THE BIG PODCAST - New BIG Interview with Ciara on New Album "CiCi," Going Indie, Creating "Goodies," Family Life With Russell Wilson
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Speaker 1 (00:00):
This is Big Boy's Neighborhood on demand.
Speaker 2 (00:03):
Big Boy's neighborhood. Ladies and gentlemen back in the neighborhood.
See Sierra. You can't escape that, huh.
Speaker 3 (00:13):
And I'm going to tell you straight up here, I
feel kind of goofy even doing that right now. So
we got a Sierra in the neighborhood. Welcome back to
the neighborhood.
Speaker 4 (00:22):
Thank you so much.
Speaker 2 (00:23):
How have you been.
Speaker 4 (00:24):
I've been amazing. Honestly that the way you say my name,
it never gets old. It's honestly sweet. But it feels
really good to be here. He feels good to see
your west side.
Speaker 3 (00:33):
Yeah, man, and you got a lot going on. Well,
I can't even say you got a lot going on
right now. You just got a lot going on, which
is beautiful too, though. Blessing than disguise to huh.
Speaker 4 (00:44):
Blessed out? I said, we ain't stressed out, We blessed out.
Speaker 2 (00:47):
Yeah, man, do you say that everywhere you go?
Speaker 4 (00:50):
I do.
Speaker 2 (00:50):
It's funny so people know it's you. If I were
to take it that you blessed out.
Speaker 4 (00:55):
Okay, it's documented that I've already made a thing out, but.
Speaker 2 (00:58):
Somebody can google it and are blessed. Okay, the best.
Speaker 4 (01:04):
You can't borrow it?
Speaker 2 (01:05):
Thank you.
Speaker 3 (01:05):
I appreciate that I borrow some. Can I borrow some talent?
See the new album? Yes, why the why the title?
Speaker 2 (01:16):
CC?
Speaker 4 (01:16):
That's my nickname. You know, my fans have called me
CC over the years.
Speaker 2 (01:20):
Look at this. You bring a maintenance man up in here.
Speaker 4 (01:23):
Yeah, yeah, man, it's gonna be okay.
Speaker 2 (01:26):
We don't know. We can't get her. We know that
she's like, man, I went to the breakfast club. All
the MIC's is such a blessing my mother. It's good
matrix because we smooth wherever.
Speaker 4 (01:44):
Yeah, I know, CC. That's my nickname. My fans have
called me that over the years. And I feel like
whenever someone calls you by your nickname is real personal right.
And to be honest with you, it's just been an
incredible journey. Twenty one years is my first album Goodies,
you know, and so to still be standing here with
the same excitement and past and you know, as an artist,
but also to get that same love from my fans,
(02:04):
it's so beautiful. So I dedicated this project to them,
and so you know, and whenever someone says go see
see go, see see go, it just get real, stink.
It's just something extra happened, you know. So this is CC,
that's my nickname, and this has been a labor of love.
You know, it's crazy because when I look back, I'm like,
(02:25):
I couldn't believe I had two babies while making this album.
Speaker 2 (02:29):
What was that? How long did it take to make
CC the album?
Speaker 4 (02:32):
Almost six years? Yeah? Well the thing is though, is
that so it's kind of a process though, So I
still released music from the project along the way. It
started out as an EP, so it kind of was
like work in progress kind of thing. So I started
out as an EP and I released it like almost
two years ago, and then you know, as I mentioned
to you, I went on actually went on tour during
(02:52):
the process, and I was giving my fans songs in
real time. And I was like, you know, rather than
peacemelling this and just giving them songs and what they
call the fall effect on you know, the streaming platforms,
I'm like, let me just put it, put a bow
around it. So I just I had a passion to
finish the record. I want to complete the body of
work and the sound and where I am. And so
(03:13):
I finally was able to do that and put it
in the whole presentation of an album. But it's six
years but really more so like a hybrid of making
it highbrid of sharing some of it, you know, and
all that stuff along the way.
Speaker 3 (03:25):
Sierah, a whole lot more to talk about. We got
to talk about the tour. We got to have our
dance battle. Just stick around our radios. We got more
with Sierra in the Neighborhood, Big Boys Neighborhood.
Speaker 5 (03:33):
Big Boys Neighborhood on demand. For more, subscribe to our
YouTube channel, big Boy TV, and check out radio big
boy dot com.
Speaker 3 (03:41):
Big Boy Neighborhood. All right now, see see the album,
c see the tour. I don't even know if the
tours are all season. I'm just making stuff up for you.
We got Sierra in the neighborhood. How do you handle it?
What I say is the enoughs? And I asked people like,
how do you handle the enough see Sierra Warris, like mother, enough,
stern enough, you know, are it is enough?
Speaker 2 (04:01):
Black woman?
Speaker 3 (04:01):
Enough that there's so many enoughs and everybody get their own,
but you have a lot of enoughs, And how do
you check off those enoughs? Like even just being a
mother and hands on.
Speaker 4 (04:13):
It's a lot, you know it. It's what I call
organized chaos, but it's also good.
Speaker 2 (04:18):
Chaos, right right, you know.
Speaker 4 (04:20):
And there's just saying that when you do what you love,
you never work a day in your life. So I
feel so blessed when I wake up every day, I'm
doing exactly what I dreamt of doing, exactly what.
Speaker 3 (04:30):
That was always been something where you you always knew
you wanted to be in entertainment.
Speaker 4 (04:35):
Yeah, I did. I knew early on, you know, before
I really knew NU knew anything, I thought I was
gonna be a lawyer, and then I thought I was
gonna also own hair salons. I love doing hair like
I never had a legit, legit nine to five clocking
kind of job structure, but you know, I got cool
moments to make money at points. But one of my
ways I did it was doing hair in the neighborhoods.
Speaker 3 (04:53):
Oh that's yeah, you know, it's a trip. I used
to barber it the neighborhoods. I used to cut everybody's hair.
Speaker 2 (04:58):
So it does. What about now when you get in
somebody's chair like.
Speaker 4 (05:02):
You Oh yeah, oh it's great. Like my team, I
can use some of my techniques that I know, and
it's fun because I mean, like, listen, I gotta survive
in these streets, right, It's like sometimes my hairstyles may
not be there, so how we gonna look when we
got the door. So that's my thing. You got to
be self equipped, you know.
Speaker 3 (05:20):
So yeah, I would be crazy for your hairstuted to
to let you know.
Speaker 2 (05:24):
It's like myself, No, i'ld be like, man, we got
to do it right.
Speaker 4 (05:29):
But honestly, it's a tag team thing. Like it's respect too,
because I have some of the best, you know, hairstyles
in the world. I really do believe. And you know,
they know Cee, you know a little bit about hair,
so they let me. You know, we do stuff together.
I'll have ideas and I'm like, think about this, and
they be like, yeah, that's dope. But I think it's
just because I naturally have a little bit of a
hairstylist in me.
Speaker 2 (05:48):
I can't sit there that long.
Speaker 3 (05:49):
Yeah, yeah, I can't, man, that's why you know, That's
why you don't have to sit. But I could have
had long, luxurious hair, you know what I'm saying. I
could have, but I'm like, man, let me just cut
it off.
Speaker 5 (06:00):
You know.
Speaker 2 (06:01):
I got it the morning time.
Speaker 4 (06:03):
Yeah, you get out the door quick, do that. Just
get up and brush your tea.
Speaker 3 (06:06):
Sierra a whole lot more to talk about. We got
to talk about the tour. We got to have our
dance battle, ustick around your radios. We got more with
Sierra in the Neighborhood, Big Boys Neighborhood.
Speaker 1 (06:14):
This is Big Boy on Demand.
Speaker 3 (06:17):
Big Boys Neighborhood. Back up in here man, CC is
the new album. See eras in the Neighborhood. So you
knew that you wanted to be in.
Speaker 4 (06:24):
I knew that I wanted to be an entertainer.
Speaker 2 (06:26):
I like anything, like was it more when.
Speaker 4 (06:29):
I remember watching them? Oh No, I just knew I
would have been in like Michael Jackson's grace inspiration, you know.
And I remember watching him on TV and he was
doing a video, was for the Billy Jean video. And
I remember going he smiled and I was like, I
felt something different when I watched him smile, Like I
was like it was like goosebumps. And I remember sitting
at home like watching a performance. I had miss school
this day and I was sick, whatever it was, I
(06:50):
missed school and I was watching a performance on TV
and I had goosebumps again. I was like, I know
this is what I'm going to do, so literally, I
was just saying this to someone. I made a ghost
sheet like shortly after. I had three goals on it.
The first goal was to get discovered, and then I
said how I'm going to do it? And the second
goal was once I got discovered, I wanted to sell
three to four million albums. And then our third goal
(07:10):
was have longevity and no lie. Two weeks later after
I wrote that down, someone asked me to audition for
a group.
Speaker 2 (07:16):
How young were you then?
Speaker 4 (07:17):
I was like fourteen thirteen, fourteen years oldeen fourteen.
Speaker 2 (07:20):
I was doing nothing. I wasn't like writing.
Speaker 4 (07:22):
Down though, So that happened and I put out Goodies. Goodies.
We went to we went past four million, we went
to five.
Speaker 2 (07:30):
Wait, how young were you when Goodies came out?
Speaker 4 (07:32):
I was eighteen nineteen, fresh out of high school.
Speaker 3 (07:35):
Aymen, And when we talk about just the anniversary of that,
because that's like twenty one years twenty one years ago. Yeah,
we just celebrated twenty and it's crazy that if it
felt like Goodies and to this day, Goodies you put
not just the single you put the album. But man,
that single Oh my God to this day, Yeah, did
you know that you were making something special?
Speaker 4 (07:56):
I knew it, Okay, I knew it. Yeah, I had
big confidence to the point I had to re audition
again for another label because Arista Records ended up changing
because Lare was the one that signed me. So you
went to another system and I had to re audition
again in the Jive system for them to like pick
my project up because I wasn't known to the world
at that time. But I had this song and it
(08:17):
was like carrying a briefcase close to me, like I'm like,
this record is the record that's going to be Yeah,
I had goodies because I'd written the song with Sean
Garrett when I was like probably sixteen seventeen years old.
I had the song and Little John produced it. We
made the record, so the whole most.
Speaker 2 (08:32):
Of the POB was finished at the time.
Speaker 4 (08:34):
This is not at that time, so that was actually
fast forward to I have this record produced by Little John.
This is the record. We know, it's the record sign
a Jive. They picked my project up, and then you know,
this was when I learned the weight or like the
ways of the industry because they were very like particular,
they were like, you're gonna we're going to put Pete
(08:55):
Pablo on this record, right and mind you, I'm a baby.
I'm like, you know, like like y'all coming in telling
me like you know what it's going to be. But honestly, no,
I didn't know him at all.
Speaker 2 (09:06):
Also, that must have sounded like.
Speaker 4 (09:07):
But he had the North and he also had frequently.
Hey now, mind you. Frequently was one of the songs
that were made in the same session that Little John
makee Goodies in the beat was playing in the room
next door. He was, Yeah, So it was crazy, all
the energy, but that song was like the audience as
we know back in the days, like you know, you
always hear them talk about like one hundred whatever million
(09:28):
in audience, all these different you know, metrics or whatever
it is. And p D was you know, rocking at
that time period, and so that was also their artist.
So they were like, we're gonna put him on this record.
And to be honest with you, as much as I
was like okay, wait, hold up, what's going I felt
like bowguarded, it was actually a really great idea.
Speaker 3 (09:46):
How long had you had Goodies as single? Because you
know how when you get something and you get used
to it.
Speaker 4 (09:51):
Yeah, I had it for a while.
Speaker 2 (09:52):
Yeah. So when they say you're probably.
Speaker 4 (09:54):
Like well, I was just like, well, my thing is
is like okay, wait, like what's the plan here? Because
and like to your point, I'm very like precious with
my music. This is my first song. I'm like, okay,
but honestly, it's just you're just being a baby, not
fully understanding it. But to be honest, like it was
a great idea, you know what I mean, Like in
his verses like it's so it's funny, actually, oh gosh,
(10:20):
it's really funny, but it's also legendary and that record,
you know, just a combination of everything made for a
really special moment, you know. And Atlanta showed up so
big for me in that video. You saw everybody in
the video they pulled up for your girl.
Speaker 3 (10:37):
Sierara definitely want to thank you for hanging out with
us in the neighborhood. And for those out there, you
can find this entire Big interview. It's right there Big
Boy TV our YouTube channel. As you're watching, hit that
subscribe button your opportinuy to.
Speaker 2 (10:48):
Hang out with us in the neighborhood.
Speaker 1 (10:49):
Big Boys Neighborhood is Big Boy on demand.
Speaker 3 (10:53):
Big Boys Neighborhoods in the neighborhood.
Speaker 2 (10:57):
Had you always danced always?
Speaker 3 (11:00):
Yeah, it's like dances when you look look at videos
now where you're like, man, I wish I didn't do
that because is there any dances now that hurt a
little different?
Speaker 4 (11:11):
Or Okay, let me tell you something I will never
do that I used to do because it turned out bad.
Speaker 2 (11:18):
I'm like, up this chair, you know what I'm saying. Okay,
So the one.
Speaker 4 (11:23):
Two So when I was doing one two step, I
used to just spin around. You can find it from
back in the days. I was spinning fall to the
floor like.
Speaker 3 (11:30):
Yes, I know exactly which movie you're talking about.
Speaker 4 (11:33):
I will never do it again because one time I
did it, I sprained my a c L. I'm sort
my m c L and it like hurt a pop
and then I blacked out and then I was like,
oh my goshe rehearsals and I was like, after I
figured out what was happening, I had to like do
rehab stuff and it was like, I'll never do that
(11:54):
move again.
Speaker 2 (11:55):
I remember that move very well.
Speaker 3 (11:57):
Yeah.
Speaker 4 (11:58):
Yeah, So I used to do that and that.
Speaker 2 (11:59):
That thing that didn't become like a trade trade trade.
Speaker 4 (12:02):
Oh yeah, like the matrix. Yeah, we can still do
the matrix, you know. But let me tell you something though, Gosh.
Speaker 3 (12:09):
Like my matrix now would be smooth. AI.
Speaker 4 (12:14):
No, But I'll tell you what really like kills me
a little bit. Sometimes I'm like, most of my songs
are tempo records. Is I love energy. I don't really
put a lot of ballots on my album, like none
of them. I'll have slow mids, I'll have mid temples
that groove. And I get on stage and I'm like,
why did I make all these songs so fast? Because
(12:34):
I'm like I'm tired. Hello, Like oh my god.
Speaker 2 (12:38):
Your kids little headphone.
Speaker 4 (12:41):
I'll be tired. I can imagine be like, oh my gosh,
because you literally have to go you're going rot, don't
stop it, my goodies, my goodies, get up kind of
thing on the side. And then you're like next one,
oh at a workout.
Speaker 3 (13:01):
Then it's not regular records, and you don't do regular
movies even right now, when you went to level.
Speaker 2 (13:08):
Up, I got tired.
Speaker 3 (13:09):
What I'm saying like, oh my god, that's a workout, dude.
My daughter and level up. Oh my god, bro like
but and that's one of those where it's a difference
between saying, oh, I gotta go do one song. I
can pop it in to do a song, but then
when you pop it in and you gotta do like
a concert or you know what I'm saying.
Speaker 4 (13:27):
It's a beast. It's a workout.
Speaker 2 (13:29):
Session about you. You were in the middle, like, man,
why did I do it? These damn hits?
Speaker 4 (13:37):
Oh my god, see Era.
Speaker 3 (13:39):
We're not gonna let you go. We got more Era
in the neighborhood, y'all continue to hang out with. It's
in the neighborhood, Big Boys Neighborhood.
Speaker 1 (13:45):
This is big Boy on demand, Big Boys.
Speaker 2 (13:49):
Neighborhood, your big interview.
Speaker 3 (13:50):
We got the one and only see Era up in here,
see see the new album.
Speaker 2 (13:54):
When you just went through your hits right now like that,
everybody's been here, Like that's real.
Speaker 4 (14:00):
It's banana. Even the mid tempo records be moving. I'm
always double time on my mid tempo records.
Speaker 3 (14:06):
And you and you entertain and you dance hard, and
then you and then you make up stuff, you know
what I'm saying. And then there's just dances where we
know like, Okay, that's Sierra, you know. And I'm telling you, man,
even with the chair challenge to ecstasy, I'm like, dude,
that hurts, you know, Like why do you challenge yourself?
(14:28):
Because my chair challenge will literally be like this, and
then I'd be like, they say, I be doing that.
Speaker 4 (14:35):
You just slide from side to side with the wheel.
Speaker 2 (14:37):
Yeah, but why do you challenge yourself?
Speaker 4 (14:39):
So, I don't know. I think it's it's like my
respect for the art, art performance, like you know, I
don't take it lightly, you know, And I think for me,
every time I step to a stage or a video set,
my goal is to entertain my fans and the people
as best as possible, you know. Like I mentioned to
you some of my greatest inspirations where people like Michael
(14:59):
and in it and you know, artists like them, and
you know, even Madonna, and I just knew one way
and one way to me that I knew it was
to give your all every time. I only know one speed.
It's one hundred percent every time. And visually, I just
want to keep challenging myself, like I don't want to
just you know, to your point to sit in the
(15:20):
chair roll, you know.
Speaker 2 (15:21):
Sorry, right.
Speaker 4 (15:25):
No, but I just sit in the chair sing.
Speaker 2 (15:27):
Ok yeah talent. No no no, no, no no, you
took my viral challenge?
Speaker 4 (15:36):
No no no, if you did it, you'll go viral because.
Speaker 2 (15:40):
I own the chair things. You know what I'm saying.
Speaker 4 (15:43):
If you did it, it was like, you know, she's
just chilling.
Speaker 2 (15:47):
Understood. I took it the wrong way. I apologize the therapy.
I know how to apologize. I apologize. So why go
independent with this one? Here?
Speaker 4 (15:55):
Oh man? This is actually my second project going independent.
So started with them level up. That was the beginning
for me, and you know everybody that that was a
level no, no, no no, it was Honestly, I'm so
so proud of the journey. It was just time. You know,
when I kicked off my company, Beating Marks Entertainment. Was
(16:17):
the idea behind Beating Marks. That was that all the
scars you give from the obstacles your face in life
or your beauty marks. So I was kind of looking
at life and the journey like the things that I
went through that weren't so beautiful were actually beautiful. The
things that felt ugly or the trials, you know, all
that stuff like it was actually beautiful. So I kicked
off Beauty Marks Entertainment, and it's dimmed for me having
a meeting that actually it was like a big meeting.
(16:40):
It was the meeting that was going to decide, like
what the game plan was going to be with my
album in a major recording system. At that time, I
was signed to a traditional label deal. Had the meeting
and it didn't go well. It was probably one of
the worst meetings I ever had because it didn't go well.
They didn't see the vision and level up. They you know,
didn't see what I was trying to do. And I
was like, you know, a little discource that moment, but
(17:00):
literally immediately encouraged in the next moment because I had
always At that point, I started talking about wanting to
wun my own label, and the label I was assigned
to kept changing the CEOs, so you have to keep
waiting for that process and you have to reshare your
stuff all over again. I'm like, this is tiring, and
(17:21):
like this is stifling, Like I feel like I can't
I keep waiting for someone to get my ideas out yes,
And I'm like I don't like this feeling. And then
also too the math of it all, like it's just
bad math on the back end. It's like there's a
whole structure if you have a manager and an agent
and an agency and then you have royalty structures, Like
(17:42):
when do you see like how are we doing this?
Like it just wasn't making sense to me. And I
was really looking ahead into the power of ownership, and
I've been really big on ownership, Like I just felt
like it was time to graduate. And as I mentioned
to you, I felt discouraging my meeting that moment that
I have super incuraged the next moment because the dream
(18:02):
I wanted to happen happened faster than I thought it would.
The next day, I started beating Marks Entertainment and I
put out Level Up and you know, shortly after put
the visual out as well. And it was crazy to
see the power of my relationship with my fans because
in forty eight hours there was like hundreds and thousands
of videos of people recreating my video, Like it was
like watching a board move in front of you and
(18:24):
you're like, oh my gosh. Right. And then it also
showed me the power of believing in myself. So I
sit here talking to you today and I just got
good news that Level up is now officially three times
platinum and we're now at three point five and it's
like wow, Like you know the the reason why.
Speaker 3 (18:41):
I asked that is because Sierra, we not going to
let you go. We got morez Era in the neighborhood.
Y'all continue to hang out what s in the neighborhood,
Big Boys Neighborhood.
Speaker 5 (18:49):
Big Boys Neighborhood on demand. For more, subscribe to our
YouTube channel, big Boy TV, and check out Radio big
Boy dot comighborho.
Speaker 2 (19:00):
Is in the neighborhood? Is Russell? Okay with your being
here today?
Speaker 3 (19:04):
Yes?
Speaker 4 (19:06):
Okay, why what's going on?
Speaker 3 (19:09):
I didn't say, you know what about New York?
Speaker 4 (19:14):
What?
Speaker 2 (19:16):
Okay?
Speaker 3 (19:18):
I see now you know what I'm saying. Remember yeah,
New York. You asked me to come to your room,
Remember that, and do what you want me? To listen
to music. I wasn't quite call it a listening party.
Didn't have some new music at the time. It just
(19:40):
sound a little more juicier. Every everybody was over here like, wait, yeah,
you invited me to your to listen to music?
Speaker 2 (19:54):
You know, yeah? Yeah what?
Speaker 3 (20:01):
But here he was looking at his little army. I
was wanting because I was like when it was like,
oh here, you know, she wanted to come in. I
was like, man, you know, because when I see Russ,
he's always cool. I was like, okay, cool, So he's
comfortable with my being around you kind.
Speaker 2 (20:21):
Of Oh my god is man? But I like him
though he is a fool. Wait you call me? How
is that though?
Speaker 3 (20:37):
You know, like like my wife is at the house,
you know, how is it being too powerful people? And
we're just talking about like internet and social media? How
do you guys know how to just kind of tone out,
my gosh, the noise.
Speaker 4 (20:50):
You have to you know, when you're on a mission
to you know, do great things or do your best
but your best foot forward, you have to you know,
block out any noise because again, it's all distraction, you know,
it's I think it's important to simply stay focused on
your goals, stay focused on loving each other first and foremost.
We always say we love Jesus at the center, So
(21:10):
we keep that as our base foundation, Jesus and God,
and like we're just you know, we're dialed in with
each other, you know, and so it's a gift, like
we always say, it's a blessing to do life together
and you know, the reality is when your public figures,
there's stuff that comes with the people that are going
to talk about you. Like, you can't expect people to
not talk about you. They're just saying the greater great
(21:31):
the more they hate, right, So it's like, if they're
talking about you, there must be something good, right. So
I think it's just really more so staying committed to
your purpose and your calling and stay locked in with
each other. Put love also at the forefront, because love
conquers all stay the chorus man, like you know.
Speaker 3 (21:49):
And so yeah, dance, you know when you at like
a wedding, like my wife, I think, now my wife
can dance better than me. Oh so I got to
get out there and play it off. Yeah yeah, yeah
can he dance?
Speaker 4 (22:03):
So Russ actually has a good groove, you know. I
always say, do.
Speaker 2 (22:07):
You have to simplify it a little bit?
Speaker 4 (22:08):
Though, No, because he has his like little goats, Okay,
he's got he'd be in the pocket, pun intended he'd
be in the pocket. He's got his groove like and
it's actually really sexy. I remember being at our wedding,
our wedding rehearsal dinner, and he was dancing like it
(22:29):
was our first movement, like first kind of moment where
we were like on the dance floor like in that setting,
and I was watching him groove and I was like.
Speaker 2 (22:35):
Oh, yeah, you're okay, okay.
Speaker 4 (22:38):
This is my honey. I'm not to marry my.
Speaker 2 (22:42):
Sierra. We're not going to let you go. We got
more Era in the neighborhood.
Speaker 3 (22:45):
Y'all continue to hang out with us in the neighborhood,
Big Boy's Neighborhood.
Speaker 1 (22:49):
This is Big Boy on Demand, Big.
Speaker 3 (22:51):
Boy's Neighborhood new album CC. We got Sierra in the neighborhood.
Speaker 2 (22:56):
Do you cook as well?
Speaker 4 (22:57):
I can't cook.
Speaker 2 (22:58):
Yeah, I ain't gonna start.
Speaker 4 (22:59):
Do you like cook? I don't get to you because
I'm running around like crazy. I enjoy it, I know, yeah,
And that's a lot. I feel like I'm like a knock.
Speaker 2 (23:07):
The best the hardest job though for real.
Speaker 4 (23:10):
I'm like, I mean, there's just I'm like, I wish
I could be in every place at the same time.
It is not It is honestly shouts at all all
the moms out there, even if you are at home, like,
it is not easy, and I will tell you, but
it's one of the greatest jobs on earth. I feel
like I have like the mommy choir, mommy, mommy, mommy,
mommy mom and then my time everybody. Oh my gosh.
(23:33):
It's literally that and our tiniest baby and more. She's
almost two. God, she's very vocal. She said, I'm like,
amura like I'm about to pick you up. But she said,
like she said, uppy, uppy, U U like escalating because
you're not get me quick enough. But she does My
mo mom. I'm like, oh my god.
Speaker 2 (23:53):
I mean drop everything now.
Speaker 4 (23:56):
Yes, she really is like that, and it's it's a
I mean, you know I mean, but I also be full.
At the same time, you.
Speaker 2 (24:04):
Wouldn't have gotten no new album for me. I ain't
gonna tell you. Like women and you know that you're
on your mic honey, you know this, Like Sierra, there's
just some things that men.
Speaker 3 (24:17):
Are babies on and fellas, I know you're gonna get
mad because we would constantly remind you if we were
had to carry the baby, how hard it is, how.
Speaker 2 (24:26):
Much it hurt. Oh my god, you see what's going on?
Speaker 3 (24:32):
Yeah, man, And it's crazy because my wife we have
two kids together, right, and always I always trip off
that my kids our kids lived in there, Like.
Speaker 4 (24:42):
That's crazy, and then like this big human beings.
Speaker 3 (24:45):
Yeah, my son's like six three now, and I'm like damn,
oh my gosh. Yeah, but and I trip off of
But I would never stop telling you, like you me
and look at me. My wife had carried two kids
and I gained weight, you know what. I was like,
what the hell? But but yeah, that's got to be.
(25:06):
Is that one of the most biggest accomplishments, you know,
with all the with all the talent and the musical accolades,
that's got to be one.
Speaker 4 (25:14):
Yeah, to look at this, these precious lives walking around,
you know, full of so much love and joy and
they know God and Jesus is like that's important to us.
It's I feel so proud. I remember giving birth the future.
He was for nine pounds announcers. Yeah, And then I
didn't know how much he was going to weigh because
(25:34):
I was obsessed with the weighing process when I would
go to my ultrasounds, and then it was time to like,
you know, the last few weeks, you don't do the
weig stuff like that. So I was like, I wonder
how big he's going to be. And then literally I
asked a doc. I was like kind of white a
little bit, and I was like how much easy weighs?
Like nine pound ten I was. I was like, oh
my gosh, let me tell you.
Speaker 2 (25:54):
Somebody hit me with everything.
Speaker 4 (25:55):
Let me tell you. I was in my house like yeah,
I did get you know, fast forward to my baby girl.
She was born nine pounds one ounce.
Speaker 2 (26:05):
Sierra a whole lot more to talk about. We got
to talk about the tour.
Speaker 3 (26:08):
We got to have our dance battle stick around your radios.
We got more with Sierra in the Neighborhood, Big Boys Neighborhood.
Speaker 1 (26:14):
This is Big Boy on demand.
Speaker 3 (26:16):
Big Boys Neighborhood, new album Cci. We got Sierra in
the Neighborhood. What do you do to just shut down?
Like when you don't want to hear, you don't want
to see, Like do you are you at the house
watching movies?
Speaker 4 (26:27):
Kind of house sit down. I'll go to a good
restaurant because I love food. I love food like it's
my jam.
Speaker 2 (26:33):
Do you have a favorite favorite food?
Speaker 4 (26:35):
Yeah, I love I always tell people on Blexicans, I
love Mexican food. I love Italian food as well. I
love Japanese food.
Speaker 2 (26:45):
If you go to a Mexican restaurant tonight, what do
we order?
Speaker 4 (26:47):
I'm gonna give it in July. Nachos quas con uhcae.
Sorry this peanuts? Yes, yeah, yeah, yeah.
Speaker 2 (27:01):
Put some peanuts in.
Speaker 4 (27:06):
I'll do red.
Speaker 2 (27:07):
Yeah, I do them both.
Speaker 3 (27:09):
Now like there's a there's a place I go to,
got the three combo and as you're like, yeah, then.
Speaker 2 (27:14):
Get one kind of stuff and I'm like, you could
do to red want whatever you do?
Speaker 4 (27:20):
Yeah, a buffet you to. I love Also corn Mexican
Corner is so good. And then I'll do black beans
and rice with the plaintons.
Speaker 2 (27:31):
What about Italian, I'll.
Speaker 4 (27:34):
Do the chicken parmesan.
Speaker 2 (27:36):
Yeah, that's my wife.
Speaker 4 (27:37):
Chicken parmagana is amazing with like the spicy red foud cili.
I'll do that right there. Yeah. I love carbs. I
love cars.
Speaker 2 (27:50):
How in the hell can you love carbs? It looks
like that.
Speaker 4 (27:53):
First of all, thank you, Yeah, okay, thank you guys
very much. Moderation can enjoy you can joy yourself. This
whole thing is like eating trees is for the birds.
Speaker 3 (28:05):
Only trees for the birds.
Speaker 4 (28:10):
Around here, like.
Speaker 2 (28:17):
The bird to keep you around?
Speaker 4 (28:21):
Were doing that?
Speaker 3 (28:22):
Sierra definitely want to thank you for hanging out with
us in the neighborhood. And for those out there, you
can find this entire big interview. It's right there Big
Boy TV our YouTube channel. As you're watching, hit that
subscribe button. You'll continue to.
Speaker 2 (28:33):
Hang out with us in the neighborhood Big Boys Neighborhood eighties.
Speaker 3 (28:39):
You're finding a Big Boy from Big Boys Neighborhood on iHeartRadio.
Give's another in case you missed the moment with us,
the one and only making good in the neighborhood.
Speaker 2 (28:49):
Are you a mother yet? Yeah?
Speaker 1 (28:51):
But I'm a mother in the spirits already.
Speaker 2 (28:53):
Yeah.
Speaker 4 (28:55):
But I'm mother in the spirits to the child that
I'm walking to.
Speaker 2 (28:57):
That's beautiful, which is what you like to be?
Speaker 1 (29:00):
Oh very much?
Speaker 2 (29:01):
Yeah, you got like this warmness. You know what I'm saying.
And my thing is when.
Speaker 3 (29:07):
I met the right person, God blessed me with the
right person, and so now I have.
Speaker 2 (29:14):
My kids with the right person.
Speaker 1 (29:17):
That's how I feel too.
Speaker 4 (29:18):
I mean I haven't I haven't done it yet, but
you know.
Speaker 2 (29:21):
That's why you don't have any kids. You got to
do it.
Speaker 1 (29:24):
Yeah, I've done that part.
Speaker 3 (29:26):
I've done that part, doing it all right?
Speaker 2 (29:32):
Okay, Sorry, my ignorance. Thank you for listening.
Speaker 3 (29:35):
It is you're finding a big Boy, Big Boys neighborhood.
You can catch more of us right here on iHeartRadio.
Speaker 1 (29:42):
Big Boy has left the building.
This is Big Boy's Neighborhood on demand.
Speaker 2 (00:03):
Big Boy's neighborhood. Ladies and gentlemen back in the neighborhood.
See Sierra. You can't escape that, huh.
Speaker 3 (00:13):
And I'm going to tell you straight up here, I
feel kind of goofy even doing that right now. So
we got a Sierra in the neighborhood. Welcome back to
the neighborhood.
Speaker 4 (00:22):
Thank you so much.
Speaker 2 (00:23):
How have you been.
Speaker 4 (00:24):
I've been amazing. Honestly that the way you say my name,
it never gets old. It's honestly sweet. But it feels
really good to be here. He feels good to see
your west side.
Speaker 3 (00:33):
Yeah, man, and you got a lot going on. Well,
I can't even say you got a lot going on
right now. You just got a lot going on, which
is beautiful too, though. Blessing than disguise to huh.
Speaker 4 (00:44):
Blessed out? I said, we ain't stressed out, We blessed out.
Speaker 2 (00:47):
Yeah, man, do you say that everywhere you go?
Speaker 4 (00:50):
I do.
Speaker 2 (00:50):
It's funny so people know it's you. If I were
to take it that you blessed out.
Speaker 4 (00:55):
Okay, it's documented that I've already made a thing out, but.
Speaker 2 (00:58):
Somebody can google it and are blessed. Okay, the best.
Speaker 4 (01:04):
You can't borrow it?
Speaker 2 (01:05):
Thank you.
Speaker 3 (01:05):
I appreciate that I borrow some. Can I borrow some talent?
See the new album? Yes, why the why the title?
Speaker 2 (01:16):
CC?
Speaker 4 (01:16):
That's my nickname. You know, my fans have called me
CC over the years.
Speaker 2 (01:20):
Look at this. You bring a maintenance man up in here.
Speaker 4 (01:23):
Yeah, yeah, man, it's gonna be okay.
Speaker 2 (01:26):
We don't know. We can't get her. We know that
she's like, man, I went to the breakfast club. All
the MIC's is such a blessing my mother. It's good
matrix because we smooth wherever.
Speaker 4 (01:44):
Yeah, I know, CC. That's my nickname. My fans have
called me that over the years. And I feel like
whenever someone calls you by your nickname is real personal right.
And to be honest with you, it's just been an
incredible journey. Twenty one years is my first album Goodies,
you know, and so to still be standing here with
the same excitement and past and you know, as an artist,
but also to get that same love from my fans,
(02:04):
it's so beautiful. So I dedicated this project to them,
and so you know, and whenever someone says go see
see go, see see go, it just get real, stink.
It's just something extra happened, you know. So this is CC,
that's my nickname, and this has been a labor of love.
You know, it's crazy because when I look back, I'm like,
(02:25):
I couldn't believe I had two babies while making this album.
Speaker 2 (02:29):
What was that? How long did it take to make
CC the album?
Speaker 4 (02:32):
Almost six years? Yeah? Well the thing is though, is
that so it's kind of a process though, So I
still released music from the project along the way. It
started out as an EP, so it kind of was
like work in progress kind of thing. So I started
out as an EP and I released it like almost
two years ago, and then you know, as I mentioned
to you, I went on actually went on tour during
(02:52):
the process, and I was giving my fans songs in
real time. And I was like, you know, rather than
peacemelling this and just giving them songs and what they
call the fall effect on you know, the streaming platforms,
I'm like, let me just put it, put a bow
around it. So I just I had a passion to
finish the record. I want to complete the body of
work and the sound and where I am. And so
(03:13):
I finally was able to do that and put it
in the whole presentation of an album. But it's six
years but really more so like a hybrid of making
it highbrid of sharing some of it, you know, and
all that stuff along the way.
Speaker 3 (03:25):
Sierah, a whole lot more to talk about. We got
to talk about the tour. We got to have our
dance battle. Just stick around our radios. We got more
with Sierra in the Neighborhood, Big Boys Neighborhood.
Speaker 5 (03:33):
Big Boys Neighborhood on demand. For more, subscribe to our
YouTube channel, big Boy TV, and check out radio big
boy dot com.
Speaker 3 (03:41):
Big Boy Neighborhood. All right now, see see the album,
c see the tour. I don't even know if the
tours are all season. I'm just making stuff up for you.
We got Sierra in the neighborhood. How do you handle it?
What I say is the enoughs? And I asked people like,
how do you handle the enough see Sierra Warris, like mother, enough,
stern enough, you know, are it is enough?
Speaker 2 (04:01):
Black woman?
Speaker 3 (04:01):
Enough that there's so many enoughs and everybody get their own,
but you have a lot of enoughs, And how do
you check off those enoughs? Like even just being a
mother and hands on.
Speaker 4 (04:13):
It's a lot, you know it. It's what I call
organized chaos, but it's also good.
Speaker 2 (04:18):
Chaos, right right, you know.
Speaker 4 (04:20):
And there's just saying that when you do what you love,
you never work a day in your life. So I
feel so blessed when I wake up every day, I'm
doing exactly what I dreamt of doing, exactly what.
Speaker 3 (04:30):
That was always been something where you you always knew
you wanted to be in entertainment.
Speaker 4 (04:35):
Yeah, I did. I knew early on, you know, before
I really knew NU knew anything, I thought I was
gonna be a lawyer, and then I thought I was
gonna also own hair salons. I love doing hair like
I never had a legit, legit nine to five clocking
kind of job structure, but you know, I got cool
moments to make money at points. But one of my
ways I did it was doing hair in the neighborhoods.
Speaker 3 (04:53):
Oh that's yeah, you know, it's a trip. I used
to barber it the neighborhoods. I used to cut everybody's hair.
Speaker 2 (04:58):
So it does. What about now when you get in
somebody's chair like.
Speaker 4 (05:02):
You Oh yeah, oh it's great. Like my team, I
can use some of my techniques that I know, and
it's fun because I mean, like, listen, I gotta survive
in these streets, right, It's like sometimes my hairstyles may
not be there, so how we gonna look when we
got the door. So that's my thing. You got to
be self equipped, you know.
Speaker 3 (05:20):
So yeah, I would be crazy for your hairstuted to
to let you know.
Speaker 2 (05:24):
It's like myself, No, i'ld be like, man, we got
to do it right.
Speaker 4 (05:29):
But honestly, it's a tag team thing. Like it's respect too,
because I have some of the best, you know, hairstyles
in the world. I really do believe. And you know,
they know Cee, you know a little bit about hair,
so they let me. You know, we do stuff together.
I'll have ideas and I'm like, think about this, and
they be like, yeah, that's dope. But I think it's
just because I naturally have a little bit of a
hairstylist in me.
Speaker 2 (05:48):
I can't sit there that long.
Speaker 3 (05:49):
Yeah, yeah, I can't, man, that's why you know, That's
why you don't have to sit. But I could have
had long, luxurious hair, you know what I'm saying. I
could have, but I'm like, man, let me just cut
it off.
Speaker 5 (06:00):
You know.
Speaker 2 (06:01):
I got it the morning time.
Speaker 4 (06:03):
Yeah, you get out the door quick, do that. Just
get up and brush your tea.
Speaker 3 (06:06):
Sierra a whole lot more to talk about. We got
to talk about the tour. We got to have our
dance battle, ustick around your radios. We got more with
Sierra in the Neighborhood, Big Boys Neighborhood.
Speaker 1 (06:14):
This is Big Boy on Demand.
Speaker 3 (06:17):
Big Boys Neighborhood. Back up in here man, CC is
the new album. See eras in the Neighborhood. So you
knew that you wanted to be in.
Speaker 4 (06:24):
I knew that I wanted to be an entertainer.
Speaker 2 (06:26):
I like anything, like was it more when.
Speaker 4 (06:29):
I remember watching them? Oh No, I just knew I
would have been in like Michael Jackson's grace inspiration, you know.
And I remember watching him on TV and he was
doing a video, was for the Billy Jean video. And
I remember going he smiled and I was like, I
felt something different when I watched him smile, Like I
was like it was like goosebumps. And I remember sitting
at home like watching a performance. I had miss school
this day and I was sick, whatever it was, I
(06:50):
missed school and I was watching a performance on TV
and I had goosebumps again. I was like, I know
this is what I'm going to do, so literally, I
was just saying this to someone. I made a ghost
sheet like shortly after. I had three goals on it.
The first goal was to get discovered, and then I
said how I'm going to do it? And the second
goal was once I got discovered, I wanted to sell
three to four million albums. And then our third goal
(07:10):
was have longevity and no lie. Two weeks later after
I wrote that down, someone asked me to audition for
a group.
Speaker 2 (07:16):
How young were you then?
Speaker 4 (07:17):
I was like fourteen thirteen, fourteen years oldeen fourteen.
Speaker 2 (07:20):
I was doing nothing. I wasn't like writing.
Speaker 4 (07:22):
Down though, So that happened and I put out Goodies. Goodies.
We went to we went past four million, we went
to five.
Speaker 2 (07:30):
Wait, how young were you when Goodies came out?
Speaker 4 (07:32):
I was eighteen nineteen, fresh out of high school.
Speaker 3 (07:35):
Aymen, And when we talk about just the anniversary of that,
because that's like twenty one years twenty one years ago. Yeah,
we just celebrated twenty and it's crazy that if it
felt like Goodies and to this day, Goodies you put
not just the single you put the album. But man,
that single Oh my God to this day, Yeah, did
you know that you were making something special?
Speaker 4 (07:56):
I knew it, Okay, I knew it. Yeah, I had
big confidence to the point I had to re audition
again for another label because Arista Records ended up changing
because Lare was the one that signed me. So you
went to another system and I had to re audition
again in the Jive system for them to like pick
my project up because I wasn't known to the world
at that time. But I had this song and it
(08:17):
was like carrying a briefcase close to me, like I'm like,
this record is the record that's going to be Yeah,
I had goodies because I'd written the song with Sean
Garrett when I was like probably sixteen seventeen years old.
I had the song and Little John produced it. We
made the record, so the whole most.
Speaker 2 (08:32):
Of the POB was finished at the time.
Speaker 4 (08:34):
This is not at that time, so that was actually
fast forward to I have this record produced by Little John.
This is the record. We know, it's the record sign
a Jive. They picked my project up, and then you know,
this was when I learned the weight or like the
ways of the industry because they were very like particular,
they were like, you're gonna we're going to put Pete
(08:55):
Pablo on this record, right and mind you, I'm a baby.
I'm like, you know, like like y'all coming in telling
me like you know what it's going to be. But honestly, no,
I didn't know him at all.
Speaker 2 (09:06):
Also, that must have sounded like.
Speaker 4 (09:07):
But he had the North and he also had frequently.
Hey now, mind you. Frequently was one of the songs
that were made in the same session that Little John
makee Goodies in the beat was playing in the room
next door. He was, Yeah, So it was crazy, all
the energy, but that song was like the audience as
we know back in the days, like you know, you
always hear them talk about like one hundred whatever million
(09:28):
in audience, all these different you know, metrics or whatever
it is. And p D was you know, rocking at
that time period, and so that was also their artist.
So they were like, we're gonna put him on this record.
And to be honest with you, as much as I
was like okay, wait, hold up, what's going I felt
like bowguarded, it was actually a really great idea.
Speaker 3 (09:46):
How long had you had Goodies as single? Because you
know how when you get something and you get used
to it.
Speaker 4 (09:51):
Yeah, I had it for a while.
Speaker 2 (09:52):
Yeah. So when they say you're probably.
Speaker 4 (09:54):
Like well, I was just like, well, my thing is
is like okay, wait, like what's the plan here? Because
and like to your point, I'm very like precious with
my music. This is my first song. I'm like, okay,
but honestly, it's just you're just being a baby, not
fully understanding it. But to be honest, like it was
a great idea, you know what I mean, Like in
his verses like it's so it's funny, actually, oh gosh,
(10:20):
it's really funny, but it's also legendary and that record,
you know, just a combination of everything made for a
really special moment, you know. And Atlanta showed up so
big for me in that video. You saw everybody in
the video they pulled up for your girl.
Speaker 3 (10:37):
Sierara definitely want to thank you for hanging out with
us in the neighborhood. And for those out there, you
can find this entire Big interview. It's right there Big
Boy TV our YouTube channel. As you're watching, hit that
subscribe button your opportinuy to.
Speaker 2 (10:48):
Hang out with us in the neighborhood.
Speaker 1 (10:49):
Big Boys Neighborhood is Big Boy on demand.
Speaker 3 (10:53):
Big Boys Neighborhoods in the neighborhood.
Speaker 2 (10:57):
Had you always danced always?
Speaker 3 (11:00):
Yeah, it's like dances when you look look at videos
now where you're like, man, I wish I didn't do
that because is there any dances now that hurt a
little different?
Speaker 4 (11:11):
Or Okay, let me tell you something I will never
do that I used to do because it turned out bad.
Speaker 2 (11:18):
I'm like, up this chair, you know what I'm saying. Okay,
So the one.
Speaker 4 (11:23):
Two So when I was doing one two step, I
used to just spin around. You can find it from
back in the days. I was spinning fall to the
floor like.
Speaker 3 (11:30):
Yes, I know exactly which movie you're talking about.
Speaker 4 (11:33):
I will never do it again because one time I
did it, I sprained my a c L. I'm sort
my m c L and it like hurt a pop
and then I blacked out and then I was like,
oh my goshe rehearsals and I was like, after I
figured out what was happening, I had to like do
rehab stuff and it was like, I'll never do that
(11:54):
move again.
Speaker 2 (11:55):
I remember that move very well.
Speaker 3 (11:57):
Yeah.
Speaker 4 (11:58):
Yeah, So I used to do that and that.
Speaker 2 (11:59):
That thing that didn't become like a trade trade trade.
Speaker 4 (12:02):
Oh yeah, like the matrix. Yeah, we can still do
the matrix, you know. But let me tell you something though, Gosh.
Speaker 3 (12:09):
Like my matrix now would be smooth. AI.
Speaker 4 (12:14):
No, But I'll tell you what really like kills me
a little bit. Sometimes I'm like, most of my songs
are tempo records. Is I love energy. I don't really
put a lot of ballots on my album, like none
of them. I'll have slow mids, I'll have mid temples
that groove. And I get on stage and I'm like,
why did I make all these songs so fast? Because
(12:34):
I'm like I'm tired. Hello, Like oh my god.
Speaker 2 (12:38):
Your kids little headphone.
Speaker 4 (12:41):
I'll be tired. I can imagine be like, oh my gosh,
because you literally have to go you're going rot, don't
stop it, my goodies, my goodies, get up kind of
thing on the side. And then you're like next one,
oh at a workout.
Speaker 3 (13:01):
Then it's not regular records, and you don't do regular
movies even right now, when you went to level.
Speaker 2 (13:08):
Up, I got tired.
Speaker 3 (13:09):
What I'm saying like, oh my god, that's a workout, dude.
My daughter and level up. Oh my god, bro like
but and that's one of those where it's a difference
between saying, oh, I gotta go do one song. I
can pop it in to do a song, but then
when you pop it in and you gotta do like
a concert or you know what I'm saying.
Speaker 4 (13:27):
It's a beast. It's a workout.
Speaker 2 (13:29):
Session about you. You were in the middle, like, man,
why did I do it? These damn hits?
Speaker 4 (13:37):
Oh my god, see Era.
Speaker 3 (13:39):
We're not gonna let you go. We got more Era
in the neighborhood, y'all continue to hang out with. It's
in the neighborhood, Big Boys Neighborhood.
Speaker 1 (13:45):
This is big Boy on demand, Big Boys.
Speaker 2 (13:49):
Neighborhood, your big interview.
Speaker 3 (13:50):
We got the one and only see Era up in here,
see see the new album.
Speaker 2 (13:54):
When you just went through your hits right now like that,
everybody's been here, Like that's real.
Speaker 4 (14:00):
It's banana. Even the mid tempo records be moving. I'm
always double time on my mid tempo records.
Speaker 3 (14:06):
And you and you entertain and you dance hard, and
then you and then you make up stuff, you know
what I'm saying. And then there's just dances where we
know like, Okay, that's Sierra, you know. And I'm telling you, man,
even with the chair challenge to ecstasy, I'm like, dude,
that hurts, you know, Like why do you challenge yourself?
(14:28):
Because my chair challenge will literally be like this, and
then I'd be like, they say, I be doing that.
Speaker 4 (14:35):
You just slide from side to side with the wheel.
Speaker 2 (14:37):
Yeah, but why do you challenge yourself?
Speaker 4 (14:39):
So, I don't know. I think it's it's like my
respect for the art, art performance, like you know, I
don't take it lightly, you know, And I think for me,
every time I step to a stage or a video set,
my goal is to entertain my fans and the people
as best as possible, you know. Like I mentioned to
you some of my greatest inspirations where people like Michael
(14:59):
and in it and you know, artists like them, and
you know, even Madonna, and I just knew one way
and one way to me that I knew it was
to give your all every time. I only know one speed.
It's one hundred percent every time. And visually, I just
want to keep challenging myself, like I don't want to
just you know, to your point to sit in the
(15:20):
chair roll, you know.
Speaker 2 (15:21):
Sorry, right.
Speaker 4 (15:25):
No, but I just sit in the chair sing.
Speaker 2 (15:27):
Ok yeah talent. No no no, no, no no, you
took my viral challenge?
Speaker 4 (15:36):
No no no, if you did it, you'll go viral because.
Speaker 2 (15:40):
I own the chair things. You know what I'm saying.
Speaker 4 (15:43):
If you did it, it was like, you know, she's
just chilling.
Speaker 2 (15:47):
Understood. I took it the wrong way. I apologize the therapy.
I know how to apologize. I apologize. So why go
independent with this one? Here?
Speaker 4 (15:55):
Oh man? This is actually my second project going independent.
So started with them level up. That was the beginning
for me, and you know everybody that that was a
level no, no, no no, it was Honestly, I'm so
so proud of the journey. It was just time. You know,
when I kicked off my company, Beating Marks Entertainment. Was
(16:17):
the idea behind Beating Marks. That was that all the
scars you give from the obstacles your face in life
or your beauty marks. So I was kind of looking
at life and the journey like the things that I
went through that weren't so beautiful were actually beautiful. The
things that felt ugly or the trials, you know, all
that stuff like it was actually beautiful. So I kicked
off Beauty Marks Entertainment, and it's dimmed for me having
a meeting that actually it was like a big meeting.
(16:40):
It was the meeting that was going to decide, like
what the game plan was going to be with my
album in a major recording system. At that time, I
was signed to a traditional label deal. Had the meeting
and it didn't go well. It was probably one of
the worst meetings I ever had because it didn't go well.
They didn't see the vision and level up. They you know,
didn't see what I was trying to do. And I
was like, you know, a little discource that moment, but
(17:00):
literally immediately encouraged in the next moment because I had
always At that point, I started talking about wanting to
wun my own label, and the label I was assigned
to kept changing the CEOs, so you have to keep
waiting for that process and you have to reshare your
stuff all over again. I'm like, this is tiring, and
(17:21):
like this is stifling, Like I feel like I can't
I keep waiting for someone to get my ideas out yes,
And I'm like I don't like this feeling. And then
also too the math of it all, like it's just
bad math on the back end. It's like there's a
whole structure if you have a manager and an agent
and an agency and then you have royalty structures, Like
(17:42):
when do you see like how are we doing this?
Like it just wasn't making sense to me. And I
was really looking ahead into the power of ownership, and
I've been really big on ownership, Like I just felt
like it was time to graduate. And as I mentioned
to you, I felt discouraging my meeting that moment that
I have super incuraged the next moment because the dream
(18:02):
I wanted to happen happened faster than I thought it would.
The next day, I started beating Marks Entertainment and I
put out Level Up and you know, shortly after put
the visual out as well. And it was crazy to
see the power of my relationship with my fans because
in forty eight hours there was like hundreds and thousands
of videos of people recreating my video, Like it was
like watching a board move in front of you and
(18:24):
you're like, oh my gosh. Right. And then it also
showed me the power of believing in myself. So I
sit here talking to you today and I just got
good news that Level up is now officially three times
platinum and we're now at three point five and it's
like wow, Like you know the the reason why.
Speaker 3 (18:41):
I asked that is because Sierra, we not going to
let you go. We got morez Era in the neighborhood.
Y'all continue to hang out what s in the neighborhood,
Big Boys Neighborhood.
Speaker 5 (18:49):
Big Boys Neighborhood on demand. For more, subscribe to our
YouTube channel, big Boy TV, and check out Radio big
Boy dot comighborho.
Speaker 2 (19:00):
Is in the neighborhood? Is Russell? Okay with your being
here today?
Speaker 3 (19:04):
Yes?
Speaker 4 (19:06):
Okay, why what's going on?
Speaker 3 (19:09):
I didn't say, you know what about New York?
Speaker 4 (19:14):
What?
Speaker 2 (19:16):
Okay?
Speaker 3 (19:18):
I see now you know what I'm saying. Remember yeah,
New York. You asked me to come to your room,
Remember that, and do what you want me? To listen
to music. I wasn't quite call it a listening party.
Didn't have some new music at the time. It just
(19:40):
sound a little more juicier. Every everybody was over here like, wait, yeah,
you invited me to your to listen to music?
Speaker 2 (19:54):
You know, yeah? Yeah what?
Speaker 3 (20:01):
But here he was looking at his little army. I
was wanting because I was like when it was like,
oh here, you know, she wanted to come in. I
was like, man, you know, because when I see Russ,
he's always cool. I was like, okay, cool, So he's
comfortable with my being around you kind.
Speaker 2 (20:21):
Of Oh my god is man? But I like him
though he is a fool. Wait you call me? How
is that though?
Speaker 3 (20:37):
You know, like like my wife is at the house,
you know, how is it being too powerful people? And
we're just talking about like internet and social media? How
do you guys know how to just kind of tone out,
my gosh, the noise.
Speaker 4 (20:50):
You have to you know, when you're on a mission
to you know, do great things or do your best
but your best foot forward, you have to you know,
block out any noise because again, it's all distraction, you know,
it's I think it's important to simply stay focused on
your goals, stay focused on loving each other first and foremost.
We always say we love Jesus at the center, So
(21:10):
we keep that as our base foundation, Jesus and God,
and like we're just you know, we're dialed in with
each other, you know, and so it's a gift, like
we always say, it's a blessing to do life together
and you know, the reality is when your public figures,
there's stuff that comes with the people that are going
to talk about you. Like, you can't expect people to
not talk about you. They're just saying the greater great
(21:31):
the more they hate, right, So it's like, if they're
talking about you, there must be something good, right. So
I think it's just really more so staying committed to
your purpose and your calling and stay locked in with
each other. Put love also at the forefront, because love
conquers all stay the chorus man, like you know.
Speaker 3 (21:49):
And so yeah, dance, you know when you at like
a wedding, like my wife, I think, now my wife
can dance better than me. Oh so I got to
get out there and play it off. Yeah yeah, yeah
can he dance?
Speaker 4 (22:03):
So Russ actually has a good groove, you know. I
always say, do.
Speaker 2 (22:07):
You have to simplify it a little bit?
Speaker 4 (22:08):
Though, No, because he has his like little goats, Okay,
he's got he'd be in the pocket, pun intended he'd
be in the pocket. He's got his groove like and
it's actually really sexy. I remember being at our wedding,
our wedding rehearsal dinner, and he was dancing like it
(22:29):
was our first movement, like first kind of moment where
we were like on the dance floor like in that setting,
and I was watching him groove and I was like.
Speaker 2 (22:35):
Oh, yeah, you're okay, okay.
Speaker 4 (22:38):
This is my honey. I'm not to marry my.
Speaker 2 (22:42):
Sierra. We're not going to let you go. We got
more Era in the neighborhood.
Speaker 3 (22:45):
Y'all continue to hang out with us in the neighborhood,
Big Boy's Neighborhood.
Speaker 1 (22:49):
This is Big Boy on Demand, Big.
Speaker 3 (22:51):
Boy's Neighborhood new album CC. We got Sierra in the neighborhood.
Speaker 2 (22:56):
Do you cook as well?
Speaker 4 (22:57):
I can't cook.
Speaker 2 (22:58):
Yeah, I ain't gonna start.
Speaker 4 (22:59):
Do you like cook? I don't get to you because
I'm running around like crazy. I enjoy it, I know, yeah,
And that's a lot. I feel like I'm like a knock.
Speaker 2 (23:07):
The best the hardest job though for real.
Speaker 4 (23:10):
I'm like, I mean, there's just I'm like, I wish
I could be in every place at the same time.
It is not It is honestly shouts at all all
the moms out there, even if you are at home, like,
it is not easy, and I will tell you, but
it's one of the greatest jobs on earth. I feel
like I have like the mommy choir, mommy, mommy, mommy,
mommy mom and then my time everybody. Oh my gosh.
(23:33):
It's literally that and our tiniest baby and more. She's
almost two. God, she's very vocal. She said, I'm like,
amura like I'm about to pick you up. But she said,
like she said, uppy, uppy, U U like escalating because
you're not get me quick enough. But she does My
mo mom. I'm like, oh my god.
Speaker 2 (23:53):
I mean drop everything now.
Speaker 4 (23:56):
Yes, she really is like that, and it's it's a
I mean, you know I mean, but I also be full.
At the same time, you.
Speaker 2 (24:04):
Wouldn't have gotten no new album for me. I ain't
gonna tell you. Like women and you know that you're
on your mic honey, you know this, Like Sierra, there's
just some things that men.
Speaker 3 (24:17):
Are babies on and fellas, I know you're gonna get
mad because we would constantly remind you if we were
had to carry the baby, how hard it is, how.
Speaker 2 (24:26):
Much it hurt. Oh my god, you see what's going on?
Speaker 3 (24:32):
Yeah, man, And it's crazy because my wife we have
two kids together, right, and always I always trip off
that my kids our kids lived in there, Like.
Speaker 4 (24:42):
That's crazy, and then like this big human beings.
Speaker 3 (24:45):
Yeah, my son's like six three now, and I'm like damn,
oh my gosh. Yeah, but and I trip off of
But I would never stop telling you, like you me
and look at me. My wife had carried two kids
and I gained weight, you know what. I was like,
what the hell? But but yeah, that's got to be.
(25:06):
Is that one of the most biggest accomplishments, you know,
with all the with all the talent and the musical accolades,
that's got to be one.
Speaker 4 (25:14):
Yeah, to look at this, these precious lives walking around,
you know, full of so much love and joy and
they know God and Jesus is like that's important to us.
It's I feel so proud. I remember giving birth the future.
He was for nine pounds announcers. Yeah, And then I
didn't know how much he was going to weigh because
(25:34):
I was obsessed with the weighing process when I would
go to my ultrasounds, and then it was time to like,
you know, the last few weeks, you don't do the
weig stuff like that. So I was like, I wonder
how big he's going to be. And then literally I
asked a doc. I was like kind of white a
little bit, and I was like how much easy weighs?
Like nine pound ten I was. I was like, oh
my gosh, let me tell you.
Speaker 2 (25:54):
Somebody hit me with everything.
Speaker 4 (25:55):
Let me tell you. I was in my house like yeah,
I did get you know, fast forward to my baby girl.
She was born nine pounds one ounce.
Speaker 2 (26:05):
Sierra a whole lot more to talk about. We got
to talk about the tour.
Speaker 3 (26:08):
We got to have our dance battle stick around your radios.
We got more with Sierra in the Neighborhood, Big Boys Neighborhood.
Speaker 1 (26:14):
This is Big Boy on demand.
Speaker 3 (26:16):
Big Boys Neighborhood, new album Cci. We got Sierra in
the Neighborhood. What do you do to just shut down?
Like when you don't want to hear, you don't want
to see, Like do you are you at the house
watching movies?
Speaker 4 (26:27):
Kind of house sit down. I'll go to a good
restaurant because I love food. I love food like it's
my jam.
Speaker 2 (26:33):
Do you have a favorite favorite food?
Speaker 4 (26:35):
Yeah, I love I always tell people on Blexicans, I
love Mexican food. I love Italian food as well. I
love Japanese food.
Speaker 2 (26:45):
If you go to a Mexican restaurant tonight, what do
we order?
Speaker 4 (26:47):
I'm gonna give it in July. Nachos quas con uhcae.
Sorry this peanuts? Yes, yeah, yeah, yeah.
Speaker 2 (27:01):
Put some peanuts in.
Speaker 4 (27:06):
I'll do red.
Speaker 2 (27:07):
Yeah, I do them both.
Speaker 3 (27:09):
Now like there's a there's a place I go to,
got the three combo and as you're like, yeah, then.
Speaker 2 (27:14):
Get one kind of stuff and I'm like, you could
do to red want whatever you do?
Speaker 4 (27:20):
Yeah, a buffet you to. I love Also corn Mexican
Corner is so good. And then I'll do black beans
and rice with the plaintons.
Speaker 2 (27:31):
What about Italian, I'll.
Speaker 4 (27:34):
Do the chicken parmesan.
Speaker 2 (27:36):
Yeah, that's my wife.
Speaker 4 (27:37):
Chicken parmagana is amazing with like the spicy red foud cili.
I'll do that right there. Yeah. I love carbs. I
love cars.
Speaker 2 (27:50):
How in the hell can you love carbs? It looks
like that.
Speaker 4 (27:53):
First of all, thank you, Yeah, okay, thank you guys
very much. Moderation can enjoy you can joy yourself. This
whole thing is like eating trees is for the birds.
Speaker 3 (28:05):
Only trees for the birds.
Speaker 4 (28:10):
Around here, like.
Speaker 2 (28:17):
The bird to keep you around?
Speaker 4 (28:21):
Were doing that?
Speaker 3 (28:22):
Sierra definitely want to thank you for hanging out with
us in the neighborhood. And for those out there, you
can find this entire big interview. It's right there Big
Boy TV our YouTube channel. As you're watching, hit that
subscribe button. You'll continue to.
Speaker 2 (28:33):
Hang out with us in the neighborhood Big Boys Neighborhood eighties.
Speaker 3 (28:39):
You're finding a Big Boy from Big Boys Neighborhood on iHeartRadio.
Give's another in case you missed the moment with us,
the one and only making good in the neighborhood.
Speaker 2 (28:49):
Are you a mother yet? Yeah?
Speaker 1 (28:51):
But I'm a mother in the spirits already.
Speaker 2 (28:53):
Yeah.
Speaker 4 (28:55):
But I'm mother in the spirits to the child that
I'm walking to.
Speaker 2 (28:57):
That's beautiful, which is what you like to be?
Speaker 1 (29:00):
Oh very much?
Speaker 2 (29:01):
Yeah, you got like this warmness. You know what I'm saying.
And my thing is when.
Speaker 3 (29:07):
I met the right person, God blessed me with the
right person, and so now I have.
Speaker 2 (29:14):
My kids with the right person.
Speaker 1 (29:17):
That's how I feel too.
Speaker 4 (29:18):
I mean I haven't I haven't done it yet, but
you know.
Speaker 2 (29:21):
That's why you don't have any kids. You got to
do it.
Speaker 1 (29:24):
Yeah, I've done that part.
Speaker 3 (29:26):
I've done that part, doing it all right?
Speaker 2 (29:32):
Okay, Sorry, my ignorance. Thank you for listening.
Speaker 3 (29:35):
It is you're finding a big Boy, Big Boys neighborhood.
You can catch more of us right here on iHeartRadio.
Speaker 1 (29:42):
Big Boy has left the building.
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