Treu Group Real Estate Weekly Tips 8/13/25

Episode Transcript

Speaker 1 (00:00):
It is doe for your true real Estate nine to
one one mid week update with your local real estate
pro Lisa True, Lisa, we are seeing an inornate amount
of properties that are having to drop their prices, and
that generally means that they probably weren't priced well to
begin with, tell us what's going on here?

Speaker 2 (00:17):
Yes, Brian. First, I want to tell everybody, this is
not a bad market. This is a normal market. It's
just when we're comparing it to what we had post COVID,
it feels like a bad market. We are not afraid
of this market. We know how to handle it now.
The interesting thing is forty two percent of properties have

(00:39):
seen a price reduction, but agents and sellers are getting
the strategy of price reductions wrong. So first the goal
is to price it right, and then if you need
to do a price reduction, you have to do enough
that catches the attention versus training the buyer to just
wait the next price reduction, which is what a lot

(01:02):
of sellers and agents are doing right now is they're
doing little price reductions. Often it is the worst pricing
strategy that any seller can make right now in the market.

Speaker 1 (01:13):
That's a big mistake and this is something that you
really work on at the True Group. How to price
right and position properly.

Speaker 2 (01:21):
It's the number one thing we have to get right
as a seller, and then I have to get the
marketing perfect. I have marketing covered, but the seller has
to do their part and we'll give them guidance but
ultimately pricing their decision. You know. And I'm Glenn's favorite.
I just helped him buy a home, and I can
help you too.

Speaker 1 (01:39):
They certainly are good enough for Glenn back. They certainly
have helped me. They can help you too. You don't
have to pay more to have the very best, So
get in touch with the truths buying, selling, doing both.
They're here to help. Call five six one, nine, seven,
two eighty three, twenty six, visit True real Estate nine
to one to one dot com, or just google True Group.
That's tru Group.