Gen ZEOs Podcast

Gen ZEOs Podcast

Hear from the Gen Z entrepreneurs who are changing the marketing game for good. Host Nick Gardner sits down with some of Gen Z's most influential leaders to discuss the future of marketing, what's top of mind for Gen Z, and much more.

Episodes

November 16, 2020 30 mins
Hot sauce—and truffles for that matter—are having an especially big moment right now. Thanks in part to the popularity of internet hits like Complex Media and First We Feast’s “Hot Ones,” the condiment has gained popularity in fashion, music and streetwear communities alike. Nick Ajluni and Nick Guillen, co-founders of TRUFF, took note of this and determined that the category was ripe for disruption. Having built a community surrou...
Mark as Played
It’s certainly a strange time to be discussing the luxury market. With record unemployment, economic contractions and a worldwide pandemic on our hands, it’s hard to imagine many consumers using their disposable income on luxury products. However, Generation Z (who are predicted to be 10-15% of total luxury consumers by 2025 according to Bain and Co.) is using this time to exert their influence on what exactly it means to be a luxu...
Mark as Played
Tiffany Zhong first became the "Gen Z Whisperer" in 2017 when she founded Zebra IQ, an intelligence platform focused on helping brands better understand and connect with Generation Z through real-time insights. Seeing a gap between creators and the monetization tools at their disposal, Tiffany pivoted her platform earlier this year to focus more on community, content and commerce in a way that can help creators supercharge their au...
Mark as Played
Jeff Levin is an entrepreneur, entertainment executive and talent manager with over 10 years of experience in the entertainment industry. He previously helped launch the Gen Z focused entertainment network AwesomenessTV (acquired by DreamWorks), serving as their Head of Talent. He currently manages entertainers like Logan Paul and That Girl Lay Lay. On this episode, we discuss the current and future Gen Z content and entertainment...
Mark as Played
In times of crisis, Gen Z consumers are especially discerning regarding a brand’s messaging and actions in response. Maxine Marcus, founder and CEO of The Ambassadors Company, surveyed more than 100 trendsetting and thought-leading Gen Z’ers to find out what exactly they want to see from brands right now and going forward. In this episode, we cover segmenting, messaging, perceived authenticity, brand loyalty and more.
Mark as Played

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