SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators
Listen to the SHSMD Podcast - Rapid Insights: for Health Care Strategy Professionals in Planning, Business Development, Marketing, Communications and Public Relations. In each episode we cover health care marketing tips, suggestions and best practices for health care marketers.
Episodes
As hospitals and health systems across the country are resuming pre-pandemic operations, they are also re-evaluating opportunities to change their strategy. Learn about how strategic planners at Jefferson health played a key role during the initial crisis phase of the pandemic and are now providing critical insights using analytics, scenarios, forecasting tools to develop a roadmap for recovery and change.
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May 27, 2020
May 14, 2020
Jenna discovered meditation five years ago. As she continued to notice the profound impact it had on her quality of life, it quickly became a daily practice. Jenna felt compelled to obtain her certification so that she could help others discover, benefit and ultimately love the effects of regular meditation practice.
In her effort to help others discover the benefits of meditation and mindfulness, she started an inclusive, interact...
Read moreIn her effort to help others discover the benefits of meditation and mindfulness, she started an inclusive, interact...
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A dialogue on resiliency in crisis and ways Rush has both prepared and adapted to operate strongly through the COVID-19 crisis. Listen to hear:
· How Rush was “built for this” and the post 9-11 design took into account potential pandemics
· Discussion of key characteristics of leadership exemplified at Rush, specifically being “Integrated” and “Adaptive”.
· Other leadership values and characteristics embraced at Rush relevant to manag...
Read more· How Rush was “built for this” and the post 9-11 design took into account potential pandemics
· Discussion of key characteristics of leadership exemplified at Rush, specifically being “Integrated” and “Adaptive”.
· Other leadership values and characteristics embraced at Rush relevant to manag...
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In this interview, Christina Deidesheimer, Director of System Marketing Communications, Beebe Healthcare and Andrea Wojcik, Section Chief Office of Health and Risk Communication, Delaware Department of Health and Social Services, Division of Public Health, share how they have aligned their efforts to serve their community during this crisis. Christina will share how Andrea and the Department of Public Health has allowed her organ...
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Spectrum Health’s senior director of strategic marketing Holly Sullivan describes how her organization is preparing for COVID-19 and how the strategic marketers are playing a key role in communicating critical information, partnering with others, and transforming processes to meet new demands.Spectrum Health’s senior director of strategic marketing Holly Sullivan describes how her organization is preparing for COVID-19 and how the ...
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UNC Health’s Chief Communication and Marketing Officer Lisa Schiller describes how her organization is dealing with the COVID-19 crisis and how the communications and marketing team is managing the systematic and timely release of critical information – including a “News Room” concept - while maintaining key relationships with the community.UNC Health’s Chief Communication and Marketing Officer Lisa Schiller describes how her org...
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March 9, 2020
Colin Hung, CMO and Editor of HealthcareScene.com, discusses media trends and how to get your story told at the SHSMD connections 2019 annual conference in Nashville.
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February 24, 2020
February 24, 2020
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