February 3, 2025 • 30 mins
"It's your one stop shop for anything you want, need and love to hear about the greater Harrisburg area and, it's right at your fingertips." www.theburgnews.com/
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Episode Transcript
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Speaker 1 (00:00):
Hi, I am Sylvia Moss. This is Insight, a presentation
of iHeartMedia, where we really do care about our local
communities and all our listeners who live here. You know,
I can't begin to tell you how many times I've
heard people say over the last year or so, I
don't watch the news anymore because news reporters are all biased.
As this is really not fair to those in the
(00:22):
field of journalism, I decided to take a look at
the issue. Real news is all about accountability. It's reported
by trained journalists who gather research, investigate, and report information
which keeps the public informed about various issues that could
impact their lives. That's what journalism is. Journalists are charged
(00:43):
with checking all their facts for accuracy, and they never
include their personal opinions about whatever they are reporting on.
Anything else you choose to read, listen to, or watch, well,
that's not the news. Under the guise of news. What
you're referring to are the programs aired by cable networks
focus on politics, promoting one political party over another. So
(01:04):
whether you sit on the left of the right, both
are biased and both are just opinions. If you're looking
for an unbiased reporting on the news, you got to
do is turn on your local media stations, radio, or
even read your local paper. Those are report on the
news locally, are trained journalists who have a stake in
our local communities. They care about what's going on right
(01:25):
here at home and fully understand, They appreciate, and they
promote everything that makes life and great in Central Pennsylvania great. Now,
with all that said, I want to introduce you to
age a true journalist and a half. How do you
like that, Larry?
Speaker 2 (01:40):
I love it.
Speaker 1 (01:42):
Since he started his free monthly print magazine and all
on publication in Harriser almost seventeen years ago, Larry Bendis
focus has been to make the Harrisburg area an all
around fantastic place to live. He is the co founder, publisher,
editor in chief of the award winning magazine known as
The And he brought his I called her a half
(02:03):
because she's not a full editor. She's the assistant editor
with her and I got some questions for you. I
wasn't planning on this, but we're hearing because Maddie didn't.
You're the assistant editor, and you tell me you started
out as an intern and you're never going away, are you? Yep?
Speaker 2 (02:19):
She's here for life. She can't go anywhere.
Speaker 1 (02:22):
Before we get started talking about your publication, Larry, I
want to talk to you about you. Here's what I
know about you. You got your Bachelor from George Washington University,
and I usually don't talk about this kind of stuff.
Master's degree from journalis in journalism from the University of Missouri,
correct is one of the top journalism schools in the country.
You went out to work for newspapers magazines as an editor,
(02:43):
a staff writer and contributed. So tell me what brought
you to Harrisburg and why did you decide to start
this awesome publication called The Burg.
Speaker 3 (02:53):
So what brought me to Harrisburg was The Burg? Okay,
So I lived for quite a while after graduating college,
and and I was living there, and I was living
on Capitol Hill, and there was a publication, a hyper
local publication on Capitol Hill that just covered the Capitol
Hill community called The Hill Rag. And it covered everything
(03:13):
that was going on in that neighborhood, from politics to culture, arts, business,
And it was your quintessential hyper local publication on a
level that I had never seen before, featuring all of
these people who I knew because I chopped in their shops,
and I went into the restaurants and I knew them
(03:36):
from the arts and culture community just on Capitol Hill.
And it was incredibly successful. Often the publication length was
over two hundred pages.
Speaker 2 (03:47):
It was packed with.
Speaker 3 (03:48):
Ads, so it was it was fantastic on every level,
and when you read it, you felt like you were
almost like taking a bath in your community.
Speaker 2 (03:58):
It was a monthly. It still is a monthly.
Speaker 3 (04:00):
It still exists, and I couldn't wait for it to
come out every month, and I would take I would
go to the local coffee shop, surrounded by my community
in this coffee shop and read all about my community.
Speaker 2 (04:14):
And I loved it.
Speaker 3 (04:15):
So I had a friend of mine who lived in
Harrisburg who's also a journalist, and we got this idea
that this concept should it was transferable, possibly to Harrisburg,
which we thought could use a very good community publication
like that one. It was also very artsy, I would say,
very art focused. So I liked that a lot, and
(04:37):
so we basically took that concept and moved it to Harrisburg,
hoping we could replicate something like that here, and that's
what we did. And so that was in two thousand
and eight, two thousand and nine when we started The
Burg and we've been at it ever since. The things
have changed a lot, the ownership's changed. I now own
the majority of The Burg. I'm the publisher and editor.
(04:59):
As you know mentioned, we've gone through a number of
staff changes, but most of my staff has been very
consistent ever since. We did a major change about eleven
years ago. We redesigned the magazine at that time, and
we also expanded not only to the monthly magazine, but
really expanded our daily news coverage of Harrisburg, where we
(05:21):
focus on what's happening on a day to day basis there.
Most of that information is published solely online.
Speaker 1 (05:27):
And that's what I was going to ask you, because
you do have it online. Yes, but you update your
news every day, Kurt is awesome.
Speaker 3 (05:34):
Yes, So we have almost like two tracks at the Berg,
two editorial tracks, and one is daily online news, which
mostly just appears online.
Speaker 1 (05:45):
And it includes what's in the publication too.
Speaker 2 (05:47):
Yes.
Speaker 3 (05:48):
Yes, so online is also all of the features. The
magazine is mostly features journalism, and we also publish that online.
So we published that online once a month when the
when the monthly magazine drops, which in this case is
going to be for the February issue on January thirtieth,
and then on a daily basis we just publish other
(06:09):
news items. What's happening in city Hall. We do a
lot of government stuff in for Harrisburg City, could be
new businesses, could be arts and culture stuff. But that
the daily news reporting usually if it makes it into
the monthly magazine, it makes it in and only sort
of briefs. So there are two very different types of
products that we have. When it's in hard news, when's features,
(06:32):
pretty much, I would say that's true, Yes, do you
prefer one more than the other?
Speaker 1 (06:36):
Because I never liked doing the news. I just didn't
like doing the news. I don't know if it was
because it was more responsibility or what. I don't know.
I'm a very empathetic person. I think that's why I'm
better in features and that kind of thing.
Speaker 3 (06:49):
What about you, I think I like them equally. You know,
it's like asking you know, what child do you like?
Speaker 2 (06:54):
You know, what do you love more?
Speaker 3 (06:57):
So I like both my children equally. Uh, They're just
they're very different. Because with our on with our daily
online news reporting, a lot of that is done by
Maddie is here, my assistant editor. She covers city hall
or by myself and occasionally by a freelancer.
Speaker 2 (07:17):
Uh.
Speaker 3 (07:17):
Then the magazine copy. The features journalism is mostly done
by a large number of uh, freelance writers. Freelance journalists
who focus on that one story per month, So you
come up, it's both of those things. I think I
probably sign about two thirds of those stories and they
(07:40):
pitch about one third.
Speaker 1 (07:42):
Are you open to more freelancers?
Speaker 3 (07:44):
Oh, I'm always open to freelancers. If you're a good,
competent freelancer and you can meet deadlines. Yeah, please send
me your resume and some clips.
Speaker 1 (07:51):
Okay, Maddie, you're you're young, and I mean you in turn?
Now your system ed or what? How do you like
covering government? Because that's the main thing in journalism is accountability.
So how what's like dealing with politicians?
Speaker 2 (08:08):
Yeah?
Speaker 4 (08:09):
So I when I first kind of got into journalism,
I was definitely more interested in the features and the
softer like things that we do in the magazine, which
I still love to do. But I have been covering
a lot of like local news, local government. I go
to every pretty much every city council meeting, and I
think it helps that, like I am the only reporter
(08:30):
for the burg, only full time reporter, so people are
seeing like me at every event. I'm always at council,
so everyone knows me, and I think it's helped me
build relationships with city council members, with a mayor, with
people in city Hall who see my face every week
when I'm there, and I enjoy it. I think I've
(08:52):
grown to appreciate the importance that local news and covering
local things like like the city government has on the
community because a lot of times I am the only
reporter at city Hall at city council meetings. It's kind
of a gap right now. I think in coverage that
not all the other outlets are covering.
Speaker 1 (09:16):
Well, you know what you are young. I knew when
I was ten what I wanted to do. Not many
people do. I don't know what I did by the day,
But what do you see yourself doing down the road,
like maybe twenty years from now, if you have a
goal to be somewhere, are you leaving town? I mean,
I'm not sorry about this, Larry. She's please, no, no, no,
(09:39):
But you know what I'm saying.
Speaker 4 (09:40):
Yeah, honestly, I'm I'm not one hundred percent sure. I
think I like, Yeah, when I was in school, I
was interested in like moving up to bigger news organizations
down the road. But I have really grown to appreciate
and love the Harrisburg community and local news. So right
(10:02):
now I think I'm happy where I'm at. And in
terms of the future, yeah, I wouldn't say I have
like a solid plan because like I said, I've I
have grown to appreciate local and smaller news coverage.
Speaker 1 (10:15):
We know, Larry I talked about the beginning of the
program about how I really really burns me up on people.
Reporters are biased and they're talking about these cable shows
and they it's like a blanket statement they make. But
there are good journalists out there. They believe in what
they say're bite.
Speaker 3 (10:32):
There are many good journalists out there that work work
for newspapers and you know radio stations and TV news
stations that really are trying to do a good professional
job and a very responsible job and one that's credible,
and they work hard every day to do that. And
a lot of folks like Maddie and I are are
(10:53):
educated in this field because you need to be educated
in this field. In my opinion to do a good job,
like you need to be educated in any other field
to do a good job. Unfortunately, what we've seen, as
you know, over the last few years is you know,
the rise of social media, where anybody thinks that they
can be a recorder and they do a terrible job
(11:15):
of it. But unfortunately a lot of people now are
substituting that for actual, real fact based news.
Speaker 1 (11:24):
That's a shame.
Speaker 3 (11:24):
Well, it's a shame because I don't understand this. You're
trading in something better for something worse because I don't know,
it's convenient, it pops up on your phone easier. I'm
not really sure you know what the reason is, but
it's totally backwards in my opinion. We had a pretty
good system in place, you know, twenty thirty years ago.
I mean it was imperfect, right, I mean, people are
are biased, people make mistakes all the time, no matter
(11:49):
what your education is. But it's nothing that's ever perfect,
right it was, but it was pretty good, and it
delivered a reliable, fact based information that most people had
common conversation about, whether that's local or whether that's state
or national or whatever. And that's now been completely destroyed
along with the business model, which has also been destroyed,
(12:10):
and all of the attention, the eyeballs, and all of
the money has all flowed to a couple of enormous
social media companies that could give to about facts and
truth and credibility.
Speaker 1 (12:24):
I totally agree with one hundred percent. Well, you know,
it's it's really tough because when you've spent your life
doing this and people people know what you do and
they think you're, oh, you're one of those troublemakers, and
it's not it's because you do this. I do this
because it's a passion, you know, and want to do
(12:45):
the right thief and believe in accountability, integrity and things
like that. So anyway, let's get back to the publication
to the birds. Sure, okay, Now, how can I pick
it up? If I want to read it? You can
either read it online which includes the news or the
daily news, or you can pick up the publication. It's
a monthly publication. You've got how many outs? Five hundred?
Speaker 3 (13:04):
We have over five hundred distributional locations. Yeah, so I
strungly recommend that you do both of those things that
you I get. So I tell people that instead of
just like randomly running into our stories on you know
a Facebook or something. You should book, go go old
school bookmark our website and just check it once a
(13:25):
day because we publish original news.
Speaker 2 (13:28):
Every single door home town.
Speaker 1 (13:31):
Correct, it's like it's it's home, That's what I mean.
You can you can find out about national internationals anywhere,
but this is about what affects your life and makes
life better for you, right right.
Speaker 2 (13:42):
Yeah. You can.
Speaker 3 (13:43):
Also you can also subscribe to our email alerts, so
every day we will just send you links if you
if you subscribe to and to our will send you
links to all of our deli most recent news reporting
uh to your email. So you can do that and
then on a monthly basis. Yes, you can find our
magazine at over five hundred distributional locations. It's three three
(14:07):
it's totally free in seven seven counties in Yeah, we're
in seven counties.
Speaker 2 (14:13):
Yep, we go.
Speaker 3 (14:14):
We go all the way down to Gettysburg and York
and to the east in late it's Lancaster.
Speaker 1 (14:21):
So that's incredible. Okay, Now you have people they're part
of the publication culture, community publisher. What's that you just
jump in?
Speaker 3 (14:30):
Yeah, So our community publisher program was something that we
began about eleven years ago to try to fill the
gap between what our advertising revenue would bring in and
sort of what our expenses are. And we thought, well,
let's look at like an NPR model, because we sort
of do operate on that sort of basis, uh, you know,
(14:51):
with with a community mission in mind. So we're not
a nonprofit, but we operate like one. And so we thought, well,
there are a number of entities, companies, organizations in the
Harrisburg area that, like we do, are very invested in
this area and need a good, reliable, generally uplifting source
(15:14):
of news that's just not gonna totally. It's not gonna
just bash Harrisburg or this Harrisburg area on a consistent basis,
but try to provide more what I consider to be
more truthful and holistic vision of.
Speaker 2 (15:30):
What life is here.
Speaker 3 (15:32):
And there may be some organizations that agree with that philosophy.
And so we've had a couple of several, maybe a
dozen or so rotating companies and entities and organizations that
believe in that mission too, and that support us on
(15:53):
sort of an MPR model, donation based model and provide
us with a certain amount of financial support and then
they get some benefits in return advertising, et cetera.
Speaker 2 (16:06):
So that's what that model is.
Speaker 1 (16:08):
It's a I mean, and your advertising is like what
you get for your advertising is incredible, it's awesome. I
would encourage anybody out there to check this out, you know,
and with that much of a and it is what
like twenty thousand people? Did I read somewhere?
Speaker 3 (16:22):
Well, we print about twenty thousand copies a month and
then every copy usually gets we estimate three to four viewers.
Speaker 2 (16:29):
Something like that.
Speaker 1 (16:30):
That's great, that's great.
Speaker 3 (16:32):
I've had so many people tell me they pick up
the Berg every month. They get a copy and it
sits on their coffee table all month long, and their
whole family sees it, their friends, visitors, everybody's looking at
it constantly.
Speaker 1 (16:44):
Well, I want to talk about some of the areas that,
like you said, if it's online, it's going to include,
it's in the publication and daily news updates. But you
have a part of it called family time either one
of the jump it give me an example of what
family time would be.
Speaker 3 (16:58):
Well, I'm gonna give this so Matt happens to be
the editor of our Family Time section. So I'm going
to hand this off to her because she can give
you all the information about family time.
Speaker 1 (17:07):
Go ahead.
Speaker 4 (17:08):
Yeah, So the Family Time section is a new section
that we just recently introduced just to get more like
younger or younger audience members involved. So we have a
one article each month that's dedicated to like anything related
to like families and youth. So we just recently had
(17:29):
an article on like organizations that empower girls young girls.
We've yeah, just things like that that that would appeal
to a family or a parent.
Speaker 1 (17:39):
And you weren't seeing anywhere else these kind of a yeah,
that's what impresses me. Yeah.
Speaker 4 (17:44):
And then we have another a column that one of
our staff members writes every month that's like activities for
families to do in the region in the month. And
then we also have a page that's dedicated to like
puzzles and coloring and things for kids.
Speaker 1 (18:00):
That's awesome. What about sports and health?
Speaker 3 (18:03):
So we treat our Sports and Health section as we
treat a number of our other sections, which is just
we try to have a variety of features in the
magazine every single month, and so that's just a sort
of a category that we try to have some content
in in the monthly magazine because it's we know that
(18:24):
it's important to people, and so that's another category of
feature reporting for us.
Speaker 1 (18:30):
One of the articles that you wrote in your health
section is half of parents are completely overwhelmed, but there's
help out there. See that's what I like about this
publication too. You provide resources for people too, which is awesome.
Around the Burg so.
Speaker 3 (18:44):
Around the Burg is kind of our catch all feature
section that just talks about general community trends. So Maddie
has written many Around the Berg stories. My freelancers have
written many. I might just to just to mention this.
(19:05):
So this past year, Maddie won the state wide award
p and A Award for distinguished Writing. What one journalist
in the entire state won this award and Maddie won it.
And it's because of her free future writing capabilities.
Speaker 1 (19:19):
He's sticking around, I hope. So yeah's that's amazing.
Speaker 4 (19:22):
Thank you. Wow.
Speaker 1 (19:23):
Talk to us about this is a big one to me.
Culture because I don't think people get we have a
diverse culture here.
Speaker 2 (19:31):
We do talk to me about that.
Speaker 3 (19:32):
So so our culture. We write a lot of stories
about culture and cultural aspects in Harrisburg. So it's sort
of an arts and culture type section. So it so
every month we do stories about the local theater, art
house movie in Harrisburg. Midtown Cinema usually has a feature.
(19:54):
We write about individual artists, musicians, bands, all of this stuff.
It's very important to the fabric of the community.
Speaker 1 (20:02):
Absolutely, we're a Patrick We're like a big blanket, Petra
blanket talking to me about food. I mean, central come on,
from food trucks to fancy restaurants, how about it?
Speaker 3 (20:13):
Yeah, So we write about restaurants. There are so many
restaurants in this area, which you know, I find interesting
thing I find actually personally most interesting about.
Speaker 1 (20:25):
Uh.
Speaker 2 (20:26):
And maybe you're gonna ask me about.
Speaker 3 (20:27):
Business next, because that's another one of our sections, but
it often often bleeds into our food section because of
the restaurant owners. These folks who open restaurants and other
businesses as well, but particularly restaurants, are so interesting and
so every time we write about a restaurant, we usually
feature the people who are heading up the restaurant and
(20:48):
the ownership because it's because it's Harrisburg and the Harrisburg area.
Usually they're independently owned. They're not chains for the most part,
and we focus on independent, homegrown independently owned businesses and
restaurants and people stories are usually fascinating.
Speaker 1 (21:01):
Oh yeah, absolutely absolutely. You know, one of the things
I like the best is community comment because one time,
I don't know it was this issue or the last issue.
You had an article about about what's going on with
Pennsylvania's housing crisis, and I had someone in here a
couple several months ago. Actually they were in here twice
because the situation where people are nursing homes are actually
(21:23):
having to push people out because they're not getting enough
money from the government to supplement medicaid, you know, and
if you're wealthy, you're not going there. Most of people
eventually end up doing medicaiding even they have Social Security whatever.
But can you imagine eighty ninety year old people who
don't have family. They're out in the street. It's a
(21:45):
big deal crisis. So that's something it's not. Your magazine
is a combination of what we need to know, what
makes us happy, what encourages, what we should watch out for.
And there's so many resources. And when I said about this,
I thought, wow, they are on top of anything. You
also have special sections. I saw someone that says Central
(22:06):
Pennsylvania independent julders give their neighbors the custom treatment. See
that's the kind of stuff I need. New should not
always bum you out, right.
Speaker 3 (22:15):
Yeah, So every month we have what we call a
special section, so focus to what does a few more
articles about a particular topic. So for January, you know,
it's like fitness, and for February it's black history. For
March it's nonprofit institutions, and then we have ones for food, restaurants, dining,
(22:38):
home and garden. Anyway, so every month we have a
focus on a certain topic that we call a special
section in addition to everything else we cover. Because we've
you know, a lot of magazines, as you may know,
they have one magazine that's entirely devoted to one of
these topics, like.
Speaker 1 (22:57):
Sports, sporting news or food.
Speaker 3 (23:00):
Yeah right, yes, I mean even like a you know,
lifestyle magazine maybe one issue is their dining issue and
there's nothing but that. So for us, we just include
a couple of extra stories on it because we feel
our responsibility every month is to cover the breadth of
the community. So every single month we will have stories
about we will have community features, we'll have arts and culture,
(23:23):
we'll have sports and health, right we'll have family time,
we'll have all of this stuff and every single one
of our magazine issues. But then we do write a
couple of extra stories on this focus that we have
this topical focus.
Speaker 1 (23:37):
That's great, that's great. One of the things that's been
popular for years has been Third in the Burg. Yes,
and you guys have all the information about that. Tell
us what that is.
Speaker 3 (23:47):
Yeah, so we run Third in the Burg. So Third
in the Burg. There's actually kind of a long history.
About fifteen years ago, a group of gallery owners in
Harrisburg got to get other because they wanted to recreate
something like a First Friday, like Lancaster has First Fridays.
A lot of these cities and towns have First Fridays
(24:07):
that are focused upon arts and culture and you know,
just drawing people into a community, into a city or
into a neighborhood on a monthly basis and having businesses
open later and special events around those types of businesses
once a month. So Lancaster around in this area does
(24:29):
a very good job of it. So these gallery owners
about fifteen years ago in Harrisburg got together and said,
we want to replicate this, and we decided we can't
have it on a first Friday, so we decided to
do the third Friday, and that's why we call it
Third in the Burg and of course Burg for Harrisburg. Well,
then over the years, these gallery owners who started this
(24:49):
closed shop. Unfortunately, now we were one of the initial
members because they wanted to use us the Burg as
a marketing device, were the only one after a few
years that was still in business. So we basically took
it over and we run it on basically a volunteer basis,
uh to. So Third of the Burg is a monthly event.
Speaker 1 (25:12):
Uh is it just is it a party on the street.
Speaker 3 (25:15):
Well, there have been parties on the street, but for
the most part it is a uh it is one
night a month, the third Friday of the month, where
businesses often open up late and there and there are
special events happening, like there's music at the Broadstreet Market
for instance, and recently Harristown to started music in Strawberry Square.
(25:39):
Sometimes there are block parties. So there are special events
often throughout Harrisburg, uh, focused on arts and culture, but
also because it's Harrisburg, other types of small businesses and
dining and restaurants and a lot of places have extra
music band special events, drinks, whatever, and so it's a
(26:05):
way to try to draw people into Harrisburg one night
a month and do some special, unique things.
Speaker 1 (26:12):
Okay, so here's the thing. You have five hundred locations. Yes,
if I'm our driving around, I think, oh I forgot
I got to pick up the Burg. How do I
find out where these look are?
Speaker 3 (26:23):
Go to our website, which is the Burgnews dot com,
and all of our distributional locations are listed there.
Speaker 1 (26:28):
And you can if you want to. You can also
every month, it's only a couple of bucks. You can
have it delivered, right.
Speaker 2 (26:34):
Yes, correct, we will, we will deliver. We will actually
mail it to you.
Speaker 3 (26:40):
And you go to our website and there's a subscription
link and we will we will mail it to you.
Speaker 1 (26:46):
Are you encouraged, both of you about journalism into the future,
because it frustrates me. I think the whole mess was
there were two things. Actually is when these big companies
found out they could make a lot of money on
what they call the news, you know that was part
of the Internet, and you're talking about social media and
we all talk about heck, I can remember I could
be your mother. I can remember Huntley Brinkley and people
(27:08):
like that. They were like a Walter Kronkit They were
like pillars. You'll listen to Walter kronkake because he always
told you the truth. I know you realize that stuff
out there. But how do you think the future is
with that type of journalism?
Speaker 3 (27:21):
Well, I think that there's always going to be a
place for it. Unfortunately, when people talk to me about
about journalism, I mentioned to you before, Sylvia that a
lot of people have traded in something good for something bad,
you know, i e. Whatever it is on social media
that they think that's news, you know, and it's not news.
(27:41):
In addition, they often have now embraced propaganda as news
and then said that the real news is fake news exactly.
So it's all backwards and now, at least on the
local level, what we do. I think that there still
is a good market for local news and demand for
it and for real information, and I think people do
(28:02):
look at us as a trusted source of information. The
issue that we have, and most other news organizations have,
and probably radio stations too, is that the revenue.
Speaker 2 (28:10):
Model is just not what it used to be.
Speaker 3 (28:12):
Yeah, So that supported that social good known as news,
and that's been, if not broken, then seriously damaged.
Speaker 1 (28:22):
Wow, how do you feel about the future journalism? You've
just begun a couple of years and you already gotten awards.
So what do you think.
Speaker 2 (28:28):
It's got a lot of awards. That was a big one.
Speaker 1 (28:32):
Yeah.
Speaker 4 (28:32):
I think I would just encourage like my generation and
you know, the younger generations to like see the value
in reported like local news. I think in Harrisburg we
have a really good support base.
Speaker 1 (28:46):
Of all ages.
Speaker 4 (28:49):
People see like the value in yeah, knowing what's going
on in their community. We've had a lot of people that, like,
there's been people that have said they've moved to Harrisburg
because they read The Burg.
Speaker 1 (29:00):
That's what I was going to say, that that's what
real or should use as a marketing.
Speaker 4 (29:04):
Cool and some have told us that they do. And
I think it really helps you feel connected to your community.
I mean, I've moved into the city right around the
time I started at The Burg, and it's really helped
me feel connected.
Speaker 1 (29:17):
Well, it makes me feel connected and I've been here
for a long time. Guys. Wrapping it up, Larry bind
a co founder, publisher and editor of chief of the
award winning magazine known as The Burg and Maddie Ginton's
assistant editor at for a Guys, this has been wonderful.
Thanks so much. I think the burg of the Burg
as it's kind of a gift to the people of
Harrisburg because here's what it provides. Transparency, up to date
(29:40):
news articles, resources from local voices, and all the vital
information you need for your life. It does all of
this while fostering community engagement. And the one thing that
we really need, not only in this area but other
areas is economic growth, which is that's the best thing
for all of us around here. Don't forget to catch
insight every weekend. Are one of our ten Ihearts sitations,
(30:03):
or anytime on your favorite podcast app. I'm Selviie Moss.
This has been insight. Thanks so much for listening. See
you next week.
Hi, I am Sylvia Moss. This is Insight, a presentation
of iHeartMedia, where we really do care about our local
communities and all our listeners who live here. You know,
I can't begin to tell you how many times I've
heard people say over the last year or so, I
don't watch the news anymore because news reporters are all biased.
As this is really not fair to those in the
(00:22):
field of journalism, I decided to take a look at
the issue. Real news is all about accountability. It's reported
by trained journalists who gather research, investigate, and report information
which keeps the public informed about various issues that could
impact their lives. That's what journalism is. Journalists are charged
(00:43):
with checking all their facts for accuracy, and they never
include their personal opinions about whatever they are reporting on.
Anything else you choose to read, listen to, or watch, well,
that's not the news. Under the guise of news. What
you're referring to are the programs aired by cable networks
focus on politics, promoting one political party over another. So
(01:04):
whether you sit on the left of the right, both
are biased and both are just opinions. If you're looking
for an unbiased reporting on the news, you got to
do is turn on your local media stations, radio, or
even read your local paper. Those are report on the
news locally, are trained journalists who have a stake in
our local communities. They care about what's going on right
(01:25):
here at home and fully understand, They appreciate, and they
promote everything that makes life and great in Central Pennsylvania great. Now,
with all that said, I want to introduce you to
age a true journalist and a half. How do you
like that, Larry?
Speaker 2 (01:40):
I love it.
Speaker 1 (01:42):
Since he started his free monthly print magazine and all
on publication in Harriser almost seventeen years ago, Larry Bendis
focus has been to make the Harrisburg area an all
around fantastic place to live. He is the co founder, publisher,
editor in chief of the award winning magazine known as
The And he brought his I called her a half
(02:03):
because she's not a full editor. She's the assistant editor
with her and I got some questions for you. I
wasn't planning on this, but we're hearing because Maddie didn't.
You're the assistant editor, and you tell me you started
out as an intern and you're never going away, are you? Yep?
Speaker 2 (02:19):
She's here for life. She can't go anywhere.
Speaker 1 (02:22):
Before we get started talking about your publication, Larry, I
want to talk to you about you. Here's what I
know about you. You got your Bachelor from George Washington University,
and I usually don't talk about this kind of stuff.
Master's degree from journalis in journalism from the University of Missouri,
correct is one of the top journalism schools in the country.
You went out to work for newspapers magazines as an editor,
(02:43):
a staff writer and contributed. So tell me what brought
you to Harrisburg and why did you decide to start
this awesome publication called The Burg.
Speaker 3 (02:53):
So what brought me to Harrisburg was The Burg? Okay,
So I lived for quite a while after graduating college,
and and I was living there, and I was living
on Capitol Hill, and there was a publication, a hyper
local publication on Capitol Hill that just covered the Capitol
Hill community called The Hill Rag. And it covered everything
(03:13):
that was going on in that neighborhood, from politics to culture, arts, business,
And it was your quintessential hyper local publication on a
level that I had never seen before, featuring all of
these people who I knew because I chopped in their shops,
and I went into the restaurants and I knew them
(03:36):
from the arts and culture community just on Capitol Hill.
And it was incredibly successful. Often the publication length was
over two hundred pages.
Speaker 2 (03:47):
It was packed with.
Speaker 3 (03:48):
Ads, so it was it was fantastic on every level,
and when you read it, you felt like you were
almost like taking a bath in your community.
Speaker 2 (03:58):
It was a monthly. It still is a monthly.
Speaker 3 (04:00):
It still exists, and I couldn't wait for it to
come out every month, and I would take I would
go to the local coffee shop, surrounded by my community
in this coffee shop and read all about my community.
Speaker 2 (04:14):
And I loved it.
Speaker 3 (04:15):
So I had a friend of mine who lived in
Harrisburg who's also a journalist, and we got this idea
that this concept should it was transferable, possibly to Harrisburg,
which we thought could use a very good community publication
like that one. It was also very artsy, I would say,
very art focused. So I liked that a lot, and
(04:37):
so we basically took that concept and moved it to Harrisburg,
hoping we could replicate something like that here, and that's
what we did. And so that was in two thousand
and eight, two thousand and nine when we started The
Burg and we've been at it ever since. The things
have changed a lot, the ownership's changed. I now own
the majority of The Burg. I'm the publisher and editor.
(04:59):
As you know mentioned, we've gone through a number of
staff changes, but most of my staff has been very
consistent ever since. We did a major change about eleven
years ago. We redesigned the magazine at that time, and
we also expanded not only to the monthly magazine, but
really expanded our daily news coverage of Harrisburg, where we
(05:21):
focus on what's happening on a day to day basis there.
Most of that information is published solely online.
Speaker 1 (05:27):
And that's what I was going to ask you, because
you do have it online. Yes, but you update your
news every day, Kurt is awesome.
Speaker 3 (05:34):
Yes, So we have almost like two tracks at the Berg,
two editorial tracks, and one is daily online news, which
mostly just appears online.
Speaker 1 (05:45):
And it includes what's in the publication too.
Speaker 2 (05:47):
Yes.
Speaker 3 (05:48):
Yes, so online is also all of the features. The
magazine is mostly features journalism, and we also publish that online.
So we published that online once a month when the
when the monthly magazine drops, which in this case is
going to be for the February issue on January thirtieth,
and then on a daily basis we just publish other
(06:09):
news items. What's happening in city Hall. We do a
lot of government stuff in for Harrisburg City, could be
new businesses, could be arts and culture stuff. But that
the daily news reporting usually if it makes it into
the monthly magazine, it makes it in and only sort
of briefs. So there are two very different types of
products that we have. When it's in hard news, when's features,
(06:32):
pretty much, I would say that's true, Yes, do you
prefer one more than the other?
Speaker 1 (06:36):
Because I never liked doing the news. I just didn't
like doing the news. I don't know if it was
because it was more responsibility or what. I don't know.
I'm a very empathetic person. I think that's why I'm
better in features and that kind of thing.
Speaker 3 (06:49):
What about you, I think I like them equally. You know,
it's like asking you know, what child do you like?
Speaker 2 (06:54):
You know, what do you love more?
Speaker 3 (06:57):
So I like both my children equally. Uh, They're just
they're very different. Because with our on with our daily
online news reporting, a lot of that is done by
Maddie is here, my assistant editor. She covers city hall
or by myself and occasionally by a freelancer.
Speaker 2 (07:17):
Uh.
Speaker 3 (07:17):
Then the magazine copy. The features journalism is mostly done
by a large number of uh, freelance writers. Freelance journalists
who focus on that one story per month, So you
come up, it's both of those things. I think I
probably sign about two thirds of those stories and they
(07:40):
pitch about one third.
Speaker 1 (07:42):
Are you open to more freelancers?
Speaker 3 (07:44):
Oh, I'm always open to freelancers. If you're a good,
competent freelancer and you can meet deadlines. Yeah, please send
me your resume and some clips.
Speaker 1 (07:51):
Okay, Maddie, you're you're young, and I mean you in turn?
Now your system ed or what? How do you like
covering government? Because that's the main thing in journalism is accountability.
So how what's like dealing with politicians?
Speaker 2 (08:08):
Yeah?
Speaker 4 (08:09):
So I when I first kind of got into journalism,
I was definitely more interested in the features and the
softer like things that we do in the magazine, which
I still love to do. But I have been covering
a lot of like local news, local government. I go
to every pretty much every city council meeting, and I
think it helps that, like I am the only reporter
(08:30):
for the burg, only full time reporter, so people are
seeing like me at every event. I'm always at council,
so everyone knows me, and I think it's helped me
build relationships with city council members, with a mayor, with
people in city Hall who see my face every week
when I'm there, and I enjoy it. I think I've
(08:52):
grown to appreciate the importance that local news and covering
local things like like the city government has on the
community because a lot of times I am the only
reporter at city Hall at city council meetings. It's kind
of a gap right now. I think in coverage that
not all the other outlets are covering.
Speaker 1 (09:16):
Well, you know what you are young. I knew when
I was ten what I wanted to do. Not many
people do. I don't know what I did by the day,
But what do you see yourself doing down the road,
like maybe twenty years from now, if you have a
goal to be somewhere, are you leaving town? I mean,
I'm not sorry about this, Larry. She's please, no, no, no,
(09:39):
But you know what I'm saying.
Speaker 4 (09:40):
Yeah, honestly, I'm I'm not one hundred percent sure. I
think I like, Yeah, when I was in school, I
was interested in like moving up to bigger news organizations
down the road. But I have really grown to appreciate
and love the Harrisburg community and local news. So right
(10:02):
now I think I'm happy where I'm at. And in
terms of the future, yeah, I wouldn't say I have
like a solid plan because like I said, I've I
have grown to appreciate local and smaller news coverage.
Speaker 1 (10:15):
We know, Larry I talked about the beginning of the
program about how I really really burns me up on people.
Reporters are biased and they're talking about these cable shows
and they it's like a blanket statement they make. But
there are good journalists out there. They believe in what
they say're bite.
Speaker 3 (10:32):
There are many good journalists out there that work work
for newspapers and you know radio stations and TV news
stations that really are trying to do a good professional
job and a very responsible job and one that's credible,
and they work hard every day to do that. And
a lot of folks like Maddie and I are are
(10:53):
educated in this field because you need to be educated
in this field. In my opinion to do a good job,
like you need to be educated in any other field
to do a good job. Unfortunately, what we've seen, as
you know, over the last few years is you know,
the rise of social media, where anybody thinks that they
can be a recorder and they do a terrible job
(11:15):
of it. But unfortunately a lot of people now are
substituting that for actual, real fact based news.
Speaker 1 (11:24):
That's a shame.
Speaker 3 (11:24):
Well, it's a shame because I don't understand this. You're
trading in something better for something worse because I don't know,
it's convenient, it pops up on your phone easier. I'm
not really sure you know what the reason is, but
it's totally backwards in my opinion. We had a pretty
good system in place, you know, twenty thirty years ago.
I mean it was imperfect, right, I mean, people are
are biased, people make mistakes all the time, no matter
(11:49):
what your education is. But it's nothing that's ever perfect,
right it was, but it was pretty good, and it
delivered a reliable, fact based information that most people had
common conversation about, whether that's local or whether that's state
or national or whatever. And that's now been completely destroyed
along with the business model, which has also been destroyed,
(12:10):
and all of the attention, the eyeballs, and all of
the money has all flowed to a couple of enormous
social media companies that could give to about facts and
truth and credibility.
Speaker 1 (12:24):
I totally agree with one hundred percent. Well, you know,
it's it's really tough because when you've spent your life
doing this and people people know what you do and
they think you're, oh, you're one of those troublemakers, and
it's not it's because you do this. I do this
because it's a passion, you know, and want to do
(12:45):
the right thief and believe in accountability, integrity and things
like that. So anyway, let's get back to the publication
to the birds. Sure, okay, Now, how can I pick
it up? If I want to read it? You can
either read it online which includes the news or the
daily news, or you can pick up the publication. It's
a monthly publication. You've got how many outs? Five hundred?
Speaker 3 (13:04):
We have over five hundred distributional locations. Yeah, so I
strungly recommend that you do both of those things that
you I get. So I tell people that instead of
just like randomly running into our stories on you know
a Facebook or something. You should book, go go old
school bookmark our website and just check it once a
(13:25):
day because we publish original news.
Speaker 2 (13:28):
Every single door home town.
Speaker 1 (13:31):
Correct, it's like it's it's home, That's what I mean.
You can you can find out about national internationals anywhere,
but this is about what affects your life and makes
life better for you, right right.
Speaker 2 (13:42):
Yeah. You can.
Speaker 3 (13:43):
Also you can also subscribe to our email alerts, so
every day we will just send you links if you
if you subscribe to and to our will send you
links to all of our deli most recent news reporting
uh to your email. So you can do that and
then on a monthly basis. Yes, you can find our
magazine at over five hundred distributional locations. It's three three
(14:07):
it's totally free in seven seven counties in Yeah, we're
in seven counties.
Speaker 2 (14:13):
Yep, we go.
Speaker 3 (14:14):
We go all the way down to Gettysburg and York
and to the east in late it's Lancaster.
Speaker 1 (14:21):
So that's incredible. Okay, Now you have people they're part
of the publication culture, community publisher. What's that you just
jump in?
Speaker 3 (14:30):
Yeah, So our community publisher program was something that we
began about eleven years ago to try to fill the
gap between what our advertising revenue would bring in and
sort of what our expenses are. And we thought, well,
let's look at like an NPR model, because we sort
of do operate on that sort of basis, uh, you know,
(14:51):
with with a community mission in mind. So we're not
a nonprofit, but we operate like one. And so we thought, well,
there are a number of entities, companies, organizations in the
Harrisburg area that, like we do, are very invested in
this area and need a good, reliable, generally uplifting source
(15:14):
of news that's just not gonna totally. It's not gonna
just bash Harrisburg or this Harrisburg area on a consistent basis,
but try to provide more what I consider to be
more truthful and holistic vision of.
Speaker 2 (15:30):
What life is here.
Speaker 3 (15:32):
And there may be some organizations that agree with that philosophy.
And so we've had a couple of several, maybe a
dozen or so rotating companies and entities and organizations that
believe in that mission too, and that support us on
(15:53):
sort of an MPR model, donation based model and provide
us with a certain amount of financial support and then
they get some benefits in return advertising, et cetera.
Speaker 2 (16:06):
So that's what that model is.
Speaker 1 (16:08):
It's a I mean, and your advertising is like what
you get for your advertising is incredible, it's awesome. I
would encourage anybody out there to check this out, you know,
and with that much of a and it is what
like twenty thousand people? Did I read somewhere?
Speaker 3 (16:22):
Well, we print about twenty thousand copies a month and
then every copy usually gets we estimate three to four viewers.
Speaker 2 (16:29):
Something like that.
Speaker 1 (16:30):
That's great, that's great.
Speaker 3 (16:32):
I've had so many people tell me they pick up
the Berg every month. They get a copy and it
sits on their coffee table all month long, and their
whole family sees it, their friends, visitors, everybody's looking at
it constantly.
Speaker 1 (16:44):
Well, I want to talk about some of the areas that,
like you said, if it's online, it's going to include,
it's in the publication and daily news updates. But you
have a part of it called family time either one
of the jump it give me an example of what
family time would be.
Speaker 3 (16:58):
Well, I'm gonna give this so Matt happens to be
the editor of our Family Time section. So I'm going
to hand this off to her because she can give
you all the information about family time.
Speaker 1 (17:07):
Go ahead.
Speaker 4 (17:08):
Yeah, So the Family Time section is a new section
that we just recently introduced just to get more like
younger or younger audience members involved. So we have a
one article each month that's dedicated to like anything related
to like families and youth. So we just recently had
(17:29):
an article on like organizations that empower girls young girls.
We've yeah, just things like that that that would appeal
to a family or a parent.
Speaker 1 (17:39):
And you weren't seeing anywhere else these kind of a yeah,
that's what impresses me. Yeah.
Speaker 4 (17:44):
And then we have another a column that one of
our staff members writes every month that's like activities for
families to do in the region in the month. And
then we also have a page that's dedicated to like
puzzles and coloring and things for kids.
Speaker 1 (18:00):
That's awesome. What about sports and health?
Speaker 3 (18:03):
So we treat our Sports and Health section as we
treat a number of our other sections, which is just
we try to have a variety of features in the
magazine every single month, and so that's just a sort
of a category that we try to have some content
in in the monthly magazine because it's we know that
(18:24):
it's important to people, and so that's another category of
feature reporting for us.
Speaker 1 (18:30):
One of the articles that you wrote in your health
section is half of parents are completely overwhelmed, but there's
help out there. See that's what I like about this
publication too. You provide resources for people too, which is awesome.
Around the Burg so.
Speaker 3 (18:44):
Around the Burg is kind of our catch all feature
section that just talks about general community trends. So Maddie
has written many Around the Berg stories. My freelancers have
written many. I might just to just to mention this.
(19:05):
So this past year, Maddie won the state wide award
p and A Award for distinguished Writing. What one journalist
in the entire state won this award and Maddie won it.
And it's because of her free future writing capabilities.
Speaker 1 (19:19):
He's sticking around, I hope. So yeah's that's amazing.
Speaker 4 (19:22):
Thank you. Wow.
Speaker 1 (19:23):
Talk to us about this is a big one to me.
Culture because I don't think people get we have a
diverse culture here.
Speaker 2 (19:31):
We do talk to me about that.
Speaker 3 (19:32):
So so our culture. We write a lot of stories
about culture and cultural aspects in Harrisburg. So it's sort
of an arts and culture type section. So it so
every month we do stories about the local theater, art
house movie in Harrisburg. Midtown Cinema usually has a feature.
(19:54):
We write about individual artists, musicians, bands, all of this stuff.
It's very important to the fabric of the community.
Speaker 1 (20:02):
Absolutely, we're a Patrick We're like a big blanket, Petra
blanket talking to me about food. I mean, central come on,
from food trucks to fancy restaurants, how about it?
Speaker 3 (20:13):
Yeah, So we write about restaurants. There are so many
restaurants in this area, which you know, I find interesting
thing I find actually personally most interesting about.
Speaker 1 (20:25):
Uh.
Speaker 2 (20:26):
And maybe you're gonna ask me about.
Speaker 3 (20:27):
Business next, because that's another one of our sections, but
it often often bleeds into our food section because of
the restaurant owners. These folks who open restaurants and other
businesses as well, but particularly restaurants, are so interesting and
so every time we write about a restaurant, we usually
feature the people who are heading up the restaurant and
(20:48):
the ownership because it's because it's Harrisburg and the Harrisburg area.
Usually they're independently owned. They're not chains for the most part,
and we focus on independent, homegrown independently owned businesses and
restaurants and people stories are usually fascinating.
Speaker 1 (21:01):
Oh yeah, absolutely absolutely. You know, one of the things
I like the best is community comment because one time,
I don't know it was this issue or the last issue.
You had an article about about what's going on with
Pennsylvania's housing crisis, and I had someone in here a
couple several months ago. Actually they were in here twice
because the situation where people are nursing homes are actually
(21:23):
having to push people out because they're not getting enough
money from the government to supplement medicaid, you know, and
if you're wealthy, you're not going there. Most of people
eventually end up doing medicaiding even they have Social Security whatever.
But can you imagine eighty ninety year old people who
don't have family. They're out in the street. It's a
(21:45):
big deal crisis. So that's something it's not. Your magazine
is a combination of what we need to know, what
makes us happy, what encourages, what we should watch out for.
And there's so many resources. And when I said about this,
I thought, wow, they are on top of anything. You
also have special sections. I saw someone that says Central
(22:06):
Pennsylvania independent julders give their neighbors the custom treatment. See
that's the kind of stuff I need. New should not
always bum you out, right.
Speaker 3 (22:15):
Yeah, So every month we have what we call a
special section, so focus to what does a few more
articles about a particular topic. So for January, you know,
it's like fitness, and for February it's black history. For
March it's nonprofit institutions, and then we have ones for food, restaurants, dining,
(22:38):
home and garden. Anyway, so every month we have a
focus on a certain topic that we call a special
section in addition to everything else we cover. Because we've
you know, a lot of magazines, as you may know,
they have one magazine that's entirely devoted to one of
these topics, like.
Speaker 1 (22:57):
Sports, sporting news or food.
Speaker 3 (23:00):
Yeah right, yes, I mean even like a you know,
lifestyle magazine maybe one issue is their dining issue and
there's nothing but that. So for us, we just include
a couple of extra stories on it because we feel
our responsibility every month is to cover the breadth of
the community. So every single month we will have stories
about we will have community features, we'll have arts and culture,
(23:23):
we'll have sports and health, right we'll have family time,
we'll have all of this stuff and every single one
of our magazine issues. But then we do write a
couple of extra stories on this focus that we have
this topical focus.
Speaker 1 (23:37):
That's great, that's great. One of the things that's been
popular for years has been Third in the Burg. Yes,
and you guys have all the information about that. Tell
us what that is.
Speaker 3 (23:47):
Yeah, so we run Third in the Burg. So Third
in the Burg. There's actually kind of a long history.
About fifteen years ago, a group of gallery owners in
Harrisburg got to get other because they wanted to recreate
something like a First Friday, like Lancaster has First Fridays.
A lot of these cities and towns have First Fridays
(24:07):
that are focused upon arts and culture and you know,
just drawing people into a community, into a city or
into a neighborhood on a monthly basis and having businesses
open later and special events around those types of businesses
once a month. So Lancaster around in this area does
(24:29):
a very good job of it. So these gallery owners
about fifteen years ago in Harrisburg got together and said,
we want to replicate this, and we decided we can't
have it on a first Friday, so we decided to
do the third Friday, and that's why we call it
Third in the Burg and of course Burg for Harrisburg. Well,
then over the years, these gallery owners who started this
(24:49):
closed shop. Unfortunately, now we were one of the initial
members because they wanted to use us the Burg as
a marketing device, were the only one after a few
years that was still in business. So we basically took
it over and we run it on basically a volunteer basis,
uh to. So Third of the Burg is a monthly event.
Speaker 1 (25:12):
Uh is it just is it a party on the street.
Speaker 3 (25:15):
Well, there have been parties on the street, but for
the most part it is a uh it is one
night a month, the third Friday of the month, where
businesses often open up late and there and there are
special events happening, like there's music at the Broadstreet Market
for instance, and recently Harristown to started music in Strawberry Square.
(25:39):
Sometimes there are block parties. So there are special events
often throughout Harrisburg, uh, focused on arts and culture, but
also because it's Harrisburg, other types of small businesses and
dining and restaurants and a lot of places have extra
music band special events, drinks, whatever, and so it's a
(26:05):
way to try to draw people into Harrisburg one night
a month and do some special, unique things.
Speaker 1 (26:12):
Okay, so here's the thing. You have five hundred locations. Yes,
if I'm our driving around, I think, oh I forgot
I got to pick up the Burg. How do I
find out where these look are?
Speaker 3 (26:23):
Go to our website, which is the Burgnews dot com,
and all of our distributional locations are listed there.
Speaker 1 (26:28):
And you can if you want to. You can also
every month, it's only a couple of bucks. You can
have it delivered, right.
Speaker 2 (26:34):
Yes, correct, we will, we will deliver. We will actually
mail it to you.
Speaker 3 (26:40):
And you go to our website and there's a subscription
link and we will we will mail it to you.
Speaker 1 (26:46):
Are you encouraged, both of you about journalism into the future,
because it frustrates me. I think the whole mess was
there were two things. Actually is when these big companies
found out they could make a lot of money on
what they call the news, you know that was part
of the Internet, and you're talking about social media and
we all talk about heck, I can remember I could
be your mother. I can remember Huntley Brinkley and people
(27:08):
like that. They were like a Walter Kronkit They were
like pillars. You'll listen to Walter kronkake because he always
told you the truth. I know you realize that stuff
out there. But how do you think the future is
with that type of journalism?
Speaker 3 (27:21):
Well, I think that there's always going to be a
place for it. Unfortunately, when people talk to me about
about journalism, I mentioned to you before, Sylvia that a
lot of people have traded in something good for something bad,
you know, i e. Whatever it is on social media
that they think that's news, you know, and it's not news.
(27:41):
In addition, they often have now embraced propaganda as news
and then said that the real news is fake news exactly.
So it's all backwards and now, at least on the
local level, what we do. I think that there still
is a good market for local news and demand for
it and for real information, and I think people do
(28:02):
look at us as a trusted source of information. The
issue that we have, and most other news organizations have,
and probably radio stations too, is that the revenue.
Speaker 2 (28:10):
Model is just not what it used to be.
Speaker 3 (28:12):
Yeah, So that supported that social good known as news,
and that's been, if not broken, then seriously damaged.
Speaker 1 (28:22):
Wow, how do you feel about the future journalism? You've
just begun a couple of years and you already gotten awards.
So what do you think.
Speaker 2 (28:28):
It's got a lot of awards. That was a big one.
Speaker 1 (28:32):
Yeah.
Speaker 4 (28:32):
I think I would just encourage like my generation and
you know, the younger generations to like see the value
in reported like local news. I think in Harrisburg we
have a really good support base.
Speaker 1 (28:46):
Of all ages.
Speaker 4 (28:49):
People see like the value in yeah, knowing what's going
on in their community. We've had a lot of people that, like,
there's been people that have said they've moved to Harrisburg
because they read The Burg.
Speaker 1 (29:00):
That's what I was going to say, that that's what
real or should use as a marketing.
Speaker 4 (29:04):
Cool and some have told us that they do. And
I think it really helps you feel connected to your community.
I mean, I've moved into the city right around the
time I started at The Burg, and it's really helped
me feel connected.
Speaker 1 (29:17):
Well, it makes me feel connected and I've been here
for a long time. Guys. Wrapping it up, Larry bind
a co founder, publisher and editor of chief of the
award winning magazine known as The Burg and Maddie Ginton's
assistant editor at for a Guys, this has been wonderful.
Thanks so much. I think the burg of the Burg
as it's kind of a gift to the people of
Harrisburg because here's what it provides. Transparency, up to date
(29:40):
news articles, resources from local voices, and all the vital
information you need for your life. It does all of
this while fostering community engagement. And the one thing that
we really need, not only in this area but other
areas is economic growth, which is that's the best thing
for all of us around here. Don't forget to catch
insight every weekend. Are one of our ten Ihearts sitations,
(30:03):
or anytime on your favorite podcast app. I'm Selviie Moss.
This has been insight. Thanks so much for listening. See
you next week.
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