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July 1, 2024 2 mins
EPISODE 39: Today, we're diving into the importance of tapping into pop culture to keep your audience engaged and loyal. Did you know that a song from the 1980s recently topped the charts thanks to Stranger Things? Or that chess sales soared by 273% after the release of Netflix's Queen's Gambit?

In this episode, we break down how brands can leverage pop culture to stay relevant and connect with their audience. Learn why it's essential to align your brand values with your audience's interests and how pop culture can be a powerful tool in your marketing arsenal.
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