Episode 36 - Texas - The Coattails Gamble

This episode discusses the NBC soap opera, Texas, and how it embarked on the boldest strategy ever done to attain success in the rough terrain of the soap opera landscape. Texas was a spin-off of Another World. This episode discusses how Texas strived to be the most successful new show of the 1980s by grabbing on to the coattails of the most popular TV show in America, the prime time show Dallas. This episode discusses the wild and at times bizarre strategy used to implement this strategy. The coattails gamble had shocking results and would have significant ramifications for both Texas and Another World for years to come. This episode discusses the many memorable moments along Texas’s journey, including the many jaw-dropping twists and turns. As always, this episode includes audio excerpts and much more. Enjoy another trip down soap lane!