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January 9, 2019
ep10-storytelling-for-internal-external-marketing-eric-harris

In this episode, guest Eric Harris shares tips on:

  • Using stories to pass ideas from one person to another
  • Framing your idea in a narrative structure
  • Putting the Campfire Method to work in your presentations and meetings
  • Selling an idea versus the selling a physical object
  • Employing "the movie trailer" to show your idea's value
Listen in as Eric Harris joins Bill Klaproth to share his best advice on using stories for internal and external marketing.

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