May 18, 2023 • 9 mins
Bratfest's Eric Salzwedel join Shawn to talk about this year's event, which is just a couple of weeks away.
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:31):
Oh that feels good to hear thirteenten WIBA Madison in the morning. Yes,
you know the band that's Slaughter.I think they're from Las Vegas,
Nevada. Great band and they aregoing to be gracing the stage at Broadfast
just about a week away from Broadfast. And joining us this morning with the
world's largest Broadfast is Eric souls Well, Eric, say that for me?
(00:57):
Yeah, Eric sold about We'll getthere, yes exactly. It's it's great
to have you along and I willbutcher your name a couple more times before
the end of the program. AndI'm guessing I'm not the first to do
it and probably the land. Soit's great to have you and uh and
first off Broadfest, We've we've hadthis. It's been a Madison, Dane
(01:17):
County tradition for years now, MemorialDay weekend. It's a great place to
do it out at the Aliant EnergyCenter. Um, obviously broads are the
star, but as we're playing alittle bit of Slaughter coming out of the
out of the break there, musicis huge with this, isn't it.
Eric? Oh? Absolutely? Youknow that's been a traditional with adding music
(01:38):
for many many years and and youknow seventy five bands local Midwest and wait
for free live music by the way, of course, which is great for
people to come out and enjoy thefree live music and enjoy a great time.
While kicking off summer. I broughtfast and you mentioned a different genres
Frankie Ballard country artist. I thinkhe kicks off with Friday Night and then
(02:01):
um slaughter as we were playing,and then oh my goodness, kiddn't play
is going to uh going to playon the final night of Broadfast. It's
it's an impressive lineup. Another reallycool thing too, Eric is um something
that was introduced a few years agois the VIP Fan Experience and um,
this is uh. This is areally really cool pass to pick up,
(02:23):
isn't it? Yeah? Absolutely,And there's still time for people that jump
in on our VIP experience. Manyof these headliners and other notable acts actually
are also doing Meat and Grief aswell as an offering an autograph, and
so the VP experience folks can getall the information up on our website at
broadfast dot com. But the VIPFan Experience there's front row pit access to
(02:47):
see them live that they can useon Brass and Corn and hot dogs and
soda to get a Broadfast T shirtincludes the VIP parking and like I mentioned,
meet and green autographs for those thatare that are doing that, so
we have that available up on ourwebsite. That includes also ones for saving
(03:07):
able Craig Campbell, Steve Battle orFrankie Ballard which are all on that Friday.
Saturday Slaughter actually is completely sold out, but there are some ways to
win it through some of our mediapartners, but for the VFP experience,
but Wayland is opening up for Slaughterand then Sunday, as you mentioned,
there's Kid in Play, but alsowe have Tone Look Kid in Play as
(03:30):
well, which we have some availableyet for that, so it's a it's
a great opportunity and some of themare still available, so get on it.
Before stuit, I was just watchingace Ventura the other day and people
may not recall, but Tone Lookmakes makes a guest appearance as as as
a police officer and ace Ventura,so that's a really cool thing. You
(03:50):
mentioned that VIP fan experienced details atbroughtfest dot com. That's brought Fest dot
com. UM mentioned, of coursea whole weekend of great events for everyone,
music, food, UM you guysgot carnival fireworks and I write all
that, I mean, you've gota little bit of everything, you don't
eric, Yeah, absolutely, youknow, And again up on our website
under Efence you see every day andthere's a couple of new things every day.
(04:13):
And yeah, we do have theincredible fireworks Sunday night that takes place
right after kid in Play about nineoh five pm, so come out for
that. But a couple of newthings this year is in our farm zone.
We have pony rides for kids andI suppose maybe some adults, but
we also have a trolley shuttle systemthat's going to be going around the whole
parking lot, sticking folks up thatjust want a little extra ride to the
(04:36):
entrance. We also have a scheduledfly over of four black Hawk helicopters on
Sunday around that twelve noon time framesto something really cool right around the time
we do the national anthem and recognizethose that made the ultimate sacrifice. You
know, we definitely don't want toforget that. And of course I'll be
(04:58):
at the experience which we already talkedabout, including a number of different things
Kids Zone, Sports Zone, Brodyballs, cornhole tournament. Some of that stuff
requires some free registration, but againall the informations up on our website set
to check out, and Budweiser andWisconsin distributors are also bringing back to Clydesdale
back to the festival, so thatinformation for when you can see all eight
(05:19):
Clydesdales hooked up with a full hitchcoming up onto the island, you know,
Dalmatian on top. Really really coolthing to see. Before we get
to take your Brought to Work day, which is which has become a huge
event in and of itself. Let'stalk about I mentioned obviously the music and
the food are kind of the bigthings. But at the core of this,
(05:40):
this is a community event, acommunity get together, and it's it's
really about supporting great charities. Andthere's a lot of opportunities to volunteer and
support charities as well at the sametime, isn't there, Eric, Yeah,
absolutely, you know, this festivalwould not happen if it wasn't for
so many incredible volunteers that make thispossible. And that even starts with a
up which actually already starts this Sunday. In fact, we're out there today
(06:03):
marking out where the big tents aregoing to be popped up starting tomorrow,
but we have volunteer shifts that arestarting on Sunday to help us get set
up all the way through the festivaland even on that Monday on Memorial Day
as we tear down and and wehave over three thousand volunteers that make this
possible. And when a volunteer signsof first shift usually four hours three hours
(06:24):
right around that timeframe, they geta broad Buck, they get chocolate shop
by I Scream, to get aBroadfast T shirt. And every hour they
volunteer, ten dollars, which hasincreased this year, goes back to their
selected Broadfast charity. We have overa hundred time profits that benefit from this
event and since nineteen eighty three we'vedonated two point five million dollars back to
(06:46):
local organizations. Thanks to all thevolunteers that makes this possible. It's going
to be an amazing weekend again,just about a week away from Broadfast.
All the details online Broughtfest dot com, that's Broughtfest dot com. And of
course what is the Friday before MemorialDay if not take you brought to work
Day? And this year is noexceptions. Large orders those type of things
(07:06):
very soon. You'll be able toeven start placing those online, won't you.
Yeah. Absolutely, And it's openright now. I mean, if
you want to be the office hero. And by the way, maybe thats
just simply you might have a homeoffice, so that's okay. You can
come through the line six am.We have a drive through six am to
nine am on Friday, May twentysix. You can start lining up.
(07:29):
Some folks line up even an hourbefore we open. But we have a
Budweiser Clydesdale up lead the way alongwith the Milwaukee Brewers Racing Sausages will be
joining us. But come through,grab one brods, grab one hundred brods,
take them back to the office.Be that office hero and you can
grab whatever you need, whether it'sa Johnsonville Broads, maybe it's a Cheddar,
Chicken broad or Impossible Plants based broadbors head hot Dog, whatever you
(07:54):
need, or a Harver many youwant. But if you have an order
of one hundred or more, wealways encourage folks to pre order them before
Tuesday of next week just so wehave them ready for you when you get
there and you don't have to waittoo long. Bold but our volunteers are
are usually on top of it,but there is also an option if folks
actually want they're brought delivered to thatnice So there's that option that they would
(08:18):
have to just get signed up byTuesday made twenty four, twenty third,
twenty third, thank you by sixpm. So if we want delivered to
the pre order, we have thatavailable up on our website. So we
have that option and yeah, wewe're excited to kick it off. We
start grilling at three in the morningon Friday the twenty six and uh,
(08:39):
like I mentioned, we have someslots of them for volunteers yet, so
please jump up on our website andyou can get signed up and select a
broad fast charity otherwise comes through andgrab grab some brought Friday morning through take
your broad to Workday broughtfest dot com. That's Broughtfest dot com. Gonna be
a great event. We'll be outthere as well, Mattison in the morning,
so look forward to seeing folks duringake You're Brought to Work Day.
(09:01):
Eric Sells Weddell, thank you somuch for your time this morning. Look
forward to seeing you out on theisland and just just about a week from
now, perfect thanks for having uson and look forward to seeing you next
week. We'll talk soon the websitebroughtfest dot com. That's broughtfest dot com
and if you missed any part today'sconversation, a lot of what we talked
about is up on the website.We'll also have Eric back coming up next
(09:22):
week too, so we'll get tous some more details on that more if
Madison the Morning comes your way nextright here at thirteen ten Wi
Oh that feels good to hear thirteenten WIBA Madison in the morning. Yes,
you know the band that's Slaughter.I think they're from Las Vegas,
Nevada. Great band and they aregoing to be gracing the stage at Broadfast
just about a week away from Broadfast. And joining us this morning with the
world's largest Broadfast is Eric souls Well, Eric, say that for me?
(00:57):
Yeah, Eric sold about We'll getthere, yes exactly. It's it's great
to have you along and I willbutcher your name a couple more times before
the end of the program. AndI'm guessing I'm not the first to do
it and probably the land. Soit's great to have you and uh and
first off Broadfest, We've we've hadthis. It's been a Madison, Dane
(01:17):
County tradition for years now, MemorialDay weekend. It's a great place to
do it out at the Aliant EnergyCenter. Um, obviously broads are the
star, but as we're playing alittle bit of Slaughter coming out of the
out of the break there, musicis huge with this, isn't it.
Eric? Oh? Absolutely? Youknow that's been a traditional with adding music
(01:38):
for many many years and and youknow seventy five bands local Midwest and wait
for free live music by the way, of course, which is great for
people to come out and enjoy thefree live music and enjoy a great time.
While kicking off summer. I broughtfast and you mentioned a different genres
Frankie Ballard country artist. I thinkhe kicks off with Friday Night and then
(02:01):
um slaughter as we were playing,and then oh my goodness, kiddn't play
is going to uh going to playon the final night of Broadfast. It's
it's an impressive lineup. Another reallycool thing too, Eric is um something
that was introduced a few years agois the VIP Fan Experience and um,
this is uh. This is areally really cool pass to pick up,
(02:23):
isn't it? Yeah? Absolutely,And there's still time for people that jump
in on our VIP experience. Manyof these headliners and other notable acts actually
are also doing Meat and Grief aswell as an offering an autograph, and
so the VP experience folks can getall the information up on our website at
broadfast dot com. But the VIPFan Experience there's front row pit access to
(02:47):
see them live that they can useon Brass and Corn and hot dogs and
soda to get a Broadfast T shirtincludes the VIP parking and like I mentioned,
meet and green autographs for those thatare that are doing that, so
we have that available up on ourwebsite. That includes also ones for saving
(03:07):
able Craig Campbell, Steve Battle orFrankie Ballard which are all on that Friday.
Saturday Slaughter actually is completely sold out, but there are some ways to
win it through some of our mediapartners, but for the VFP experience,
but Wayland is opening up for Slaughterand then Sunday, as you mentioned,
there's Kid in Play, but alsowe have Tone Look Kid in Play as
(03:30):
well, which we have some availableyet for that, so it's a it's
a great opportunity and some of themare still available, so get on it.
Before stuit, I was just watchingace Ventura the other day and people
may not recall, but Tone Lookmakes makes a guest appearance as as as
a police officer and ace Ventura,so that's a really cool thing. You
(03:50):
mentioned that VIP fan experienced details atbroughtfest dot com. That's brought Fest dot
com. UM mentioned, of coursea whole weekend of great events for everyone,
music, food, UM you guysgot carnival fireworks and I write all
that, I mean, you've gota little bit of everything, you don't
eric, Yeah, absolutely, youknow, And again up on our website
under Efence you see every day andthere's a couple of new things every day.
(04:13):
And yeah, we do have theincredible fireworks Sunday night that takes place
right after kid in Play about nineoh five pm, so come out for
that. But a couple of newthings this year is in our farm zone.
We have pony rides for kids andI suppose maybe some adults, but
we also have a trolley shuttle systemthat's going to be going around the whole
parking lot, sticking folks up thatjust want a little extra ride to the
(04:36):
entrance. We also have a scheduledfly over of four black Hawk helicopters on
Sunday around that twelve noon time framesto something really cool right around the time
we do the national anthem and recognizethose that made the ultimate sacrifice. You
know, we definitely don't want toforget that. And of course I'll be
(04:58):
at the experience which we already talkedabout, including a number of different things
Kids Zone, Sports Zone, Brodyballs, cornhole tournament. Some of that stuff
requires some free registration, but againall the informations up on our website set
to check out, and Budweiser andWisconsin distributors are also bringing back to Clydesdale
back to the festival, so thatinformation for when you can see all eight
(05:19):
Clydesdales hooked up with a full hitchcoming up onto the island, you know,
Dalmatian on top. Really really coolthing to see. Before we get
to take your Brought to Work day, which is which has become a huge
event in and of itself. Let'stalk about I mentioned obviously the music and
the food are kind of the bigthings. But at the core of this,
(05:40):
this is a community event, acommunity get together, and it's it's
really about supporting great charities. Andthere's a lot of opportunities to volunteer and
support charities as well at the sametime, isn't there, Eric, Yeah,
absolutely, you know, this festivalwould not happen if it wasn't for
so many incredible volunteers that make thispossible. And that even starts with a
up which actually already starts this Sunday. In fact, we're out there today
(06:03):
marking out where the big tents aregoing to be popped up starting tomorrow,
but we have volunteer shifts that arestarting on Sunday to help us get set
up all the way through the festivaland even on that Monday on Memorial Day
as we tear down and and wehave over three thousand volunteers that make this
possible. And when a volunteer signsof first shift usually four hours three hours
(06:24):
right around that timeframe, they geta broad Buck, they get chocolate shop
by I Scream, to get aBroadfast T shirt. And every hour they
volunteer, ten dollars, which hasincreased this year, goes back to their
selected Broadfast charity. We have overa hundred time profits that benefit from this
event and since nineteen eighty three we'vedonated two point five million dollars back to
(06:46):
local organizations. Thanks to all thevolunteers that makes this possible. It's going
to be an amazing weekend again,just about a week away from Broadfast.
All the details online Broughtfest dot com, that's Broughtfest dot com. And of
course what is the Friday before MemorialDay if not take you brought to work
Day? And this year is noexceptions. Large orders those type of things
(07:06):
very soon. You'll be able toeven start placing those online, won't you.
Yeah. Absolutely, And it's openright now. I mean, if
you want to be the office hero. And by the way, maybe thats
just simply you might have a homeoffice, so that's okay. You can
come through the line six am.We have a drive through six am to
nine am on Friday, May twentysix. You can start lining up.
(07:29):
Some folks line up even an hourbefore we open. But we have a
Budweiser Clydesdale up lead the way alongwith the Milwaukee Brewers Racing Sausages will be
joining us. But come through,grab one brods, grab one hundred brods,
take them back to the office.Be that office hero and you can
grab whatever you need, whether it'sa Johnsonville Broads, maybe it's a Cheddar,
Chicken broad or Impossible Plants based broadbors head hot Dog, whatever you
(07:54):
need, or a Harver many youwant. But if you have an order
of one hundred or more, wealways encourage folks to pre order them before
Tuesday of next week just so wehave them ready for you when you get
there and you don't have to waittoo long. Bold but our volunteers are
are usually on top of it,but there is also an option if folks
actually want they're brought delivered to thatnice So there's that option that they would
(08:18):
have to just get signed up byTuesday made twenty four, twenty third,
twenty third, thank you by sixpm. So if we want delivered to
the pre order, we have thatavailable up on our website. So we
have that option and yeah, wewe're excited to kick it off. We
start grilling at three in the morningon Friday the twenty six and uh,
(08:39):
like I mentioned, we have someslots of them for volunteers yet, so
please jump up on our website andyou can get signed up and select a
broad fast charity otherwise comes through andgrab grab some brought Friday morning through take
your broad to Workday broughtfest dot com. That's Broughtfest dot com. Gonna be
a great event. We'll be outthere as well, Mattison in the morning,
so look forward to seeing folks duringake You're Brought to Work Day.
(09:01):
Eric Sells Weddell, thank you somuch for your time this morning. Look
forward to seeing you out on theisland and just just about a week from
now, perfect thanks for having uson and look forward to seeing you next
week. We'll talk soon the websitebroughtfest dot com. That's broughtfest dot com
and if you missed any part today'sconversation, a lot of what we talked
about is up on the website.We'll also have Eric back coming up next
(09:22):
week too, so we'll get tous some more details on that more if
Madison the Morning comes your way nextright here at thirteen ten Wi
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