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September 24, 2025 11 mins
Amy Wagner is a Wealth Advisor with Dean Dorton Private Wealth, and she joins us every Wednesday to talk sports and money, on ESPN1530. This week: When will the sports streaming bubble burst? 

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Wednesdays, we talked sports and money with someone who's a
fan of both. I am Amy Wagner Dean Dorton Wealth Management.
It's good to have you.

Speaker 2 (00:09):
Good to be here.

Speaker 3 (00:11):
You know. Years ago, I've been on radio in since
study for a while now. We started talking about cutting
the cord.

Speaker 2 (00:17):
Yeah right, I mean how much.

Speaker 3 (00:18):
You know, the insanity of how much your cable bill costs.

Speaker 2 (00:21):
And everyone was like, oh, give me Netflix.

Speaker 3 (00:24):
Right, like Netflix, what was it like, bab nine ninety nine,
twelve ninety nine a month.

Speaker 2 (00:27):
At the time, you can.

Speaker 3 (00:28):
Passwords, Yes, you've shared passwords like boom. You were rolling
in money because you weren't spending it on cable anymore.

Speaker 2 (00:35):
Well, times have changed.

Speaker 3 (00:37):
I mean it is actually insane. And Forbes has done
research on this. Kiplinger's has done research on this.

Speaker 2 (00:44):
The cost to be a sports fan. And this is
not even listen going to the games.

Speaker 3 (00:49):
This is literally trying to watch your favorite team from
your home.

Speaker 2 (00:55):
And the cost of that.

Speaker 3 (00:56):
And I've seen anywhere from six hundred to over one
thousand dollars.

Speaker 2 (01:01):
And by the way, that's just for the NFL. Well,
let's see, just to try to watch the Bengals.

Speaker 1 (01:08):
I gotta have obviously have to have access to the
local networks, right.

Speaker 2 (01:11):
Yes, so local networks.

Speaker 3 (01:13):
One streaming service carries Thursday nights Amazon Amazon One has
access to only Christmas Day games.

Speaker 2 (01:22):
So if you want to watch actual.

Speaker 3 (01:24):
Games on Christmas, yes, Sunday nights Peacock.

Speaker 1 (01:28):
NBC, but they put a playoff game on Peacock exactly.

Speaker 3 (01:32):
So we have just named four to five different streaming
services that you need to have in order to watch
just the Bengals.

Speaker 2 (01:40):
Now we're not even talking about.

Speaker 3 (01:42):
The Reds and the nightmare that exists if you're trying
to watch the Reds. I was thinking about this when
you and I started talking about the fact that we
need to be talking about this on the show. When
Hubert Wagner, my grandpa, Hubert Hubert's yes, from his living
room in Southgate, Canucky, would watch literally every single Red

(02:03):
Scheme by clicking the dial on the ginormous wooden box
that were in their living room.

Speaker 2 (02:11):
I can't imagine at that time he.

Speaker 3 (02:13):
Would have ever thought that he may not be able
to live in northern Kentucky and access easily.

Speaker 2 (02:19):
All of the Red Schames.

Speaker 1 (02:21):
Here's a reference. This is a deep cut for your
Northern Kentuckian Sports channel was on channel B six on
store cable. You had the little brown box, a little slide, yeah,
B six. To this day, I remember that.

Speaker 3 (02:33):
Oh my gosh, I remember the box. I don't remember
the exact channel.

Speaker 2 (02:37):
But it's so.

Speaker 3 (02:38):
Interesting how as consumers, right, we start to think, like
what we're doing now is so bad that the next thing.

Speaker 2 (02:43):
Is going to be so much better.

Speaker 3 (02:45):
And I think streaming has a little bit gotten out
of control. I was talking to a couple of my
nephews this week, right, So they are from here, northern Kentucky,
and now they live in Colorado.

Speaker 2 (02:56):
One's in Denver, ones in.

Speaker 3 (02:57):
Veil, die hard Reds fans, die hard Bengals fans. They
have tried, like they flick costs with other people in
order to get some kind of pirated Cincinnati reads.

Speaker 2 (03:10):
It's it's insanity, and.

Speaker 3 (03:11):
The lit'll talk about finding one bar within an hour
of where they live where they can go and watch
a Bengals game.

Speaker 2 (03:18):
By the way, without volume. Because so it's it's getting
more and more difficult as fans to be able to
afford to watch our favorite teams.

Speaker 1 (03:26):
So I here's how I look at it. If you
love one sport, right, you know, I love the NFL.
All right, you're gonna have to subscribe to a lot
of stuff, but it's one sport. But then there are
those of.

Speaker 2 (03:39):
Us, yeah, who love a lot of sports.

Speaker 1 (03:42):
So like I've I've got to have something that allows
me to get the fan duel sports network. Yeah, maybe
it's directed consumer, maybe it's on a on a cable service.
I'm an NBA fan. They're putting games on Amazon and
on Peacock. Great, gotta have both those services. I'm a
huge UC basketball fan. I've got to have access to
the streaming game on ESPN. Plus they're putting games on Peacock. Now,

(04:03):
also the.

Speaker 2 (04:04):
About golf, what about tennis.

Speaker 1 (04:06):
FC Cincinnati games? Yes, I gotta have Apple TV multiple
times this year. If I wanted to watch the Reds
on TV on a Friday night, have to have Apple TV.
By the way, they've had a game on Roku this year,
And so like there's a there's a part of me that's.

Speaker 2 (04:21):
Like enough, yes, enough, And like plus, you.

Speaker 1 (04:25):
Know, I gotta have Disney Plus for my daughter. My
wife has to have access to Bravo and all those
awful shows she watches, and so like I've said to myself, like,
I'm not getting peacock man, Like somebody gave me their
login so I could watch a Biggie's tournament game.

Speaker 2 (04:41):
Enough. Yeah, and so with the cable.

Speaker 1 (04:43):
Thing with regional sports networks, we used to ask when's
the bubble gonna burst? And I wonder the same thing
for sports fans when it comes to streaming.

Speaker 3 (04:51):
Yeah, and I think there are some things that you
can do to try to keep it under control.

Speaker 2 (04:56):
But I agree with you.

Speaker 3 (04:57):
If you want to walt watch multiple sporting events, you're
not like team or sports specific.

Speaker 2 (05:03):
You know, you could.

Speaker 3 (05:04):
Spend upwards of several thousand dollars. So first of all,
you got to track what you're actually spending. And I
think people have to do that research. Just a little
bit of a like audit once a year how much
you're actually spending.

Speaker 2 (05:16):
You can a little bit play the game of.

Speaker 3 (05:20):
Tracking, like I'm going to keep this for six months
and then cancel it. But listen, you got to put
all that in your phone. You can put reminders in
your phone. Okay, at the end of the season in February,
I'm going to unsubscribe from Peacock. I mean, you're going
to have to manage it. It's going to actually take
some time. It is not like paying your cable.

Speaker 1 (05:39):
That's what they thrive on, right, Yeah, because I got
Peacock to watch a playoff game two.

Speaker 2 (05:44):
Years ago and you still have it?

Speaker 1 (05:46):
What I got rid of it finally because I did
what I'm supposed to do. And it's like, let me
see in his lik most people don't. And then and
I borrowed someone else's login to watch the Xavier game
last year. But like that's that's where they get people.

Speaker 2 (05:57):
Yeah, Like there's a lot.

Speaker 1 (05:58):
My mother in law got Netflix for Christmas last year
because she knew we wanted to watch the game on Christmas, yeah,
or else we.

Speaker 2 (06:04):
Weren't coming over.

Speaker 1 (06:05):
And then like four months later I go over and
Netflix is there and it's like you are you still
watching Netflix? She's like, Eh, not really, but I kind
of didn't forgot that I had it. Yeah, you been
paying for it. That's what they thrive on. Absolutely, And
so what I hear now is like, well, what they're
gonna do is come up with a way to bundle
all the streaming services. And I'm like, that's a good idea.
I remember when that was called table Yes.

Speaker 3 (06:25):
Exactly, and it's literally like we're going back to where
we started and we were so tired of the cable
bill initially.

Speaker 2 (06:31):
Yeah, one hundred percent. This has gotten out of control.

Speaker 3 (06:33):
And you know, I often talk to my clients about
needs versus.

Speaker 2 (06:37):
Once, right. I think most people who live here would
say it.

Speaker 3 (06:40):
Is an absolute need to be able to watch the
Cincinnati Bengals and Cincnati Red. But I think you have
to understand at what cost is that coming. Maybe you
do have to miss a few games this year. If
it means you're paying an extra job two hundred dollars
for streaming service that you're only going to use a
handful of times, I think you.

Speaker 2 (06:59):
Got to be creative. You got to figure out who's
got what service.

Speaker 3 (07:02):
And maybe it's like I'm coming to your house for
this game and you're out of my house for this game.

Speaker 2 (07:07):
Otherwise it can get out of control really well.

Speaker 1 (07:09):
The one thing the NFL does well is they do
guarantee that in the individual markets that the games are
available on over the year. So if the Bengals are
on Amazon, they'll they'll farm the game out to Channel
five and they can carry the broadcast. Yeah, but most
Bengals fans want to watch the Steelers and the Ravens
and the Browns and the Chiefs and the bill and
so again, like if you love all sports, if you

(07:31):
love an entire league, the NFL thing is a prime example.
But the NBA is doing this and the disconcerting thing
for me from that perspective. And I know there are
not as many NBA fans in town as NFL fans,
but still they're gonna put playoff games on Amazon, They're
gonna put games on Peacock. And the commissioner of the
league was asked about this two weeks ago and his
response was basically, well, you can always catch the highlights

(07:53):
on Twitter.

Speaker 2 (07:54):
Well a number one, and that's your message to your fans.

Speaker 1 (07:57):
It's your message to your fans and the people who
are paying billions to carry entire.

Speaker 2 (08:01):
Games, right. Yeah, it's getting out of control.

Speaker 3 (08:04):
We were in Indiana for the first game of the
Bengals season, yeah, and we looked in the closest bar
that Carrie Sunday ticket was thirty miles away.

Speaker 2 (08:14):
Really yeah, So it's even hard to travel and watch
your sports. So it is an issue. Again.

Speaker 3 (08:21):
I think you have to take an audit figure out
exactly how much you're paying. Can you actually afford that, right,
you know, and still retire someday.

Speaker 2 (08:29):
Yeah, you gotta get your priorities inline.

Speaker 1 (08:31):
So I love the New York Knicks, So I get
NBA League Pass. I want to watch every college basketball
game I can, so I get the ESPN at ESPN plus,
I Vandals Sports Network for the Reds. I want to
watch FC Cincinnati games. Gotta have Apple TV.

Speaker 3 (08:46):
Like, I'm I think you get to write any of
this off because this is your show, then you're really No.

Speaker 1 (08:53):
I've been asked that question. No, I've asked our tax guy, like,
and I tried to do with NFL Sunday Tis years ago,
and he's like, they can't write that off, right, and
god knows, I can't expense it, and.

Speaker 2 (09:05):
You can get a new CBA.

Speaker 1 (09:07):
I'm joking, Yeah, But I mean, like I wonder, I
just the bubble is going to burst at some point.

Speaker 3 (09:13):
Yeah, right, And I think consumers have to speak up.
And I don't know exactly what that looks like, but
at some point there has to be some backlash because
this money grab is making it where people can no
longer afford to watch, not even just teams and other markets,
but they're actual hometown teams, and there's something really wrong

(09:33):
with that.

Speaker 1 (09:34):
I agree. Yeah, Now here's the beauty. There is a
free product, it's called radio. There is that allows you
to paint your own picture as you listen to Tommy
Thrall and Dan Horror and Joe Sunderman and Tom Goletter
here in town. But yeah, man, like I get it,
and I subscribe to a lot of things, but I

(09:54):
just every time a new deal is struck, like, okay,
now get.

Speaker 3 (09:59):
It, it's usually not a deal in favor of sports fans.
It's usually a deal in favor of another streaming services
that that's gonna make millions or billions off of peace.

Speaker 1 (10:09):
Again, if they were all on the same one or
two streaming services, awesome, Yeah, but they're not.

Speaker 2 (10:14):
No, and they're making it harder and harder and more fragmented.

Speaker 1 (10:17):
Last year, last March again, like you know, it's my
favorite month of the year. I love college basketball. Cool,
it's Championship week. Xavier's playing in New York and Madison
Square Garden. Okay, where can I watch that game? And
it's on Peacock Like, well, they haven't had a game
on Peacock all year. Now I gonna watch that on Peacock.
H And I literally just set out like.

Speaker 2 (10:37):
Enough, Yeah, I'm not doing it anymore.

Speaker 3 (10:40):
And you know, I like to talk about these things
and then like have a solution. What's like I can like,
I can tie it.

Speaker 2 (10:45):
Up with the big bow. And my solution is it
stinks and it's not fair. I mean, I've got nothing
for you. It's stinks and it's not fair.

Speaker 3 (10:54):
People are paying hundreds and hundreds of dollars that many
times we do not have in order to follow our
favorite teams.

Speaker 2 (11:02):
It should be easier.

Speaker 1 (11:03):
And you know you add to it wanting to go
to a game or want to buy a jersey. It's
it's term, all right, Amy Wegner, Dean Jordanwealth dot com.

Speaker 2 (11:12):
You got it, Dean Jordan Private Wealth.

Speaker 1 (11:14):
Well we'll see you, uh, we'll see you next week.

Speaker 2 (11:16):
Sounds good,

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