Episode Transcript
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Speaker 1 (00:06):
You're listening to the Kerry Wood of Morning's podcast from
News Talks.
Speaker 2 (00:10):
He'd be too busy talking to Shane Curry, who was
my guest in studio.
Speaker 3 (00:16):
However, very morning, Nice to be here. What a privilege
to be on your show.
Speaker 2 (00:19):
We used to talk on Sunday mornings. Ten million years
ago we did.
Speaker 3 (00:23):
That was when the paper. That was when I was
editing the Herald on Sunday. And you, well, you still
are a columnist for the Woman's Weekly and the Women's Weekly,
and which you know I have come to love myself
given my wife edits that particular magazine very well too.
Speaker 2 (00:37):
I've had a lot of editors. I've had a lot
of editors over the years. And yeah, the Herald on
Sunday came to a sad end, I'd have to say
for you.
Speaker 3 (00:47):
Yeah, ah, well, I'm sorry. I wasn't. I don't think
I was. But the point I was going to raise,
actually in relation to that is we have a lot
of columnists. When we launched the Hero on Sunday in
two thousand and four, that's right, and I think you know,
we weren't looking after the Injured Hero website at that
particular time. We were focused entirely on a weekly newspaper,
(01:07):
it's right clearly differentiated. I think every week the columnists.
We made a point of it in terms of we
championed our columnists, and we still do, but it was
very clear in the pages that this is opinion that
you're reading exactly. And I think with the rise of
the websites, online news, one of the criticisms of media
(01:28):
has been that the combination of opinion and news and
analysis has all sort of become morphed. It has, and
it's not as clearly differentiated. And that's something I know
this newsroom and many others are looking at trying to
improve every day and get back to a point where
the reader knows and the viewer knows exactly what they're encountering.
Speaker 2 (01:48):
But it's all about choice of words and and how
you weigh them. I mean, we're having this discussion, of course,
because Donald Trump has up the ante after two BBC
execs fell on their swords, well gently assisted onto the sword,
i'd imagine over an edited documentary featuring speech ahead of
the US capital right, So he's threatening to sue the
(02:09):
BEB for a billion US dollars, having described the broadcaster
as dishonest and corrupt. His lawyers are demanding an apology
and a full retraction, with the BBC given four days
to respond. And the BBC situation, it's not the BBC
who are coming under fire specifically, it's all media in
every country. I'd imagine even in Lithuania you've got people saying, oh,
(02:31):
well there see you know here it's the same. There
is very very very little trust in the media to
report authentically.
Speaker 3 (02:41):
Yeah, I think, well to just report, yeah, And to
firstly come back to the BBC incident, I think, I
mean that is an egregious era that the BBC has made.
They're basically spliced together a speech that Donald Trump made
around the US capital, you know, around that period where
he talked about one point and then fifty minutes later
(03:02):
came to another point. Yeah, And the BBC spliced that
together to make it sound like he was encouraging the
protesters and he would join them at the capital kind
of thing. And so, quite rightly under fire for that.
And I think that you know, whether it's the BBC
or the New Zealand Herald or stuff, you know, you're
going to come under scrutiny, and quite rightly so if
(03:23):
you make such a terrible era like that, I think,
but there is a wider issue at stake, and that
is the trust and media. And there's a whole lot
of factors that are contributing to the debate around that
at the moment. And believe me, all newsrooms and the
ones that I'm working the one that I'm working in
at the moment, which is twenty meters away from us,
(03:43):
right around the world, are absolutely trying to embrace the
issues and improve the trust and media. Now, there's a
new survey that came out just last week from the
Broadcasting Standard Authority, which I think of all the surveys
that we've seen in recent times, is actually the best
one because it's delves deeper into what are the readers
(04:04):
and viewers issues with media, and it comes up with
a number of strong points where the media needs to
address what they're doing, what we're doing in order to
improve trust because we all have our biases, right, whether
we're a reader or a viewer or a reporter. A
reporter's job when they're covering the news is absolutely what
you're talking about herey, is to report the facts accurately,
(04:26):
fairly and in a balanced view. And the criticism for
some map that's directed at some media is that a
lot of reporters have been allowed to inject their own
opinion or analysis into those news reports.
Speaker 2 (04:40):
When we were trained, and as a journalist, I do
this job completely differently to the way I did my
job as a journalist when I was one back in
anty Aluvian Times.
Speaker 4 (04:50):
But we were told you, your choice of language is
so important, and the words you use can color a
story even when you're reporting it, and we were that
was hammered into us.
Speaker 2 (05:02):
The impartiality was really important, and it's changed.
Speaker 3 (05:07):
Yeah, and there's a lot of pressure. There's a lot
of different pressures now on a journalist in the newsroom.
Of course. Well this is no excuse, but the numbers
of journalists in New Zealand have fallen, you know, by
more than fifty percent in ten years. I mean there
are fewer journalists and much more pr people and that
sort of thing. There's a lot of pressure on journalists now.
I don't expect sympathy today for from the audience on
(05:31):
that because the fundamentals haven't changed, and the fundamentals are
We've got to get it right and we have to
report accurately. And we have to be balanced. I think
we're getting to a point now where you'll see much
more clearly differentiated this is news, this is opinion, this
is analysis. That's come through strongly in the BSA report
(05:53):
last week. Now just take to ZB for example. You
clearly know when you're operating your show, what we're talk
back in opinion is at the top of the hour
is the news and that's where the balance and accuracy,
you know, stands come in, whereas for the rest of
the hour. Quite rightly, you're running a very popular TalkBank
period where we know it's people's opinions and there's balance
(06:16):
in the sense that you're encouraging people to phone in.
Speaker 2 (06:20):
But the other thing too is that when people phone in,
they know that their call will be taken in its entirety.
The only thing that can be manipulated is how long
they go on for. So everything's in there.
Speaker 3 (06:32):
And you're hearing it raw, well you're hearing it raw,
you're hearing it directly from.
Speaker 2 (06:35):
When you see it taken by a reporter and then
end up in the paper. You're not always sure it's
going to be there, even me, Like when I wrote
that column, I wrote a column during the COVID time saying,
if this bloody lockdown doesn'ty, and I'll end up writing
with Tommicky, you know, I'll end up bouncing alongside him
on the track to next Brian Tommocky. Clearly, I had
(06:59):
no intention of writing with Brian Tommicky. Clearly I don't
agree with his views in any way, shape or form.
The headline was kie Wood, I'm all ride with Tommocky
and that's all people saw.
Speaker 3 (07:10):
Yeah. Well that again, that's an area that should have been,
that should have been. Was that corrected straight away? It
should have been?
Speaker 2 (07:16):
And that comes hard on the heels of Kurrie McKai
and lashes out at listener sad and pathetic creature. How
is that news when it's a robust talkback show.
Speaker 3 (07:25):
Yeah, I mean, look, that's that past.
Speaker 2 (07:28):
With the Herald Dive for such a long time and
made me think you're just going for the clicks.
Speaker 3 (07:34):
Yeah, well that's look, you raise a valid point and
I was. I think I was editor in chief at
that time at that time, so you know, and I
think you and I do.
Speaker 2 (07:44):
You think I said discussire email? Yes?
Speaker 3 (07:47):
And you and I have known each other for a
long period, and I take that on the chin and
accept responsibility for that. I think, where what is the
chicken in the egg?
Speaker 2 (07:56):
It's all very well producing wu the stories, but but
we're not ready on New Zealand. We're not funded by
the taxpayer. You have to make a crust. If people
don't read it, then you can't put it out there.
Speaker 3 (08:06):
No, I think there's a balance. I think you want
your headlines to be yes, provocative and yes, enticing, but
they should not be inaccurate or unfear or unbalanced. Well,
they need to entice people. Right. Then it comes to
another point, and I've just finished a story in the
newsroom where I now have a tool. All the journalists
(08:27):
have a tool where we can click a button which
is an AI button, which gives us various options to
use as headlines. Now, some of those are kind of
this isn't a testing period at the moment, and we're
very open with our readers and on our website that
where we are using AI, and that's important that we're
transparent with our audience on that. So I tend to
(08:49):
use my own headlines. I'd like to think I'm a
little long and longer in the tooth and experience when
it comes to that and making sure that the headlines
are accurate. But these are the tools that are now
starting to come on online to help and assist journalists,
and those tools are devised to be ones that present accurate,
informed information.
Speaker 2 (09:09):
Do you know what I think I trust AI more
than my former colleagues.
Speaker 3 (09:13):
Well, yeah, no, Look, I'm you know, and I know
that you did take that up directly with the editor
at the time who was involved in that, and you know,
I am sorry it happened. Now one of the things
carry that.
Speaker 2 (09:24):
It's not just me and if it can happen to
somebody who works within the organization.
Speaker 3 (09:30):
One of the things that's come up in the BSA
research in the past week is the need to correct
mistakes promptly and not just at the end of stories.
So people tend to Yes, there's still a lot of
news engagement. This whole news avoidance thing, to me is
an utter sideshow. People two million people a day or
a month are coming to both The Herald and Stuff
(09:51):
news websites. You've got hundreds of thousands of listeners for
news talks 'DB. There is a huge amount of interest
in news and what's going on in the world. So
this whole news avoidance thing is wrong. There's other ways
that people are engaging, of course, through social media and
so forth. But one of the key points is that
(10:11):
if we get something wrong, we have to correct it prominently,
not just at the end of articles where people might
not reach them.
Speaker 2 (10:18):
Well take short break news talks zaid be sorry, sorry, sorry,
it is ten to eleven. Some people might think that
AI will actually improve reporting because it's not going to
be colored.
Speaker 3 (10:35):
My personal opinion, AI has actually been a useful tool
for our journalists for quite a period now, and I'm
talking about the basics around just simple spelling and grammar,
and as I said just previously, curious also now giving
us options in terms of possible headlines once it analyzes
the story. So it's useful in that respect. I think
(10:55):
we have to be very careful that journalism by its
very nature, and a lot of jobs are there very nature,
very human lead. You know, an AI robot isn't going
to be able to have the empathy and ability to
go on door knock a victim of a crime or
someone who's just lost their husband or wife in a
car crash or something like that. That's where a journalist.
(11:15):
You know that personal connection is so important when it
comes to storytelling, and so AI tools are in place now.
As I say, we're open about that. The Herald homepage,
a large chunk of that at the moment is curated
by an AI tool because it's taking a reader. If
a reader has clicked on, say a media story by
(11:35):
Shane Curry, it knows then that perhaps they'll be interested
in other media pieces, not necessarily from Shane Curry, but
from around the world, so it will offer that piece.
Speaker 2 (11:44):
Oh so like the Facebook does that it feeds you
stories that thinks you'll be interested in.
Speaker 3 (11:48):
That's right, and we have to be careful around that
that we don't become an echo chamber. That we actually
want readers to also have the ability to read an
opinion that they might not necessarily necessarily agree with, or
content that is obviously important as part of the day's news,
what's come out of parliament, for instance. So it is
a careful balance. The humans are still curating the key
(12:10):
components of the of the homepage and that is vital,
and of course when a major news story breaks, more
of those slots on the homepage will be run by
the humans.
Speaker 2 (12:23):
What came first the chicken or the egg, because there
was a time where there were entire departments of current affairs,
and there were huge departments of long form features stories
in print, which were in depth, which were rigorous, which
were beautifully written. Have is it the public is not
(12:44):
interested in them, so you don't provide them anymore?
Speaker 3 (12:46):
No, I argue, I would argue we still have a
lot of that. And you know, if I look around, yes,
the number of journalists is absolutely reduced in New Zealand,
sadly and unfortunately the business models have been shaken up. However,
you know, we make it a priority in this newsroom
to ensure that seniorjournalists and some of the younger ones
(13:08):
as well, are given time in resource to not only
write the longer form pieces of journalism and film them,
but they're actually given time to build their contacts in
their rounds. Because this is one of the other things
about journalism is it takes time to build trust and
confidence with your contacts, with your sources. And I always said,
(13:29):
when you know, when we were developing young journalists, it
would take them six months before we would expect them
to break great stories and say transport or health or education,
but the key thing was that they needed to get
out of the newsroom and meet people face to face,
one to one because over email and over the phone
just doesn't cut it.
Speaker 2 (13:46):
Well, we're out of time, but I think I'll gauge
whether the punters think that.
Speaker 3 (13:51):
A lot forward.
Speaker 2 (13:52):
Do you want to come back, which I did come
back and answer their questions.
Speaker 3 (13:55):
I mean, you know, I think part.
Speaker 2 (13:57):
Of that freedom now you're not well, I'm not.
Speaker 3 (14:00):
Sure about that. I've got the boss outside looking directly
at me.
Speaker 2 (14:04):
Thank you very much, Shane or It's good to talk.
Speaker 1 (14:07):
For more from Kerry Wooden Mornings, listen live to news
Talks it Be from nine am weekdays, or follow the
podcast on iHeartRadio.