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March 17, 2025 • 60 mins
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Speaker 1 (00:00):
The following is a paid podcast. iHeartRadio's hosting of this
podcast constitutes neither an endorsement of the products offered or
the ideas expressed.

Speaker 2 (00:09):
I'm not laughing.

Speaker 3 (00:10):
You have got to figure out something different.

Speaker 4 (00:12):
Two way, you bet. I'm David kate Chrrest.

Speaker 5 (00:15):
Younger folks should probably start cheering.

Speaker 6 (00:18):
I'm Richard Gearhart and.

Speaker 7 (00:19):
I'm Elizabeth Gearhart. You've just heard some snippets from our show.
Do you want to know more about starting your business?

Speaker 8 (00:24):
Stay tuned, ramping up your business?

Speaker 6 (00:28):
The time is near.

Speaker 1 (00:30):
You've given it hard, Now get it in gear.

Speaker 2 (00:33):
It's Passage to.

Speaker 1 (00:34):
Profit with Richard and Elizabeth Gearhart.

Speaker 9 (00:38):
I'm Richard Gearhart, founder of Gearhart Law, a full service
intellectual property law firm specializing in patents, trademarks, and copyrights.

Speaker 2 (00:45):
And I'm Elizabeth Gearhart.

Speaker 7 (00:47):
Not an attorney, but I do marketing for Gearhart Law,
and I have my own startups and podcasts.

Speaker 9 (00:51):
Welcome to Passage to Profit, The Road to Entrepreneurship, where
we talk with entrepreneurs and celebrities who tell their stories
about their business journey and also share helpful insights about
the successes that they've had. We have a very special guest.
Her name is Erica Glenn. She is a healthcare tech visionary,
award winning healthcare and growth leader, international speaker, consultant.

Speaker 6 (01:15):
And board advisor. Can't wait to hear from her.

Speaker 7 (01:18):
And then we have two other amazing guests as well.
We have a Hoova grun CPA, founder of AG Financial Services.
She's a fractional CFO. If you don't know what that means,
stay tuned, she'll explain it. And a financial expert with
twenty plus years of experience helping businesses succeed and to
stay on the financial pathway. We have Connor Mahoney. He's

(01:38):
an investment advisor representative at Mahoney Asset Management. Has anybody
thought about retirement? Richard's only been thinking about our retirement
since I met him.

Speaker 6 (01:46):
But I'm not ready.

Speaker 2 (01:47):
Yes, if you're not thinking about it, you should be.
So Connor helps people and.

Speaker 7 (01:51):
Coming up later on, it's Noah's Retrospective along with Secrets
of the Entrepreneurial Mind.

Speaker 9 (01:58):
But before we get to ourish guests, it's time for
your new business journey. Two and five Americans are business
owners or thinking about starting their own business. On Passage
to Profit, we always like to ask a question that
our audience might find interesting. So what are your strategies
for branding? And how do you stand out in a

(02:19):
crowded marketplace?

Speaker 3 (02:20):
So, Erica, it is a very crowded marketplace and we're
probably all filling that, especially this year. But the way
that I have been able to stay out in the
marketplace has been to be very vulnerable and to be
very real, talking about things that people don't typically talk about,
saying the things that people think are taboo. So really
just being able to bring a realness, a different perspective
and not create the same content about the same old

(02:41):
topics that everybody talks about.

Speaker 9 (02:43):
Connor, what are your strategies for standing out in the
crowded marketplace?

Speaker 10 (02:47):
Being a smaller shop is tricky, but I think using
your personality is very important in being personable, and also
just using all possible media outlets. You know, you never
know which one sticks. It's just getting as much exposure
as possible is good, Ahova, How do.

Speaker 6 (03:03):
You stand out in a crowded marketplace?

Speaker 4 (03:05):
I go on podcasts and I very straight, honest and truthful,
And how I service my client is different than other
fractional CFOs because yes, I do also look at reports,
and we do budget and focus, but I take a
much more holistic approach of looking at the four pi's
of a business people, processes, profit, and products to really

(03:30):
what drives the number.

Speaker 9 (03:31):
I do think that that's an effective strategy and it's
a great way to attract clients.

Speaker 6 (03:37):
So Elizabeth, what are your thoughts.

Speaker 7 (03:39):
Well, I have to agree that being on media makes
a big difference, and I think that the reason it
does is because you show that you're an authority. If
you have your own media product, you show, Hey, I'm
an authority in this business.

Speaker 2 (03:50):
I can talk to people. I don't even kill.

Speaker 7 (03:51):
If people are inviting you to podcasts and radio shows
and TV segments, they're saying, I feel like you're an
authority in your field.

Speaker 9 (03:58):
So there you go, and now it was time for
our very exciting guest, Erica Glenn. As I mentioned, she's
a healthcare tech visionary, award winning healthcare and growth leader,
Internet and board advisor. So for more than two decades,
Erica has lived in the trenches of the healthcare technology industry,
public speaking and consulting. So Erica, tell us a little

(04:20):
bit about what you've been up to lately.

Speaker 3 (04:21):
I back last April, departed from CBS, which I had
been there for nine years, and moved to a startup
as a chief growth officer. So at CDs I was
creating care management programs and selling and scaling and doing
all the fun things and ran a division there close
to about a thousand people.

Speaker 2 (04:38):
But what was really cool was I got to.

Speaker 3 (04:40):
Innovate and do a lot of really neat things to
try to help people and improve the quality of life.
As I moved over to read ARCS, because I had
been there for nine years, I had done a lot
of different things as you just read and mentioned. As
I moved to Readars, which was a digital health company
or a health tech company, I really am very passionate
about the data industry and what can do for healthcare

(05:01):
and to support lives. So from an overall sales perspective,
I was the chief growth officer and manage anybody touching clients,
including the tech because that was my original base, and
sales ended up being kind of where I landed. I
basically put the foundation in for sustainable Cells and when
I had an exited there and have started consulting since
and working on a couple boards as well. So really

(05:24):
excited to be out here, really excited about the change
to see what it brings about. And last, but not least,
I had an opportunity to do an international techex in
December of last year.

Speaker 2 (05:34):
And so what was the teTeX about the secret.

Speaker 3 (05:36):
To being successful? But essentially it is when is enough enough?
We all strive to achieve at really high levels and
continue to climb and to continue to do all these
different things and be all these different things. I'll ast
site as a leader and as a person to what
was enough? When did I stop? When did I exit
and move into more of a consulting role and actually

(05:57):
be around for my family a little bit more? So,
It's really about what are your goals? Constantly re evaluating
based upon things like your body, the people that love you,
and what are the numbers telling you and knowing and
changing and reprioritizing to make.

Speaker 2 (06:11):
Sure that you truly are a success.

Speaker 7 (06:13):
So, Eric, does your background in the healthcare industry as
a tech visionary? There color what you're doing with your
speaking now? You said looking at your body and everything
you can do and when you should take a break.
Did you find some things when you were looking at
healthcare with this tech that we're like.

Speaker 2 (06:28):
Oh, maybe you shouldn't push yourself so hard. Yeah.

Speaker 3 (06:31):
So if you look traditionally at my career, I started
working for Provider system for about nine years, so I
did all things IT and then I did some revenue
cycle in with it. But essentially I spent a lot
of time and the end focusing on EHRs. And we
all talk about the different systems that manage technology, and
that's what that is. With the systems, it's really important

(06:51):
to get data and large quantities of data about the
individuals so the doctors and the clinicians can help treat
people in the ways that they need to. I only
continued as I moved into CBS. I came in as
an IT development director and moved to a sales leader,
and then after that moved into an area where I
did just that, created programs to help people listen to

(07:13):
their body. The ironic piece of it all is, as
I was creating these programs, I was not listening to
my own body. I just kept pushing and pushing and
pushing harder until I had those six.

Speaker 6 (07:23):
R visits, six er visits.

Speaker 3 (07:26):
In twenty twenty three, I had six R visits. I
had been for seven years pushing myself really hard. I
ended up a VP and a general manager of a
business division was close to one thousand people and about
eight different entities reporting to me, so two hundred plus
million dollar P and L. So I had reached kind
of that level, but I still wasn't stopping. I was

(07:46):
still pushing as hard as I could, and that was
on me, like completely on me, and just the way
that I'm wired and geared, and so the body made
me stop. After it whispers for so long, it eventually
screams until you have to listen. We had gone through
a lot of reorgs in the period of time that
I was kind of in this phase, so that in
itself was a little stressful, just making sure everybody was okay.

Speaker 2 (08:07):
The people were okay, but a lot of it was I.

Speaker 3 (08:10):
Pushed myself sixty to eighty hours a week. I was
in three cities a week, so I was flying all
over the country. And before that I had been the
sales leader and was responsible for growing the corporation so
or that portion of the business. So after all of that,
it caught up to me. So it started with asthma
and then kind of ran down my body into gallbladder,

(08:32):
and it was just a really crazy series of events
that all seemed to play all at one time.

Speaker 7 (08:38):
So your body was just too exhausted to have the
resources to fight it off. And I did think that's yeah,
a bad trap. I mean, I have been known to
take a nap in the afternoon. Richard is like, how
can you take the climb to take a nap in
the afternoon. I'm like, because that's what my body's telling
me to do. And then I get I wake back up,
and I work after dinner. So I try not to

(08:59):
work twenty four. So it Richard does work twenty four
to seven, I will.

Speaker 6 (09:02):
I wouldn't say that, I mean I will.

Speaker 9 (09:04):
I usually take an hour break in the evening, So
I think that's pretty good.

Speaker 6 (09:09):
I thrive on it.

Speaker 9 (09:10):
I know this sounds ridiculous, but one of my goals
in life was just to turn myself into a working machine,
and I want it to be very productive. I feel
like I'm kind of at the point finally where it's
working out real well.

Speaker 6 (09:23):
And so I do exercise.

Speaker 9 (09:24):
I spend time, you know, quiet time every day, you know,
thinking about things. And I spend time in the evening
and I can't really think of other things that I'd
want to do. I mean, were's plenty of family time.

Speaker 2 (09:37):
But I do think that burning out.

Speaker 7 (09:39):
This is my theory on getting sick, like you did,
and like I try to avoid getting sick, is that
your body is constantly fighting off a million different diseases, right,
And you probably saw this in your work. And if
you get to run down, it has to pick which
one gets it in the door, and hopefully that's not
more than one at the time.

Speaker 2 (09:58):
Right.

Speaker 7 (09:59):
But that's how you get sick, I think, is your
body's defenses get overwhelmed.

Speaker 3 (10:03):
Yeah, and if you think about throwing in flying with
that all the different people that you're seeing and shaking
hands and getting all the germs plus uret COVID when
we were all home, so leaving COVID where we had
been exposed to nothing to kind of everything. Richard, I'm
very similar to you and that I grew up in
very humble beginnings and because of that, like it put
this unbelievable drive in me to just become a working

(10:26):
machine and just achieve, achieve, achieve, achieve, And I just
didn't know when to stop. And so the decision was made.

Speaker 9 (10:32):
Yeah, I grew up in humble beginnings too, and so
this was the only way up for me, right, was
just to put in a lot of effort.

Speaker 6 (10:39):
But when did you decide enough was enough? I mean,
what was that moment?

Speaker 3 (10:45):
I think the third hospital visit and I have asthma,
so this was all related to my asthma. The first
three we were walking out and my husband was incredibly
frustrated with me because he knew I had done this
to myself and he was trying not to be mad,
but he was really mad. And it was just like Erica,
when is enough enough? Like enough already, Like you've got

(11:05):
to stop, You've got to slow down. I'm so mad
at you, and you know it's terrible. But I kind
of made a joke of well, you're taking care of financially,
so something happens to me, you'll be good. And he
was like that's not even funny, Like I'm not laughing,
Like you have got to figure out something different. Life
has to change. And the question he posts to me,
I really didn't have an answer for him, because I

(11:27):
had achieved to this level of a VP. I was
running a business and that's really what I wanted to do,
and what I wanted to achieve, and so it was
kind of like, Okay, what do I do next? I
know it's not this, Let's go try something different.

Speaker 9 (11:39):
I'd like to say though, that after having been in
those routines and created those habits, it's hard to jump
off because your brain is used to a certain kind
of activity, right, and you're thinking about all the emails
and all the different things that are going on, and
just to put the brakes on that that would be

(12:00):
real challenge for me, you know.

Speaker 3 (12:02):
So in the tedex to actually talk about a source
that actually did some peer reviews and things of that
nature that talked and compare the dopamine highs of achieving
at high levels to like a drug, and essentially it
was the same. So coming off of those high levels
of dopamine to something different, it creates a lot of
depression and anxiety and feelings of laziness and worthlessness.

Speaker 7 (12:26):
Do you feel like the stress of having such a
highly intense, high level position contributed to your illness as well?

Speaker 2 (12:33):
Or did you think it was a positive stress to me?

Speaker 3 (12:36):
So, again, I was very much in the Richard mindset.
To me, it was incredibly positive. I just was so
focused I'm kind of like this. When I get really
focused on something, I can't see the forest through the tree.
So it was like grow, grow, grow, grow, grow, do
whatever it takes. Just grow, keep making money, keep being profitable.
And you know, as I jumped to the startup in

(12:57):
the beginning, I did a better job of having boundaries
and trying to do all the things Richard you just
talked about exercise and meditation and some of some of
those things. I did it for a little while. It
didn't last long, so essentially I didn't quite make it
to burn out a second time, but I was pretty close.
So I am here to be open and talk to
people about how to maybe potentially change those patterns.

Speaker 9 (13:18):
And we really appreciate that because I think there are
probably a lot of people in our audience, whether it's
a high level executive position or a different type of job,
maybe running a business as a contractor, or maybe as
a truck driver out there driving long periods of time

(13:38):
without a break, and.

Speaker 6 (13:39):
It affects us all right.

Speaker 9 (13:42):
So and it is difficult, and I think your message
is a great one, which is like really listening to
yourself and stepping off the train before it's too late. Right,
because we think about, well, what could have happened if
you'd stayed on that train.

Speaker 7 (13:56):
But I have to agree there's always that kernel of insecurity.

Speaker 2 (14:00):
If I stop, I'm going to go broke. Well, there's that.

Speaker 7 (14:03):
I think that you have to like Squirrel enough buddy
Away to feel comfortable to really get off the treadmill.

Speaker 3 (14:07):
Right. I really agree, And me and my husband have
had those conversations and he just said, you know it's
not worth it. Your health is not worth it. Certainly
retirement is super important, but I think one of the
beauties of coming out of these businesses is seeing all
the opportunities and being very entrepreneurs to be able to
see the different ways in which you can make money
that aren't just the traditional ways to make money. And

(14:30):
so I think there are better ways and different ways.
But it's really hard when all you see is what's
in front of you.

Speaker 9 (14:36):
When you're an entrepreneur, lots of times you can build
an asset for yourself, and when you're working for somebody
else in a big company, you're building an asset for
the shareholders, right, And so if you do want to
step off and you've built something valuable, then you can
transfer that and you can get money for it. So
that is one advantage of being an entrepreneur.

Speaker 11 (14:58):
Yeah.

Speaker 7 (14:58):
I was talking to a young person the other day
and I was like, you should have a side hustle.
I know you love what you're doing, but you should
have a side hustle and it should be something fun
for you that you like.

Speaker 9 (15:08):
We have to take a commercial break. We are here
with Erica Glenn Passage Profit with Richard and Elizabeth Gerhart
will be back after this commercial break.

Speaker 12 (15:17):
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(15:39):
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(16:00):
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Speaker 13 (17:17):
Four now back To passage To profit once, Again richard
And Elizabeth gearhart.

Speaker 7 (17:22):
And our special, Guest Erica, Gwinn Healthcare tech diictionary. Speaker
we've been having a wonderful conversation with her about burning,
out not pushing yourself to, heard knowing what enough is.

Speaker 9 (17:32):
Enough tell us a little bit now more about your
consulting and your, speaking because we'd like our audience to
understand a little bit more about what you can do
for them in those.

Speaker 3 (17:41):
Areas definitely speaking about burnout as we talked, about and
WHAT i learned from each of those those periods of.
TIME i talk, About i'm going to be In paris
in a week and book are a ton the week.
AFTER i am On, INSTAGRAM i am On. LinkedIn you'll
be able to find me AS E glynn On, Instagram
Erica glynn On, LinkedIn Are ika g l e n

(18:03):
N So erica with A K Honesse glenn with two.
Inns i'm very able to be able to. Reach i'm
also doing some, consulting so some people are, saying, hey
come train my sales team for a day or motivate.
Them some are, saying, HEY i need some help with
go to market, strategy so helping with some of, that
and Then i've got some folks that are even coming
to me and saying, HEY i really want you to coach.
Me wasn't part of the, plan but that is. Happening

(18:26):
i'm also working with a couple of c companies that
are kind of standing from ground up in very different,
spaces things like yacht, chartering so that's been really.

Speaker 6 (18:34):
Fun Erica.

Speaker 9 (18:35):
Glenn she is a healthcare tech, visionary award winning healthcare
and growth, leader international, speaker, consultant and board.

Speaker 2 (18:44):
Advisor passage To profit With Richard Elizabeth.

Speaker 9 (18:46):
Gearhart now it's time for intellectual Property, news one of
my favorite segments of the.

Speaker 6 (18:52):
Show and what are we talking about?

Speaker 7 (18:54):
Today people are starting to get patents ON ai tools
they're developing to use their.

Speaker 2 (19:00):
Companies so why should we care about?

Speaker 7 (19:02):
That it's sad to, say but SOMETIMES ai just can
do things quicker and faster and, Better.

Speaker 6 (19:07):
So so why don't you tell us about?

Speaker 7 (19:09):
IT a company file the patent For Potentially Serious INCIDENT Ai,
advisor so it USES ai to extract elevate in summer
as key details for incident reports and safety, observations WHICH
i think is really. Cool so you can look at
where a company can use this to, See, okay this
is where the chain breaks down and somebody gets hurt

(19:32):
or you, know, oh look at we haven't really noticed this,
before but everybody gets hurt when they're using this particular
machine or, something and they can prevent serious injuries and.
Fatalities it's interesting they got a patent on. It the
whole legal landscape ABOUT. Ai what is patentable WITH ai
and what is? NOT i mean BECAUSE, ai all the
information is extracted from things people already thought and wrote, down, Right.

Speaker 9 (19:55):
So IF i can just jump in, here first of,
ALL i, think based on what you've, said the technology
is really. Interesting and it may be that there is
a person whose job or part of their job is
to evaluate workplace. Injuries, Right but by the time that
evaluation is, done if there are any safety, risks two

(20:15):
or three people could have gotten. Hurt, Right so this
is a place where, okay maybe it's going to take
a job away from somebody or part of a job
away from. Somebody but because of the speed at which
you get the, information you can take action quicker and
help more people you.

Speaker 2 (20:32):
Can, yes AND i think we're going to see more of.

Speaker 7 (20:35):
This and there are so MANY ai applications coming on
for so many different areas of. EVERYTHING i can't even
get into it here as sucking to my son about
it this.

Speaker 2 (20:45):
Morning, yeah and people are patenting. Them that's.

Speaker 6 (20:48):
Interesting, Yeah AND i you.

Speaker 9 (20:50):
Know that's not a surprise, either because it is a
creative process to take what is done in you, know
CHAT gpt and then adapt.

Speaker 6 (21:00):
It to a real world.

Speaker 9 (21:02):
Situation so you're going to see a lot of intellectual
property in this area for a long. Time my advice
is if you have an idea FOR ai in the
real world and you think you might want a, patent
that you should do it sooner rather than. Later because
when these new, technologies it's not JUST, ai it's any brand,
new huge, technology.

Speaker 6 (21:23):
The patent office just gets flooded with patent.

Speaker 9 (21:25):
Applications people just go crazy filing these patents in these,
areas and so whether or not you get the, patent
it depends on whether you're first defile so the first
person to file on the technology gets the patent if
somebody else comes. Later so if you have ideas in this,
area of course you can Contact Richard gerhart and will

(21:46):
help you with, that but you should take action.

Speaker 6 (21:49):
Sooner rather than.

Speaker 9 (21:50):
Later, Right i'd like to ask our, guests well you
think about this innovation connor the.

Speaker 5 (21:55):
Way it is.

Speaker 10 (21:55):
Now IT'S chagbt takes stuff that people have already said
over the internet or.

Speaker 5 (21:59):
Research it's out, there, like how do we actually make.

Speaker 10 (22:02):
That implementative into something that is useful and maybe it
scales your revenue and, Such and we're looking for companies
that are doing. That it's great technologies that people can
pop it off Of AND.

Speaker 5 (22:15):
I guess that's why you've patent something right in the first.

Speaker 6 (22:17):
Place, ahova what are your?

Speaker 2 (22:18):
THOUGHTS i THINK ai is.

Speaker 4 (22:21):
GREAT i love CHAT gbt and, Technology.

Speaker 3 (22:24):
ERICA i feel like there's a whole governance aspect in
peace to this that is really going to have to
come along as.

Speaker 9 (22:31):
Well, so speaking of inventions and, patents if you have
an idea or invention that you would like to, protect
contact us At Gearhart. Law we work with entrepreneurs worldwide
to help them through the entire process of obtaining, patents,
trademarks and. Copyrights you can go to learn more about
patents dot, com download a free white, paper or arrange

(22:53):
for a free consultation with one of our. Attorneys so
we have to take a commercial, break we'll be back and.
Stay we Have secrets of The Entrepreneurial mind coming up.
Soon plus we're going to hear from our magnificent presenters as.

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supermarket for car, insurance and it doesn't matter if you
have a good record or a bad driving. Record our
agents are experts at finding you the right car insurance
for your. Needs our average customer saves hundreds of dollars
a year when they call us to. Switch so why
don't you make this one hundred percent free call right

(24:47):
now and see how much you can save on your
car insurance.

Speaker 12 (24:50):
Eight hundred four to three oh six seven two two
eight hundred four to three oh six seven two two
eight hundred four to three oh six seven two to.
Two that's eight hundred four to three oh sixty seven twenty.

Speaker 13 (25:04):
Two passage To profit continues With richard And Elizabeth gearhart.

Speaker 6 (25:09):
And now it is time For elizabeth's. Spotlight tell, Us,
elizabeth what have you been up too?

Speaker 7 (25:16):
Late, Well i'm still working with your heart raw doing the,
marketing trying to move to a new software program which
is driving me. Crazy but also have The Jersey podcasts
podcast With Danielle, woolley who is, amazing AND i have
the podcast On YouTube Creators Community, meetup Which i'm now
co hosting With Sonya. Satra we had a meetup last
night about shooting video BECAUSE i think video is super

(25:37):
important and we had a lot of. Questions AND i
do want to, say since we're just talking ABOUT, ai
the podcasting industry is moving so, quickly but it would
not be WITHOUT. Ai there are so MANY ai programs
that people use in podcasting and you don't even really
notice it when you're using. Them but there's so much
software that has sprung up to help people do. Podcasts

(26:00):
the STORY i was going to tell you Was google
has this notebook AND i wrote three sentences into this
notebook and said make a podcast episode and it was about.

Speaker 2 (26:11):
CATS i have a cat, podcast BUT i just want
to be.

Speaker 7 (26:13):
Fun it came back with four minutes of an audio
podcast a woman and a man talking and incorporated WHAT i.
Said it also incorporated other stuff it found on the.
Internet the voices sounded. Natural it was scarier Than i'll get,
out which is Why i'm telling people do.

Speaker 2 (26:28):
Video that's how you're going to stand out of the.

Speaker 9 (26:29):
Podcast we may be looking for new broadcasting jobs before.

Speaker 7 (26:33):
Law, right and my son was telling me that there's
Eleven labs if you want to put your voice in
and have it generate content in your, voice Which i'm
going to do because you, know the older you, get
the more your voice changes as you get. Older SO
i want to capture my voice the way it is.
Now SO i want to get a profile going in Eleven.
Labs and THEN i don't, know, maybe but you did

(26:55):
SOME i.

Speaker 6 (26:55):
Don't even have to show up to do this. Anymore
you just.

Speaker 9 (26:59):
Have a little tape recorder or a little computer right
here talking to you.

Speaker 2 (27:04):
So and then the other project our podcast.

Speaker 7 (27:06):
Studios we have a video studio that we are broadcasting from,
today or we're gonna help people make videos and video.
Podcasts we also have an audio podcast, studio and there
is a way to turn an audio. Podcast put something
with it so it looks like a, video so you
can put it on. YouTube if you're doing podcasting or
video or, Anything YouTube is where you have to be.

Speaker 9 (27:26):
First so if somebody wants to take advantage of your great,
expertise how do they get in touch with?

Speaker 2 (27:33):
You you can.

Speaker 7 (27:33):
Just reach me Out elizabeth akgoarheartlaw dot. Com and there
was just one other quick THING i wanted to. Make
we're talking about putting everything in one, place So erica
was saying, that and that is what's happening with the
software now for.

Speaker 2 (27:46):
Podcasting so it used.

Speaker 7 (27:47):
To be you could record, here you could edit, here
you could do this, here pull out your social media clips,
here do this other thing. Here now there's programs Like
kasha dot ai and it's a full.

Speaker 2 (27:58):
Suite it's.

Speaker 7 (27:59):
Amazing the thing about podcasting quickly is that if you
don't see what you want in your program, today check
back in a.

Speaker 2 (28:05):
Week maybe there because. Completely so that's enough about. Me
NOW i have to do the medical.

Speaker 7 (28:10):
Minute So i'm online At Medical news and there are
two out of twenty five lifestyle and environmental factors that
affect aging the.

Speaker 2 (28:20):
Most SO i tried to find the, two but they
actually had four in.

Speaker 6 (28:23):
Here that's were the most they should have. USED. Ai,
yeah the top.

Speaker 2 (28:29):
Two they had twenty five different.

Speaker 7 (28:31):
Factors it was really funny because like the first one
on their list is cheese.

Speaker 2 (28:34):
Consumption but that's.

Speaker 6 (28:35):
What you, MEAN i should eat more, cheese ease.

Speaker 7 (28:38):
Of skin, tanning education, years employment, status all this weird
stuff that you wouldn't think would go Into so what
is with the cheese, CONSUMPTION i don't, know don't like
or a bad. Thing, well it's on the things that they.
EVALUATED i don't know if it's good or. Backs they
had gym us, here they had. Householding what they found
was smoking is the worst.

Speaker 6 (28:59):
One well there's a, surprise.

Speaker 7 (29:02):
And unfortunately being in the lower income groups in this, country.

Speaker 6 (29:07):
That's not a surprise.

Speaker 2 (29:08):
Either but also not exercising is a bad. One and
living conditions where the factors that had the most.

Speaker 3 (29:14):
Influence as that would, add sleep is also becoming a
really big. Thing so it's been less of a thing
that they're correlating more and more comorbidities or sicknesses to
lack of, Sleep SO i think that's going to be
the next.

Speaker 2 (29:27):
Wave but that's just my.

Speaker 7 (29:28):
Hypothesis, no you're, right because it goes on to say
smoking alone was associated with twenty one diseases and socioeconomic
factors and tiredness frequency with nineteen.

Speaker 2 (29:39):
Diseases you're absolutely.

Speaker 7 (29:41):
Right, Yes so, basically find some place where you can, sleep,
well eat, well make a lot of. Money but now
we have to get back to serious, matters none of
the important.

Speaker 2 (29:51):
Stuff we have A hoova.

Speaker 7 (29:52):
Grunt who has AG financialcpa dot com and she is
going to talk to us about how she helps. Companies, well,
come you're a FRACTIONAL, cfo, right?

Speaker 2 (30:02):
Correct can you explain what that?

Speaker 4 (30:04):
Means in that accounting, industry there's three different. Parts the,
bookkeeping which is data, entry putting in, bills, expenses just the.
Basic then there's the compliance accounting, work which everyone thinks IS.
CPA a lot of people, think, oh that's tax, accounting
your tax returned and all the wonderful compliance stuff to

(30:26):
the GOVERNMENT irs and state. Government but then there's a
whole another world of fractional city OF cfo CONTROLLER, cfo
which is controller is that controlling the money AND cfo
it's not just controlling the, money really strategically helping the
business do well and guow and a FRACTIONAL cfo is

(30:49):
a part TIME cfo as a consultant to help a
business that doesn't need, yeah to hire a full TIME
cfo with a two three hundred thousand dollars salary and.
Benefit so it's like you're getting the expertise of A,
cfo which, YES i am A, cpa which experience over
twenty years an effective way just what you need on

(31:10):
a retainer.

Speaker 7 (31:11):
Basis so what kind of things do you actually do
then as A?

Speaker 4 (31:14):
Cfo number one IS i clean the books AND i
make sure the books are. Clear like clients tell me
open all the. TIME i open their. Eyes number, one
you have to know what's going. On if you don't
have clean, books if you don't have, books it's talking ABOUT.
Ai if you have half your business on one, platform

(31:34):
on one, software half on another software and they're not
talking to each. Other for, Example, richard you're a. Lawyer
if have your business On kleio and have on, clickbooks
you don't really have a clear picture of what's going.
On and then is looking at the four piece, people,
processes profit and, Products what is going? Right will you're

(31:57):
leaving money on the. Table different, industry let's say a construction,
industry is which services that you're? Doing what products are
you selling that you Could if you sell, more you
make more. Money but then there had a client that
had a service that he. Did he didn't make so much, money,
says so we had a, conversation why are you still

(32:18):
offering this? Service he, said it's a Lead we spoke about.
It it's a lead miner because it's the first service
THAT i. Offer but once they do, that then when
they want to, build knock down a, building or build
a new, house they will need much more services that
are more. Money another area is a people at your.

(32:38):
Employees in service, industry labor is a big. Part are
they being efficient or they're? Not are they taking too?
LONG i had a client that when they put on
cameras on the vehicles all of us sudden jobs took,
faster all of a, Sudden and then they see an
employee stopping open buying alcohol on the. Way, oh don't

(33:00):
do it with a company veho CALE. R it doesn't
look very good to see it on a company vehicle
where you have the name of the business in our.
Parer it's that all these more. Things it's like makes
a big. Difference if you have software talking ABOUT, ai
is your employees using? It are you using correctly to

(33:21):
really helps the business grow and? Succeed are you following
like the. PROCESSES a lot of, clients a lot of
business OWNERS i speak, to they have great. Software every
industry has their. Own but if you don't use, it,
Why i'm going into problems of? It why is? It
do they need, training do they need? Accountability or you
don't need it to?

Speaker 9 (33:40):
HER i think you make a lot of good, points
AND i really like the way that you demonstrate sort
of your problem solving abilities in a very practical. WAY
i think there are a lot of people in the
financial world who are just so focused on the, numbers
and you seem to have the talent to take it
beyond that and relate what's going on in the numbers

(34:02):
to what's, actually you, know happening in the.

Speaker 6 (34:05):
Business that's really.

Speaker 4 (34:06):
What my passion, is really WHAT i believe. In once
we have clean, reports that's. Great But i'm LIKE i
used to want WHEN i was in the corporate world
AND i spoke to family and friends in business and
they want to, WELL i wanted like shape them. Up
if you would just DO, A b AND, c you
would do so much. Better so WHEN i left my
corporate position IN covid AND i thought of WHAT i

(34:28):
want to, DO i wanted to follow my passion and
to help. Businesses so it's one step is to give them.
Reports this is what you, made, levy this is your net,
profit your go.

Speaker 2 (34:38):
Profit BUT i.

Speaker 4 (34:39):
Really wanted to really help them and really change those.
Numbers what's driving those? Numbers how were going to change?
You we were leaving our, money So.

Speaker 3 (34:48):
Erica so what what sales companies do you usually work?
With is it small startups or some Other.

Speaker 4 (34:54):
Actually they have revenue from like a million two million
till like twenty five, million by two one to five,
million depending on the. Industry they usually need a full
time scare. Fault but if your business is small and
they don't have good processes and they don't have good
systems and good, products they maybe could make. It but
once you get over a million two, million if you

(35:14):
don't have good the four, piece if you not had
the strategic, help it could really go. UNDER i have
a law firm, client he said he made more WHEN
i came. In he made more money when it was
him and one other attorney then now when he has
a whole. Team how sad is?

Speaker 6 (35:31):
That, oh that's not an uncamped.

Speaker 7 (35:33):
Story, yeah because your overhead cost gets so high you
have a bunch of.

Speaker 9 (35:37):
Ministers and it's much harder to kind of pay attention
to everything that's going out.

Speaker 4 (35:41):
Overhead if one thing and WHEN i came, in his wife.
RECOMMENDED i met his wife and she, said my husband needs.
You it wasn't the. Overhead it's, then you, know in
law firms and Different every industry is a little, different
but there's common. Things if your lawyers are not tracking
their and you're charging per, hour then you're not going

(36:03):
to make. Money so you're paying your, employees paying the
attorneys are winning cases that are getting, service but if
they're not tracking their, hours if you're not building, right
if you give a contingency plan and you're not building,
right you're not going to do. Well it's not just
the overhead disc like different.

Speaker 2 (36:20):
Aspects you, know.

Speaker 9 (36:21):
In the, past we had some of those, challenges and
then we installed AN erp system that allowed us to
really track what was going, on and then based on
the data that we got from, that we are able
to make certain kinds of. Fixes so in some cases
our margins on certain types of projects were very, low
but we didn't see it. Before now once you see,

(36:43):
it then you can take a step and try to fix.

Speaker 11 (36:45):
It.

Speaker 7 (36:45):
Yeah so my question for, you, though based on your
experience stepping out of corporate and starting a new, business
and we are kind of starting about reinventing yourselves and
starting something brand, new what advice would you give.

Speaker 2 (36:56):
To entrepreneurs just starting. Out would you tell them to
use quick?

Speaker 7 (36:59):
Books what if they have to take, money, like what
are the best systems to use and what are the
things they really.

Speaker 2 (37:04):
Have to do so things don't get screwed?

Speaker 4 (37:06):
Up what they have to do is number right away
to set up QuickBooks, online QuickBooks. Desktop there's different pros
and cons to keep down. That don't invest a lot
of money in, fancy fancy phone, system fancy. Website WHEN
i started, OFF i THOUGHT i invested in a phone,

(37:27):
system plus one for, this plus two for. This it
was a waste of money because in my BUSINESS i
end up Using i'm very individualized, attention and it was
much better to give my cell. Phone and THEN i
didn't need the phone. System don't go spending on a fancy,
website on a million dollars of. Ed get the money

(37:48):
in the door and hire a. Mentor Like erica, said
hire a, mentor hire expertise whatever you're now good, at then,
delegate get, mentor get. Trained read, books business, books either
read books on audible From. AMAZON i love that there's
also a blink that you could listen to. Summaries get,

(38:09):
educated get a, mentor learn. HOW a lot of businesses
are great at what they. Do, OH i know how
to fix, CARS i know how to plumbing. Electric that's,
great but you also have to know what you're doing.
Financially you have to know what you're doing. Sales sales
is not my PROTECT i got, training even though WHEN

(38:30):
i was five years old my mother had a beauty.
Salon coming home from school and running down and watching
my mother, work and that was one of my first
opening my eyes to. BUSINESS i can mix my kindergarten
teacher to come to my mother's beauty, salon not that
my mother sent me up BECAUSE i believe that would
be the best place for. Her but, now sales is

(38:52):
not my showing. POINT i got, MENTORS i got, educated
now once the business, GOES i delegate a, hire a,
tease do your best and delegate the rest who. Not
how it's a great, book great at, work then another
great books says do less and.

Speaker 2 (39:08):
Obsessed, YEAH i love.

Speaker 7 (39:09):
That and to add on a little IF i, can
to what you're saying when you say educate. YOURSELF i
mean one thing that we started doing when we decided
to do the podcast to do was going to, conferences
listening to YouTube, videos going to, presentations learning as much
as we could about where the industry was and where
it was, going and following YouTube which is taking. Over
AND i think you have to really if you do

(39:31):
something that you have to immerse yourself in the industry
and learning is a huge part of, it and.

Speaker 4 (39:35):
Not only in your. INDUSTRY i didn't just read business
books about financial BUT i also read business books about,
marketing about, sales about, leadership and even WHEN i was
A cfo for a large, COMPANY i always kept my mind.
OPEN i always was looking to. Learn but you can't
just learn on your. Industry running the business is not

(39:58):
just what services and what you. Do you have to
really be able to take the whole picture in and
really work on.

Speaker 9 (40:05):
It WHEN i started Gear Heart, law AND i mean
it was Really elizabeth's idea THAT i start the law.
FIRM i was transitioning out of corporate AND i had
been a manager. THERE i had like forty attorneys reporting
to me at a big, company and SO i knew
something about, management OR i THOUGHT i. Did but getting
into the entrepreneurial world it was much. DIFFERENT i didn't

(40:27):
have an accounting, DEPARTMENT i didn't have AN hr. DEPARTMENT
i had to learn how to interface directly with all
of these other vendors and providers that somebody else was doing,
before and it was really an education with. THAT i
went to The Action school Of business and they taught
me about all the different, basics you, know, sales, marketing.

Speaker 6 (40:48):
ACCOUNTING i already knew how to be a.

Speaker 9 (40:51):
Lawyer that was not so difficult for. Me BUT i
felt like that was a good investment of my. Time
and so if you are an entrepreneur starting, OUT i
certainly recommend.

Speaker 4 (41:01):
That AND i have an interesting story to tell. YOU
i went to a networking, event a big construction networking,
event AND i went from booths to booth of all
different types of subcontracted, plumbers, ruffers, electricians sur prayers all
over real, essay developers and different, services AND i, went
do you ever feel like you're playing catch, up not catch,

(41:24):
up hatch up with cash and a lot of them,
said of, course, yes they feel like they're playing catch
up with. Cash and the ones that said, no that
the thank god they're doing well financially and they're doing
well with cash. Flow is as, next do you have
someone in the financial seat of your? Business and they said.

(41:46):
Yes ninety nine percent of them said, yes because it's
different areas of the, brain different strong, points different. Weepoints
is if they're good at like the entrepreneur starting, businesses,
hustling getting, sales and the financial, park it's completely.

Speaker 7 (42:04):
Different, well thank, you you know we're out of time
for this. Segment how do people find you On?

Speaker 4 (42:09):
LinkedIn my Name ahoover GUN a H U V A
A i saying g R U E a on my
website A g FINANCIAL cpa dot com or a short
cut for shortages At HOOVER cfo dot.

Speaker 2 (42:26):
Com, Excellent thank.

Speaker 7 (42:28):
You so, entrepreneurs if you're thinking of starting a business
or you've just started, one you've got to get the
money piece.

Speaker 6 (42:33):
Down passage To profit With richard analys per.

Speaker 7 (42:36):
Heart now we're Onto Connor mahoney with mahoney gps dot.
Com he's developed THIS gps system for. Retirement really want
to hear about, This, connor so please tell us THE gps.

Speaker 10 (42:47):
System it's like the way the ANALOGY i usually makes
people when the first kind of coming to. Us it's,
like you, know a doctor's E kg or a blood,
Test like we have to take in all this information
on you to help make a recommendation of.

Speaker 5 (42:59):
What might work best for.

Speaker 10 (43:01):
You you, know it's very specific to each, person a
lot of people at different time, horizons and that's all
part of our like fiduciary role to help, people you,
know make the right choices with their.

Speaker 5 (43:12):
Investments we try to differentiate. Ourselves you.

Speaker 10 (43:14):
Know we find a lot of investment firms maybe not
taking as much compliance risk as meaning they will just
pinting to plot people in like sixty to forty, portfolios
which meaning like sixty percent stock forty percent, bond and
that has been like that's just the way that this
investment industry has worked for a long. Time we don't

(43:35):
really abide by. That we're kind of more aggressive for
people even of all. Ages we just have found we've
been in quite good markets for quite a long. Time,
obviously as we talked about this entire, show there's a
lot of innovation going. On there's a lot of spending
ON ai and different, infrastructure a lot of great things
going on for. Businesses so the market is obviously taken

(43:57):
recognition of that.

Speaker 5 (43:58):
Pretty low interest.

Speaker 10 (43:59):
Rates so we're very much more so aggressive than the
AVERAGE i guess asset, manager and that.

Speaker 5 (44:05):
Has kind of worked to our advantage and to our client's.

Speaker 10 (44:08):
Advantage and it really all is about the, client and
we just think that in this day and, age you
got to take advantage of these opportunities we have because
there could be another ugly mark around the, corner and
we're just more tactical and active than probably the average.

Speaker 2 (44:22):
GROUP i think there is an ugly marker around a. Corner,
yeah we haven't had a quote correction for a long, yes.

Speaker 9 (44:28):
Exactly so when is the time to be an aggressive?
Investor is there like a window for when that makes
the most.

Speaker 10 (44:37):
Sense, Yeah, honestly we kind of try to be a
little contrarian in some. Way especially it really does depend,
on LIKE i, said at, time horizon of the. PERSON
i think a lot of younger folks should probably be
happy if we're going to have a bear market and start,
cheering as crazy as that, sounds because you had some
ridiculous returns from some individual stock and in just the indexes,

(45:02):
themselves you, Know meta under one hundred dollars a share,
here it has touched seventy to forty dollars a share In,
video all these you, know great tech. COMPANIES i do
think the market's the one place where people fear a.
SALE i don't, think you, know people should be running
into the door when you know some store has a,
sale right buying everything. Up SO i do think that

(45:23):
does present a lot of. Opportunities and, also you, know
just when we have good economic data and THE fed
is kind of out of the, way which we had
basically twenty twenty three and twenty twenty.

Speaker 6 (45:33):
Four but those were.

Speaker 10 (45:35):
Just great periods and we were loading the, boat as
they would. SAY i had a lot of clients benefited
from that and create long term.

Speaker 7 (45:43):
Holdings AND i have to ask you about, This, connor
what do you think about.

Speaker 10 (45:47):
Cryptocurrency it's probably the most speculative asset that exists in the.
WORLD i think we all can agree on. That SO
i guess it's it's something maybe for like funny. Money
it's not something we ever recommend to our clients who
are we're like doing serious retirement playing and annuities and
usually you, know all these different, actual you, know dialed in.

(46:10):
Processes bitcoin doesn't quite fit into. THAT i do think
it's definitely. Inevitable there's no denying that there was it
had a chance to go to zero that didn't. Happen
AND i do think the d it's just so, deregulated
it's very. Sketchy there's a lot of scams that go on.
THERE i feel like every week anyone can make a
cryptocurrency and do a pump and, jump and that happens

(46:33):
way too.

Speaker 7 (46:33):
Often so remember the guy that lost his password and
could get into like four hundred, thousand.

Speaker 2 (46:38):
Tells that's, crazy still has a. Password you're got almost
out the.

Speaker 5 (46:42):
Felly it's not really? True or is that an urban?

Speaker 10 (46:44):
Life don't they, say don't invest in things you don't
fully understand at least what it is or what it.
Does my question, too is if it's a store of.
Value i've never no one can pay, for you, know anything.
Cryptocurrency its value is fluctuating so much all the. TIME
i do, think LIKE i, said it's just like a
trading instrument and vehicle to speculative. Asset definitely interesting and

(47:07):
cool and future, futuristic BUT i don't know how much
it really holds its weight when it comes to like
where is the value behind? It because we know companies
have real, revenues the dividends they coins value is BECAUSE
i think someone else is going to buy it at
a higher price than.

Speaker 2 (47:23):
Me do you have a question or Comment?

Speaker 3 (47:25):
ERICA i Think connor always a LITTLE i struggle navigating
with financial advisors because you, know you have folks that
are experts over here with insurance policies and folks that
talk about crypto all the, time and then ended it
just talking about. Stock so it's WHEN i talk to,
folks they're kind of, like, WELL i can help you over,
here but it really lacks that full kind of strategic.

(47:49):
Plan what would you recommend to make sure we're investing?

Speaker 5 (47:52):
Smartly that's a really good.

Speaker 10 (47:53):
POINT i think it's hard because in this industry their
advisors do have different. SPECIALTIES i would, say and if
you start asking me about dividend, STOCKS i probably don't
know anything about, that not, anything But i'm we're more
focused on. Growth everyone has different opinions and that's kind
of why you'll get, different you, know fundamental ways of
recommendations from different. Advisors SO i think it also you

(48:17):
got to know your own risk TOLERANCE i, suppose and
what you're comfortable with potentially risking out. There and in some,
WAY i don't even like this word because it sounds
like a word that's, negative like a, pyramid, Right Like,
okay so maybe you say you have like your incomparing like,
annuities and that's a good chunk of your assets because
that's protected or guaranteed and they have certain writers or

(48:40):
features that are going to pay income or protect your,
principle which there are products out there and those are.
Great and then you have like more like blue chip
and maybe some dividend like a balanced portfolio that's maybe another.
Portion and then you have the more like. SPECULATIVE i
always think like you can't go too wrong with. THAT
i think it's nice to have maybe different like buckets
of like RISK i, suppose and that that can work pretty.

(49:03):
Well but, yeah you are, RIGHT i do think that's
going to be anyone's problem if they're looking for an,
Advisor you're just gonna get a lot different opinions out.

Speaker 5 (49:10):
There in my.

Speaker 10 (49:11):
Opinion is probably much different from you, know someone else
who could have been in this podcast, Too so.

Speaker 3 (49:17):
You're you're more diversification is probably the best.

Speaker 5 (49:20):
Strategy, YEAH i mean there's a more In buffett saying
he's a diversification is for people that don't know what they're.

Speaker 10 (49:27):
Doing the point being is, like you want to have
concentration and conviction in your, investments and sometimes there's a
risk obviously involved with that if you had concentration and
conviction and an investment that didn't work. Ouch but that's
kind of HOW i think he made it, bigger and
there's just like there's something to be said about. That
one of the largest client Accounts i've seen that we've
worked with had three, Stocks SO i thought that was

(49:51):
an interesting tidbit to. Share we definitely would stray away
from like having, like you, know thirty to forty. Stocks
you might as well just buy the index of that.
Point so it is looking for those companies that are
growing in a greater. Clips that's really where our focus,
is how.

Speaker 9 (50:06):
Much, money what percentage of persons income should they say for, retirement.

Speaker 5 (50:12):
We just try to, say like you from it can be, hard.

Speaker 10 (50:15):
Right it depends on what years of your life you're,
in if you're paying for college and school and you
have multiple, kids or whatever the case. Is but a
general like decent number is like ten to fifteen percent
if you. Can we love those like four oh ONE
k plans and iras or steps and all those fun
stuff like the four or three. B's there's so many different.

(50:36):
Types it just comes out of your. Paycheck you don't see.
It it's like a built in, EXPENSE i. Suppose but
you're just paying yourself and hopefully you're just averaging into
the indexes at any. Price you, know you get more
shares when it's, lower less shares when it's. Higher that's
WHY i, said if you were, younger you should be
hoping for a bear market listening to this because.

Speaker 5 (50:55):
That should be a lot of future dollars later.

Speaker 10 (50:57):
Hopefully SO i do think, those you, know having a
four to ONE k or something to that degree or
those are the easiest and most awesome way to get.

Speaker 7 (51:06):
Invested, yeah SO i wanted to ask, you going back
to the entrepreneurial part of, this IF i leave corporate.

Speaker 2 (51:10):
Tomorrow BUT i am not that.

Speaker 11 (51:13):
Old, yet SO i still want to contribute to my
Pro are there options for if you start your own
business and your solo that you can have a four
oh ONE k and can you do it pre tax?

Speaker 5 (51:24):
Dollars, yeah that would be a set.

Speaker 10 (51:27):
Probably it's a self employed. Pension so basically you just
contribute to whatever you know amount and you're comfortable. WITH
i think the contribution limits are really, large something like
fifty something thousand a. Year you could do the last
thing to do up to, that but that's a good
way to have a four to ONE k pension. System
it's because pensions are a thing of the past, obviously

(51:48):
and got to kind of create our own.

Speaker 5 (51:50):
Again that's part of what our business is.

Speaker 9 (51:51):
Too in terms of the future for your, business what
are your plans for? Growth how do you want to get?

Speaker 10 (51:58):
There this has worked quite well for, us like being
on the. Radio actually it's like a follower of some.
Business ken is my dad and we have another, Partner
bill who works with. Us we were all very active
on media and that's kind of how it grew from
the ground. Up you, know my dad has been doing
this since nineteen eighty. Nine been on the radio since,
then And i've been on the radio for as long

(52:19):
As i've been working here.

Speaker 9 (52:20):
Too radio continues to be one of the most powerful
marketing tools there.

Speaker 6 (52:25):
Is for.

Speaker 7 (52:25):
Me ANYWAY i listen to the radio in my, CAR
i could just turn it on AND i don't have
to mess around with. It so how do people find
you and who do you work? With do you work with, individuals?
Companies what Incometanes definitely more.

Speaker 10 (52:37):
Individuals it's not that we can't manage like a step for,
example because we, could but it usually is more individuals
who are close to retirement within a few. YEARS i would,
say that's MAHONEY gps dot.

Speaker 5 (52:49):
Com and LIKE i, Said ken is highly covered in the.

Speaker 10 (52:53):
Media you, know we do a lot of he Does
Fox business, Appearances, Bloomberg Gaho. Finance that's like all of our.
Website we are constantly being quoted in. Articles and LIKE i,
said we use all media sources to like show our
CREDIBILITY i suppose and expertise is the.

Speaker 5 (53:10):
Concept, yeah that's that's where we're reached in individual investors Mostly.

Speaker 2 (53:14):
Okay, Excellent and that's M. A H o n E
Y gps dot.

Speaker 7 (53:19):
Com, Great thank you, listeners don't go, away because we
have secrets of entrepreneurial mind coming, up and we'll be
right back after this.

Speaker 15 (53:27):
Message, MAN i had a rough not. Sleep, BOY i
got a letter from THE irs yesterday AND i just couldn't. Sleep, man,
Mind i'm dying. Here somebody helped. ME irs problems affect
more than just your. Finances if you are ready to
take back control of your life and you owe more
than ten thousand, dollars you need to call that tax.
Doctor their expert staff can immediately protect you from THE

(53:49):
irs and state collectors and get you the best possible
tax settlement. Guaranteed THE irs has recently released new programs
geared in helping struggling, taxpayers where you may qualify to
settle your tax extend and wipe out up to eighty
five percent or.

Speaker 6 (54:02):
More of what you currently.

Speaker 8 (54:04):
Owe if you owe ten thousand dollars or more in back,
taxes call the tax doctor right now see if you
qualified to pay less.

Speaker 12 (54:11):
Eight hundred two six two nineteen twenty, six eight hundred
two six two nineteen twenty, six eight hundred two six
two nineteen twenty. Six that's eight hundred two six two
nineteen twenty, Six It's passage To.

Speaker 6 (54:27):
Profit now it's time For noah's.

Speaker 7 (54:30):
Retrospective Noah fleischman is our producer here At passage To,
profit and he just has a way of putting his
best memories in.

Speaker 16 (54:37):
Perspective WHEN i was a, KID i used to love the,
holidays but my favorite times of the year were actually
two nights twice a year was that we would take
the clock off the wall and readjust it by hand
daylight savings time and.

Speaker 15 (54:50):
Back.

Speaker 16 (54:51):
WOW i thought that was. Fascinating it was like being
at The hall Of. Science my first question was we
all have to do. This what if somebody? Forgets next,
question how's it working out for? YOU i don't think
daylight savings time is a bad, thing, really we just
need more. Options let's SAY i want to take fifteen
minutes hold onto it this, year and then save the
other forty five and accrue it into the next. Year

(55:12):
IF i do that the following year and the year after,
that and maybe even add some time onto, that, well
by six seven years, Later i've added practically a year.

Speaker 15 (55:20):
On in my.

Speaker 16 (55:20):
Life. Unbelievable you, know when, technology science and all the
other advancements come together to make this thing happen, properly
we're going to have a world that is absolutely just
like this, one only more aggravating and.

Speaker 13 (55:35):
Complicated now more With richard And Elizabeth passage to, profit.

Speaker 7 (55:40):
And now it is time for secrets of the entrepreneurial.
Mind i'm going to go To erica. First what is
a secret you can share with our?

Speaker 2 (55:48):
AUDIENCE i would.

Speaker 3 (55:49):
Go as perfection is the enemy of. GOOD i am
certainly a perfectionist and want to make sure everything foundationally
makes sense and, business and sometimes that. Doesn't sometimes things
are not going to get, perfect and sometimes you just
have to be really agile and build as you. Go
SO i have to constantly say something's better than nothing
and start somewhere and then continue to evolve into what's.

(56:12):
Next so that's something that's continued to hold true for.

Speaker 2 (56:15):
Me that's excellent. ADVICE A Hoover, groom what is your?

Speaker 4 (56:19):
Secret my secret is to look at financial, clarity cash
flow and. PROFIT a lot of business OWNERS i think
the more they, hustle the more sales they, get the
bigger the clients is what's going to make them be successful.
Business but it's. Not it's financial, clarity cash flow and. Profit,

(56:39):
margins cash, flow the money coming. In and now that
your business profit margin is how much profit your, revenue
your sales minus your. Overhead you at the red course
is your. Profit that's really what drives success in, business
not just hustling more and bigger sale and bigger. Clients thank,

(57:00):
you thank.

Speaker 2 (57:01):
You, yes that's so. True So, connor, mahoney what is your?
SECRET i?

Speaker 5 (57:05):
Have my secret is a physical.

Speaker 10 (57:06):
Secret it's like this little time block, literally it has
all these different times on. It we found that our
brains work best in certain increments of doing certain tasks
and then take a. Break this is ken AND i
do this every. Day so has all these different numbers on.
It so you blop it down and you have a
fifty minute time block er an hour or thirty, minutes

(57:27):
whatever the case, is and you're focusing on just one
part of your business that day for that. Time so
maybe it's fifty. Minutes i'm going to just catch up
with a lot of clients right. Now another, Thing i'm
just going to prospect for this, time And i'm going
to go take a. Break SO i think we'd like
to really focus in on certain things in certain chunks
of time and then move on to the next. Thing

(57:49):
there's a lot of different things we have to do
during the, day and a lot of businesses could probably
associate with that as. Well that's definitely been very helpful for,
me and just focusing on one thing at a time
and let something. Wait if someone's calling you that that's
not based on that, task you have to. Wait you
can get to it. Later so it's been quite helpful for.

Speaker 5 (58:07):
Me that is such good.

Speaker 2 (58:08):
Advice Richard, gehart what is your?

Speaker 9 (58:10):
Secret my secret's going to be take calculated. Risks taking
risks is one of the main ways you can make,
progress you can experience a personal, growth and it makes
your business exciting. Too you don't have to take huge,
risks but trying something new and putting yourself out there
in a slightly different way that you hadn't done before breeze.

Speaker 6 (58:34):
Enthusiasm at least for me it.

Speaker 9 (58:35):
Does and SO i, think you, know taking some risks
every once in a while is not a bad.

Speaker 7 (58:40):
Thing, Excellent AND i guess my secret this week is
going to be project. Confidence so if you're talking about
your business or a, subject and if you don't feel,
confident then do some research and learnline. Learn but the
only way you're going to land clients starting out as
an entrepreneur if you have a business is if you
sound absolutely confident that you know what you're talking. ABOUT

(59:01):
i think that was one Of richard's huge strengths when
he Started Your Heart. Law he knew the patent system
inside and.

Speaker 6 (59:06):
OUT i was pretty confident in those.

Speaker 9 (59:08):
Days well that, Said passage To profit is a nationally
syndicated radio show appearing in thirty eight markets across The United.

Speaker 6 (59:15):
States in, Addition.

Speaker 9 (59:17):
Passage To profit has also been recently selected by Feed
Spot podcasters database as a top ten entrepreneur interview. Podcast
thank you to the p TOO p, team our Producer
Noah fleischman and our program Coordinator Alisha morrissey and our
studio Assistant Brissy. Cabbasari look for our podcast tomorrow anywhere

(59:38):
you get your. Podcasts our podcast is ranked in the
top three percent. Globally you can also find us On, Facebook,
instagram x.

Speaker 6 (59:45):
And on our YouTube.

Speaker 9 (59:46):
Channel and, remember while the information on this program is
believed to be, correct never take a legal step without
checking with your legal professional. First Gearhart law is here
for your, patent trademark and copyright. Needs you can find
us again heartlaw dot com and contact us for free.
Consultation take care, everybody thanks for, listening and we'll be
back next.

Speaker 6 (01:00:06):
Week the proceeding was a paid.

Speaker 1 (01:00:09):
Podcast iHeartRadio's hosting of this podcast constitutes neither an endorsement
of the products offered or the ideas expressed
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