February 23, 2024 • 17 mins
The homie Tyranny pulled up to talk about the Black Joy Parade this weekend, the story of his company Winky Dinky dogs, and what we can do about the bippin problem in the Bay.
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Episode Transcript
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(00:00):
Doing the Son of cast. It'syour girl son? And what's up?
Hey? Hey? You playing thecheap biz and the special guests of the
Hour. You got Tyranny Allen marketingkings. Let's see what marketing kings?
Uh? Tyranny Ellen? Our gallery? What'sluck Lucky's Barbershop, Torch, Oakland
roof Oakland Rooftop Club, digg ItDolls. So a full blown entrepreneur brought
(00:29):
us through some gumbo today that Imust admit is pretty schmacking. Yeah,
for sure. I wasn't mad atit. You know. I I questioned
it when you opened a hot dogstand and then you were serving everything everything
under the sun? I said,Fried Ribs, who's doing that? Right?
But Lex swears by him? Andthen when I looked over on the
(00:50):
on the on the I g andI said, is that a gumbo burrito?
Like? I was like, tee, what are you doing? That
was the only question. What's arestaurant? I can do whatever I want,
hot dogs, fried reds, gumbo, hot dogs. You know,
I'm a creative individual putting it alltogether. So we got black Joy this
weekend. You said you're where wegot eight cars going out on Black Joy
(01:10):
today, I mean this weekend Sunday, car. Yeah, so we're gonna
take over all the corners. That'sgonna be crazy. And then we got
the official black Joy party at Torchat my rooftop. That's gonna be crazy
too. So we do all thefood for that too. That's yeah,
bro. And I know y'all kickget it off tonight with the R and
B party. We know Lex alreadytalked about it. Yeah, so how
did you even connect with black Joyto make sure you could get the you
know, get all the winkie dinkygrub on the menu. Married. I
(01:34):
mean, black Joy my homegirl atleast, you know what I'm saying.
She just had a baby, socongratulates to her. But she's the founder
of black Joy, so she knewwhat I was doing in Oakland as far
as all my brands. So TorchOakland became official party to jump off party
for that, and then with therestaurant opening, she was like, Yo,
whatever you got, we're a partof. And so I just been
taglining that and then with the helpof you know, my family and friends
(01:57):
and yourself and signage, we justkeep going, keep moving, pushing the
movement. That's what's up, man. You know, and the hat has
a rime. You could have cleanedit. I mean, god, damn,
man, you know how many celebritiesbeen in that? Damn a reflection
of what you got going on atthe thing. That's my girl, sogn
its very positive. That's how.That's how you know, you know the
(02:19):
best flavor. Why now you gottayou gotta repeat after me. My name
is sna g. Welcome to WinkyDinky do oh hell no, there you
go. You're next. You overyour hat? I think dirty as hell.
(02:40):
At least you got a hat on. I would I would ship black
it was white at what point itwas? Man? This is fact.
I say you leave it on?Yeah, yeah, we winky Dinky one
way, got Winkie gang. Hey, I get hey, I give signed
(03:04):
one hundred dollars right now. Shetell me where Winkydinky came from? Winky
Dinky. You don't know. She'staking too long, you know. Yeah,
Okay, from a movie. It'sa movie line. Okay, that's
the concept of a movie. Whatmovie it's from? Uh? Wasn't it
the movie I'm Gonna Get You,Sucker? Was it I'm Gonna Get you
(03:24):
Sucker? I forgot it's a keyNavy WANs movie. Yeah, it's an
old school black satire movie. Okay, So what's the name I forgot?
Okay, then I think I thinkit is. I'm gonna get you,
sucker. I'm gonna get you,sucker. I'm pretty sure. Let me
look, I'll google. Yeah,I forgot. But you don't only do
that, right. You got theclub Lex Rocks over there, you got.
(03:46):
I got eight active businesses downtown Oakland, Hearing, Allen Gallery, Hollywood
Shuffle. So I pat the nameand the food aspect. So I own
the name NK I shared with hisbrother now Los Angeles. But yeah,
it's been it's been incredible for me. So with three locations coming soon,
(04:06):
I've been rocking. But yeah,I got eight brands in Oakland. How
many of these paintings have you sold? I've sold fourteen paintings. Wow.
I've made probably over one hundred andtwenty thousand in the in the last year.
I started painting about two years ago, since COVID and just abstract art,
just you know, feeling myself asan artist and putting it on canvas.
(04:27):
So now my paintings are like sixby ten feet. I'm doing my
first forty foot piece for somebody.Is it a custom? No, I'm
actually doing it for myself, youknow what I mean. So I've been
painting, but yeah, I wouldlove to get both of y'all. One.
That'll be dope. I ain't payingfor that, it's free. Oh
I'll take it free, put inmy garage. Abstract definitely said she'll put
it in a garage. I meanshe taking it to the house. Some
(04:50):
man. My stuff going to themain room. My stuff is largely I'm
I'm like the bosqueyout of Oakland.What she's talking about? The yacht?
You see them? Do you seethe tattoo on my skull? That's the
crown? Is that new? Sowhat inspired you to just start like throwing
paint on canvas? I mean,COVID hit and it wasn't really nobody was
(05:13):
making no moves artistically, so Ijust found it. I was just like,
yo, I want to start painting. So I googled it and bought
some acrylic paint and started splashing around. I mean, I'm not I'm not
like a realism artist, but Ilike colors and I'm able to blend my
colors. So go check out TyrannyAllen Gallery on Instagram. Yep, And
I'm moving so the likes of Chamorroand Moore Marshawn Lynch. I've had my
(05:34):
second art gallery I'm doing I'm doingAtlanta, I'm doing la I'm doing Miami
Art Basle next year. So I'mmoving. Like selling art is a is
a different level to the game,for sure, you know what I mean.
So, I mean if you cantake something that you spent two hundred
dollars and sell it for five thousand, and they could go beyond that artists
(05:56):
what people think it is, andyou're good at convincing them. I mean
I can sell anything my dogs,Yes, exactly, Yeah, hustler,
that's why. Look at this.This is a Tyranny Allen original original.
It'll be worth fourteen million dollars infive years. Don't first, don't that's
don't worry gay, That's it man. I remember when you first started paying.
(06:19):
Shout out to the good brother DreOwens. Yeah, little brother.
Talking to Dre Dre, I said, I said, Tim, do it?
What are you painting now? Hewas like, bro, he just
he just borre it, brother,don't know what else do it his money
as he could. My like,bro, he's just trying to figure it
out. But it worked, bro, Yeah, it worked. I mean
it's working. Like I bought agallery. And only reason why I bought
(06:39):
a gallery because I did my firstshow at the Joyce Gordon Gallery. I
sold four pieces for sixteen thousand dollarsand she give me a check for eight
thousand, so she took fifty percent, you know, and she taught me
the game. So that's the reasonwhy I said, look, I'm gonna
take another twenty thousand. I madeand opened up my own art gallery,
so now I could charge twenty percentto artists who really are collectors. Yeah,
(07:02):
you know what I mean. Butyou gotta think, jay Z.
These people, you know, SwissBeats all these people collect art for like
hundreds of hundreds of thousands. Wehere in the Bay Area really just now
getting on that art movement. It'speople out here that pay for pieces that
are two inches for a million dollars, easy, no wrong. So you
know, yeah, support the tyrannyout and gallery. Like in five years,
everybody's gonna be like, yo,you don't have one. So if
(07:24):
I give you one, you putit in your garage, just like boskiat
it'd be worth thirty million. Thatis true. But I want to be
a living artist. I don't wantto be dead. And then my choice
is like worth fifty millions, becausethat's how it goes. It's like you
won't make no money and while you'reliving it. Man, you know,
it's some great artists out there,bro that's making millions. And it's a
culture. It's a different culture.It's a different level to the game,
(07:46):
you know what I mean. It'slike hot dogs. It's different levels to
the game. There's different levels toall of us who build their brand successful.
You want to stay with us.It's like Sign of G building her
brand. Look, how may multiplebrand she's doing. I mean, I
am, but I'm not. He'sbeen trying to convince me of doing like
a book and some more stuff andthis kind of story. He's like,
man, you gotta get with youand write that book. You she it's
gonna happen. I promise everybody,the Sign of G book is gonna happen.
(08:09):
I'm telling man, she got astory with everybody yesterday just just talking
game, yeah, just talking throwback stuff. And I was like,
man, I'm on twenty years ina game and she's a female and she's
Latina, Like, come on black, Like, who's part of it?
Who's that? You gotta find hera ghost writer, though, bro,
I mean whatever, we gotta dowhatever we gotta do to get her to
the point where the book sells amillion copies and she can quit whatever job
(08:31):
she wants to. That's positive income. That's true. They will all be
working for signing. I don't mindit. I don't mind it. I
mean, you do that now,kidd. I mean she did already throw
the hat on. I mean,you know she worked for me. Make
sure there's some blue painting. Butwhat was I gonna say to you?
So I do want to talk aboutYou know, obviously you're doing great out
(08:54):
there in Oakland. You've watched thetransition from like pre pandemic to now,
and you've been a sovor of what'sbeen happening to like business owners and whatnot
out there, and like they featuredyou on TV and stuff like that with
the news about the no Bippen Zonemovement that you guys have started out there.
Because I feel like if you don'thave each other's backs, like with
(09:15):
this situation, it's just gonna continuewith the way the police department is you
know, I want to hear youropinions about Mayor shag Tow. I don't
know how deep you want to gointo that, but it's like it's it's
it's seems like it's gonna get worsebefore it gets better. And you know
what, we're winning and I'm gonnatell you that with consistency rules everything.
(09:35):
You know, Oakland is at astate of emergency that every other city is
at. So it's not just aboutthe mayor and this and our mayor.
You know, that's our mayor andI didn't vote for her, but it's
still for the fact that, Okay, she's still the mayor and she won,
and it's about winning. In life, when there's two things, there's
you know, there's good and bad. There's you know, there's there's love
(09:56):
and hate, there's the mayor.And if you agree to politics, you
know, you move forward. ButI'm my own mayor, and I'm my
own business and I'm my own brand. So successfully I have been striving to
make people see that there is adifference within myself and that reacts to my
brands. You know what I'm saying, I'm not gonna give up I love
(10:16):
Oakland. I love the barrier.I come from San Francisco feelmore. I
came to Oakland with a vengeance,and my vengeance is always to be to
be successful and understand what success comesfailures. You know what I'm saying.
The consistency of who I am andwhat I am has made me a winner.
And I'm not going to lose anything, like rest in peace to La
Chevlle, rest in peace to Kanye, to all these other restaurants that we've
lost. We've lost some great restaurants, some great brands that we can now.
(10:41):
People's loss is somebody else's game,true, you know what I mean.
So however, you got to takeit, do it? You know
what I mean. Like, I'mso engulfed and being a better person and
being wealthy that I have no timefor negativity. You know what I'm saying.
I want people to empower themselves andthat's really what it takes. It
takes to be great and anything elsedon't matter. Like you can give up
(11:03):
if you want to, not meat fifty three years old. So I'm
wonna buy everything Lachevelle. I mightbuy the building and I'm in the real
estate, So hook up with signof G because she's in the real estate.
Can we own ten houses? Howdo we do that? But put
our money together? Because we cando that. Us five people in this
room can actually put ten thousand dollarstogether and say Seanna, let's buy something
and then flip it and then buytwo more things and next thing, you
(11:26):
know, in a year, wegot ten properties and then pull out an
escort or corporation and pull it out, not just in the LLC. So
you know what I mean, Thesethings that we need to learn, and
we need to teach people who mightnot have it all. You know what
I mean, we got it.That's a difference between me and you.
I got it and you don't.Period. And the Bibber situation, I
came up with that just because I'mtired of the nonsense. I'm tired of
(11:50):
us and I mean us. Itain't a color to it because Bipper's come
in every shape, color size,Latin black, it's Asian. I mean,
but you know, stupid and stupid. And now that we're armed and
we're educated, we can do somethingabout it. And we're not giving we're
not letting go what legislation has notdone. It's on you to police our
(12:11):
community. It's on you to reallyteach the people how to move forward.
And so you know, that's whatI believe on the note bipping campaign is
a real campaign. We put moneyin it. It's one hundred percent.
Even on my blocks that I own, it's went down one hundred percent.
Ain't nobody coming winky dinky bippin tothis state right now for the simple fact
(12:33):
that we're smarter, we're educated,and we're teaching that and we want and
it's not just youth, because I'veseen bimpers fifty years old. I came
out my restaurant eleven thirty at nightand almost got built by two beautiful women
who had eyelashes, who pulled andI pulled out. I'm likes to carry.
I pulled out and they yes,I did on Mama's and they they
(12:56):
pulled their masks down, say yo, wait a minute, stop, we're
women. And I was like,so what you are here? So what?
And then the car drove off andleft them too. No. Yeah,
did you talk with them? Ohno. I took the idea.
It's like, yeah, when youget out of court, I'll be there.
I'm gonna teach you more than alesson because I worked my butt off
for me to be successful, andtherefore that's just what it took. But
(13:18):
it was surprising there were two women, beautiful chocolate sisters too, and I
was just like, what is theworld coming to? But you know what,
I've seen it, and I'm sodedicated on my community that sometimes you
got to be willing to put yourselfin front of the brand. You know
what I'm saying. It's no differentthan what Signagy does for Camil or vice
(13:41):
versa, what Camel does for Signergy. Once the brand, the brand separates,
the baby grows. You know whatI'm saying. Twenty years ago,
who've never heard a sign but nowwe know it. She's an icon.
I'm an icon, You're an icon. You're part of the brand, and
until the show changes into your name, then it's your turn. And hopefully
(14:01):
she passes on that legacy to somebodylike you who can represent is radio debt,
Nah, This is another form ofcommunication. Now there's other forms of
communication, and you gotta be onit. You gotta be on Instagram,
you gotta be on Twitter. Yougotta be on these things to really push
your brand forward. So Oakland isa brand San Francisco is a brand.
Rich of it is a brand.These are cities that we live up and
(14:22):
we respect, and it's serious thatwe continuously promote positivity, like what fab
is doing or what mc hammer isdoing. You know, these people are
from Oakland and they haven't gave upon Oakland. I'm not giving up on
Oakland at all. So I'm goingto open up ten more businesses. That's
it. So you're profiting on it, But like, what do you do
to give back to the community,myself, my time, my energy coming
(14:46):
here, I mean talking to youknow, like I teach you, I
teach a clap but this is butI'm not getting paid, so you know
what I mean, I come in. Why not we rich? We should
pay each other. That's one ofthe missis the standards of doing things that
we do for each other. ButI do teach a class and with climates.
Ok, you know what I'm saying. And I love my students and
(15:07):
I love us. And these areprimarily African American kids who are at the
age of high school from ninth gradeto twelfth grade, who don't know how
to spell entrepreneurship. I didn't knowhow to spell it. I didn't know
what branding was until Puff Daddy said, I'm into branding, you know what
I mean? Now I look upto the people like the Russell Simmons and
the puff Daddies. Who who youknow? I'm the Bay Area of own
(15:28):
puff Daddy. Now you can reachme. You can see me. They
can see you. They can reachyou. They can go to a club
and say how do I get inthe radio? You know, I want
to be like you, and that'svery serious and that's important. So giving
back is necessary, am I like? You know, somebody asked me the
other day, how do you feelabout you know, your community. I
love my community. I love whowe are. I love what we become.
(15:48):
Hip hop has taught us all howto be successful, period. It
didn't teach you how to do anythingelse. You struggled through the adversities of
hip hop. That's it what you'vebeen doing. So congratulations to you.
This is my paying homage to TyrannyAllen for all the different business ventures that
you know. I for sure doubtedthe paintings. Wow, and look how
(16:11):
you made that pop off? Right? I have to make sign of g
pop off? Yeah? Are youmaking it? Yeah? Eventually, the
book yeah, he wouldn't lie.I don't know how I started to try
to write things down and I justget along say yes, I've been said
yes, and you've been said you'regonna get me Someboddy, but you've been
yeah. Yo. Thanks to thesign of g mor Thanks maam Man,
(16:34):
Thanks Lex Jones, Thanks my littlebrother right here, Thanks Jay, Thanks
everybody. You know what I mean. I will continue to be great.
Yeah, just like us all.We all support each other and that's important.
Yeah, it is. I mean, that's very, very important that
we support each other. So outof the last fifteen years, y'all been
my backbone, I've been yours andanytime we need each other, we've been
there. You know. It's alwayslove man, you know you always fam
(16:56):
up here. It's always good.You know. I'm I'm gonna work through
this gumbo for the rest of hatethe whole bowl. You hogged up all
the shrimp from the other one,not all of it, a good amount,
agree, all right? When wegot your t man, congratulations,
Thank y'all. Peace, appreciate yout Man. Well, yeah, that's
my god. Shout out to MarketingKings. Make sure I'll go ahead and
(17:18):
follow him over there. On Instagram, man
Doing the Son of cast. It'syour girl son? And what's up?
Hey? Hey? You playing thecheap biz and the special guests of the
Hour. You got Tyranny Allen marketingkings. Let's see what marketing kings?
Uh? Tyranny Ellen? Our gallery? What'sluck Lucky's Barbershop, Torch, Oakland
roof Oakland Rooftop Club, digg ItDolls. So a full blown entrepreneur brought
(00:29):
us through some gumbo today that Imust admit is pretty schmacking. Yeah,
for sure. I wasn't mad atit. You know. I I questioned
it when you opened a hot dogstand and then you were serving everything everything
under the sun? I said,Fried Ribs, who's doing that? Right?
But Lex swears by him? Andthen when I looked over on the
(00:50):
on the on the I g andI said, is that a gumbo burrito?
Like? I was like, tee, what are you doing? That
was the only question. What's arestaurant? I can do whatever I want,
hot dogs, fried reds, gumbo, hot dogs. You know,
I'm a creative individual putting it alltogether. So we got black Joy this
weekend. You said you're where wegot eight cars going out on Black Joy
(01:10):
today, I mean this weekend Sunday, car. Yeah, so we're gonna
take over all the corners. That'sgonna be crazy. And then we got
the official black Joy party at Torchat my rooftop. That's gonna be crazy
too. So we do all thefood for that too. That's yeah,
bro. And I know y'all kickget it off tonight with the R and
B party. We know Lex alreadytalked about it. Yeah, so how
did you even connect with black Joyto make sure you could get the you
know, get all the winkie dinkygrub on the menu. Married. I
(01:34):
mean, black Joy my homegirl atleast, you know what I'm saying.
She just had a baby, socongratulates to her. But she's the founder
of black Joy, so she knewwhat I was doing in Oakland as far
as all my brands. So TorchOakland became official party to jump off party
for that, and then with therestaurant opening, she was like, Yo,
whatever you got, we're a partof. And so I just been
taglining that and then with the helpof you know, my family and friends
(01:57):
and yourself and signage, we justkeep going, keep moving, pushing the
movement. That's what's up, man. You know, and the hat has
a rime. You could have cleanedit. I mean, god, damn,
man, you know how many celebritiesbeen in that? Damn a reflection
of what you got going on atthe thing. That's my girl, sogn
its very positive. That's how.That's how you know, you know the
(02:19):
best flavor. Why now you gottayou gotta repeat after me. My name
is sna g. Welcome to WinkyDinky do oh hell no, there you
go. You're next. You overyour hat? I think dirty as hell.
(02:40):
At least you got a hat on. I would I would ship black
it was white at what point itwas? Man? This is fact.
I say you leave it on?Yeah, yeah, we winky Dinky one
way, got Winkie gang. Hey, I get hey, I give signed
(03:04):
one hundred dollars right now. Shetell me where Winkydinky came from? Winky
Dinky. You don't know. She'staking too long, you know. Yeah,
Okay, from a movie. It'sa movie line. Okay, that's
the concept of a movie. Whatmovie it's from? Uh? Wasn't it
the movie I'm Gonna Get You,Sucker? Was it I'm Gonna Get you
(03:24):
Sucker? I forgot it's a keyNavy WANs movie. Yeah, it's an
old school black satire movie. Okay, So what's the name I forgot?
Okay, then I think I thinkit is. I'm gonna get you,
sucker. I'm gonna get you,sucker. I'm pretty sure. Let me
look, I'll google. Yeah,I forgot. But you don't only do
that, right. You got theclub Lex Rocks over there, you got.
(03:46):
I got eight active businesses downtown Oakland, Hearing, Allen Gallery, Hollywood
Shuffle. So I pat the nameand the food aspect. So I own
the name NK I shared with hisbrother now Los Angeles. But yeah,
it's been it's been incredible for me. So with three locations coming soon,
(04:06):
I've been rocking. But yeah,I got eight brands in Oakland. How
many of these paintings have you sold? I've sold fourteen paintings. Wow.
I've made probably over one hundred andtwenty thousand in the in the last year.
I started painting about two years ago, since COVID and just abstract art,
just you know, feeling myself asan artist and putting it on canvas.
(04:27):
So now my paintings are like sixby ten feet. I'm doing my
first forty foot piece for somebody.Is it a custom? No, I'm
actually doing it for myself, youknow what I mean. So I've been
painting, but yeah, I wouldlove to get both of y'all. One.
That'll be dope. I ain't payingfor that, it's free. Oh
I'll take it free, put inmy garage. Abstract definitely said she'll put
it in a garage. I meanshe taking it to the house. Some
(04:50):
man. My stuff going to themain room. My stuff is largely I'm
I'm like the bosqueyout of Oakland.What she's talking about? The yacht?
You see them? Do you seethe tattoo on my skull? That's the
crown? Is that new? Sowhat inspired you to just start like throwing
paint on canvas? I mean,COVID hit and it wasn't really nobody was
(05:13):
making no moves artistically, so Ijust found it. I was just like,
yo, I want to start painting. So I googled it and bought
some acrylic paint and started splashing around. I mean, I'm not I'm not
like a realism artist, but Ilike colors and I'm able to blend my
colors. So go check out TyrannyAllen Gallery on Instagram. Yep, And
I'm moving so the likes of Chamorroand Moore Marshawn Lynch. I've had my
(05:34):
second art gallery I'm doing I'm doingAtlanta, I'm doing la I'm doing Miami
Art Basle next year. So I'mmoving. Like selling art is a is
a different level to the game,for sure, you know what I mean.
So, I mean if you cantake something that you spent two hundred
dollars and sell it for five thousand, and they could go beyond that artists
(05:56):
what people think it is, andyou're good at convincing them. I mean
I can sell anything my dogs,Yes, exactly, Yeah, hustler,
that's why. Look at this.This is a Tyranny Allen original original.
It'll be worth fourteen million dollars infive years. Don't first, don't that's
don't worry gay, That's it man. I remember when you first started paying.
(06:19):
Shout out to the good brother DreOwens. Yeah, little brother.
Talking to Dre Dre, I said, I said, Tim, do it?
What are you painting now? Hewas like, bro, he just
he just borre it, brother,don't know what else do it his money
as he could. My like,bro, he's just trying to figure it
out. But it worked, bro, Yeah, it worked. I mean
it's working. Like I bought agallery. And only reason why I bought
(06:39):
a gallery because I did my firstshow at the Joyce Gordon Gallery. I
sold four pieces for sixteen thousand dollarsand she give me a check for eight
thousand, so she took fifty percent, you know, and she taught me
the game. So that's the reasonwhy I said, look, I'm gonna
take another twenty thousand. I madeand opened up my own art gallery,
so now I could charge twenty percentto artists who really are collectors. Yeah,
(07:02):
you know what I mean. Butyou gotta think, jay Z.
These people, you know, SwissBeats all these people collect art for like
hundreds of hundreds of thousands. Wehere in the Bay Area really just now
getting on that art movement. It'speople out here that pay for pieces that
are two inches for a million dollars, easy, no wrong. So you
know, yeah, support the tyrannyout and gallery. Like in five years,
everybody's gonna be like, yo,you don't have one. So if
(07:24):
I give you one, you putit in your garage, just like boskiat
it'd be worth thirty million. Thatis true. But I want to be
a living artist. I don't wantto be dead. And then my choice
is like worth fifty millions, becausethat's how it goes. It's like you
won't make no money and while you'reliving it. Man, you know,
it's some great artists out there,bro that's making millions. And it's a
culture. It's a different culture.It's a different level to the game,
(07:46):
you know what I mean. It'slike hot dogs. It's different levels to
the game. There's different levels toall of us who build their brand successful.
You want to stay with us.It's like Sign of G building her
brand. Look, how may multiplebrand she's doing. I mean, I
am, but I'm not. He'sbeen trying to convince me of doing like
a book and some more stuff andthis kind of story. He's like,
man, you gotta get with youand write that book. You she it's
gonna happen. I promise everybody,the Sign of G book is gonna happen.
(08:09):
I'm telling man, she got astory with everybody yesterday just just talking
game, yeah, just talking throwback stuff. And I was like,
man, I'm on twenty years ina game and she's a female and she's
Latina, Like, come on black, Like, who's part of it?
Who's that? You gotta find hera ghost writer, though, bro,
I mean whatever, we gotta dowhatever we gotta do to get her to
the point where the book sells amillion copies and she can quit whatever job
(08:31):
she wants to. That's positive income. That's true. They will all be
working for signing. I don't mindit. I don't mind it. I
mean, you do that now,kidd. I mean she did already throw
the hat on. I mean,you know she worked for me. Make
sure there's some blue painting. Butwhat was I gonna say to you?
So I do want to talk aboutYou know, obviously you're doing great out
(08:54):
there in Oakland. You've watched thetransition from like pre pandemic to now,
and you've been a sovor of what'sbeen happening to like business owners and whatnot
out there, and like they featuredyou on TV and stuff like that with
the news about the no Bippen Zonemovement that you guys have started out there.
Because I feel like if you don'thave each other's backs, like with
(09:15):
this situation, it's just gonna continuewith the way the police department is you
know, I want to hear youropinions about Mayor shag Tow. I don't
know how deep you want to gointo that, but it's like it's it's
it's seems like it's gonna get worsebefore it gets better. And you know
what, we're winning and I'm gonnatell you that with consistency rules everything.
(09:35):
You know, Oakland is at astate of emergency that every other city is
at. So it's not just aboutthe mayor and this and our mayor.
You know, that's our mayor andI didn't vote for her, but it's
still for the fact that, Okay, she's still the mayor and she won,
and it's about winning. In life, when there's two things, there's
you know, there's good and bad. There's you know, there's there's love
(09:56):
and hate, there's the mayor.And if you agree to politics, you
know, you move forward. ButI'm my own mayor, and I'm my
own business and I'm my own brand. So successfully I have been striving to
make people see that there is adifference within myself and that reacts to my
brands. You know what I'm saying, I'm not gonna give up I love
(10:16):
Oakland. I love the barrier.I come from San Francisco feelmore. I
came to Oakland with a vengeance,and my vengeance is always to be to
be successful and understand what success comesfailures. You know what I'm saying.
The consistency of who I am andwhat I am has made me a winner.
And I'm not going to lose anything, like rest in peace to La
Chevlle, rest in peace to Kanye, to all these other restaurants that we've
lost. We've lost some great restaurants, some great brands that we can now.
(10:41):
People's loss is somebody else's game,true, you know what I mean.
So however, you got to takeit, do it? You know
what I mean. Like, I'mso engulfed and being a better person and
being wealthy that I have no timefor negativity. You know what I'm saying.
I want people to empower themselves andthat's really what it takes. It
takes to be great and anything elsedon't matter. Like you can give up
(11:03):
if you want to, not meat fifty three years old. So I'm
wonna buy everything Lachevelle. I mightbuy the building and I'm in the real
estate, So hook up with signof G because she's in the real estate.
Can we own ten houses? Howdo we do that? But put
our money together? Because we cando that. Us five people in this
room can actually put ten thousand dollarstogether and say Seanna, let's buy something
and then flip it and then buytwo more things and next thing, you
(11:26):
know, in a year, wegot ten properties and then pull out an
escort or corporation and pull it out, not just in the LLC. So
you know what I mean, Thesethings that we need to learn, and
we need to teach people who mightnot have it all. You know what
I mean, we got it.That's a difference between me and you.
I got it and you don't.Period. And the Bibber situation, I
came up with that just because I'mtired of the nonsense. I'm tired of
(11:50):
us and I mean us. Itain't a color to it because Bipper's come
in every shape, color size,Latin black, it's Asian. I mean,
but you know, stupid and stupid. And now that we're armed and
we're educated, we can do somethingabout it. And we're not giving we're
not letting go what legislation has notdone. It's on you to police our
(12:11):
community. It's on you to reallyteach the people how to move forward.
And so you know, that's whatI believe on the note bipping campaign is
a real campaign. We put moneyin it. It's one hundred percent.
Even on my blocks that I own, it's went down one hundred percent.
Ain't nobody coming winky dinky bippin tothis state right now for the simple fact
(12:33):
that we're smarter, we're educated,and we're teaching that and we want and
it's not just youth, because I'veseen bimpers fifty years old. I came
out my restaurant eleven thirty at nightand almost got built by two beautiful women
who had eyelashes, who pulled andI pulled out. I'm likes to carry.
I pulled out and they yes,I did on Mama's and they they
(12:56):
pulled their masks down, say yo, wait a minute, stop, we're
women. And I was like,so what you are here? So what?
And then the car drove off andleft them too. No. Yeah,
did you talk with them? Ohno. I took the idea.
It's like, yeah, when youget out of court, I'll be there.
I'm gonna teach you more than alesson because I worked my butt off
for me to be successful, andtherefore that's just what it took. But
(13:18):
it was surprising there were two women, beautiful chocolate sisters too, and I
was just like, what is theworld coming to? But you know what,
I've seen it, and I'm sodedicated on my community that sometimes you
got to be willing to put yourselfin front of the brand. You know
what I'm saying. It's no differentthan what Signagy does for Camil or vice
(13:41):
versa, what Camel does for Signergy. Once the brand, the brand separates,
the baby grows. You know whatI'm saying. Twenty years ago,
who've never heard a sign but nowwe know it. She's an icon.
I'm an icon, You're an icon. You're part of the brand, and
until the show changes into your name, then it's your turn. And hopefully
(14:01):
she passes on that legacy to somebodylike you who can represent is radio debt,
Nah, This is another form ofcommunication. Now there's other forms of
communication, and you gotta be onit. You gotta be on Instagram,
you gotta be on Twitter. Yougotta be on these things to really push
your brand forward. So Oakland isa brand San Francisco is a brand.
Rich of it is a brand.These are cities that we live up and
(14:22):
we respect, and it's serious thatwe continuously promote positivity, like what fab
is doing or what mc hammer isdoing. You know, these people are
from Oakland and they haven't gave upon Oakland. I'm not giving up on
Oakland at all. So I'm goingto open up ten more businesses. That's
it. So you're profiting on it, But like, what do you do
to give back to the community,myself, my time, my energy coming
(14:46):
here, I mean talking to youknow, like I teach you, I
teach a clap but this is butI'm not getting paid, so you know
what I mean, I come in. Why not we rich? We should
pay each other. That's one ofthe missis the standards of doing things that
we do for each other. ButI do teach a class and with climates.
Ok, you know what I'm saying. And I love my students and
(15:07):
I love us. And these areprimarily African American kids who are at the
age of high school from ninth gradeto twelfth grade, who don't know how
to spell entrepreneurship. I didn't knowhow to spell it. I didn't know
what branding was until Puff Daddy said, I'm into branding, you know what
I mean? Now I look upto the people like the Russell Simmons and
the puff Daddies. Who who youknow? I'm the Bay Area of own
(15:28):
puff Daddy. Now you can reachme. You can see me. They
can see you. They can reachyou. They can go to a club
and say how do I get inthe radio? You know, I want
to be like you, and that'svery serious and that's important. So giving
back is necessary, am I like? You know, somebody asked me the
other day, how do you feelabout you know, your community. I
love my community. I love whowe are. I love what we become.
(15:48):
Hip hop has taught us all howto be successful, period. It
didn't teach you how to do anythingelse. You struggled through the adversities of
hip hop. That's it what you'vebeen doing. So congratulations to you.
This is my paying homage to TyrannyAllen for all the different business ventures that
you know. I for sure doubtedthe paintings. Wow, and look how
(16:11):
you made that pop off? Right? I have to make sign of g
pop off? Yeah? Are youmaking it? Yeah? Eventually, the
book yeah, he wouldn't lie.I don't know how I started to try
to write things down and I justget along say yes, I've been said
yes, and you've been said you'regonna get me Someboddy, but you've been
yeah. Yo. Thanks to thesign of g mor Thanks maam Man,
(16:34):
Thanks Lex Jones, Thanks my littlebrother right here, Thanks Jay, Thanks
everybody. You know what I mean. I will continue to be great.
Yeah, just like us all.We all support each other and that's important.
Yeah, it is. I mean, that's very, very important that
we support each other. So outof the last fifteen years, y'all been
my backbone, I've been yours andanytime we need each other, we've been
there. You know. It's alwayslove man, you know you always fam
(16:56):
up here. It's always good.You know. I'm I'm gonna work through
this gumbo for the rest of hatethe whole bowl. You hogged up all
the shrimp from the other one,not all of it, a good amount,
agree, all right? When wegot your t man, congratulations,
Thank y'all. Peace, appreciate yout Man. Well, yeah, that's
my god. Shout out to MarketingKings. Make sure I'll go ahead and
(17:18):
follow him over there. On Instagram, man
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