Entrepreneurs: What the Future Holds for Web3 and AI with Tech Entrepreneur Ian Utile + Others

Episode Transcript

Speaker 1 (00:00):
The following is a paid podcast. iHeartRadio's hosting of this
podcast constitutes neither an endorsement of the products offered or
the ideas expressed.

Speaker 2 (00:09):
You'd like to think we've built the world's great content
creation tool.

Speaker 3 (00:13):
Our entire company motto is plays simply learn exceptionally.

Speaker 2 (00:17):
It makes sense mathematically and practically.

Speaker 4 (00:20):
I'm Richard Gearhart and I'm Elizabeth Gearhart. You've just heard
some snippets from our show. Do you want to know
more about starting your business?

Speaker 5 (00:27):
Stay tuned, ramping.

Speaker 6 (00:30):
Up your business? The time is near.

Speaker 7 (00:33):
You've given it hard, Now get it in gear.

Speaker 6 (00:36):
It's Passage to.

Speaker 1 (00:37):
Profit with Richard and Elizabeth Gearhart.

Speaker 8 (00:40):
I'm Richard Gearhart, founder of Gearhart Law, a full service
intellectual property law firm specializing in patents, trademarks, and copyrights.

Speaker 5 (00:48):
And I'm Elizabeth Gearhart.

Speaker 4 (00:49):
Not an attorney, but I do marketing for Gearhart Law,
and I have my own startups and podcasts.

Speaker 8 (00:54):
Welcome to Passage to Profit, the Road to Entrepreneurship, where
we talk with entrepreneurs and celebri who tell their stories
about their business journey and also share helpful insights about
the successes that they've had.

Speaker 7 (01:06):
We have a very special guest.

Speaker 8 (01:08):
Tenex co founder Ian Utilli, and he's a tech entrepreneur
from the Silicone Valley, founder of Attention Live, a Web
three AI innovation company, and a producer for the Web
Ai three Roundtable Summit.

Speaker 4 (01:24):
And then we have two amazing presenters. I'm really excited
about this show. Today we have Nelson Bretton. He's a
B to B marketing expert and he's doing chat in
a different way and it's super effective for his clients.

Speaker 5 (01:37):
You want to hear about this.

Speaker 4 (01:38):
And then Courtney Peebles, who has been on the show
before Solobo Toys.

Speaker 5 (01:42):
She is making.

Speaker 4 (01:43):
Toys for kids of all needs and ages, and her toys,
she's blowing it out of the market, I'm telling you,
so you got to hear what she has to say.

Speaker 5 (01:51):
And coming up later on it's Noah's retrospective along with
Secrets of the Entrepreneurial Mind.

Speaker 8 (01:58):
But before we get to our distinguished guests, today, it's
time for your New Business Journey. Two and five Americans
want to start a business or are already business owners,
and we'd like to ask our panel a question that
our audience can relate to. So today the question is
can you please provide insights into the journey of building

(02:19):
a successful business in Welcome to the show. What insights
can you provide regarding the journey of building a successful business?

Speaker 2 (02:27):
My advice to anyone that wants to start a business
is to do it with another person or a team.
I think a partnership is vital, and that may be
a board of advisors, it may be a bunch of mentors,
it might be employees that you hire to support you. Oftentimes,
having other co founders is really really helpful so that

(02:48):
each of you can bury each other's burden.

Speaker 9 (02:50):
I think there's.

Speaker 2 (02:51):
Something very powerful about doing it as a team and
not being a lone ranger.

Speaker 3 (02:56):
Courtney, My biggest secret that I tell people is knowing
what the quote unquote rules are, but then following what
you know is fitting for your business is really going
to be the most beneficial thing.

Speaker 7 (03:07):
Nelson.

Speaker 10 (03:08):
You know, I'll talk a little bit about something that
I learned about three or four years ago that I
wish I learned way sooner. Just try to stay in
that cool, even keeled, calm, cool collective mindset. As time
goes on, you'll look back on the bad things that
happened and the good things that happen, and you can
still get excited about the good things, but the bad
things they seem insignificant as time passes.

Speaker 8 (03:29):
Those are really great approaches, So thank you for that.
Now it's time for our featured guest. Ian Utili is
an entrepreneur. He's a tech entrepreneur and as I mentioned,
he's from Silicon Valley and he's the founder of Attention Live,
a Web three AI innovation company. So I'm kind of
curious about what a Web three AI innovation company is.

(03:52):
And this company's protecting content creators intellectual property. That's the
subject near and dear to my heart. Welcome to the show.
I so why don't you tell us a little bit
about Web three AI and what that means.

Speaker 7 (04:05):
That's kind of a new term.

Speaker 9 (04:06):
Sure well.

Speaker 2 (04:07):
Web three is a catch all term for distributed ledgers,
blockchain crypto. Many people think of it in terms of
bitcoin around money. Businesses often think of it in terms
of removing middleman and supply chain management and how they
can get things to go faster. Financial organizations often think
of it as tokenizing physical assets into digital means so

(04:29):
that you can transfer So that's kind of the Web
three world, and this allows distribute ledgers that are not
controlled by amazons aws or Microsoft's Azure their cloud servers,
but distribute ledgers to support people. So it's technology for
the people, by the people. That's kind of the Web
three mentality. And another easy way to think of it

(04:50):
is if Web one was websites brochures on glass and
Web two was interactive websites, the facebooks of the world,
myspaces of the world's kind of started things. This is
where you can post and interact. Web three is where
you can post, interact and own. Web three is a
model where the consumer owns their data, the consumer owns

(05:13):
their assets, the consumers and control. So to the element
of IP protection for content creators. There's a big problem
today for small and large content creators. Whether it's an
individual podcaster or a musician or teacher, or it's a
massive university or a huge conglomerate, or it's some sort

(05:33):
of you know, massive institution, they're having trouble with proving ownership.
And so part of this is that the terms conditions
of all of the social media sites that we love,
the youtubes of the world, the facebooks of the world,
the instagrams the world that tiktoks the world. Their terms
are that if you create content in their app and
you post it there, they own the content and they

(05:56):
simply give the creator a license to use their content.
So what we've done is we've allowed people to send
their content through our application, which is a traditional software
application that to be used to but we've tied it
to the blockchain, to web three in order that when
the content is distributed, we prove the ownership for that

(06:18):
content creator. So that's the first problem that we solve.
We also allow the content creator to better connect with
their community. We provide lots of automation tools so content
creators can automatically make more money from their content, and
so we solve a ton of problems. We'd like to
think that we've built the world's great content creation tool
and we anticipate having billions of people around the world

(06:39):
use it. So when we think of the future of
content creation and IP ownership, we think about the three
billion people in the world that don't have the Internet.
Many people in the audience may not realize there's three
billion humans that don't have the Internet.

Speaker 7 (06:53):
They mayn't blessing.

Speaker 9 (06:56):
I mean, well, I'll tell you this.

Speaker 2 (06:58):
The five of us on this conversation. We've had the
advantage of having the Internet introduced to us, and then
we had pagers introduced to us, and then we had
laptops introduced to us, and then phones introduced to us,
and then machine learning, which we call AI. Amazon Alexa
had a speaker, and then Siri comes on our phone.
And we've had this slow, progressive experience and then all

(07:21):
of a sudden, decentralized finance bitcoins here. So we're learning
slowly over time what it means to own the data
of our own what it means to leverage something like
large language models or AI. We learn how to use
these hardware devices. The three billion people that are going
to hit the Internet, they're not gonna have to learn
any of that. They're gonna have a paraglasses sent to them,
They're gonna have a watch sent to them. They're gonna

(07:42):
have a ring sent to them, and that device will
be connected to the Internet and they'll simply talk to
their ring in their own native language in the jungle,
and that ring will be able to decipher what they're
saying into a common language and then speak back to
them in their language.

Speaker 9 (07:57):
And now all these people that are come online.

Speaker 2 (07:59):
They're going to say, oh, okay, what can I do
with my life now that I'm connected to the world
to do better than two dollars a day? And some
of the things that they'll be able to do is
give their attentions are companies called Attention Live. So I
envision a world where people give their attention live to
content creators and are compensated for that attention because attention

(08:20):
is so valuable, you know what.

Speaker 4 (08:22):
It's almost like they're going from the nineteen sixties to
star Trek you describe it, right, like star Trek the
next generation even right.

Speaker 8 (08:33):
It'll be interesting to see how they would cope though
with such a huge change, right, I mean that would
be like you said, we have had sort of a
warm up into technology and now all of a sudden,
it's just on you.

Speaker 5 (08:44):
That's the problem.

Speaker 4 (08:45):
So my understanding of Web three when it first came out,
my very rudimentary understanding, was that you would get paid
for what the marketing agencies just are taking now, or
for what they're just taking now, and you would actually
get paid for them. So if they say, okay, she's
a female in New Jersey who has cats or whatever,
that they have to.

Speaker 5 (09:04):
Pay me for using that is that kind of how
it started.

Speaker 2 (09:07):
That and so much more. Because it's the Internet for
the people, by the people. Because it's the tech for
the people by the people, the people will decide how
they leverage it, and I think this is the important aspect.
Another thing that I want to share with the listeners
is there's a reason why I love radio. I've been
doing radio interviews for a couple of decades and I
continue to and there's a reason for it. I don't

(09:28):
believe that the future of digital engagement is visual. I
think TikTok and YouTube stories and Instagram reels have an
end in terms of their dominance.

Speaker 9 (09:40):
The future is audio.

Speaker 2 (09:41):
And the reason for that number one bandwidth. No matter
how fast starlink is, and no matter if the Internet
bandwidth is free for people in the jungle, there's still
a bandwidth issue. And so the ability to have video
come to somebody and video to go back up to
the Internet, there's a problem in of infrastructure costs. So
that's that's a big deal. The second thing is content

(10:04):
creators don't always want to be seen. Right behind me
is the Pacific Ocean. I have the grace of living
on the sand in California. Now, I'm on a balcony,
so you can't see people's faces. But if I wasn't
like high and away from people, you know, I'd be worried, like, well,
who's back there? What are they doing? Is it okay
that they're on my video? And so as a content creator,
I'm not just concerned about me and how I look,

(10:26):
but I'm also concerned about other people behind me. And
most importantly, it is so demanding to watch videos. How
many of us go to a YouTube video, set our
phone down and listen to it. How many of us
put on a YouTube video on the TV, turn the
volume up, and don't look at it. Why Because we
don't want exactly We don't want the content creator or

(10:48):
the platform to demand our hundred percent undivided attention. We
want to give our passive attention when we.

Speaker 8 (10:54):
Are You're right, you can listen in the car, you
can listen while you're doing other things. I wanted to
ask you in as the technology guy who's like obviously
devoted his life to technology, do you ever have reservations
about that? Do you ever worry that maybe you're helping
to push the world in the wrong direction. Maybe we
should be relying less on technology.

Speaker 2 (11:14):
I think the world worries enough and I don't need
to participate in the anxiety and stress. I think a
lot of our concern is stemmed from media. So I
think Terminator's, Blade Runner, altered carbon electric dreams, all the
things out there that have basically built this narrative that
technology is going to hurt humanity. It's going to harm humanity,

(11:36):
it's going to wipe humanity out. It's much easier to
create media that causes anxiety and fear, because that's how
you get people to hit on the next show, on
the next season, and wait for the next movie. That's
how you get them to stay into the book because
the thrill has got there their heart and their hearts County,
what's going to happen? What we don't see a lot
of today are Jetsons and Star Treks anti dystopic view

(11:59):
of societ Now. I don't think anybody that's reasonable believes
in utopia, but I am an antipystopic person, So I
like the idea of Jetson's I like the idea of
families still being together and being in community and being
connected with other humans, but having technology giving us flying
cars and easy quick meals and all the fun things.

(12:20):
When you look at Star Trek, what's the premise of
Star Trek that there's not a universal basic income. No,
there's a universal maximum income. Everyone has all of their
needs and more covered. And so what do the humans do? Well,
they have all their needs covered, so they want to
go explore the universe. And Captain Kirk wants to be
in charge and the bartender wants to make drinks. Kirk

(12:41):
is not better than the bartender. They both are making
the decision that I want to go to space. One
guy says I want to take the responsibility of leadership,
and the other girl says, I want to make drinks
and make feel happy up there. And so why does
that happen? Because on Earth in this story, there's a
universal maximum income where everyone's needs are already taken care of,

(13:02):
and therefore you go out to explore the heavens. And
this is the type of mentality I want to maintain.
Nothing new happens in the world. We repeat the same
cycles generation after generation, from millennia after millennia. And because
humanity's never destroyed themselves up to this point, I have
no reason to logically or practically believe that we're going

(13:22):
to do anything that would cause our destruction. The things
we create will ultimately benefit humanity.

Speaker 8 (13:29):
I don't think we should be so optimistic. I think
we should have careful optimism. But I mean, Bill Gates
just came out the other day and said, Hey, I
could ruin us all in ten years. To me, that's
something that we need to be concerned about.

Speaker 9 (13:44):
The goods are real.

Speaker 2 (13:45):
A lot of people listening probably have some sort of
faith orientation, whether they believe it or not. Maybe they
grew up with it. It's pretty well known that in
the Sacred scriptures, how does the earth start, creator of
all things? Uses their voice to say leth or be
like okay? And then you look throughout history, we looked

(14:05):
to great spiritual leaders Mohammed and Buddha and Jesus. How
did Jesus heal people? He said, Lazarus come out of
the grave, stand.

Speaker 9 (14:13):
Up and walk.

Speaker 2 (14:14):
There is something so powerful about our words. Our words
destroy and build up. Our words are death and our
words are life. So I choose to protect the words
that I personally say because it affects my life, It
affects my family's life, It affects my businesses. It affects
how I approach business deals. So I will continue to

(14:38):
be the happiest person as destruction comes. That is the
out income because I choose to use the weapon of
my voice to speak forth the things that I want
to manifest.

Speaker 9 (14:52):
In the world.

Speaker 8 (14:53):
Ian Utilly, tech entrepreneur from the Silicone Valley.

Speaker 5 (14:56):
I'm going to give you this lad.

Speaker 4 (14:58):
When I was growing up, we had a cat name Kiki,
but Kiki was nothing like your Kiki.

Speaker 9 (15:04):
I'm glad that you brought that up.

Speaker 2 (15:05):
So Kiki is an emerging multi billion dollar IP universe.
Kiki is the most viral cat in the world.

Speaker 9 (15:13):
It has been.

Speaker 2 (15:13):
Shared twelve billion times on the Internet. So this show
is called Passage to Profits. Let me share a quick
story that will hopefully encourage your audience to think about
what it takes to be successful. Kiki was the mascot
of an e commerce business. That e commerce business in
Asia did one hundred million dollars a year, wildly successfully.

Speaker 9 (15:33):
Commerce business.

Speaker 2 (15:34):
Well, the business folded during the pandemic, and that's one
of the risks of entrepreneurship.

Speaker 7 (15:38):
You could fail.

Speaker 2 (15:39):
But the mascot took off and the mascot went crazy
and became this most famous cat at least in Asia.
And all of you, all four of you, and many
of the audiences have used the cat. So if you
ever tried to share a cute little cat with a
white background, that was probably the Kiki Cat. We acquired
the IP, we thought about what can be done with it.
We just launched the first a fifth, teen video games,

(16:01):
working on comic books, working on movies. We have major
merchandising licensing deals with K pop bands, and we have
collectible deals.

Speaker 9 (16:09):
That we're doing.

Speaker 2 (16:10):
We also, in addition to all that, we have a
bunch of stuff with digital assets, and we have two
fast food restaurants that we also are working with, So
we have a fast food restaurant licensing deal in Europe
and a different one in Asia. So we are building
a massive IP universe. My friend and mentor bought the
Batman franchise and it took him ten years to make

(16:30):
the first movie with Tim Burton, Michael Keaton, and Jack Nicholson.
For ten years he suffered. He suffered through rejection after
rejection or rejection. He owned the licensing. Every thought Batman
was a joke because they thought the TV show Pow
whack wham, and so Batman was a joke and he
took that and he said, I have a vision for
the dark night. I think Bruce Wayne is the story

(16:53):
to tell. It's not about Batman, It's about this tormented man,
Bruce Wayne.

Speaker 9 (16:58):
That's what humans will connect with.

Speaker 2 (17:00):
Well, in the same way, we look at the Kiki
ip and we say, how do we take this.

Speaker 9 (17:05):
To the next level?

Speaker 2 (17:05):
How do we apply the principles that Michael Usling used
in Batman's development, and how do we apply that here?
And so what we did was we launched all these things.
We also launched a token ized community. And on the
day one we launched a token issed community, the market
cap went to ten million dollars. What a moment, right,
We took something that didn't exist and we created ten
million dollars of perceived value. And then the same day

(17:28):
went down to a million dollars. Oh no, we failed,
everything's falling apart. That's the intensity of entrepreneurship. Then later
on that week, in day six, we hit one hundred
million dollars. And then we've gone through all sorts of
cycles of experience in that process, and today we have
a very streamlined team with a very clear mission, and
we know exactly where we're going and how we're going
to get there, and nothing.

Speaker 9 (17:50):
Will stop us.

Speaker 2 (17:50):
We are obsessed with the end result. We think about it,
we talk about it. That is the prize that we're
going after.

Speaker 8 (17:57):
Ian Utilly, tech entrepreneur from this solicone Valley. You're listening
to Passage to Profit Everybody with Richard and Elizabeth Gerhart,
and we'll be back right after this message.

Speaker 11 (18:07):
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(18:29):
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(18:50):
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Speaker 9 (20:08):
Back To passage to.

Speaker 1 (20:09):
Profit once Again Richard and Elizabeth gearhart.

Speaker 8 (20:12):
With Tenex Co. Founder, ian utilli elizabeth you. Had a
question we.

Speaker 4 (20:17):
Were talking about kiki, before The break and kiki started
as this, little cat Character and now kiki has been
blown into a number, of different things and you have
a vision where you Want the whole kiki.

Speaker 5 (20:31):
Universe, to go.

Speaker 2 (20:32):
Well we see kiki Expanding. Well beyond asia to keep,
it very simple if you are on your cell phone
or you're on social media and you want to share
a gift, or a gift the gif, the moving image
and you.

Speaker 9 (20:46):
Pull it up the kikikat.

Speaker 2 (20:49):
Is one of the top things that's there. At all
times if you ever typed in a, word, like, happy,
sad excited angry then most likely one of the kikikat images.

Speaker 9 (20:59):
Will, as an example.

Speaker 7 (21:01):
It's an emoji.

Speaker 2 (21:02):
It's an emoji so people love this emoji so much
that they've shared at. Twelve million times But much like
batman had expressions through lots of comic books AND lots.
Of tv Shows, that's not batman that's Just. Expressions of
Batman and so kiki is the core intellectual property. That
we own there's been lots Of expressions of kiki that,

(21:22):
people have loved and now we're creating new expressions through
video games and through all sorts of ways that people can.

Speaker 9 (21:27):
Connect with it.

Speaker 5 (21:28):
So do you have trademarks?

Speaker 4 (21:29):
Or?

Speaker 5 (21:29):
Registered, copyrights yeah yeah so we.

Speaker 2 (21:32):
Own it outright we paid a million dollars to acquire,
the innextual property which shows. Our initial commitment we raised
millions of dollars. For the project then the first thing
that we did was we. Launched a token iszed community
or many people would know this as, a, meme coin
right many people are Familiar with Doj shibnu or pepe
or these. Different meme coins AND on, the ip front let,
me say this there have been three major meme coins

(21:55):
that HAVE come. Under ip lawsuits pepe grew to almost
a ten billion. Dollar market cap it turns out the
people that launched it Don't own the pepe and they
had no connection.

Speaker 9 (22:06):
To the owner there's another One.

Speaker 2 (22:07):
Called chill guy again independent people launched WITH somebody else's
ip they did, not own it and. They launched it
and then finally the squirrel peen at the squirrel the
story of the man that had the government come in and.
Kill his squirrel so we launched the pen at, the
squirrel meanpoint and they did not have any connection. To
the owner so all three of those token is ised
communities blew up to. Billion dollar value think, of it,

(22:30):
as you, know a collectible but it's kind of. LIKE a,
stock i mean however you want to imagine it now
under lawsuit and being said they have to.

Speaker 9 (22:37):
Take everything down but, you, Own it Right.

Speaker 7 (22:39):
You own kiki we own.

Speaker 8 (22:40):
It out right if somebody wants To, get into kiki
is there a way for them?

Speaker 7 (22:44):
To, DO that yeah i would have them go to.

Speaker 2 (22:46):
Kikiat dot xyz that's, kikikat dot xyz or just go
To x formally twitter or any social media Site type
in kiki and you'll see all.

Speaker 8 (22:57):
Of our stuff so how can people find out more
about you? AND your projects i.

Speaker 2 (23:03):
An ut Il, E That's ianutilly so I'm at ian
utilly everywhere.

Speaker 8 (23:11):
On, The, internet awesome well thank, you very much and
we really appreciate your perspective and we wish you the
best Of luck with kiki and authenticating footage. And everything
else so now for, Something completely different it's Time For,
intellectual property news where we get to the meat and potatoes.
Of the issue controversy brewing over what to call surloin.

(23:34):
In different States So in new york It's Been called
new york strip steak going back to. The eighteen hundreds
and now we have a challenger coming up The. State
of texas because they believe that they grow most of
the cows The, state of texas they want To call it.

Speaker 7 (23:52):
Texas STRIP steak.

Speaker 4 (23:54):
And i think this has a. Lot, Of implications patrick Lieutenant.
Governor of texas there's One Restaurant in new york to.
Rename their steak the restaurant's been open, for four years
and he said the change of boost of state's cattle
ranchers and Help better. Market texas Beef But as, pete
wells observed the way he framed the issue carried more
than a whiff of. Red meat, politics he said.

Speaker 8 (24:16):
Jokes just write themselves, with, THIS one, Right, i mean
courtney what are?

Speaker 7 (24:20):
YOUR thoughts HERE i think.

Speaker 12 (24:22):
I don't really see the way that you can actually like, ENFORCE.

Speaker 7 (24:24):
That now i don't. Think It's, enforceable so nelson what?
Are your thoughts call it, whatever you want give me A.

Speaker 10 (24:29):
Big, fat rabbi.

Speaker 7 (24:33):
Yeah we'll see.

Speaker 8 (24:33):
WHERE this goes i don't think at the end, of
the day anybody's going to care about. It too much,
but that said if you have any questions, about intellectual
property you can certainly Contact Us, at gearhart law and
you can reach us through our website. Gearhartlaw dot com
and if you also have, questions about trademarks you can
go to learn more about trademarks dot com where you

(24:55):
can download a white. PAPER on trademarks i guarantee we
do Not Discuss The new York strip state texas. Strip
state controversy you'll have to get more information on your,
own for that but you can download a white paper
and also Talk With a gearhart law attorney. And stay
tuned we have to take, a commercial break but pretty
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(25:18):
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Speaker 1 (27:19):
Passage to Profit continues With Richard.

Speaker 7 (27:22):
And elizabeth Gearhart.

Speaker 8 (27:23):
Passage to profit is a nationally syndicated radio show heard
on thirty eight Markets Across. The united states our podcast
is ranked in the top three percent of Podcasts According To,
global listen notes and we've also been selected now for
the Second Time by feedspot podcasters database as a top ten.

(27:44):
Entrepreneur interview podcast so we're very, proud of that and
now it's time To talk, about elizabeth's projects so, Spotlight.

Speaker 7 (27:52):
On, YOU elizabeth well.

Speaker 4 (27:54):
I still, have My Podcast, the jersey podcats, podcast ABOUT
cats that I Do, with danielle woolley and we're taking
a little break right now because she's super.

Speaker 5 (28:04):
Busy at work but we have so much to say when.

Speaker 4 (28:06):
We get together we talk about cats and their health
issues and sometimes we interview people and it's really a.

Speaker 5 (28:11):
Lot of FUN and, then.

Speaker 7 (28:12):
I think are you going To? Talk about kiki maybe on,
your next podcast Probably.

Speaker 4 (28:16):
Would MENTION kiky, saying i mean cats, are, so popular
right and there's a lot, of cat podcasts but they're not.
All the same so that's another thing about doing your,
Own creative thing like you could do a cat podcast
and it would be completely, different, from mine right because
that's the beauty of humanity. As we're CREATORS and then
i had the Podcast And YouTube creators, community meet up

(28:39):
which last time we did copyrights and trademarks and we
just had so many questions About that and richard was
the star.

Speaker 5 (28:46):
Of that one that was a.

Speaker 4 (28:47):
Lot Of fun and, april twenty eighth we are having
the grand opening of Our, Studio In, summit new jersey
where we're recording. This right now so we're running out
the studio To people and. I'M coaching people i have
a couple of clients right now that i'm helping, start,
PODCAST so Oh i guess i'm also teaching a class right,
now On podcasting which i'm really. Enjoying, teach class yeah
and The. Students love elizabeth they come early. Before the

(29:09):
class one student came an hour early just to, talk
with her so that's the highest deem that they.

Speaker 7 (29:15):
Hold her in we're.

Speaker 5 (29:16):
Really having a.

Speaker 4 (29:17):
Lot of fun it's more discussion group than a class
because we sit around and, they ask questions go, through
my slides but, we all talk so everybody gets a,
chance to participate which is the best way to run
a class. In, my opinion yes so our studio. Is
almost done we're getting ready for our Grand opening and
i'm pretty. Excited about it but enough, ABOUT me now
i am going to do. Our medical minute This Comes From.
Washington state university it's a new artificial intelligence tool that could.

(29:41):
Help prevent pandemics they're training it right now ON smallpox,
and mpocs viruses so it can identify potential animal reservoirs
in geographic areas and then they can take steps, to
mitigate that and then they're thinking that they can take
this and also expand to other types of viruses to

(30:01):
try to nip it in the bud when a pandemic's.

Speaker 5 (30:04):
About to start how do?

Speaker 7 (30:05):
They? Do that though.

Speaker 4 (30:06):
One thing we've been learning going to these DIFFERENT meetings
ABOUT ai is ai takes a tremendous. Amount of energy
i'm glad there's somebody actually looking, at that problem or a.
Bunch of somebodies so. Enough about that We're On TO
nelson BRITAIN b to b marketing expert And President of Manufacturing,
chats and interchanges and he has got a really great

(30:26):
way to help companies make a. Lot more Money. So
welcome nelson tell us all about. What, you're doing yeah.

Speaker 10 (30:31):
Almost twenty, Two years now I'VE been HELPING b to
b companies, generate more sales leads. And quote requests it's been.

Speaker 5 (30:37):
A fun journey what is different? About your chat many?

Speaker 10 (30:40):
Many years ago, twenty years ago we started a. Website
design firm then WE started doing seo search engine optimization
to make people rank on the First page of google
so that people. Could find them and we started, doing
email marketing and then we started Doing, ads on google
and that was driving traffic. To the website so we
had all those services, and, we realized hey we're getting people.
To the website we just need them to. Take more
actions so we build out our. Live chat infrastructure you've

(31:03):
all seen websites where the little box pops up in
the bottom. Of the website so we started we build.
Our chat, infrastructure you know almost, twenty years. Ago it's
worked it started converting people at a. Much higher rate
we started getting more opportunities from the people that were landing.
On the website google has an algorithm that ranks different aspects,
of your website from content to usability. To link structure

(31:23):
there's a whole list of things that the algorithm looks, At,
to determine hey does this website belong at the top
of the page for. These keyword phrases think of search, as.
Motivation driven right people are searching for something because they.
Have a need it ties.

Speaker 4 (31:35):
Into their motivation you say on your website that you
have live people.

Speaker 5 (31:38):
Doing the chats you don't.

Speaker 7 (31:40):
Have the bots.

Speaker 10 (31:40):
The, bot's correct yeah we are a real human twenty
four to. Seven chat team we build out our call
center infrastructure years ago because in the industries, we work
in people. Buy from, people you know most of the
companies we work with. Their relationship driven so we've suggested,
since day one never force your customers or potential. Customers
into automation don't force them to deal. With a bot

(32:01):
just like in, an ideal situation when people call, into
your company you don't want them having to go through
a phone tree and press one for this and. Two
for that they want to, talk to somebody. A real
human the same. Thing happens online people want to, Chat
with people so we train up chat teams. For our
customers our customers get anywhere from three thousand visitors a
month to one hundred and fifty thousand visitors a month,
of their website and we train up the, necessary chat

(32:22):
teams put them, in three shifts and we promise response
within seconds twenty four to seven so those conversations.

Speaker 4 (32:28):
Can take place so what does that look like for
companies say that didn't have that six months ago and
has had it now for the, Last six months what
do they expect to see as an increase.

Speaker 5 (32:37):
In their sales it depends on how.

Speaker 10 (32:38):
They deploy it but with us our twenty, years of
data we typically see a fifty to one hundred and
fifty percent. Increase, in engagement.

Speaker 7 (32:44):
Wow, that's amazing yeah.

Speaker 10 (32:46):
More people prefer this. Method, of communication, ME it's funny,
i SELL it but i don't. LIKE using chat i
like TO pick up i like to pick up the
phone and call and. Talk, to somebody right that's. My, Communication,
preference somebody.

Speaker 7 (32:56):
Well why do you? Think that is why do you
think people like the chat.

Speaker 10 (32:58):
People have preferences we DEAL in THE b. To b
space most of, my customers, are you know industrial manufacturers, of, heavy,
equipment pumps boilers more. COMPLEX sales environment i would SUGGEST
that an ai bot that has access to your inventory
and to your data on your website would probably be
a better solution for consumer products that don't have a

(33:20):
high average sale but have a high. Volume of visitors
the goal of, a chat TEAM or should i say
the role of a chat TEAM in OUR b to
b customers where it's a more, complex sales, cycle you
know three months to six. Year sales cycle you don't
want to have the sales process take place during a chat.
On the website you don't want to answer every question
the visitor has during a chat. On the website so
we want to basically engage the visitor that chooses to

(33:42):
chat because that's their. Preference for communication we want to
find out, who they are, where they are are they,
a current customer and then some top level information, about their,
facility their project or. Their specific application and, then we, say,
all right great one of our experts is going to
get back in touch with you. For more information, so it's,
short sweet boom and then we send that chat transcript
to them within about five.

Speaker 5 (34:01):
To ten minutes so you. Also have interchanges?

Speaker 10 (34:04):
What is interchanges SO interchanges as i mentioned The, company where,
redo THE, websites the seo the, search engine marketing, the
email marketing.

Speaker 11 (34:11):
We still have some.

Speaker 10 (34:12):
Legacy customers there we don't really chase. That business anymore
it's very much red ocean where lots of people are
battling over those. Type of customers we did a hard
pivot about seven or eight years ago, where we said
who are our favorite customers? To work with and this
is a, huge entrepreneurial lesson don't be. Afraid to pivot,
it was scary but once video and social media and
content creation became more, critical for marketing we decided we

(34:34):
don't want to grow and continue to do everything and.
Learn more, skills we said. Let's niche down, so we
said who are our favorite customers and that was the
industrial companies, that we had, and we said what service,
serves them. Best i e what gets the immediate results
and has the best pretension, within our organization and it was.
Our chat solution, so we said let's create a New Brand.
Called manufacturing chats That came to fruition and where we

(34:56):
just target industrial companies for. Our chat solution anywhere there's
people go into a website where there's a, high transactional
value that's.

Speaker 11 (35:03):
Our.

Speaker 10 (35:03):
Expertise area ABSOLUTELY and while i talk about how great
humans are in, this particular, aspect you know the human.
Chat we provide we're ALL. IN on ai i mean
even so much so one of my SIDE businesses that
i have with a, friend of mine we're actually building
energy parks for BITCOIN mining and ai infrastructure and we're
building an. Energy management software they just announced yesterday they're
building bitcoin mining Operations. Out in texas they're going. Into

(35:26):
that venture so we've got about twenty sites throughout the
country where we have in process BITCOIN mining and, ai
data centers the grid system and then providing renewable energy
as part of that, ecosystem as well and toss energy
is what we're.

Speaker 4 (35:38):
Working On THERE nelson BRITAIN b to b marketing expert
And President of Manufacturing. Chats and interchanges so how can
People find You Nelson.

Speaker 10 (35:47):
At manufacturing chats just go To My website manufacturing, chats
DOT COM H a t s learn about us and if,
you haven't, Chat you up.

Speaker 5 (35:56):
Chat, you up, okay good well thank.

Speaker 7 (35:58):
You Very much Passage profit with Richard. Analyst per heart.

Speaker 4 (36:02):
We're onto a little bit, of a change but still,
something very, innovative very. Creative Solable, toys courtney peeples who
has been on. The, show before.

Speaker 3 (36:10):
Yeah so thank you for. Having me again it's changed
A lot since i was last. On the show back
then we only had a couple products and now we.
Have over forty we Just Were at toy fair exhibiting
about a month ago and we took away best plush toy.
Of the year huge deal for us because there was
a ton of big companies in our category and for
a small, company like us it was.

Speaker 12 (36:31):
A Big, deal so.

Speaker 8 (36:33):
Courtney this is not just. A toy show it's not
like you go to, your mall right and there's a toy.
Show going on this is like the big, international, Toy
fair right this is like the biggest toy show, of.

Speaker 7 (36:44):
The, year right yeah so.

Speaker 12 (36:46):
This is by far the biggest show.

Speaker 3 (36:47):
That we do it was our, second time exhibiting but
the toy awards that they do are.

Speaker 12 (36:52):
Considered the oscars of. The toy, industry yeah.

Speaker 8 (36:55):
Yeah well congratulations how did you feel when you? Got
THIS award so i went.

Speaker 12 (36:59):
To the sho.

Speaker 3 (37:00):
Show by myself we had one of our contractors she,
was gonna come and then at the last minute, She
COULDN'T come so i was by myself. At the show
so when they, CALLED my name i had two friends
of mine that they met me at the show and
they came to the. Gala WITH me so i was
glad that they were there with me because when they,
CALLED our name i. WAS so shocked, i, was, like

(37:22):
oh okay like.

Speaker 12 (37:23):
We're doing THIS.

Speaker 3 (37:25):
So then i had to, GO on stage i had to,
accept the award, take a photo and then they ushered
me backstage to do. An ACCEPTANCE speech and i was
so full of LIKE shock that i didn't even know.

Speaker 12 (37:35):
What to say but the.

Speaker 3 (37:37):
Most full circle part of it for me was that
toy specifically is, Called emotional baggage and THE day that,
I announced it i got a call an hour later
that my, grandfather had PASSED and so i very much
associated that toy with his passing and he, was a
huge huge part of my life and it, was VERY
unexpected like i never WOULD have thought i would have

(37:57):
gotten that. Call that day so on the package actually
is a. Dedication to him and because of just us
living far away some other stuff going on, AT the
time i actually wasn't able to be. At his funeral
so it was very full circle for me and very
like healing for me that we, won the award and
it just, meant A lot and I was so i
was SO shocked that i couldn't even process. What was

(38:20):
happening it opened up a lot of, doors for us
even more than had. Already been opened so it has
been very surreal.

Speaker 12 (38:27):
That it happened.

Speaker 7 (38:28):
Elizabeth was very close to. Her, grandfather, too yeah.

Speaker 5 (38:31):
Yeah that's tough.

Speaker 4 (38:32):
WHEN that happens i did watch the show this morning
when we had, YOU on before i just wanted to
remind myself about your company, and YOUR toys and i
remember talking, about the baby like putting these little squares into.
This little slot your toys, are, very, tactle right.

Speaker 3 (38:48):
Yeah, and they're simple so they really play. On those
experiences we remove all the bells and whistles that come,
with most toys and we try to keep it. Simple
but engaged so our entire company motto is plays. Simply
learn exceptionally so.

Speaker 8 (39:04):
Can you give us some, examples OF that because i
think simplicity.

Speaker 7 (39:08):
It's really hard, to achieve. Sometimes, isn't.

Speaker 3 (39:10):
It yeah, definitely you know our most popular oldest toy
as the oldest it's been, like three Years is the
emotions coin drop and kids love it and it's actually.

Speaker 12 (39:22):
Something that really.

Speaker 3 (39:23):
Grows with kids we also have people as old as
like in nursing homes using the toy for like communicating
if they aren't able to.

Speaker 12 (39:32):
Communicate their emotions so.

Speaker 3 (39:34):
It's very simple it's, A wooden box it has the emotions,
on the side and then it has coins associated to.

Speaker 12 (39:39):
The different emotions so.

Speaker 3 (39:41):
A big part of what we do is we, provide
the toy but then we also provide an activity card that's,
a starting point so we give people the idea of
where you can start with the toy and then through everything.
That we do we give people more ideas of how
you can use it, as they grow so we're, keeping
that simplicity but we're also giving people so many other
ways to use it and so many, opportunities for learning literally.

Speaker 12 (40:04):
Through their lifespan.

Speaker 4 (40:06):
So when you say the emotions, on the side do
you mean faces showing emotion or?

Speaker 3 (40:11):
Doing, the words yeah so it's actually the words above
it and then a little emotion. Faces below it so.
There's six emotions it's our. Six core, emotions, it's, happy, sad,
angry surprise, silly and anxious which is just like. A
starting point, AND since then i like.

Speaker 7 (40:27):
The, silly one.

Speaker 12 (40:28):
Yeah silly is.

Speaker 3 (40:29):
Definitely a, favorite since then we've, added more emotions so
we're now at.

Speaker 12 (40:34):
Fifteen total emotions.

Speaker 7 (40:36):
So how long have you? Been an entrepreneur so it's
been since.

Speaker 3 (40:40):
Twenty twenty two we have grown MUCH faster, than i
expected which obviously is a great. Problem to have, twenty
twenty four midway, through the year we were very aware
that tariffs were going to. Become a problem so back then, We,
were like okay well what do we do because this, is,
our income like this is how we take care, of
our family and we couldn't just wait and hope that the,
Tariffs didn't happen so we actually pivoted half of our

(41:02):
business TO be. Three d printing so NOW we three
d print toys alongside the toys that. We mass produce
so we are carrying out an expansion plan in the
next couple months that's expanding our five printers to. Forty
six printers so our printed toys have become very, very
popular too even at toy fair people putting their hands

(41:23):
on like our motion blocks is.

Speaker 12 (41:26):
A great EXAMPLE they're, three d printed but they have a.

Speaker 3 (41:28):
Very tactile experience but again they're simple and kids can
have so many different ways to. Play with them but
it's really changing the game of the toy industry and
allowing us to maintain some Manufacturing, in the states and
that way we're not really getting bombarded with tariffs and really.
Affecting OUR business.

Speaker 5 (41:48):
So i have to, ask you this DO those three
D printers use ai so you.

Speaker 12 (41:52):
Know there's elements? Built into it of, course they do.

Speaker 3 (41:57):
BUT we so i don't tell a lot, of people
this but we have A lot of ai practices that
we use. In our company because we're, a small team
we have, to work smarter and we have to make
sure that we are streamlining our processes as. Best As
possible so i've ACTUALLY built several Ai bots for solibo
so that we can streamline processes and get. Things DONE

(42:20):
quicker now i agree with everything that's been said that you,
still need people like, no matter what you're still going.
To need people and that's really been proven to us
that even with all this technology that we've been fused,
into our business we.

Speaker 2 (42:32):
STILL need people i just want To congratulate you portany
on your success on the award and on going through
the process of getting yourself. To this point, Children need toys.
Children love, toys it's important. AND everybody does i still act.
Like a kid, toys are important especially the ability to
engage with something feel like. It's YOUR own so i.

(42:52):
LOVE the business i know the challenges. Of the business
oftentimes you only hear zero point zero zero zero zero
one percent of the entrepreneur story and so you think, to,
yourself that oh they talked about failing, in the past
but now they're. Just, crushing, it well actually we're all
constantly failing, every single day and every day's full of
hurls and trauma and yet we still get up and,

(43:16):
continue TO try and i just think it's amazing. WHAT
you've created i looked, At. YOUR website courtney i think
it's really cool what you and your team AND all
your ai bots.

Speaker 8 (43:25):
HAVE put together i, Wanted, to ask courtney who are
you now compared to who you were when you first.

Speaker 7 (43:32):
Started the business AT the.

Speaker 3 (43:33):
Time i was finishing my masters, IN film producing i.
Really underestimated myself i've learned a lot over the past,
couple OF years and i have really gotten to A
place where I know, what I know but I also
know i still need. Other people's help AND back then
i was very UNAWARE of what, i DIDN'T know and
i was very like, Locked, into like okay this is

(43:56):
what traditionally you're, supposed TO do and i, was, Less
like oh i'm thinking. Outside THE box now i think
outside the. BOX for everything i know what the quote
unquote rules are within an entrepreneurship and starting a, product
BASED company but i also know how to break them
and what, works for us which IS exactly what i said.

(44:16):
At the beginning not everything that works for everybody else.
Works for us so we have found the best fit
for us. And our customers. And Our mission and i've
really just like tried to like push away what other
people say, and their opinions because everybody's gonna have an opinion.
No MATTER what but i just have to stay TRUE
to what i know works for our business and.

Speaker 12 (44:37):
OUR ultimate goals.

Speaker 5 (44:39):
I did come.

Speaker 4 (44:39):
ON your website i did find ONE toy that i
kind of. Want For myself maybe i'll Get. IT from
richard i want.

Speaker 7 (44:45):
The emotion, box you know the. Emotional coin thing don't you.

Speaker 4 (44:49):
Have one with playdough where you can take the faces
and smash them.

Speaker 5 (44:52):
Into, the, PLAYDOUGH.

Speaker 3 (44:53):
Yes yes i will say that is definitely one of our,
most popular Ones Called, our emotion stamps and. People love
it and our, newest toy Though Is, called emotion friends
AND they're three d printed figurines that are basically taking
our emotions and bringing them, in figure form and they are.

(45:13):
SELLING like hotcakes. I underestimated those i thought people would
think that they're, like super cute very complimentary to. WHAT
we do i didn't expect it to be as popular as,
it has been so we actually started putting on our
website a discount code for them to wait to ship
it because we are expanding but we're not. Like, expanding
tomorrow like we still have to put a lot of
things in place in order to. Execute the expansion so

(45:36):
people have been very wonderful, about, waiting because like our
printers are printing twenty four to seven trying to get,
the orders out but we're limited in our capacity until the.

Speaker 12 (45:46):
Expansion. IS complete yeah i.

Speaker 8 (45:48):
Used to watch A lot of SpongeBob because the Kids,
were WATCHING SpongeBob and i always thought that part of
the reason that this franchise was so successful is they
were telling jokes to the adults as well as.

Speaker 9 (46:00):
To.

Speaker 8 (46:00):
The kids right and so when you're running, a toy
company are you also marketing to the adults or do
you focus more on them or do you focus more.

Speaker 3 (46:10):
On the kids we're very different. In this area we
actually don't market to the. Kids at all we know
what the kids like and we test, them with kids
but we're marketing. To the parents we're marketing. To the
teachers we're marketing to the people that will.

Speaker 12 (46:25):
Ultimately be opening up their wallet to.

Speaker 3 (46:28):
PAY for it i hear all the time People in
the toyessr're talking about marketing, to the kids but we market.
On social media these kids aren't. On social media, If
they were i'd be. A little concerned.

Speaker 8 (46:39):
But is that the STANDARD model because i kind of
get the impression now that like the whole cartoon toy
thing is kind, of mixed together and so they're Getting
a power ranger or whatever and THEY'RE watching the tv
show and, then.

Speaker 5 (46:53):
Good idea she Could do what Ian's.

Speaker 4 (46:54):
Doing with kiki she could make a movie and he's
going the other way making merch from. The memes stuff
can make memes out, of, Your, birch, RIGHT.

Speaker 12 (47:02):
Yeah yeah i mean.

Speaker 3 (47:04):
THAT'S the thing a lot of the traditional marketing is
based on the assumption of. In person retail so if
it's focused on, in person retail marketing to the kids
makes sense because if a kid goes, into a store they're, gonna, Be,
LIKE mom dad. I want this but most of our customers.
Come from online we are in about, fourteen retail stores

(47:25):
but we have a very very strong consumer base and
a very very Strong, community on instagram and that's where
most of the. People come from people know what our
product will be because of the content that we put out,
on social media so, it's, Less like oh i'm trying
to convince a kid to want it, And, More like
okay i'm trying to show the parent the, value of

(47:45):
it and they will ultimately be the one to purchase
it because they're the.

Speaker 8 (47:50):
Ones looking online and do you have a lot of
repeat customers then because of the community.

Speaker 7 (47:55):
Aspect.

Speaker 3 (47:56):
Of it yeah so we've done two kickstarters and both
times it. Was our customers our customers are the most
loyal and dedicated people and still to this day am
like so floored when we launch a product and, they're
all like, Oh my gosh I'm adding to.

Speaker 12 (48:11):
Kart right now.

Speaker 3 (48:12):
They are fantastic it's really like a grassroots type marketing
because we nurture our customers and we really care. About
their feedback so then by default they share. With their
friends they want to tell their friends about it because
they feel like they're a part. Of it too and
that's really like what we've always tried to create is
an environment and a Community, based on yes we're all

(48:35):
trying to reach the same goal of, learning through play
and people. Just FEEL connected and i think it's one
of the most impactful parts about our company is that
we have a significantly strong base.

Speaker 12 (48:47):
Of loyal customers.

Speaker 5 (48:49):
Can you please? Spell.

Speaker 3 (48:50):
Your website Yeah so it's, Solibotoys dot Com solo bo
toys tys dot com and if you're, looking for me
you'll mostly find Me on our instagram Which Is.

Speaker 12 (49:03):
At, solibo toys.

Speaker 4 (49:04):
Listeners you are Listening to The Passage to Profit Show
With richard elizabeth gearhart Our Special, guest ian utaly and
we will.

Speaker 5 (49:11):
Be, RIGHT back man.

Speaker 7 (49:13):
I had, a rough. NIGHT sleep boy i got a
LETTER from the IRS yesterday and i. Just, Couldn't, Sleep
man mind.

Speaker 4 (49:20):
I'm dying here.

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Speaker 11 (49:55):
Less eight hundred two six two. Nineteen twenty six one
hundred two six two, nineteen twenty six eight hundred two
six two. Nineteen twenty six that's eight hundred two six two.
Nineteen twenty six it's.

Speaker 7 (50:11):
Passage to profit now It's time.

Speaker 4 (50:14):
For Noah's retrospective noah fleischmann is our Producer here At,
passage to profit and.

Speaker 8 (50:20):
He just can't observe our future without. RECOGNIZING our past i.

Speaker 14 (50:25):
Just found out about a brand new smartphone device that's
designed and functions like a. VINTAGE table telephone i knew
it was only a. MATTER of time a, friend of
mine who works, with the elderly says it's a. GREAT
new innovation, i asked HER where can? I get one
technology is always gonna move, ahead and fast but that
doesn't mean you have to be that old to prefer
the grounded landscape that. You remember best once his phone,

(50:46):
thing catches on we're gonna start seeing box shaped, television
sets again with curvature screens and a circular converter dial
with just the six. Channels you want six hundred channels
at once is a little too much for. Some of,
us after that who knows may be a renaissance, in
print publications riskwatchers are going to have no meaning, all
over again maybe a return. To phone books but the

(51:07):
good news is there's plenty of traditional things in our
lives that will. STILL never change i was reminded of
that the OTHER day when i was in the department
store and went online to. Use the restroom.

Speaker 1 (51:18):
Now more With Richard and Elizabeth passage to profit.

Speaker 4 (51:21):
And, Our Special, guest ian utilly and now it is
time for secrets of. The entrepreneurial mind so we'll go. To,
You first ian what is a secret?

Speaker 2 (51:33):
You can share The primary secret i've learned in twenty
five years and co founding ten companies is to do,
extremely hard, things seek challenges. And seek discipline this is
the thing that unlocks everything in your dreams as you
drive after whatever it is you're.

Speaker 7 (51:51):
Doing in entrepreneurship that's a. Very powerful.

Speaker 5 (51:54):
Message, very powerful yes alsome bright and you get. TO
follow that.

Speaker 10 (51:59):
I agree that, discipline IS important but i, Think you
know i'll just kind of. Pigtail on it make it
a little more. Fun for people find out what your,
own discipline is figure out what your, routine looks like
because discipline, in a routine working towards your goal or goals.
Is absolutely key you have to realize that most, entrepreneurs
have this whether they realize. It or not where you
focus your time and energy and your thoughts will turn

(52:22):
into your reality. In the future the other word for
it that's been mentioned. Is called manifestation but that's that's
absolutely a proven fact that the more time and energy
and thought you put into something that will become. Your
future reality, so you know make sure you're focusing your
discipline on what you want your future.

Speaker 5 (52:39):
To look like, so court me people's? What's your secret.

Speaker 12 (52:43):
It's kind of complimentary to what. They've both said it's just.

Speaker 3 (52:46):
Always be learning never get to a place where, you
stop learning because if, you stop learning then you're not.

Speaker 12 (52:51):
Going to grow things.

Speaker 3 (52:52):
Are constantly changing they change, every single day and if,
you stop learning you're. You FALL behind so i, always
always say always keep learning and never get too prideful to,
WHERE you're like i don't need to learn anymore. Because
you do everybody needs.

Speaker 5 (53:06):
To be learning, That's All right so, richard your heart what?
Is your?

Speaker 8 (53:10):
Secret This week so i'm going to kind of stick
with the discipline theme. A little bit i think you
can kind of weave that discipline into just about anything
if you. Try hard enough but, in our case we've
been doing, some Hiring lately and i'm finding that hiring
slowly gives me a better sort of vibe, that making

(53:32):
sure especially in a law firm where you're bringing in
a professional that is highly skilled has to fit well,
with the team has to have. The right ethics but
going slowly in the process is a new, discipline for
me because IN the past i was always in a
hurry to get, the positions filled and by, TAKING it

(53:53):
slower i think our chances of success. Are actually better
it gives you more time to think and make better decisions.

Speaker 4 (54:00):
In, mine THIS week so i kind of try to
do everything myself AS much. As i Can With The gear, Media,
studios well richard of course it, helps A lot but
i'm trying to do the marketing and the prep for
this grand opening mostly work myself AS much. As i
CAN and what I realized is i have a couple
of friends that are like super good at the things,
that they do and they're willing. To trade me one

(54:21):
of my friends is, a super networker so she's, helping
me Promote and so i'm helping her, start a podcast
and another one is a. SUPER graphic DESIGNER i mean i,
do some design but her stuff She Worked In new
york city for years and her stuff is way way
UP of what.

Speaker 5 (54:36):
I can do. So we're trading.

Speaker 4 (54:38):
WE'RE trading things i, bounce things off or we bounce things,
off each other and she'll maybe do a podcast or
at least use, the VIDEO studio so i can trade
her that. For DESIGN work so i think if you're
pulling your own weight on this and trying to do
it without spending a, lot of money if you can
do something really well and other people need it and they,
can do something trade is a great way.

Speaker 8 (54:55):
To go Great passage to profit is a nationally syndicated
radio show a pair in thirty eight Markets Across. The united,
States in Addition passage to profit has also been recently
Selected By feed spot podcasters database as a top ten.
Entrepreneur interview podcast thank you TO the, pwo p Team
Our producer noah fleischman and Our Program coordinator alisha morrissey

(55:19):
and Our Studio. Assistant brissy katbasari look for our podcast
tomorrow anywhere you. Get your podcasts our podcast is ranked
in the top. Three percent globally you can also Find, Us,
on facebook instagram.

Speaker 9 (55:31):
X and on.

Speaker 8 (55:32):
Our YouTube, channel and remember while the information on this
program is believed, to be correct never take a legal
step without checking with your. Legal Professional first gearheart law
is here, for your patent trademark. And copyright needs you
can find us at gearheartlaw dot com and contact us.
For free consultation, Take care everybody, thanks for listening and
we'll be.

Speaker 1 (55:52):
Back next week the proceeding was A paid podcast iheartradios
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