November 3, 2025 • 40 mins
Welcome Santi to the After Show.
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Speaker 1 (00:00):
Okay, it's a Monday. Hey everybody, welcome to the After
Show podcast. Justin here. I hope Halloween was great. I
hope you had a good time, whether you were with
your family or at a party, whatever you were doing.
But welcome back to the podcast. I'm here. I do
have a special guest I will introduced in just one second.
I'm very excited about this one, and so on all
of you. I got a lot of dms this weekend
(00:20):
about this person coming on. We have a lot to
talk about. But I always say to leave a talk
back for the after show. You can do that on
the iHeart app. You can listen to this podcast on
many different platforms, but the iHeart app is the only
one you can send a talk back in. And how
you do that is you pull up the podcast on
the iHeart app and while you're listening, there's a little
microphone that you pressed. You can join in on the conversation.
(00:42):
I'll take I'll take love, but I'll take hate too.
Sometimes people send hateful stuff. That's okay. Just know that
I'm the only one that's ever going to read it.
So there's that. But thank you everybody.
Speaker 2 (00:51):
Justin just wanted to say good job holding down that
after show podcast.
Speaker 1 (00:55):
Been doing a great job, dude.
Speaker 2 (00:57):
If you ever want to have the twenty twenty two
OG original recipient of the very first Talkbacker of the
Year award on your show, I'm always available. Feel free
to reach out and schedule at any time. But besides that,
I had been listening to you since the very first
days of BECKS when you guys first started.
Speaker 1 (01:14):
You're doing a great job man holding it down, do
you think, brother? Thank you Brian. Yeah, he was the
first Talkbacker of the Year a few years ago when
we launched that, so thank you to him for checking in.
But my guest today is, well, he's a very humble
human being. Okay, even though he doesn't say that he's humble,
he is. And if it wasn't for this person, I
(01:35):
would not be sitting here and I would not have
a career in radio. Now. I've said that those words
to this person, and every time he says no, no, no,
no no. You're here because of you and the work
that you did, welcome Santi, Well, thank you, I do.
Speaker 3 (01:48):
I honestly feel like you put in all the work
you needed to get clean, to put yourself in a
situation to have the internship to do a good interview
in all these things. So I can't take credit for
that if anything. Yes, but it's only because I saw
something within you. So when I say stuff like that,
it's because you put on, you put the work in.
Speaker 1 (02:05):
Yeah, we're gonna go through it all. We're going to
go through it all. But first and foremost, you are
a co host on the Ashley and the jam In
morning show. Now you've worked in radio on jammin. Yeah,
over twenty years. There was a period you were laid off.
Speaker 3 (02:20):
Yeah, I think. I think when you add all together,
it's something like twenty one years.
Speaker 1 (02:23):
Okay, yeah, so we'll go. We're gonna go back to
where you started and all the pranks and all that stuff.
But as far as with me, the reason why I
give Santy the credit or some of the credit is yeah,
because he mentioned getting clean. I got clean. I went
back to school and you know, I was about to graduate,
and you know, the teacher said to me, you know,
you need to start looking at internships. And I was like,
(02:45):
I don't know, because I had this record right at
criminal record, and so she kept pushing me, and I
was like, well, maybe the news or something, and she goes,
what do you really want to do? And I said, well,
my dream, I mean, my dream is radio. You know,
I grew up listening to jam in ninety four to
five to kiss, want to wait? I remember being locked
up listening to the radio, and she goes, well, why
don't you just send an email? And I was honest
(03:06):
with her and I told her, and she was like, look,
you know, you got to shoot your shot. Basically, you'll
never know if you don't try. So I looked up
on Jammin and your name came up. Okay, and so
that I sent my resume and you emailed back and
you set up an interview. Okay. Now, you were known
on Jammin the first time as Crazy Culo, which I knew,
(03:28):
but I never knew your name was Santy because Romero
never called you Santy. He called you crazy Cool on
their on the air. On the air. Yeah, yeah. So
when I got the interview, I remember I was telling
people and I was telling one of my friends. I'm like,
I got an interview with this guy Santy Santiago and
he's like, that's Crazy Culo and I was like, no way,
what And so then I ended up coming in did
(03:51):
the interview, so nervous. I mean how much did I weigh?
I mean, yes, I just started my fitness journe so
that was that was in May of twenty eleven. I
joined the gym like in April of two thousand and eleven.
So I just started working out and I did the
interview and I left, and I thought to myself, there's
(04:12):
no way, and you emailed me back and hired me.
Speaker 3 (04:16):
It's I don't remember scheduling everything. I don't remember that
part of it. I do remember you coming in for
the interview, and I think like there was something in
your eyes that I noticed that, like you were just focused.
You wanted to I didn't know you wanted to make
a change, but you seem like you wanted to do
something good. And I felt that, and I felt that
for the minute you walked in. And you also seem
like you were just into the entire thing. Because like
(04:37):
you have to imagine how many At the time the
internship program hey was really big. So I would do
like probably interview twenty people a semester at the very least,
and half the people wanted to work there just because
they thought it was cool, right, And I could pick
that up like instantly, and that was the last person
we wanted to hire because at the end of the day,
there is work that surrounded that and I got that
(04:57):
center of me that you were there for the work
instead of like the fame part.
Speaker 1 (05:00):
Yeah. Yeah, for sure. I think that's one benefit that
I that being having a past and like going through
addiction and all that stuff has helped me tremendously because
I've seen the other side. Yeah, you know what I mean,
Like when you've come from the bottom and you get
an opportunity like that, like you can't fuck it up.
Speaker 3 (05:17):
Yes, but I've seen so many people come through here
and exactly it just fuck it up. Yeah, so many people.
They're like even people I see on Facebook today, there's
a handful. There's one in specific that had an opportunity
to be on the air at ninety four to five,
had an opportunity to like send in his tape and
like I kept telling him, look, put in your air track,
put in all these things. And he always had a
(05:38):
thing about him like he didn't want to do the
like the work part about Yeah, this person DJ still
so it's like I don't understand, Like, so you'd rather
be doing that than then have this opportunity that you
just completely fumbled.
Speaker 1 (05:49):
It is a fumbling, yeah, essentially what it is.
Speaker 3 (05:52):
Here's a good example. This was after one of the concerts,
like back in the day when we used to do
like Monster Jam, and after the show's two things I
either would happen. Either you would go to a party
and have fun, or you do all the post concert work,
like packing up like everything. When you're on the Street Team,
your responsibility is to pack everything up, load all the vans,
bring all the stuff back here to the radio station.
(06:13):
A bunch of them on the Street Team, including me,
got invited to a party. I couldn't go to the
party because my mind is like listen, I have to
pack up all the T shirts that didn't get sold
and bring them back to the radio station. Ninety nine
percent of the people on the Street Team at the
time went to the party peace like by I was
left to buy myself ye to pack up the van.
I was so mad, But I really, honestly in the moment,
(06:36):
felt like, Okay, I'm doing the right thing, So I
was happy with that. Now you fast forward, they're all gone.
They don't work here because their priorities here were on
that part of the business, not the responsibility part.
Speaker 1 (06:47):
Yep yep, yeah, because it's like you know, yes, you
will meet famous people, yeah, artists, Yeah, but there is
a lot of work that goes into it. And that's
something that I took from you. You were my mentor.
So I got hired as an intern and I watched
how you and you taught me so many gems, like
so many, Like one in particular is when you're a producer,
you pick and choose what the hosts know and don't know. Yeah, right,
(07:11):
And it's a little bit different now because now you're
a co host. I mean you were on the air
back then, but it was like Romero and Pebbles and Melissa,
and you know, you have to remember that they're doing
a show. So if you say something negative to them
or something that they're not gonna like, that could affect
the show absolutely. So I still do that to this day,
Like I keep like Billy and Lisa, maybe I wait
till after the show, but I don't tell them during
the show.
Speaker 3 (07:31):
That's exactly you have to gay keep the information because
if you tell somebody at six am about something, depending
on who the person is, it will ruin their entire day,
and it'll ruin the entire show. So there is also
a way to clean up the information. If the information
gets passed you in a very direct way, there's a
way to like echo the information on the other end
of things, but also couple it with some positivity, like listen,
this may not be the news you want to hear,
(07:53):
but after this, here's what we're going to do to
solve the problem. So yeah, there's a lot of that.
There's a lot of people in this business who don't understand.
Speaker 1 (08:00):
Yeah, well that's what takes a good producer is essentially,
you know. And I just remember, like I don't have
ever told you this. My first day here, I went
in and I sat in the studio and I was
with a little AJ. She was also an intern, had
been there a few months before me. And I went
in and I sat down and we were doing the
pre show stuff, and then the music started for the show.
(08:21):
And as it was playing, we're sitting there, and I
got this overwhelming sense of like gratitude, and I started
to like, well up, you know, and so now I'm
like yawning, trying to hide it. I remember, like little
AJ looked at me and goes say you okay, and
I'm like, yeah, I'm fine because it was emotional being
here in that moment. And those early days, man, were
like because I was an intern and I just wanted
(08:42):
to be here, and I was only here two days
a week, so I would come here and I would
want to stay all day long and just learn and yeah,
do cool stuff like meet famous people. But after a while,
it's like, I'll tell this one story. So when you
first start, you know, anybody that you meet, you're like,
let me post this picture, you know, and I remember
said to you used to get on because he's a
motherfucking ballbuster. Okay, so you know where this is going.
Speaker 3 (09:05):
I don't know what it was. It is about.
Speaker 1 (09:07):
Oh yo, you'll remember this one. So one day, two
Patriots cheerleaders came in. Okay, okay, And so they came
in for like an interview or for something. And I
walked them in and then I walked them out, and
when I walked them out, I asked them for a picture.
And so I got a picture standing in between them
when I'm around them, and I posted it right to Facebook.
(09:28):
I walked in, you were like, you are a loser.
Really is this how low we're going Patriots cheerleaders And
it's so funny because it shows up on my Facebook.
Speaker 3 (09:38):
Memories, And I guess here's my thought process behind it
is like two things. Out of all the people I'm
gonna walk through the doors, it's them that you want
to post it. Then also, this goes to everybody. I
got into the point where all these people that I've
seen so many insecurities on everybody because we all have these, right,
But with the with just the celebrities, it's like they're
just average people just because they do what for their
(10:00):
jobs and all this stuff. I understand it, but I've
been through it so many years that I've now seeing
them as an average person who's broken like all of us.
And that's why I'm like, I'm not posting this person
or like they're a weirdo. But with the cheerleaders, I
was like, man, this dude was so happy, he's so excited.
Speaker 1 (10:17):
Yeah, I was like, oh my god, what am I doing?
And I said, that's another thing that I noticed with
you is because you had been there in the business
for so long, you wouldn't you wouldn't get excited about
any like celebrity. No, you think it was cool. But
and you're like, okay, yeah, you come in, you do
your job, get them in, interview them.
Speaker 3 (10:33):
It was always the most random ones that I wou
get excited for, mainly because they probably did some random
movie that I love back back in the eighties or
something like that.
Speaker 1 (10:41):
Yeah, like I'm into the nineties hip hop, so I
get excited for that. But you got to tell the
Joe Rogan story. Joe Rogan, Yeah, when he was he's
a comedian.
Speaker 3 (10:49):
Yes, and at the time he was doing his comedy
tours here in Boston, and usually at that time, whenever
you did a tour, you would come in promote on
the radio, so people would buy tickets. Joe Rogan comes
in I think at the time also to people had
known him for the UFC and for Fear Factor, so
he was well known. But I didn't know he was
into MMA at the time. So Rameiro's like talking about
MMA and Joe Rogan had a friend that choked somebody
(11:12):
out in a hotel room. But the guy there was
some story like behind that. In the moment, like Rameiro's like, well,
why don't you choke him out? And again I didn't
really understand how these things worked, So he goes, fine,
so this is live on the air, puts me in
a choke hold, squeezes in like two seconds. I went
to go tap and I passed out. He hit the floor. Yeah,
he choked me out live on the air. Now if
(11:33):
you look on the internet somewhere out there. But yes,
that was one of my first experiences with Joe Rogan.
Now fast forward a couple of years like after that,
I'm at a random UFC event and I'm sitting in
like the press area. All of a sudden, somebody comes
up behind me and puts me in like a choke hold.
I'm like, what is happening? It was turned around and
it's him because he remembered that whole thing.
Speaker 1 (11:55):
Yeah wait is this pre podcast, pre podcast? Yeah, so
the time he came back up to you was pre
still pre podcast, pre podcast, before he became Joe Rogan.
Y yes, yes, oh my god.
Speaker 3 (12:05):
But still to this day one of the most like
down to earth people I've ever met, who was just
like a real dude.
Speaker 1 (12:09):
Yeah that's what I love about him. Yeah, yeah, yeah,
I like Joe. I listened to his podcasts. I like
his guests. I'm how they just talk yes, it's not
an interview style. Yeah, you know, although sometimes it's annoying.
Like Mike Tyson was on the.
Speaker 3 (12:21):
First I would have liked that, yeah, because I don't
want to hear some of the stories.
Speaker 1 (12:24):
I know, but they just talked about ayahuasca. Yeah yeah, Okay.
So so you started JAM in early two thousands as
an intern.
Speaker 3 (12:33):
Yeah. My first day of my internship was June fifth
of two thousand.
Speaker 2 (12:37):
Wow.
Speaker 1 (12:38):
Okay, so intern and then you get hired.
Speaker 3 (12:41):
I interned for like at least a couple of years
because that was my sophomore year in college. So I
interned for like three or four years before I actually
got hired. And then when I got hired, I got
hired like part time and I was making like, yeah,
i'll say it was two hudred bucks a week. Wow,
it was like nothing. And I think at the time
I was engaged, I was starting my life. I remember
so many people telling me like how can you live
like that? Like that's a bad move. You need to
(13:02):
go find a job and stuff. And then and I
did apply for a couple of jobs, went on some interviews,
but I realized fast that like I didn't want to
be like in an in your average like nine to five.
It wasn't for me, like I really wanted to entertain.
I didn't know what that meant, but I knew that
that feeling was kind of in the back of my mind.
So then I like stopped applying for jobs and kind
(13:22):
of start at the bottom again in internships. I started
interning that joins the street team, that Kiss went await
fresh out of college and we kind of do it
Kiss Yeah.
Speaker 1 (13:30):
Wow, yeah. See he went through what a lot of
us went through, not making any money in the beginning.
And that was a big thing for me because when
I was an intern and I got like part time,
I was making no money, and you told me you
had gone through it too. But then you also get
another thing. You told me, you go, look, you can
you know, you can leave, you can get another job.
That's fine, make more money. You need to make money.
(13:51):
I understand that. He's like, but just so you know,
anybody who leaves never comes back because there's always another
intern or something he goes. It's gonna be hard, but
you need to make the decision on what you want
to do. And I always remember that and I never left.
I tough threw it. You eventually, I you know, was
able to make more money.
Speaker 3 (14:08):
I had opportunities to leave over the last twenty years,
like a lot of them. I never felt like either one,
Like there were a few that I really considered. I
don't regret not taking like any of those, because I
needed to go through every aspect of this business to
get to the point where I'm at, like right now.
Speaker 1 (14:25):
Yeah, so you get hired as a producer, and then
at what point do you become this crazy kul o
prankster character.
Speaker 3 (14:33):
I was on the air before, kind of because they
always put me on the air for random stuff to
make fun of me because I was the intern and
all that stuff, and I think like they saw something
in my personality and they were at the time the
radio shows were developing in a way where you had
to have a stunt gun on like a morning show.
It just kind of worked. Maddy had Randy Yes, So
they were like, could you be the dun guy. I'm like, listen,
it's really not in my nature to do stuff like that,
(14:55):
but I'll do it just for the opportunity. So they
came up with a character there, my character name and
all the stuff. I hated the name. I'm like, this
isn't who I am. And then they play like, so
we're gonna have you call in and just act crazy.
I'm like, it's not me, it's not who I am.
Speaker 1 (15:11):
Yeah, Yeah, let's go. Let's go to Mike here.
Speaker 4 (15:12):
Hold on, Mike from the Hampshire justin. Great job with
the podcast every day. It's you're doing better and better
with it. I love the hope that. I love the
special guests. My question for Santi is for Monday's podcast, Santi,
what is the greatest prank you ever played since you've
(15:34):
been at JAMN. Maybe I'm justin or someone else.
Speaker 3 (15:38):
Oh, there's a lot, well.
Speaker 1 (15:41):
So on, so you become crazy cool though you're the
stunt guy right now. Is this one stunt a.
Speaker 3 (15:46):
Week that you were doing on Fridays? Yeah?
Speaker 1 (15:48):
Oh, so you plan it out throughout the week and
execute on Friday.
Speaker 3 (15:50):
Yeah. And I was the one coming up with all
the stunts.
Speaker 1 (15:53):
Oh it was you.
Speaker 3 (15:54):
I was writing all the stunts. I came up with
ninety percent of the ideas.
Speaker 1 (15:57):
Yeah, okay, let's go through some of the craziest.
Speaker 3 (16:00):
I would say the craziest one, the craziest one I've
ever done was when little Joey, who was a gorilla
at the Franklin Park Zoo escaped. I remember that say
it happened on the Wednesday. It was all over the
papers on the news on Thursday. I went down there
with a gorilla costume and I was acting like I
was a gorilla that got backed out when I tell you,
(16:23):
and I don't exaggerate things. There was massivesteria around the zoo.
Car screech and people yelling. We were peered from people
on the phone because Pop Dog was there too, like
taking first hand accounts from people. People were yelling. Then
we got a phone call from somebody who worked here
at the radio station who's related to like a Boston cop.
He's like, hey, if this is you, guys, you guys
better lead because they are going down there with intent
(16:45):
to shoot the gorilla because but also after the day
before the gorilla attacked some little kid. Oh wow, so
there was that happening. So I think that was the
craziest one. I remember we jumped into some random car
that was there that was just pulled pulled up and
just got us out of the whole thing. Wow. That
was a crazy one. But another one was April Fool's Day.
I think about what year, and we got the idea
(17:06):
of buying a thousand balloons, and then we went down
to the Square one mall and we like made a
fake body and then we lifted the balloons up into
the up, up into the sky. But I pretended like
I was on the phone, so I'm like, oh my god,
I can see the highway. This is crazy, And people
started calling me like I can see him. This one
lady almost passed out because of the pure like mental
(17:28):
connection that there was a person up in the sky
on a phone arrested I did. The police came up
and they were like, what are you doing. I'm like,
this is just the stunt. He goes, all right, pull
the balloons down and please go home because like, well
they can arrest me for flying a balloon, right, So yeah,
those are the two iconic ones.
Speaker 1 (17:46):
Yeah. Some of the ones I remember are eating the
bugs we talked about factor, didn't you choke on one?
Speaker 3 (17:52):
They were these giant cock of roaches I think I
think they were, and I tried to swallow but it
was so big that the tentacles latched onto my throat.
The show and I kind of passed out and when
I hit the ground, the thing came out of my mouth.
Speaker 1 (18:04):
Oh my god.
Speaker 3 (18:05):
Yeah, so you came up with that, Yes, came up
with that one.
Speaker 1 (18:09):
Okay. Was there anything like I remember that? I remember
like driving I remember listening to this driving a big
wheel through the Burger King drive through. I forget what
the rest of the bit was.
Speaker 3 (18:18):
I had to I had to basically ride a big
wheel from like I think it was like, so I
guess back here to the radio station and I stopped
him for some drive through. It was a long day
of me just riding that thing. It was awful, a
little big wheel. Yeah, so that was that one.
Speaker 1 (18:35):
Other ones I remember, oh, hijacking the intercom I think
at Walmart a monster Jam or Summer Jam lineup.
Speaker 3 (18:43):
Yes, I did that. And also if you look at
the phone at the time, they had an intercom button,
so I would just take over the intercom and start
saying random things. If you look somewhere in the Internet,
that video is out there to that one. They got
pissed pissed about. But I think those ones were the
biggest ones. And there were other ones, like that time
I drank a gallon of milk in less than an
hour and I was throwing off stuff like that, but
(19:04):
I thought those ones were more funny than anything. And
then there was another time where Pebd Square had flooded
because of like all the rain, but the flooding was
really bad. So the news was down there, Good Morning America,
National News, Lionel.
Speaker 1 (19:16):
Yeah, in in the.
Speaker 3 (19:18):
Back, I'm doing it on an interview. I had to
go to the hospital and get a bunch of shots
because of it, like there was.
Speaker 1 (19:29):
Bacteria. Yeah, oh my god, that's so funny. So by
the time that I came on, you had already been pasted.
The stunt thing kind of was yeah.
Speaker 3 (19:38):
Because like what do you do? You couldn't keep doing
it the same way, and I think it had run
its course. I just wish that at the time I
was doing them that video was as prevalent as it
is today because it would have been a different story.
Speaker 1 (19:49):
Yeah. So my my second week or yeah, second second
week on the show. So actually it was June of
twenty eleven, so a couple of weeks after I joined
the show. You know, I was fat, very fat, and
the Bruins had won the Stanley Cup and so one
day you came in you were like, look, we want
to send you down there, you know, and you kind
of like talk me through it. You lo like, look,
(20:10):
I've done it a million times. You can say, no,
it's fine. So I go down there. Now. My question,
I wandered, my question to you would be like, after
I tell the story, did you know it was going
to go where it went? But hold that thought. So
they sent me down there. Fox twenty five was on
TV Outside the Guard and Jean Lavanci Live and you
and Romero go go down there and get on TV
(20:30):
and call it. We want to see you on the
TV in our studio. So I get down there. I
get on TV behind Gene. I'm waving. I call in.
I'm on the phone though you see me, and you
were Maro like, yeah, we see you, we see you. Okay,
now go down a CBS and get a sign, a
post aboard and write Romero and Pebbles on the sign
and get back. I'm like, okay, So I go and
I get it. I come back. I get on TV
(20:51):
and I'm like, all right, I'm feeling so good. I'm
like I'm here with the sign, and then they go,
I go, can I come back now? And you guys
go no, there's one more thing. You need to take
your shirt off and find someone with that marker to
write I love the bruins on your fat stomach. And
I remember my heart dropped, dude, and I was like,
this is my moment. I got to do it, and
(21:11):
I did. You can see the video the pictures on
my Instagram at justin Beasy and see it. But did
you know it was going to go that way? All
that way?
Speaker 4 (21:19):
What?
Speaker 3 (21:19):
Like you on the news? I listen. I knew there
was a chance you would get on the news, but
you were you were so eager just to do it,
like a good job that I knew was going to
be really good. Yes, yeah, we would not have sent
any like anybody else down there who didn't understand how
this whole thing worked.
Speaker 1 (21:33):
No, I know, I know. And I did a couple
of other things, like I did the Saint Patrick's Day
Taste challenge. Do you remember that?
Speaker 3 (21:39):
I don't.
Speaker 1 (21:40):
Oh, you don't. So it was for J Cole tickets,
which I never got. That was the fucking yeah, but
I didn't get them. Anyway, It's a different part of
the story. It was Saint Patrick's Day. So what you
did was you got all types of like nasty food
and colored it green and then put it in a
blender and then I had to take a drink it
not knowing what it was and try to guess what
(22:00):
the stuff was, and it was like green spam. I
think it was like poop, like animal poop. I swear
to God, Yeah, but I did. I definitely did some stuff.
And then there was the one with Ashley that we
pranked her. Remember that, Yeah, Now that was a good one.
That took a lot of planning. We actually planned at
(22:22):
your house for Easter. It was April Fool's Day, and
you know, there was a it was a running joke.
It was not serious, but kind of that you were
having such a bad influence influence on me. Not bad
but influence, which really because you were like my mentor.
I looked up to you. But that like my wife
was like, you need to chill out with the santy
stuff because you're spending too much time with him. So
(22:44):
we came up with this idea that we were going
to get into a fight on April Fool's Day in
front of Ashley and fool her, and so we planned
it out and we ended up doing it. I actually
have the audio hair somewhere. I have to try to
find it. But we ended up. Yeah, we planned it
out where I was in my studio and then you
came in with Ashley for something and you started like
(23:04):
poking me, like come on, dude, tell your wife to
lighten up. And then there was a queue when you
tapped me on my left shoulder. I was going to
stand up and tackle you, and we did. And then
as she's like, we went on the air. Yeah, it was.
It was really good. I have the audio somewhere, but
I lost it. The other part of that was what
the prank is.
Speaker 3 (23:20):
I think the best Frank I've ever done off the
air was putting the fire alarms in your bag and
here in the studio.
Speaker 1 (23:27):
That's recent, Yes, that's that's Yeah. That was unbelievable, Santi
if you missed this, but I don't even know where
you find these on TikTok shop, These things that sound
like a fire alarm is out of batteries.
Speaker 3 (23:41):
Yeah, they go off every ten minutes.
Speaker 1 (23:42):
Yeah, it's like beep, a chirp, it's a chirp. Yeah.
And he put them in my lunch box. So I
went home and for days all I heard was the
sound my whole family. All they heard was the chirping.
So I literally was searching my house every fire alarm.
I changed all the batteries. Every fire alarm sat down
ten minutes later. Now I was so pissed. It turns
(24:06):
out it was him. He put them in my in
my bag. So you're still doing pranks all this time later?
Speaker 3 (24:11):
I am, yeah, so, and you have to imagine I
do them at home. Oh this doesn't end like here
when I'm like, this is this is my entire life.
I just think it's fun to have fun like this
and to you know, just enjoy life.
Speaker 1 (24:23):
Okay. So so then you obviously Romero leaves, Pebbles and
Melissa leave, it becomes you know, well there was Romero,
you and Ashley came on, and then Boom laid off.
Speaker 3 (24:37):
July second, twenty fifteen.
Speaker 1 (24:39):
Yeah. So we've talked a lot on this podcast about
the whole things that happened with DJ Farren on Jam
and Winnie and all that stuff and the fallout. But
I have been through so much and you've been through
even more. Yeah, So from my perspective, my first time
it ever happened was Melissa and Pebbles out of nowhere
in my studio one day, just like it happened with
Winni and DJ farre and show ends. I knew something
(25:01):
was going on, and then you come in. I'm like,
what's going on? You're like look, and you just like
told me, wait what, Like they don't work here anymore.
We're talking about You're like, yeah, you just chill out.
We'll explain more later. And then it happened to you.
Speaker 3 (25:14):
I would say. My first one like that was Balto's
our way back in the day. Was you would hear
for that? I was. I was here for that, not
only here for it, but it happened. Then they put
him in a production room with just me and him,
and he's like, bro, do you hear what happened? I'm like, yeah,
it goes. What do you think. I'm like, what I think?
I'm an intern here for like a year. I don't know.
I'm sorry they put you.
Speaker 1 (25:33):
In a room.
Speaker 3 (25:35):
Yes, I was like, this is the weirdest thing. So
that was a big one. And then over the years
there's been so many people. You see them come and
go there, you almost become kind of immune to the
whole thing. But then when it happens to you, it's
a whole different story. It's a whole different emotions. I
was there for that too. Yes, I did not see
that coming. And even that day, I can still remember
(25:56):
the ride home. I drove all the way home in silence.
I had tickets to go see a movie that afternoon too.
I didn't go. Got home and it was still super numb,
and then the phone calls. Then people started, you know
phone calls, right, got a phone call from one person saying, hey,
this is kind of what happens when the leader of
the band doesn't want to be in the band anymore.
Speaker 1 (26:15):
I'm like, wow.
Speaker 3 (26:16):
I still didn't understand what was happening. I had to
call my boss and be like, hey, do I come
back to work because the way it was worried it
was kind of different. So I was confused on that
end of things. And then you walk in the house
and then you kind of just earn like a brain
fog over everything. You're kind of like, what do I
do now? Who am I? And at the time, like
I had almost tied myself to the job so much
that it was who my existence was. But that was
(26:39):
still the summer. You still ride this high, and for me,
the load didn't come until November. That's when I started
to see people moving on. That's when I started to
see like the Instagram comments stop. That's when I started
to like feel like there were other things happening where
like I wasn't going to be a part of.
Speaker 1 (26:55):
So I'm like wow.
Speaker 3 (26:56):
So then I felt really alone. But at the same
time time, through that whole thing, I was like, I'm
not giving up. So that's when I started partnering with
a lot of like companies on the side and doing
like the digital stuff, the videos and all stuff, and
it kind of pushed me into a world where I
was familiar with and I realized that I was like
having a lot of fun in and I kind of
kind of went down a different path like after that,
but it's not fun when.
Speaker 1 (27:18):
It happens to you. You literally taught yourself how to
edit video like well nasty.
Speaker 3 (27:24):
I had always had a love for video, and I
started to kind of dabble in the video and I
had done stuff in college, but I was like really
like loving video right before that. When I kind of
immersed myself in that in that entire world, like listen,
I'm gonna figure this out because I'm seeing that things
are going down that path. And then when I got fired,
I'm like, well, I don't have a choice besides this,
(27:45):
So then I just did it. And then I just
forced myself to learn as much as I can't he like,
even to this day, every day I learned something else
about video. I watch a video about somebody editing like
a certain way.
Speaker 1 (27:55):
So if you don't follow Santy at Santi di Leo
on Instagram, just go scroll through his page. You'll see
what he does and the work that he does. It's unbelievable. Yeah,
it's really good. And that's another thing that you always
told me was that this isn't who you are.
Speaker 3 (28:10):
Yeah, you know what I mean.
Speaker 1 (28:11):
You got to have something outside of here. It can't
be everything, because guess what, one day could be gone
and then who are you.
Speaker 3 (28:17):
Well, I wouldn't even say you have to have something else,
but don't tell yourself to this existence in the sense of,
like when it gets taken away, don't be lost on
who you are. So for me, I kind of did
that in a way, but shortly after I kind of
found my path. Now, if that happens again, I'm like
not as afraid of the whole thing, just because like
I feel like I have a path.
Speaker 1 (28:38):
Yeah. Do you remember what you said after you got
laid off and you were home what you said the
best part.
Speaker 3 (28:46):
Was, oh, I spend a time with my family.
Speaker 1 (28:48):
Yes, that you got to bring your son to the
bust off every day. Yes, I'll never forget that.
Speaker 3 (28:53):
My son is now fifteen, turning sixteen in a couple months.
And at dinner this weekend, I started to cry because
I was like, he's two years away from college and
I'm dreading that day. But I was like that summer
that I got fired, that like I don't want to
say it saved me, but it really saved me. I go,
we would go to lunch like every like a couple
times a week, like all these things that I would
(29:15):
never have done if it wasn't for that. Yeah, Like
I'm getting like emotional right yeah now, but yeah, and
again I going back to it. I wouldn't change it
because I learned so much about myself and just about
life getting fired, Like it was probably the best thing
that happened to because also at the time, I wasn't
the nicest person. I had an ego, I had a
(29:37):
different viewpoint on a lot of things, and that was
so humbling in so many ways that it forced me
to change.
Speaker 1 (29:43):
So I'm glad you brought that up, my God, because
I wanted to mention that about my weight loss journey. Yeah.
So I had just started, and who's to say whether
I would have kept going if this didn't happen or not.
But it's a fact that after I started here and
I was working with you and you and Romero wa
all into fitness, you motivated me.
Speaker 3 (30:01):
Yeah, but it wasn't a nice way though. If I
could go back, I wouldn't have done it like that.
Speaker 1 (30:04):
It's okay, it's what I'll give an example. Okay. I
would come in in the morning one day, and it
happened regularly. I would come in and I would walk
to my studio and then I would walk out into
the main studio and I would walk in and I'd
say good morning, and they'd say good morning, and then
Santo would look at me and goes, you know, I
can always hear when you're coming, and I go, what
do you mean? He goes The floor just kind of
(30:26):
shakes every time you walk boom boom. But listen, I
needed that. I know I needed that, and it motivated
me and thank you.
Speaker 3 (30:36):
For that, but well yeah, well, I mean even at
home too. I wasn't the best husband when it comes
to like being present and even comments like that about
just just the gym. Now I look back to the
person that I was, I'm like, what was wrong with you?
Speaker 4 (30:49):
Yeah?
Speaker 1 (30:49):
You were doing crazy shit. I remember one time you
ate only lettuce for a week for a photo shoot.
Speaker 3 (30:54):
Yeah, I mean the payoff is really good, but like
it's stupid.
Speaker 1 (30:59):
And then you had your clothing line, clothing lines, and
I used to come out and help sell the T
shirt I rocked. Who wore more of your Modus collection
than me? I wore?
Speaker 3 (31:08):
Thank you for that.
Speaker 1 (31:09):
Very welcome, very welcome. So all right, speed it up here.
So then you get laid off, you start learning other things,
You get back into radio, not here but somewhere else
on the country station, and then you end up coming
back because Ashley got her show and she said I
won't do it without size.
Speaker 3 (31:22):
Yeah. You know what's funny about that. At the time,
I was just getting ready to leave like the whole
industry as a whole, because I started this company on
the side that started to kind of like do kind
of well back then, I'm like uh, this could be interesting.
So I was gonna go all in on that because
I felt like my talents are being wasted at the
Country's station. I was like going in like every day
and being like what am I doing here? Like this
is like the waste of my time. I was literally
(31:46):
trying to leave, and then she called me. It's like, hey,
so I might have this opportunity. Would you come back?
I go, I don't want to, but because it's you,
I'm interested. So and she got me back in and
which was a huge thing because remember, like I got
to go from this company. I probably said some things
I should not have on a few podcasts about my boss,
all these things.
Speaker 1 (32:04):
I wasn't going to bring that up, but okay, yeah.
Speaker 3 (32:06):
Yeah, which I've apologized. And again going back to changing
like I probably would have I would handle things much
different now if I was in that situation back then.
So we were able to mend some fences there and
kind of get back into it. But I came back
into a situation that was better offten when than when
I left, and I had fun. It was it. It's
been awesome and looking back the past like five to
(32:27):
six years, I've gotten better at what I do. I
wasn't really prepared to kind of have that position when
I came back, and I know that now, but I
worked through it. I did all the reps, I did
everything I was supposed to. Now I feel like I'm
pretty good at what I do. But back then, I
was like, Yeah, looking back, I'm like I was probably
be in way over my head, which is okay, we
were all learning at that point, but yeah, I.
Speaker 1 (32:46):
Mean listen, I watched you work every single day, yeah
back then, and it was like amazing to me watching
you work, and I learned a lot. But I will
say that, yeah, I've seen definitely a change in you
in a good way. Not that you were bad before.
Speaker 3 (32:59):
I wasn't the nicest person. I'll look on a lot
of things were completely off. Yeah, it wasn't they When
I look back on it, I wasn't as empathetic on
a lot of things, and and looking back, I'm like, wow.
But I'm also being very clear. I've now been in
therapy for four years, which absolutely has changed my life.
Has changed my life, so I you know, there's different
(33:19):
size of every story. What's in my head is not
always right, so I'm always wrong, but it's just my
opinion on certain things. Somebody else might have a different
opinion and be empathetic to what they. You know, there's
all these things.
Speaker 1 (33:30):
I just thought of one more prank that you did
to me. Yeah, that was pretty rough.
Speaker 3 (33:35):
You.
Speaker 1 (33:35):
I left my Facebook open.
Speaker 3 (33:37):
Yeah, this was a good one.
Speaker 1 (33:38):
This was a good and he posted me as me
that we were expecting a child.
Speaker 3 (33:44):
Yes, this was a good one in the sense of
like it was funny in the time. But again, I
wouldn't go back and do this again because now as
a more moture adult, I'm like, you never know what
somebody's struggle is with conceiving, You never know what somebody's
history with all that stuff. And here I am post
thing and ultra sound saying their baby and what that
sets off on Facebook?
Speaker 1 (34:04):
So my wife's phone was blowing up. My phone started
blowing up. I'm like, what is going on? And then
I see it. I go, Sadi, Yeah that was that
was a good one. That was a good one. So
it seems like you're in a good spot man now,
right spot. You still have the side bit side thing.
Speaker 3 (34:20):
You know, Yes, And I was thinking a lot about
where that company have started. That company started as a
way for me just to kind of post my influencer
stuff without getting in trouble. Right now, it's grown into
a full agency that's.
Speaker 1 (34:34):
Doing really so what what do you do?
Speaker 3 (34:36):
In a nutshell? I helped small to medium size businesses
find their social media footprint because it's my belief now,
and I think it's a belief of most people that
a website alone is just not enough. You have to
have a strong social media presence as a business. But
not just that, you need a life to it. You
need to be consistent, consistently posting content on there that's
compelling and relates to your business. So I help people
(34:58):
do all that. I write, purdue, edit, shoot all types
of content for companies.
Speaker 1 (35:02):
Yeah, you can go watch some of the stuff on
his Instagram. It's crazy.
Speaker 3 (35:05):
And most of the stuff people don't even know. The
companies that I've worked with people I might only know one,
but it's doing really well. Yeah, it's a lot of fun.
Speaker 1 (35:13):
I know a bunch of them. Ok, yeah, I know
the number one Village Home Services.
Speaker 3 (35:17):
Yeah yeah yeah.
Speaker 1 (35:19):
How much money are they paying is the question?
Speaker 3 (35:22):
You know what? The funny about them is that that
company kind of changed my projective, my perspective on a
lot of things. Yeah, because when I started working with
this one with a company, they believe in what I did.
And then also it just worked out so well that
it was like, wait a second, I feel like I
can do this, like on a bigger scale.
Speaker 4 (35:39):
Yeah.
Speaker 1 (35:40):
And you know, so any small business or medium size.
Speaker 3 (35:42):
Small to medium sizes. Most of the bigger places have
in house people, which is completely fine, but the small
to medium sized businesses are are kind of like they
don't really know how to do it. And more so
service companies like blue collar type companies who are like
these construction guys. They don't know what the hell. They
don't have time that they want to work building homes,
They want to work on plumbing, they want to work
on all the stuff. Work with some insurance companies too,
(36:05):
Like these are like middle aged people who don't want
to do Instagram, but they know that they need to
have it in the everyday life of a business. Yeah,
so they come to someone like me will write their content.
We'll plan out the entire year and kind of follow
like an entire map and have consistent content up on
their Instagram socials.
Speaker 1 (36:21):
Yeah, I'll give you an example with village homes. So
we always like, we don't make fun of it, but
we just laugh about it because, well, it's a lot
of hosting. You put a lot of out there, which
is that's your business, right, But I'll give you an
example of why it works. Okay, So I'm a homeowner
and you do all types of videos and all different
different things that they offer, but one in particular is
about your fire alarms, yes, and making sure they work,
(36:43):
they're up to date, you have enough all that stuff,
and the way you did the video, I was thinking
to myself, I need to get this done, like I
need to have them come to my house and check
because it's dangerous and I need to know what's going on.
So that's one example. So someone sees that video and
they're like, yeah, yeah, okay, I need to do that.
Speaker 4 (36:59):
Well.
Speaker 3 (37:00):
Part of that comes from work in radio for so
long and like doing daily content. But it always needs
to be relatable and have people care. Right. I put
that same type of concept into my everyday business too.
It's like why should people care? But also it needs
to relate to the average person. With that one is
pretty simple, like listen, you don't want to die, so
why not invest in the fire alarms. It's that simple. Yeah,
(37:20):
so right now we're pushing a whole home generators. We'll
get you one thousand dollars off here we go.
Speaker 1 (37:27):
Listen.
Speaker 3 (37:27):
You might think I don't need it. We don't ever
lose power, which is probably the case, but it's that
one time when you lose power for a week and
your comfort's gone. You can't charge anything. Yeah, and then
it's unsafe for your family, your food spoils, like all
these things.
Speaker 1 (37:38):
This is gonna cost like one hundred bucks for this plug. Love,
Santi Man, I could talk to you forever, But thank
you so much for coming on.
Speaker 3 (37:46):
Thank you for having me. This a lot of fun.
Speaker 1 (37:48):
We didn't even mention your your family, your Joanne. You've
been with how many years married?
Speaker 3 (37:51):
I'm married twenty years.
Speaker 1 (37:53):
Yeah, met at Endicott College and.
Speaker 3 (37:54):
Yeah, so we're all together, probably been together for like
twenty four years.
Speaker 1 (37:58):
Yeah, and you have four kids. When I started interning,
Colin had only been born.
Speaker 3 (38:03):
Really yes, Yeah, Now my daughter's are thirteen and we
also have an eight year old.
Speaker 1 (38:07):
That's crazy.
Speaker 3 (38:08):
Yeah, you have twins, twin daughters, which, by the way,
I'm coaching the middle school basketball team. Really try out
to next next week. Yeah, no way, you live in Hollis. Yep.
Speaker 1 (38:17):
When I met you, you were living in allum Pelham
on Litchfield Lichfield Circle, Lichfield Circle. I remember, yeah, yeah,
I remember. I went to your house and I go,
I'm going to have a house like this one day,
and then I did. Good, you know what I mean? Yeah,
And I've been to your new house. It's beautiful. It's
it's really nice. It's really nice. So uh, I well,
wishes to you and everything, and thank you for all
(38:38):
you've done for me.
Speaker 3 (38:39):
No, again, I can't take credit for the work that
you put put in you. Thank you for everything you've
done for me.
Speaker 1 (38:44):
So do you get? So do you get I mean
I phrased this here when you when you look at me,
do you ever think back to that that day I
came in and be like, oh, like you saw something
in me?
Speaker 3 (38:56):
But you I think you would go to this? Yes,
I absolutely did. Justin every step of you there was
Whenever I asked you to do anything, it just got done.
And that was always you. So I'm so I'm definitely no,
I'm this was expected.
Speaker 1 (39:09):
Yeah, and I mean that.
Speaker 3 (39:10):
And there's a lot of people that I can't say that.
Speaker 1 (39:11):
For so, I believe there's a saying that hard work
beats talent. I do believe that, not in every sense
of the word. I'm like a Matt Siegel. Matt Siegel
didn't do any hard work, but he was super talented
and was so successful.
Speaker 3 (39:26):
But it just makes you think though that if he
had the hard work part or had more of that,
what that could have been.
Speaker 1 (39:32):
But I get what you're saying. Yeah, yeah, but for me,
you know, not that I don't think that I'm talented,
but I believe that I can work hard and I
can bring something to the table, like getting things done,
going the extra mile. I remember me remember this interning, okay,
and there would be mornings where it would be slow, right,
and I would clean the morning show office.
Speaker 3 (39:50):
Yes, I do remember.
Speaker 1 (39:51):
Nobody would tell me I would, just it was dirty,
so I'm like, I need to do something. I'm not
just gonna sit here on my phone. So I would
clean it, you know, not for brownie points, but because
I was there to do it job.
Speaker 3 (40:00):
Yeah, you know, I remember that.
Speaker 1 (40:02):
Yeah, That's what I did. So we had a lot
of fun.
Speaker 4 (40:03):
Man.
Speaker 1 (40:04):
But thank you for coming ontime and your Instagram Santi
you have a TikToker across the board, de Olio yep,
follow him and remember, we'll leave you with three words.
Can you guess what the three words are? No Village
Home Services. Thanks buddy,
Okay, it's a Monday. Hey everybody, welcome to the After
Show podcast. Justin here. I hope Halloween was great. I
hope you had a good time, whether you were with
your family or at a party, whatever you were doing.
But welcome back to the podcast. I'm here. I do
have a special guest I will introduced in just one second.
I'm very excited about this one, and so on all
of you. I got a lot of dms this weekend
(00:20):
about this person coming on. We have a lot to
talk about. But I always say to leave a talk
back for the after show. You can do that on
the iHeart app. You can listen to this podcast on
many different platforms, but the iHeart app is the only
one you can send a talk back in. And how
you do that is you pull up the podcast on
the iHeart app and while you're listening, there's a little
microphone that you pressed. You can join in on the conversation.
(00:42):
I'll take I'll take love, but I'll take hate too.
Sometimes people send hateful stuff. That's okay. Just know that
I'm the only one that's ever going to read it.
So there's that. But thank you everybody.
Speaker 2 (00:51):
Justin just wanted to say good job holding down that
after show podcast.
Speaker 1 (00:55):
Been doing a great job, dude.
Speaker 2 (00:57):
If you ever want to have the twenty twenty two
OG original recipient of the very first Talkbacker of the
Year award on your show, I'm always available. Feel free
to reach out and schedule at any time. But besides that,
I had been listening to you since the very first
days of BECKS when you guys first started.
Speaker 1 (01:14):
You're doing a great job man holding it down, do
you think, brother? Thank you Brian. Yeah, he was the
first Talkbacker of the Year a few years ago when
we launched that, so thank you to him for checking in.
But my guest today is, well, he's a very humble
human being. Okay, even though he doesn't say that he's humble,
he is. And if it wasn't for this person, I
(01:35):
would not be sitting here and I would not have
a career in radio. Now. I've said that those words
to this person, and every time he says no, no, no,
no no. You're here because of you and the work
that you did, welcome Santi, Well, thank you, I do.
Speaker 3 (01:48):
I honestly feel like you put in all the work
you needed to get clean, to put yourself in a
situation to have the internship to do a good interview
in all these things. So I can't take credit for
that if anything. Yes, but it's only because I saw
something within you. So when I say stuff like that,
it's because you put on, you put the work in.
Speaker 1 (02:05):
Yeah, we're gonna go through it all. We're going to
go through it all. But first and foremost, you are
a co host on the Ashley and the jam In
morning show. Now you've worked in radio on jammin. Yeah,
over twenty years. There was a period you were laid off.
Speaker 3 (02:20):
Yeah, I think. I think when you add all together,
it's something like twenty one years.
Speaker 1 (02:23):
Okay, yeah, so we'll go. We're gonna go back to
where you started and all the pranks and all that stuff.
But as far as with me, the reason why I
give Santy the credit or some of the credit is yeah,
because he mentioned getting clean. I got clean. I went
back to school and you know, I was about to graduate,
and you know, the teacher said to me, you know,
you need to start looking at internships. And I was like,
(02:45):
I don't know, because I had this record right at
criminal record, and so she kept pushing me, and I
was like, well, maybe the news or something, and she goes,
what do you really want to do? And I said, well,
my dream, I mean, my dream is radio. You know,
I grew up listening to jam in ninety four to
five to kiss, want to wait? I remember being locked
up listening to the radio, and she goes, well, why
don't you just send an email? And I was honest
(03:06):
with her and I told her, and she was like, look,
you know, you got to shoot your shot. Basically, you'll
never know if you don't try. So I looked up
on Jammin and your name came up. Okay, and so
that I sent my resume and you emailed back and
you set up an interview. Okay. Now, you were known
on Jammin the first time as Crazy Culo, which I knew,
(03:28):
but I never knew your name was Santy because Romero
never called you Santy. He called you crazy Cool on
their on the air. On the air. Yeah, yeah. So
when I got the interview, I remember I was telling
people and I was telling one of my friends. I'm like,
I got an interview with this guy Santy Santiago and
he's like, that's Crazy Culo and I was like, no way,
what And so then I ended up coming in did
(03:51):
the interview, so nervous. I mean how much did I weigh?
I mean, yes, I just started my fitness journe so
that was that was in May of twenty eleven. I
joined the gym like in April of two thousand and eleven.
So I just started working out and I did the
interview and I left, and I thought to myself, there's
(04:12):
no way, and you emailed me back and hired me.
Speaker 3 (04:16):
It's I don't remember scheduling everything. I don't remember that
part of it. I do remember you coming in for
the interview, and I think like there was something in
your eyes that I noticed that, like you were just focused.
You wanted to I didn't know you wanted to make
a change, but you seem like you wanted to do
something good. And I felt that, and I felt that
for the minute you walked in. And you also seem
like you were just into the entire thing. Because like
(04:37):
you have to imagine how many At the time the
internship program hey was really big. So I would do
like probably interview twenty people a semester at the very least,
and half the people wanted to work there just because
they thought it was cool, right, And I could pick
that up like instantly, and that was the last person
we wanted to hire because at the end of the day,
there is work that surrounded that and I got that
(04:57):
center of me that you were there for the work
instead of like the fame part.
Speaker 1 (05:00):
Yeah. Yeah, for sure. I think that's one benefit that
I that being having a past and like going through
addiction and all that stuff has helped me tremendously because
I've seen the other side. Yeah, you know what I mean,
Like when you've come from the bottom and you get
an opportunity like that, like you can't fuck it up.
Speaker 3 (05:17):
Yes, but I've seen so many people come through here
and exactly it just fuck it up. Yeah, so many people.
They're like even people I see on Facebook today, there's
a handful. There's one in specific that had an opportunity
to be on the air at ninety four to five,
had an opportunity to like send in his tape and
like I kept telling him, look, put in your air track,
put in all these things. And he always had a
(05:38):
thing about him like he didn't want to do the
like the work part about Yeah, this person DJ still
so it's like I don't understand, Like, so you'd rather
be doing that than then have this opportunity that you
just completely fumbled.
Speaker 1 (05:49):
It is a fumbling, yeah, essentially what it is.
Speaker 3 (05:52):
Here's a good example. This was after one of the concerts,
like back in the day when we used to do
like Monster Jam, and after the show's two things I
either would happen. Either you would go to a party
and have fun, or you do all the post concert work,
like packing up like everything. When you're on the Street Team,
your responsibility is to pack everything up, load all the vans,
bring all the stuff back here to the radio station.
(06:13):
A bunch of them on the Street Team, including me,
got invited to a party. I couldn't go to the
party because my mind is like listen, I have to
pack up all the T shirts that didn't get sold
and bring them back to the radio station. Ninety nine
percent of the people on the Street Team at the
time went to the party peace like by I was
left to buy myself ye to pack up the van.
I was so mad, But I really, honestly in the moment,
(06:36):
felt like, Okay, I'm doing the right thing, So I
was happy with that. Now you fast forward, they're all gone.
They don't work here because their priorities here were on
that part of the business, not the responsibility part.
Speaker 1 (06:47):
Yep yep, yeah, because it's like you know, yes, you
will meet famous people, yeah, artists, Yeah, but there is
a lot of work that goes into it. And that's
something that I took from you. You were my mentor.
So I got hired as an intern and I watched
how you and you taught me so many gems, like
so many, Like one in particular is when you're a producer,
you pick and choose what the hosts know and don't know. Yeah, right,
(07:11):
And it's a little bit different now because now you're
a co host. I mean you were on the air
back then, but it was like Romero and Pebbles and Melissa,
and you know, you have to remember that they're doing
a show. So if you say something negative to them
or something that they're not gonna like, that could affect
the show absolutely. So I still do that to this day,
Like I keep like Billy and Lisa, maybe I wait
till after the show, but I don't tell them during
the show.
Speaker 3 (07:31):
That's exactly you have to gay keep the information because
if you tell somebody at six am about something, depending
on who the person is, it will ruin their entire day,
and it'll ruin the entire show. So there is also
a way to clean up the information. If the information
gets passed you in a very direct way, there's a
way to like echo the information on the other end
of things, but also couple it with some positivity, like listen,
this may not be the news you want to hear,
(07:53):
but after this, here's what we're going to do to
solve the problem. So yeah, there's a lot of that.
There's a lot of people in this business who don't understand.
Speaker 1 (08:00):
Yeah, well that's what takes a good producer is essentially,
you know. And I just remember, like I don't have
ever told you this. My first day here, I went
in and I sat in the studio and I was
with a little AJ. She was also an intern, had
been there a few months before me. And I went
in and I sat down and we were doing the
pre show stuff, and then the music started for the show.
(08:21):
And as it was playing, we're sitting there, and I
got this overwhelming sense of like gratitude, and I started
to like, well up, you know, and so now I'm
like yawning, trying to hide it. I remember, like little
AJ looked at me and goes say you okay, and
I'm like, yeah, I'm fine because it was emotional being
here in that moment. And those early days, man, were
like because I was an intern and I just wanted
(08:42):
to be here, and I was only here two days
a week, so I would come here and I would
want to stay all day long and just learn and yeah,
do cool stuff like meet famous people. But after a while,
it's like, I'll tell this one story. So when you
first start, you know, anybody that you meet, you're like,
let me post this picture, you know, and I remember
said to you used to get on because he's a
motherfucking ballbuster. Okay, so you know where this is going.
Speaker 3 (09:05):
I don't know what it was. It is about.
Speaker 1 (09:07):
Oh yo, you'll remember this one. So one day, two
Patriots cheerleaders came in. Okay, okay, And so they came
in for like an interview or for something. And I
walked them in and then I walked them out, and
when I walked them out, I asked them for a picture.
And so I got a picture standing in between them
when I'm around them, and I posted it right to Facebook.
(09:28):
I walked in, you were like, you are a loser.
Really is this how low we're going Patriots cheerleaders And
it's so funny because it shows up on my Facebook.
Speaker 3 (09:38):
Memories, And I guess here's my thought process behind it
is like two things. Out of all the people I'm
gonna walk through the doors, it's them that you want
to post it. Then also, this goes to everybody. I
got into the point where all these people that I've
seen so many insecurities on everybody because we all have these, right,
But with the with just the celebrities, it's like they're
just average people just because they do what for their
(10:00):
jobs and all this stuff. I understand it, but I've
been through it so many years that I've now seeing
them as an average person who's broken like all of us.
And that's why I'm like, I'm not posting this person
or like they're a weirdo. But with the cheerleaders, I
was like, man, this dude was so happy, he's so excited.
Speaker 1 (10:17):
Yeah, I was like, oh my god, what am I doing?
And I said, that's another thing that I noticed with
you is because you had been there in the business
for so long, you wouldn't you wouldn't get excited about
any like celebrity. No, you think it was cool. But
and you're like, okay, yeah, you come in, you do
your job, get them in, interview them.
Speaker 3 (10:33):
It was always the most random ones that I wou
get excited for, mainly because they probably did some random
movie that I love back back in the eighties or
something like that.
Speaker 1 (10:41):
Yeah, like I'm into the nineties hip hop, so I
get excited for that. But you got to tell the
Joe Rogan story. Joe Rogan, Yeah, when he was he's
a comedian.
Speaker 3 (10:49):
Yes, and at the time he was doing his comedy
tours here in Boston, and usually at that time, whenever
you did a tour, you would come in promote on
the radio, so people would buy tickets. Joe Rogan comes
in I think at the time also to people had
known him for the UFC and for Fear Factor, so
he was well known. But I didn't know he was
into MMA at the time. So Rameiro's like talking about
MMA and Joe Rogan had a friend that choked somebody
(11:12):
out in a hotel room. But the guy there was
some story like behind that. In the moment, like Rameiro's like, well,
why don't you choke him out? And again I didn't
really understand how these things worked, So he goes, fine,
so this is live on the air, puts me in
a choke hold, squeezes in like two seconds. I went
to go tap and I passed out. He hit the floor. Yeah,
he choked me out live on the air. Now if
(11:33):
you look on the internet somewhere out there. But yes,
that was one of my first experiences with Joe Rogan.
Now fast forward a couple of years like after that,
I'm at a random UFC event and I'm sitting in
like the press area. All of a sudden, somebody comes
up behind me and puts me in like a choke hold.
I'm like, what is happening? It was turned around and
it's him because he remembered that whole thing.
Speaker 1 (11:55):
Yeah wait is this pre podcast, pre podcast? Yeah, so
the time he came back up to you was pre
still pre podcast, pre podcast, before he became Joe Rogan.
Y yes, yes, oh my god.
Speaker 3 (12:05):
But still to this day one of the most like
down to earth people I've ever met, who was just
like a real dude.
Speaker 1 (12:09):
Yeah that's what I love about him. Yeah, yeah, yeah,
I like Joe. I listened to his podcasts. I like
his guests. I'm how they just talk yes, it's not
an interview style. Yeah, you know, although sometimes it's annoying.
Like Mike Tyson was on the.
Speaker 3 (12:21):
First I would have liked that, yeah, because I don't
want to hear some of the stories.
Speaker 1 (12:24):
I know, but they just talked about ayahuasca. Yeah yeah, Okay.
So so you started JAM in early two thousands as
an intern.
Speaker 3 (12:33):
Yeah. My first day of my internship was June fifth
of two thousand.
Speaker 2 (12:37):
Wow.
Speaker 1 (12:38):
Okay, so intern and then you get hired.
Speaker 3 (12:41):
I interned for like at least a couple of years
because that was my sophomore year in college. So I
interned for like three or four years before I actually
got hired. And then when I got hired, I got
hired like part time and I was making like, yeah,
i'll say it was two hudred bucks a week. Wow,
it was like nothing. And I think at the time
I was engaged, I was starting my life. I remember
so many people telling me like how can you live
like that? Like that's a bad move. You need to
(13:02):
go find a job and stuff. And then and I
did apply for a couple of jobs, went on some interviews,
but I realized fast that like I didn't want to
be like in an in your average like nine to five.
It wasn't for me, like I really wanted to entertain.
I didn't know what that meant, but I knew that
that feeling was kind of in the back of my mind.
So then I like stopped applying for jobs and kind
(13:22):
of start at the bottom again in internships. I started
interning that joins the street team, that Kiss went await
fresh out of college and we kind of do it
Kiss Yeah.
Speaker 1 (13:30):
Wow, yeah. See he went through what a lot of
us went through, not making any money in the beginning.
And that was a big thing for me because when
I was an intern and I got like part time,
I was making no money, and you told me you
had gone through it too. But then you also get
another thing. You told me, you go, look, you can
you know, you can leave, you can get another job.
That's fine, make more money. You need to make money.
(13:51):
I understand that. He's like, but just so you know,
anybody who leaves never comes back because there's always another
intern or something he goes. It's gonna be hard, but
you need to make the decision on what you want
to do. And I always remember that and I never left.
I tough threw it. You eventually, I you know, was
able to make more money.
Speaker 3 (14:08):
I had opportunities to leave over the last twenty years,
like a lot of them. I never felt like either one,
Like there were a few that I really considered. I
don't regret not taking like any of those, because I
needed to go through every aspect of this business to
get to the point where I'm at, like right now.
Speaker 1 (14:25):
Yeah, so you get hired as a producer, and then
at what point do you become this crazy kul o
prankster character.
Speaker 3 (14:33):
I was on the air before, kind of because they
always put me on the air for random stuff to
make fun of me because I was the intern and
all that stuff, and I think like they saw something
in my personality and they were at the time the
radio shows were developing in a way where you had
to have a stunt gun on like a morning show.
It just kind of worked. Maddy had Randy Yes, So
they were like, could you be the dun guy. I'm like, listen,
it's really not in my nature to do stuff like that,
(14:55):
but I'll do it just for the opportunity. So they
came up with a character there, my character name and
all the stuff. I hated the name. I'm like, this
isn't who I am. And then they play like, so
we're gonna have you call in and just act crazy.
I'm like, it's not me, it's not who I am.
Speaker 1 (15:11):
Yeah, Yeah, let's go. Let's go to Mike here.
Speaker 4 (15:12):
Hold on, Mike from the Hampshire justin. Great job with
the podcast every day. It's you're doing better and better
with it. I love the hope that. I love the
special guests. My question for Santi is for Monday's podcast, Santi,
what is the greatest prank you ever played since you've
(15:34):
been at JAMN. Maybe I'm justin or someone else.
Speaker 3 (15:38):
Oh, there's a lot, well.
Speaker 1 (15:41):
So on, so you become crazy cool though you're the
stunt guy right now. Is this one stunt a.
Speaker 3 (15:46):
Week that you were doing on Fridays? Yeah?
Speaker 1 (15:48):
Oh, so you plan it out throughout the week and
execute on Friday.
Speaker 3 (15:50):
Yeah. And I was the one coming up with all
the stunts.
Speaker 1 (15:53):
Oh it was you.
Speaker 3 (15:54):
I was writing all the stunts. I came up with
ninety percent of the ideas.
Speaker 1 (15:57):
Yeah, okay, let's go through some of the craziest.
Speaker 3 (16:00):
I would say the craziest one, the craziest one I've
ever done was when little Joey, who was a gorilla
at the Franklin Park Zoo escaped. I remember that say
it happened on the Wednesday. It was all over the
papers on the news on Thursday. I went down there
with a gorilla costume and I was acting like I
was a gorilla that got backed out when I tell you,
(16:23):
and I don't exaggerate things. There was massivesteria around the zoo.
Car screech and people yelling. We were peered from people
on the phone because Pop Dog was there too, like
taking first hand accounts from people. People were yelling. Then
we got a phone call from somebody who worked here
at the radio station who's related to like a Boston cop.
He's like, hey, if this is you, guys, you guys
better lead because they are going down there with intent
(16:45):
to shoot the gorilla because but also after the day
before the gorilla attacked some little kid. Oh wow, so
there was that happening. So I think that was the
craziest one. I remember we jumped into some random car
that was there that was just pulled pulled up and
just got us out of the whole thing. Wow. That
was a crazy one. But another one was April Fool's Day.
I think about what year, and we got the idea
(17:06):
of buying a thousand balloons, and then we went down
to the Square one mall and we like made a
fake body and then we lifted the balloons up into
the up, up into the sky. But I pretended like
I was on the phone, so I'm like, oh my god,
I can see the highway. This is crazy, And people
started calling me like I can see him. This one
lady almost passed out because of the pure like mental
(17:28):
connection that there was a person up in the sky
on a phone arrested I did. The police came up
and they were like, what are you doing. I'm like,
this is just the stunt. He goes, all right, pull
the balloons down and please go home because like, well
they can arrest me for flying a balloon, right, So yeah,
those are the two iconic ones.
Speaker 1 (17:46):
Yeah. Some of the ones I remember are eating the
bugs we talked about factor, didn't you choke on one?
Speaker 3 (17:52):
They were these giant cock of roaches I think I
think they were, and I tried to swallow but it
was so big that the tentacles latched onto my throat.
The show and I kind of passed out and when
I hit the ground, the thing came out of my mouth.
Speaker 1 (18:04):
Oh my god.
Speaker 3 (18:05):
Yeah, so you came up with that, Yes, came up
with that one.
Speaker 1 (18:09):
Okay. Was there anything like I remember that? I remember
like driving I remember listening to this driving a big
wheel through the Burger King drive through. I forget what
the rest of the bit was.
Speaker 3 (18:18):
I had to I had to basically ride a big
wheel from like I think it was like, so I
guess back here to the radio station and I stopped
him for some drive through. It was a long day
of me just riding that thing. It was awful, a
little big wheel. Yeah, so that was that one.
Speaker 1 (18:35):
Other ones I remember, oh, hijacking the intercom I think
at Walmart a monster Jam or Summer Jam lineup.
Speaker 3 (18:43):
Yes, I did that. And also if you look at
the phone at the time, they had an intercom button,
so I would just take over the intercom and start
saying random things. If you look somewhere in the Internet,
that video is out there to that one. They got
pissed pissed about. But I think those ones were the
biggest ones. And there were other ones, like that time
I drank a gallon of milk in less than an
hour and I was throwing off stuff like that, but
(19:04):
I thought those ones were more funny than anything. And
then there was another time where Pebd Square had flooded
because of like all the rain, but the flooding was
really bad. So the news was down there, Good Morning America,
National News, Lionel.
Speaker 1 (19:16):
Yeah, in in the.
Speaker 3 (19:18):
Back, I'm doing it on an interview. I had to
go to the hospital and get a bunch of shots
because of it, like there was.
Speaker 1 (19:29):
Bacteria. Yeah, oh my god, that's so funny. So by
the time that I came on, you had already been pasted.
The stunt thing kind of was yeah.
Speaker 3 (19:38):
Because like what do you do? You couldn't keep doing
it the same way, and I think it had run
its course. I just wish that at the time I
was doing them that video was as prevalent as it
is today because it would have been a different story.
Speaker 1 (19:49):
Yeah. So my my second week or yeah, second second
week on the show. So actually it was June of
twenty eleven, so a couple of weeks after I joined
the show. You know, I was fat, very fat, and
the Bruins had won the Stanley Cup and so one
day you came in you were like, look, we want
to send you down there, you know, and you kind
of like talk me through it. You lo like, look,
(20:10):
I've done it a million times. You can say, no,
it's fine. So I go down there. Now. My question,
I wandered, my question to you would be like, after
I tell the story, did you know it was going
to go where it went? But hold that thought. So
they sent me down there. Fox twenty five was on
TV Outside the Guard and Jean Lavanci Live and you
and Romero go go down there and get on TV
(20:30):
and call it. We want to see you on the
TV in our studio. So I get down there. I
get on TV behind Gene. I'm waving. I call in.
I'm on the phone though you see me, and you
were Maro like, yeah, we see you, we see you. Okay,
now go down a CBS and get a sign, a
post aboard and write Romero and Pebbles on the sign
and get back. I'm like, okay, So I go and
I get it. I come back. I get on TV
(20:51):
and I'm like, all right, I'm feeling so good. I'm
like I'm here with the sign, and then they go,
I go, can I come back now? And you guys
go no, there's one more thing. You need to take
your shirt off and find someone with that marker to
write I love the bruins on your fat stomach. And
I remember my heart dropped, dude, and I was like,
this is my moment. I got to do it, and
(21:11):
I did. You can see the video the pictures on
my Instagram at justin Beasy and see it. But did
you know it was going to go that way? All
that way?
Speaker 4 (21:19):
What?
Speaker 3 (21:19):
Like you on the news? I listen. I knew there
was a chance you would get on the news, but
you were you were so eager just to do it,
like a good job that I knew was going to
be really good. Yes, yeah, we would not have sent
any like anybody else down there who didn't understand how
this whole thing worked.
Speaker 1 (21:33):
No, I know, I know. And I did a couple
of other things, like I did the Saint Patrick's Day
Taste challenge. Do you remember that?
Speaker 3 (21:39):
I don't.
Speaker 1 (21:40):
Oh, you don't. So it was for J Cole tickets,
which I never got. That was the fucking yeah, but
I didn't get them. Anyway, It's a different part of
the story. It was Saint Patrick's Day. So what you
did was you got all types of like nasty food
and colored it green and then put it in a
blender and then I had to take a drink it
not knowing what it was and try to guess what
(22:00):
the stuff was, and it was like green spam. I
think it was like poop, like animal poop. I swear
to God, Yeah, but I did. I definitely did some stuff.
And then there was the one with Ashley that we
pranked her. Remember that, Yeah, Now that was a good one.
That took a lot of planning. We actually planned at
(22:22):
your house for Easter. It was April Fool's Day, and
you know, there was a it was a running joke.
It was not serious, but kind of that you were
having such a bad influence influence on me. Not bad
but influence, which really because you were like my mentor.
I looked up to you. But that like my wife
was like, you need to chill out with the santy
stuff because you're spending too much time with him. So
(22:44):
we came up with this idea that we were going
to get into a fight on April Fool's Day in
front of Ashley and fool her, and so we planned
it out and we ended up doing it. I actually
have the audio hair somewhere. I have to try to
find it. But we ended up. Yeah, we planned it
out where I was in my studio and then you
came in with Ashley for something and you started like
(23:04):
poking me, like come on, dude, tell your wife to
lighten up. And then there was a queue when you
tapped me on my left shoulder. I was going to
stand up and tackle you, and we did. And then
as she's like, we went on the air. Yeah, it was.
It was really good. I have the audio somewhere, but
I lost it. The other part of that was what
the prank is.
Speaker 3 (23:20):
I think the best Frank I've ever done off the
air was putting the fire alarms in your bag and
here in the studio.
Speaker 1 (23:27):
That's recent, Yes, that's that's Yeah. That was unbelievable, Santi
if you missed this, but I don't even know where
you find these on TikTok shop, These things that sound
like a fire alarm is out of batteries.
Speaker 3 (23:41):
Yeah, they go off every ten minutes.
Speaker 1 (23:42):
Yeah, it's like beep, a chirp, it's a chirp. Yeah.
And he put them in my lunch box. So I
went home and for days all I heard was the
sound my whole family. All they heard was the chirping.
So I literally was searching my house every fire alarm.
I changed all the batteries. Every fire alarm sat down
ten minutes later. Now I was so pissed. It turns
(24:06):
out it was him. He put them in my in
my bag. So you're still doing pranks all this time later?
Speaker 3 (24:11):
I am, yeah, so, and you have to imagine I
do them at home. Oh this doesn't end like here
when I'm like, this is this is my entire life.
I just think it's fun to have fun like this
and to you know, just enjoy life.
Speaker 1 (24:23):
Okay. So so then you obviously Romero leaves, Pebbles and
Melissa leave, it becomes you know, well there was Romero,
you and Ashley came on, and then Boom laid off.
Speaker 3 (24:37):
July second, twenty fifteen.
Speaker 1 (24:39):
Yeah. So we've talked a lot on this podcast about
the whole things that happened with DJ Farren on Jam
and Winnie and all that stuff and the fallout. But
I have been through so much and you've been through
even more. Yeah, So from my perspective, my first time
it ever happened was Melissa and Pebbles out of nowhere
in my studio one day, just like it happened with
Winni and DJ farre and show ends. I knew something
(25:01):
was going on, and then you come in. I'm like,
what's going on? You're like look, and you just like
told me, wait what, Like they don't work here anymore.
We're talking about You're like, yeah, you just chill out.
We'll explain more later. And then it happened to you.
Speaker 3 (25:14):
I would say. My first one like that was Balto's
our way back in the day. Was you would hear
for that? I was. I was here for that, not
only here for it, but it happened. Then they put
him in a production room with just me and him,
and he's like, bro, do you hear what happened? I'm like, yeah,
it goes. What do you think. I'm like, what I think?
I'm an intern here for like a year. I don't know.
I'm sorry they put you.
Speaker 1 (25:33):
In a room.
Speaker 3 (25:35):
Yes, I was like, this is the weirdest thing. So
that was a big one. And then over the years
there's been so many people. You see them come and
go there, you almost become kind of immune to the
whole thing. But then when it happens to you, it's
a whole different story. It's a whole different emotions. I
was there for that too. Yes, I did not see
that coming. And even that day, I can still remember
(25:56):
the ride home. I drove all the way home in silence.
I had tickets to go see a movie that afternoon too.
I didn't go. Got home and it was still super numb,
and then the phone calls. Then people started, you know
phone calls, right, got a phone call from one person saying, hey,
this is kind of what happens when the leader of
the band doesn't want to be in the band anymore.
Speaker 1 (26:15):
I'm like, wow.
Speaker 3 (26:16):
I still didn't understand what was happening. I had to
call my boss and be like, hey, do I come
back to work because the way it was worried it
was kind of different. So I was confused on that
end of things. And then you walk in the house
and then you kind of just earn like a brain
fog over everything. You're kind of like, what do I
do now? Who am I? And at the time, like
I had almost tied myself to the job so much
that it was who my existence was. But that was
(26:39):
still the summer. You still ride this high, and for me,
the load didn't come until November. That's when I started
to see people moving on. That's when I started to
see like the Instagram comments stop. That's when I started
to like feel like there were other things happening where
like I wasn't going to be a part of.
Speaker 1 (26:55):
So I'm like wow.
Speaker 3 (26:56):
So then I felt really alone. But at the same
time time, through that whole thing, I was like, I'm
not giving up. So that's when I started partnering with
a lot of like companies on the side and doing
like the digital stuff, the videos and all stuff, and
it kind of pushed me into a world where I
was familiar with and I realized that I was like
having a lot of fun in and I kind of
kind of went down a different path like after that,
but it's not fun when.
Speaker 1 (27:18):
It happens to you. You literally taught yourself how to
edit video like well nasty.
Speaker 3 (27:24):
I had always had a love for video, and I
started to kind of dabble in the video and I
had done stuff in college, but I was like really
like loving video right before that. When I kind of
immersed myself in that in that entire world, like listen,
I'm gonna figure this out because I'm seeing that things
are going down that path. And then when I got fired,
I'm like, well, I don't have a choice besides this,
(27:45):
So then I just did it. And then I just
forced myself to learn as much as I can't he like,
even to this day, every day I learned something else
about video. I watch a video about somebody editing like
a certain way.
Speaker 1 (27:55):
So if you don't follow Santy at Santi di Leo
on Instagram, just go scroll through his page. You'll see
what he does and the work that he does. It's unbelievable. Yeah,
it's really good. And that's another thing that you always
told me was that this isn't who you are.
Speaker 3 (28:10):
Yeah, you know what I mean.
Speaker 1 (28:11):
You got to have something outside of here. It can't
be everything, because guess what, one day could be gone
and then who are you.
Speaker 3 (28:17):
Well, I wouldn't even say you have to have something else,
but don't tell yourself to this existence in the sense of,
like when it gets taken away, don't be lost on
who you are. So for me, I kind of did
that in a way, but shortly after I kind of
found my path. Now, if that happens again, I'm like
not as afraid of the whole thing, just because like
I feel like I have a path.
Speaker 1 (28:38):
Yeah. Do you remember what you said after you got
laid off and you were home what you said the
best part.
Speaker 3 (28:46):
Was, oh, I spend a time with my family.
Speaker 1 (28:48):
Yes, that you got to bring your son to the
bust off every day. Yes, I'll never forget that.
Speaker 3 (28:53):
My son is now fifteen, turning sixteen in a couple months.
And at dinner this weekend, I started to cry because
I was like, he's two years away from college and
I'm dreading that day. But I was like that summer
that I got fired, that like I don't want to
say it saved me, but it really saved me. I go,
we would go to lunch like every like a couple
times a week, like all these things that I would
(29:15):
never have done if it wasn't for that. Yeah, Like
I'm getting like emotional right yeah now, but yeah, and
again I going back to it. I wouldn't change it
because I learned so much about myself and just about
life getting fired, Like it was probably the best thing
that happened to because also at the time, I wasn't
the nicest person. I had an ego, I had a
(29:37):
different viewpoint on a lot of things, and that was
so humbling in so many ways that it forced me
to change.
Speaker 1 (29:43):
So I'm glad you brought that up, my God, because
I wanted to mention that about my weight loss journey. Yeah.
So I had just started, and who's to say whether
I would have kept going if this didn't happen or not.
But it's a fact that after I started here and
I was working with you and you and Romero wa
all into fitness, you motivated me.
Speaker 3 (30:01):
Yeah, but it wasn't a nice way though. If I
could go back, I wouldn't have done it like that.
Speaker 1 (30:04):
It's okay, it's what I'll give an example. Okay. I
would come in in the morning one day, and it
happened regularly. I would come in and I would walk
to my studio and then I would walk out into
the main studio and I would walk in and I'd
say good morning, and they'd say good morning, and then
Santo would look at me and goes, you know, I
can always hear when you're coming, and I go, what
do you mean? He goes The floor just kind of
(30:26):
shakes every time you walk boom boom. But listen, I
needed that. I know I needed that, and it motivated
me and thank you.
Speaker 3 (30:36):
For that, but well yeah, well, I mean even at
home too. I wasn't the best husband when it comes
to like being present and even comments like that about
just just the gym. Now I look back to the
person that I was, I'm like, what was wrong with you?
Speaker 4 (30:49):
Yeah?
Speaker 1 (30:49):
You were doing crazy shit. I remember one time you
ate only lettuce for a week for a photo shoot.
Speaker 3 (30:54):
Yeah, I mean the payoff is really good, but like
it's stupid.
Speaker 1 (30:59):
And then you had your clothing line, clothing lines, and
I used to come out and help sell the T
shirt I rocked. Who wore more of your Modus collection
than me? I wore?
Speaker 3 (31:08):
Thank you for that.
Speaker 1 (31:09):
Very welcome, very welcome. So all right, speed it up here.
So then you get laid off, you start learning other things,
You get back into radio, not here but somewhere else
on the country station, and then you end up coming
back because Ashley got her show and she said I
won't do it without size.
Speaker 3 (31:22):
Yeah. You know what's funny about that. At the time,
I was just getting ready to leave like the whole
industry as a whole, because I started this company on
the side that started to kind of like do kind
of well back then, I'm like uh, this could be interesting.
So I was gonna go all in on that because
I felt like my talents are being wasted at the
Country's station. I was like going in like every day
and being like what am I doing here? Like this
is like the waste of my time. I was literally
(31:46):
trying to leave, and then she called me. It's like, hey,
so I might have this opportunity. Would you come back?
I go, I don't want to, but because it's you,
I'm interested. So and she got me back in and
which was a huge thing because remember, like I got
to go from this company. I probably said some things
I should not have on a few podcasts about my boss,
all these things.
Speaker 1 (32:04):
I wasn't going to bring that up, but okay, yeah.
Speaker 3 (32:06):
Yeah, which I've apologized. And again going back to changing
like I probably would have I would handle things much
different now if I was in that situation back then.
So we were able to mend some fences there and
kind of get back into it. But I came back
into a situation that was better offten when than when
I left, and I had fun. It was it. It's
been awesome and looking back the past like five to
(32:27):
six years, I've gotten better at what I do. I
wasn't really prepared to kind of have that position when
I came back, and I know that now, but I
worked through it. I did all the reps, I did
everything I was supposed to. Now I feel like I'm
pretty good at what I do. But back then, I
was like, Yeah, looking back, I'm like I was probably
be in way over my head, which is okay, we
were all learning at that point, but yeah, I.
Speaker 1 (32:46):
Mean listen, I watched you work every single day, yeah
back then, and it was like amazing to me watching
you work, and I learned a lot. But I will
say that, yeah, I've seen definitely a change in you
in a good way. Not that you were bad before.
Speaker 3 (32:59):
I wasn't the nicest person. I'll look on a lot
of things were completely off. Yeah, it wasn't they When
I look back on it, I wasn't as empathetic on
a lot of things, and and looking back, I'm like, wow.
But I'm also being very clear. I've now been in
therapy for four years, which absolutely has changed my life.
Has changed my life, so I you know, there's different
(33:19):
size of every story. What's in my head is not
always right, so I'm always wrong, but it's just my
opinion on certain things. Somebody else might have a different
opinion and be empathetic to what they. You know, there's
all these things.
Speaker 1 (33:30):
I just thought of one more prank that you did
to me. Yeah, that was pretty rough.
Speaker 3 (33:35):
You.
Speaker 1 (33:35):
I left my Facebook open.
Speaker 3 (33:37):
Yeah, this was a good one.
Speaker 1 (33:38):
This was a good and he posted me as me
that we were expecting a child.
Speaker 3 (33:44):
Yes, this was a good one in the sense of
like it was funny in the time. But again, I
wouldn't go back and do this again because now as
a more moture adult, I'm like, you never know what
somebody's struggle is with conceiving, You never know what somebody's
history with all that stuff. And here I am post
thing and ultra sound saying their baby and what that
sets off on Facebook?
Speaker 1 (34:04):
So my wife's phone was blowing up. My phone started
blowing up. I'm like, what is going on? And then
I see it. I go, Sadi, Yeah that was that
was a good one. That was a good one. So
it seems like you're in a good spot man now,
right spot. You still have the side bit side thing.
Speaker 3 (34:20):
You know, Yes, And I was thinking a lot about
where that company have started. That company started as a
way for me just to kind of post my influencer
stuff without getting in trouble. Right now, it's grown into
a full agency that's.
Speaker 1 (34:34):
Doing really so what what do you do?
Speaker 3 (34:36):
In a nutshell? I helped small to medium size businesses
find their social media footprint because it's my belief now,
and I think it's a belief of most people that
a website alone is just not enough. You have to
have a strong social media presence as a business. But
not just that, you need a life to it. You
need to be consistent, consistently posting content on there that's
compelling and relates to your business. So I help people
(34:58):
do all that. I write, purdue, edit, shoot all types
of content for companies.
Speaker 1 (35:02):
Yeah, you can go watch some of the stuff on
his Instagram. It's crazy.
Speaker 3 (35:05):
And most of the stuff people don't even know. The
companies that I've worked with people I might only know one,
but it's doing really well. Yeah, it's a lot of fun.
Speaker 1 (35:13):
I know a bunch of them. Ok, yeah, I know
the number one Village Home Services.
Speaker 3 (35:17):
Yeah yeah yeah.
Speaker 1 (35:19):
How much money are they paying is the question?
Speaker 3 (35:22):
You know what? The funny about them is that that
company kind of changed my projective, my perspective on a
lot of things. Yeah, because when I started working with
this one with a company, they believe in what I did.
And then also it just worked out so well that
it was like, wait a second, I feel like I
can do this, like on a bigger scale.
Speaker 4 (35:39):
Yeah.
Speaker 1 (35:40):
And you know, so any small business or medium size.
Speaker 3 (35:42):
Small to medium sizes. Most of the bigger places have
in house people, which is completely fine, but the small
to medium sized businesses are are kind of like they
don't really know how to do it. And more so
service companies like blue collar type companies who are like
these construction guys. They don't know what the hell. They
don't have time that they want to work building homes,
They want to work on plumbing, they want to work
on all the stuff. Work with some insurance companies too,
(36:05):
Like these are like middle aged people who don't want
to do Instagram, but they know that they need to
have it in the everyday life of a business. Yeah,
so they come to someone like me will write their content.
We'll plan out the entire year and kind of follow
like an entire map and have consistent content up on
their Instagram socials.
Speaker 1 (36:21):
Yeah, I'll give you an example with village homes. So
we always like, we don't make fun of it, but
we just laugh about it because, well, it's a lot
of hosting. You put a lot of out there, which
is that's your business, right, But I'll give you an
example of why it works. Okay, So I'm a homeowner
and you do all types of videos and all different
different things that they offer, but one in particular is
about your fire alarms, yes, and making sure they work,
(36:43):
they're up to date, you have enough all that stuff,
and the way you did the video, I was thinking
to myself, I need to get this done, like I
need to have them come to my house and check
because it's dangerous and I need to know what's going on.
So that's one example. So someone sees that video and
they're like, yeah, yeah, okay, I need to do that.
Speaker 4 (36:59):
Well.
Speaker 3 (37:00):
Part of that comes from work in radio for so
long and like doing daily content. But it always needs
to be relatable and have people care. Right. I put
that same type of concept into my everyday business too.
It's like why should people care? But also it needs
to relate to the average person. With that one is
pretty simple, like listen, you don't want to die, so
why not invest in the fire alarms. It's that simple. Yeah,
(37:20):
so right now we're pushing a whole home generators. We'll
get you one thousand dollars off here we go.
Speaker 1 (37:27):
Listen.
Speaker 3 (37:27):
You might think I don't need it. We don't ever
lose power, which is probably the case, but it's that
one time when you lose power for a week and
your comfort's gone. You can't charge anything. Yeah, and then
it's unsafe for your family, your food spoils, like all
these things.
Speaker 1 (37:38):
This is gonna cost like one hundred bucks for this plug. Love,
Santi Man, I could talk to you forever, But thank
you so much for coming on.
Speaker 3 (37:46):
Thank you for having me. This a lot of fun.
Speaker 1 (37:48):
We didn't even mention your your family, your Joanne. You've
been with how many years married?
Speaker 3 (37:51):
I'm married twenty years.
Speaker 1 (37:53):
Yeah, met at Endicott College and.
Speaker 3 (37:54):
Yeah, so we're all together, probably been together for like
twenty four years.
Speaker 1 (37:58):
Yeah, and you have four kids. When I started interning,
Colin had only been born.
Speaker 3 (38:03):
Really yes, Yeah, Now my daughter's are thirteen and we
also have an eight year old.
Speaker 1 (38:07):
That's crazy.
Speaker 3 (38:08):
Yeah, you have twins, twin daughters, which, by the way,
I'm coaching the middle school basketball team. Really try out
to next next week. Yeah, no way, you live in Hollis. Yep.
Speaker 1 (38:17):
When I met you, you were living in allum Pelham
on Litchfield Lichfield Circle, Lichfield Circle. I remember, yeah, yeah,
I remember. I went to your house and I go,
I'm going to have a house like this one day,
and then I did. Good, you know what I mean? Yeah,
And I've been to your new house. It's beautiful. It's
it's really nice. It's really nice. So uh, I well,
wishes to you and everything, and thank you for all
(38:38):
you've done for me.
Speaker 3 (38:39):
No, again, I can't take credit for the work that
you put put in you. Thank you for everything you've
done for me.
Speaker 1 (38:44):
So do you get? So do you get I mean
I phrased this here when you when you look at me,
do you ever think back to that that day I
came in and be like, oh, like you saw something
in me?
Speaker 3 (38:56):
But you I think you would go to this? Yes,
I absolutely did. Justin every step of you there was
Whenever I asked you to do anything, it just got done.
And that was always you. So I'm so I'm definitely no,
I'm this was expected.
Speaker 1 (39:09):
Yeah, and I mean that.
Speaker 3 (39:10):
And there's a lot of people that I can't say that.
Speaker 1 (39:11):
For so, I believe there's a saying that hard work
beats talent. I do believe that, not in every sense
of the word. I'm like a Matt Siegel. Matt Siegel
didn't do any hard work, but he was super talented
and was so successful.
Speaker 3 (39:26):
But it just makes you think though that if he
had the hard work part or had more of that,
what that could have been.
Speaker 1 (39:32):
But I get what you're saying. Yeah, yeah, but for me,
you know, not that I don't think that I'm talented,
but I believe that I can work hard and I
can bring something to the table, like getting things done,
going the extra mile. I remember me remember this interning, okay,
and there would be mornings where it would be slow, right,
and I would clean the morning show office.
Speaker 3 (39:50):
Yes, I do remember.
Speaker 1 (39:51):
Nobody would tell me I would, just it was dirty,
so I'm like, I need to do something. I'm not
just gonna sit here on my phone. So I would
clean it, you know, not for brownie points, but because
I was there to do it job.
Speaker 3 (40:00):
Yeah, you know, I remember that.
Speaker 1 (40:02):
Yeah, That's what I did. So we had a lot
of fun.
Speaker 4 (40:03):
Man.
Speaker 1 (40:04):
But thank you for coming ontime and your Instagram Santi
you have a TikToker across the board, de Olio yep,
follow him and remember, we'll leave you with three words.
Can you guess what the three words are? No Village
Home Services. Thanks buddy,
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