power of “why?”
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Victim of a crappy marketing or sales message?
Quickly and easily submit an ineffective email, social media post, website landing page, event message, or digital ad to 📧 dani@wtfdidijustread.com. We will provide an alternative and better approach live on the show.
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