Ep. 43 Martín Londoño: "A la gente le gusta el morbo"

Andrea Silva charla en este episodio de Backstage con el influencer Martín Londoño.

Episode Transcript

(00:03):
Backstage, from this moment on,a new backstage where the only restriction is
that everyone can enter. It opensthe door to what is not seen in
the entertainment industry. It' stime to pass the lights, the cameras

(00:26):
and the microphones to the backstage.Hey, well, welcome to episode number
forty- three from Landaño. Acceptthat you' re laughing because before you
start, you' re very funny, even if it doesn' t seem

(00:46):
like the first impression, so welcome. Thank you, thank you very much
for having me here, Hi Mom, my mom, is the only and
first person who sees everything, everything, everything I get out, everything I
put on, everything I have.So, hey, Mom, I love
you Alex I' m sorry they' re forcing you to another podcast.
Alex is my stepfather. He's already seeing it from France. Then

(01:06):
what beauty adds up and is thefirst kiss and the first greeting, because
she is the first to see.Yeah, okay, perfect. I'
m telling you. I' vehad fun because I have to say that
first time, the first time Isee you going into RCN, I greet
you and notice a serious guy,shy guy. Yeah, but I'
ll see you in recigo. I' m dying in the happiness of having

(01:29):
found some kind of content that Ilove. You' re a lot younger
than me, but you amuse meand there' s a kind of humor
that' s special. But therethe audio didn' t fit me with
the video because of your seriousness.Obviously, it can be pajamas as well
as a tie. So, that' s what I say a little bit
to people. In fact, anAmerican comedian Dave Shappelle is very famous.

(01:53):
I think it' s the mostimportant thing. He had an interview where
he said I' m a sociallyuncomfortable person, the one who stands on
stage. That' s the kindof truth that the one who' s
in the day- to- daywith people, talking about finding people,
is the fake one, he's the one who has to repress certain
things, the one who has totalk with filter to highlight the one on

(02:14):
the stage. And it' snot like he' s a character to
say. Not to me he's not a character. I am in
my comfort zone in, my serenityand in my total expression 100% simple
of what I think, obviously,with certain limits, but it is me
with me because when I stand ona stage, when I am here with
you, when I record who Isee the reflection, I see myself,

(02:35):
then I own my word. I' m the doño, like I do
the things about how I finger him, how I show him, how I
don' t show him, whatdo I say, how do I say
it? No one can say anything. Not when you publish it, I
don' t think you' regoing to see ten hundred thousand one million
people. It doesn' t matterwhat I let go of. And then
I feel that the one who isthere is like the Martin, is a
purer and true expression and that ofevery day, because he is also a

(03:00):
guy who works. How much personalrelationships the LINKHN has. So, I
have to be serious, because I' m also capable of that serious one.
I' m a professional and Imean, if we trust you.
It' s another subject. ButI' m not going to get to
an eight- a- morning meetingat the office. Not so yes,

(03:20):
you understand yourself, yes, theyare two worlds, but more cool,
that is, that one is HannahMontano. Okay, okay, okay.
Let' s just say I've known you for a while, but
I see you have lots of videos, lots of likes. You reach a
lot of people and recently, becauseobviously there' s one myster tax that
' s your dad. There's no amount of content you were.

(03:44):
The initial premise was that, sinceI don' t care about likes.
I' m going to do thiscontent or you were evolving it to come
to this conclusion, because let's say I studied communication and management and
there were many kinds of digital marketingthat I' ve been fascinated by and
there was a principle that I applya lot in my content, which is
social design. The social design isthat, that is, I spend my

(04:05):
ten hours of screen time of theday, I know it' s a
lot on the cell phone ten hours. Many are doing frame bench, doing
social. They say it' son Twitter, on tiktok, on Instagram,
where things go. See what's ringing, what' s ringing,
how you' re ringing. Isee, I saw a lot of
rubion format, I saw a lotof font format and I lived a lot

(04:28):
of pugliato formats to know different styles. I started following many women who were
doing gelverywitneys, who were blogging,who were health issues, to learn a
little bit about how messages are entering, how they are entering into people'
s minds. But that combined itwith one thing and it' s especially
on Twitter that it' s ringing. The news about her was the Den,
the cheerleader of Gibly Studios, whoanimated half of the film of Niña

(04:51):
and the heron sounds a lot.For example, I had a viral video
in which I spoke Japanese and itwas like in the meantime, in gibli
studios and it was like you know, who it is, no, who
it looks like. We' renot gonna sue that pyroa. It was
because I originally saw a tweet thatsaid in the meantime, in Gibly studies

(05:11):
and dialogue in Japanese. Then Itranslated it and said how Dorian would give
it. I mean, I'm going to add it as a methodology.
I do my own dialogue, butlet it end in that. Then
I made the video. But theidea came from the social Lisiling, which
was to see ok all these jokesthat are in the New Gerardin, that
I can turn something audiovisual or comeback something cinematic. So, if there

(05:36):
is some intention, not in thesense of likes, but to resonate with
what people want to hear and arelistening to. So, I can'
t deny that when I post avideo, I do care how the performance
I sometimes have very volatile. Weask him well, then, very badly,
but more like in the mood tomake people laugh and we go with
my dad with Mr. Taxes andthese last things are like pulling the rope,

(06:01):
pulling the milk out of those songsthat are ringing a lot. So,
taking advantage of my parents, itcan be a constant subject. It
' s not the idea, becauseit' s not a channel of both
and he' s also a gentlemanfrom Corbata, he' s an executive
who can work a multinational. ThenI won' t have him dancing.
Yeah, how is there a thinline here? No, yes, not
the line, but he' salways trying to respect it. And yes,

(06:25):
therefore, with the content, thereis always an intention to generate lin
that he put in reach. Butabove all it' s like funny.
I want to make some video ofthis. Or it' s for me
then I' m my first breadand my first hayster because I only publish
things when I say this is okay. Done, okay, that' s
what I was gonna ask you,which is the fact that you' re

(06:46):
ringing. It means that you alsohave to like it or not necessarily,
that is, it may be ringingthat the old Maluma was born. I
don' t know I' mmaking up any news. You have to
like the news so that you finda sense and you put it back in
a video, whether it' sfun, not or not necessarily happen that
we do not say. In somevideos a half week they would comment as

(07:14):
you saw what happened with Trianing whatyou think of Trinity or Trini. I
don' t remember, I don' t know who he is. Then
as if I don' t findhim interested, I don' t.
If I don' t know whoTrini is, I' m sorry.
Probably a lot more than me.I think I consider a bobito that makes
videos in bogotánto later at string level. But if there are things, let

(07:39):
' s say penweight and its supposedinfidelity. I don' t hear much
pen weight. But Ok' sringing chevere So there I study like I
say Ok may be something. Notthat it kills me the subject, but
I study looking like ah ah,ok mikunico this total. So, yes,
sometimes not many times I am theday of my content. I mean,

(07:59):
there are a lot of people Icould talk about just to please that
idea of going on exactly as Igo to Twitter top there are trends and
I mecca those things. I coulddo that every day, but it'
s not the idea, okay becauseyou also have to be very selective and
specific about what you publish. So, if I published everything, then I
ran out of anything. What totalk about, look. I think entertainment

(08:22):
in general is much more serious thanyou think, that is, what you
' re saying about doing a methodologyof choosing inspiration from ruy goal pugliato from
everything you' re being the getReady wood Me than besides, because it
' s very rare to see thata man is interested in a get Raddy,
not because one of old people.Yes as ay, no, as
it looks, he tried and boughtit but your level. I feel it

(08:43):
is a level of observation that alsoincludes it is a methodology and this is
very serious and this is not soeasy to do, not and so lens
ay s tiktok now is like tiktoker, no, because that is very
very serious and it is very importantwhen it comes to creating content so you
are saying how you systematize doing amethodology you connect this idea with this one

(09:05):
that has nothing to do with andhow you do your identity and your literal
personality. You sat down, youplanned, you did, what you did,
that is, what you did withthe methodology embodied in what the process
was like or out of nowhere,As I found the point, many people
are surprised when I say this,but I have not written down the ideas

(09:28):
of me and you do not write. I don' t have a pin
of a beam. Monday I'll put this on Tuesday. This isn
' t today Friday, for example, I don' t have video and
I don' t know if I' m gonna have it at any time.
The day came my inspiration and italready became a reflection. Obviously,
habits have to change, because nowI have a lot more flow as requests,
possible campaigns and then being active innetworks as such, then I may

(09:50):
write down one thing than another,but on a board and leave it there
as just the premicia, as aplumnipco weight. I mean, you know
what it' s like to starta video is a presentation. So,
the methodology for me has always beenlike creativity. At the University of Few
Things, well, many things thatI learned One learns as the principle of

(10:13):
creativity and they talk to us inmanaging how creativity is precisely what you said,
how we connect two things through aconcept that one says ok how.
So he connected me, as wesay when I publicized people who didn'
t eat me all, I swallowedit, because then I connected the video
and another concert was expected and yes, with a little hook to put the

(10:35):
ay theme two by one ay laventa. Then it was always that,
thanking also that a family of creativescame. Most of my maternal relatives have
been publicists. Yeah, yeah.It matters the environment as well, yes,
but then let' s say withthe iPhone innovation as such that there
is a difference between creativity innovations,and is that innovation is cellular as such,

(11:00):
a cell phone toch as that netscreen is new, has functions of
IpO, has radio, cellular,everything in one. When Steve Jobs says,
when Steve Jobs launches the iPhone,he has a conversation they say we
' re going to get three newproducts, an iPod, a cell phone

(11:22):
and I think a computer. Actually, but surprise, it' s not
three different devices. It is onlyone and shows the ipone because it has
radio capacity, it has ip capacityhas cellular capacity, it has computer capacity,
because now you can navigate everything inone. So the innovation was on
the cell phone. Creativity was inpower of those things and connecting them to

(11:45):
say they' re going to havethe world in the palm of their hand.
That' s creativity. That's like the copy, it'
s like the campaign tagline. Thinkdifferently as good for those who dare to
think differently, it' s likea poem or brand mantra. So there
' s creativity and I try tofeel like I' m leaving like that
philosophy. How to connect things thatare not initially related to anything, especially

(12:09):
when I do as advertising stuff sothat they then make sense. Then the
methodology. I usually say how Iconnect, and this with something funny,
how I connect. Mr Tips isthat I' ve been bullied by my
exponent, so I' m goingto sue her for evasion, something like

(12:30):
that kind of thing is methodology.The paper isn' t there, it
' s asshole, of course,but it' s that theory that you
' re talking about and we toldher Right now is beautiful and I can
understand you perfectly, but I thinkthe difference is ok how I really understand
it, I internalize it and Imake it a reality. I make it
really happen and I also think itcan be with practice, that is,

(12:52):
it is an exercise of practice,of testing, of erring, not of
a road, of building a road. Surely, the day you thought of
the first iral video you gave tothis is where I took the shot at
this and for that it is importantand for me I think it has been
very important around talking about this kindof conversations with people that I admire and

(13:13):
that are doing different things and thatI say that there is in this head
or in this heart that is leadingme on a path that I say,
it seems to me no one isinspired to believe that it is born also
from a personal growth, that isto pass from evidence or experiences that you
said, I do not take ascertain conclusions that leads you to execute.
And you say I' m goingthis way some delays plus others less to

(13:37):
understand it, but you think thatthat personal growth is fundamental. First,
how to realize, how to makethe decision to leave because of the social
media issue. Yes, yes,or suddenly realize that it is important in
my personal growth for me to beable to contribute that to my professional subject,
which is connected. I don't know the complex question, because
I' ve always treated them liketwo different paths and let' s say

(14:01):
when I did my practice, Idid a practice in a multinational and my
boss, like he liked this Ktoka lot and he said super creative.
You' ve got a dad.That' s from Tiktokerer, that Kiktoker
and I at one point told himthat you learned me more from my skills
as technical professionals than from the Tiktok. And she said this day she gave
me a ring of light and Isay like you I then came to a

(14:28):
point where I inevitably said this isalready part of my professional growth, because
even with a representative agency with whichlately the president of one point told me
when we met and had dinner,she inevitably told me, even if you
don' t realize it, you' ve gotten more into that than your
professional career, because you just recordedyourself and I think it' s like

(14:52):
two years more than nine hundred videosshould be more. Then every day and
you have to broadcast, process,campaigns, etcetera. And yes, it
' s eventually part of my professionaldevelopment. But as in different lines,
for me it is as if aperson worked and had entrepreneurship. My entrepreneurship
is my networks, but I alsowork and executive work in digital marketing.

(15:15):
Doing my stuff is like leading adouble life. But in the face of
personal development, it has also beensomewhat elaborate, because let' s say
you ask anyone who has studied withme at school or college, who is
here someone you see being influenced.In five or ten years, none of

(15:39):
them would have said that I wasfirst or second or third quarters, like
not by thinking about it or bycurves, and that' s something I
can say more or less. Hechose me more than I chose to because,
like many others, I was boredin Pandemia, in my grandfather'

(16:00):
s estate, in a coffee farm, in manizales, near manizales, and
I decided to make videos on thisnetwork that was hitting a lot, which
was tiktok. Then I was hittinga lot. Then we returned to face
- to- face. I beganto talk about the dilemmas of returning to
face- to- face. Ifeel like I stopped talking about my tunes,
my history, my zos with myex- girlfriends. I was a

(16:22):
monitor in college and my I hadtold me to do whatever I wanted is
his last. It' s toomuch monitor because it' s already finished
subjects, because I told the boysthey want quis or a long time ago
a tiktork that I put them fiveand with things. So, I kind
of realized that people liked it,but there was a point. But I
' m getting careful with the question. No. But please that I had

(16:45):
recorded myself last year and yes,I had a couple of viral videos there
as with my parents, but Iran out of it because I was talking
mostly in college, the university ofsuch a career, those of such a
career, and I had a creativeblock and this was the video I published
last night. I had a creativecore and it was very strong because it

(17:07):
was like it didn' t deliveranything anymore. Then I said no,
because natural, one arrives, hashis time in nets and stays or leaves
it is not at all wrong tosay as I had at the time.
You had 15 minutes. So Istopped making videos and I was walking around
the park I was on a date. When I was approached by a lady
I basically got caught that she hasa daughter, that she has depression,

(17:30):
that she has anxiety and that shehas not been able to smile for a
month and that she was already asa very hurt mother because she was afraid
that it would become year in whichsomething could happen and that when she saw
me, she had recognized me andthat for a moment she saw her calm
and asked me i mean that womansmelled. She failed to offer me money
to go talk to her, becauseshe didn' t know what else.

(17:52):
I shivered and with a broken voiceand I said how it is by and
I went to sit with the girland we talked. I' m summarizing
what we were all talking about.I told him at the end that I
wanted him to write to me forinstagram. She' s looking out for
her and she could count on meand I left there and a month she

(18:14):
wrote me how hello Martin is Isuffocate her to the chimia she was crying
while she ate in ice cream andI as a helper of that babbling and
she wrote me how she didn't see that since that day I know
that it was little for you,but for me it meant a lot that
interaction can turn my life around.I feel accompanied and I love that it
seems to be what you do,because surely, like me, you are

(18:36):
helping and bringing thanks to many peoplebecause you saved me at a time that
he needed me not even after themonth of having that conversation and that he
wrote to me, but after twentyminutes of getting out of it and I
said I can not stop the contentclear, because I gave it very good.
But there are people who take refugein it and I was a child

(18:59):
who in his adolescence res kept mein the videos of Balazo and Germán,
in the videos of my American youtubers. I protected myself because I had my
problems, I was very lonely.I lived abroad a year in one country
as another language, in France.Then I kept the craverea content a lot
from us and didn' t watcha video of them. One day I

(19:21):
didn' t get very hard,I got sad and when I realized that
now I was having that effect withother people in my own city, even
I said okay already, is itbut did you realize until this happened to
you? Until that happened to me? And coincidentally, since that happened to
me, more than one person whocould have stopped me at a street party
at what you stopped saying thank you, because you made me feel accompanied.

(19:44):
You gave me a bad time.You made me feel like I' m
normal. You taught me that theTUSA couldn' t kill me, even
though I wanted him to kill me, even one of those was walking near
my house like for a main lifeand stopped me a motorcycle. I don
' t know why it starts tobe like this, not on my side

(20:06):
and it made me like this andI already told myself I wanted to thank
you and I wanted to thank youfor why you got him out of a
bad time. But there, inthe middle of the house, I,
like, waiting, put something upand you didn' t take me away,
I fought with my parents, oryou went through a lot of sick.
I' m very ill and youtalk about certain things and I don

(20:27):
' t have support. But thenyou' re magnifying the importance of the
impact you have on people. Untilthey' re telling you this all of
a sudden you weren' t sovisible to you before. No, because
to me at the time when Ispoke to this girl in the park,
because I said no, because theyare life in Tiktok they will change lives.

(20:47):
I mean, people didn' tsay like I didn' t say,
like ay Martín Zjate, how youthink, I said like I said
with this hand, I mean,I didn' t even know my name
and I didn' t know howit goes then, because when I already
find them and they start talking bytheir own name and I realize that beyond
there is a campaign or monetize orlower, an alliance, ego, this

(21:11):
real impact on people and many werelike there. I was not stopped influencing
by a Tiktok. You don't know how the other people' s
mind or heart works to say thatit should or shouldn' t affect you
so how you like football and Idon' t like it or you like
astrology and I' m more ofa science, pure good forgiveness. Astrology
also science I feel, I ammore of a practical psychological method of drawing

(21:34):
what I feel. Whatever it isis an impact and that' s what
motivated me to follow, because whenI realized, when I left it those
days, I also came in likea good one that literally decompensated me,
I said what sadness I felt impressedby the part of my life. I

(21:57):
love working, but in life asoffices, as this is eight to five
two fights for years, it takesme to bring that attention so I can
already retire. What sadness, asthere must be something else and as with
his fifteen days of occasions a yeartwo sick or birthday. No what,

(22:22):
and there I found like my snooping, but you know what. There'
s something that makes me think aboutwhat you' re saying, and it
' s that I feel like you' re twenty- five and at any
age, I don' t wantto put a limit on anything there and
there' s too much insecurity forhuman beings, because there' s insecurity

(22:45):
and it' s probably how Idon' t handle it or it'
s always going to be there.But to expose oneself, there is a
lot of insecurity of exposing oneself innetworks to be criticized, is going to
be seen to tell such personal storiesto the same physical subject. I think
that for many people it will notbe so easy to expose themselves and also
from the worth doing, not fromthe authenticity what happens. If this is
me and this is how I showmyself, but people care very much what

(23:07):
other people think of you is myperception. So I feel that when a
person steps in and takes a turnand says as you say it' s
me I' m going to goright now making my video recording and I
don' t care right now ifthe likes. Maybe at that point not
anymore when I raise him the otherday, you get up and see how
he did. But that fear suddenlyfear. I don' t know if

(23:33):
it touched you or how it was. To be so authentic, because I
think it' s an important flagwhen you' re doing your content,
because it' s so funny.But there are ones that are also very
serious, like the one you wentup last night that I saw it too
or also when you say come aman does anything. I swear to you
if you really want and go andgive one the way you' re telling
me the positions. You are absolutelyright, but in addition, I feel

(23:56):
there is also a purpose of amessage there and there is a seriousness of
the subject that is there. You' re not making fun of anything,
you or anyone else. If you' re telling us a truth, yes,
a truth and it' s notlike always. I have to follow
the logic of that truth, becauseI can say a mam is going to
be for you whatever it is totalk to you about seeing you for a

(24:17):
second whatever it is and at thesame time I stopped talking to a China
I was talking to, because whatyou are that is. I can say
things, but it doesn' tmean I have to follow the letter.
What I' m saying clearly,but let' s say authenticity has come
to me by mouths or tongues thatpeople who have met me at some point

(24:41):
are saying that I sold myself orthat I am now someone else who changed
short. If I saw a classwith you remote at the University of Pandemia,
one I did not know enough and, obviously, this growth also more
to make change my personality and myapproach to many things of life, in
front of work, in front ofsocial interactions, in front of being in

(25:03):
a public space. And you're probably going to keep changing and keep
changing. But I hope for good, because not to let this go to
my head, but I do takeinto account that I can' t go
to a bar wherever it is inBogotá and become filthy shit and throw up
all over the street, because nowI have an image to take care of

(25:25):
or I can' t like walkingthere saying deleted in my videos, because
people who listen to me listen tome so as to listen as opposed to
how I come one day to sayhow not mental health is a mass s
you feel a responsibility without being moron, without being moron. Then there'
s a lot of people who stayin it like they stay in their format.
And it' s like I'm always going to say rude,

(25:48):
I' m always going to justdress, I' m always going to
make such a joke with another context. I also have my different videos,
because my goal is to show that, just like I can make jokes.
I can have loves, tapes,events, be fashion anything. I have
my problems, too. I toohave had my bollocks against depression, control
the tunes, against the feeling ofrealization, because I have already graduated and

(26:12):
feel that I am not winning howmy other friends win. Either I feel
like I' m not done orI didn' t study what I should
have studied. I have those thingsand I feel it' s important and
I didn' t then see somany creators when I started showing that real
face of the person' s life, even though you' ve fought what
you' re fighting with, rightnow, maybe you' ll say,

(26:33):
this happens to me too, youcan see me here with a billion likes,
but I also went through this.He did go through exactly the same
things that anyone else is going through, or it' s me. True,
I can' t repeat it enough. I' m Huvón, who
makes videos here on the pitch andpeople like to be invited to things,
to greet me on the street,to send a picture. It' s
still a time that overwhelms me alot, but I' m taking on

(26:57):
all the love in the world,because I know it' s a vote.
Whoever was deposited in me or thatperson, that group, whoever it
is, who writes the brand thatwants to work with me, because I
say, okay, there is valuein what I do, but in the
face of authenticity, it is whatI try to do after proving authentic.
I feel like it' s authentic. A lot of people when they know

(27:18):
me persona and say how you're not authentic, but it' s
again what I was telling them.I' m regulated, I' m
socially anxious and I' m alsotempted to explain so much what you have
to say, that is, tohave to explain who I am and how
I am not and it' slike I can' t tell you and
why you didn' t get todance. The law map, because it
is not simply, obviously, surprisingto see, does not have that much

(27:42):
support and, obviously, there isa respect, but they are ways of
seeing it and people, because theybelieve with those opinions. It' s
affected you at some point that hetslike you say it affects me. The
human being is encoded almost to wanteveryone to like him and that, even

(28:04):
if you have a thousand comments infront of you and only three negatives.
Answer, pay attention and remember thenegatives. That' s called selective perception,
something selective is a perception bias andlet' s say for me the
exception of the rule of being hates, because I' m very measured in

(28:27):
what I do and feel like I' m never gonna find out about you
with anyone and it depends on thesocial network Twitter. Viktor For me it
' s like a bow and ifone and two out of every hundred comments
was like something trying to be feelingbad insulting me by telling me how to

(28:48):
drive to collect that I know twittersais another world, because on Twitter it
' s like the underground society ofthat conspiracy theory that lives there as the
hell of humanity. On Twitter,or so x Instagram there are also cool
people, there are people who kindof don' t like it. But
then I, when I started thatwe were in the fashion that, as

(29:10):
people show up in tiktok and it' s very physical and it' s
very visual. They always attack yourweaknesses and physical traits. I was attacked
by my entrances, by my foreheadand they don' t put it in
you' re going to break badly. I have a giant forehead and I
' m very white and sometimes Ihave some shiners that look like Frankenstein,

(29:30):
but then they attacked me saying theforehead and again pulling face to face.
Then I started getting old. Thiswas, like, over two years ago,
not like two years ago. Inthe videos I decided how good to
remember with my forehead high Dad Ihave classes, I tell you straight ahead,
so for those who understand him andif they understand me, see look
in this parking lot, because whereto find the meaning. So the people

(29:53):
who came to comment as because fromthe forehead I said you' re making
fun of what I' m tryingto make fun of myself for you to
feel, mother, how, andeventually I let it say because a person
told me on the street and Isaid like uy. That' s what
you hear. No, no,I don' t want that to be

(30:14):
like my sentence from now on,but I did it so much that people
stopped mentioning it. I mean,here' s one that another day every
month will come out a count andsay like uy, but don' t
tell me so different. So yes, I comb a little bit, but
I don' t care hete willcome for taste colors because of the fact

(30:36):
that I' m just being cachacoor being sorry that I said it,
as well as being cachaco or beingwhite, or living in Bogotá or having
a mumélogo accent, because I studiednun I say melo. I graduated from
Gomela University. I' ve hadnothing missing in my life, they'
re going to judge me, butthose people, after all, don'
t know me. He doesn't know that my parents study the seventeen
who fought every weight until I gotto school. My dad didn' t

(30:56):
have a silversmith at school. He' s charging me at school, until
fifth grade, that my dad wasable to pay attention. I don'
t pay school fees and then atcollege I also helped my dad pay for
college. There were times when wedidn' t know, we were going
to be able to people who don' t know me and don' t
know those aspects of me. Then, then, because I' m going

(31:17):
to worry. Yes I mean,there are comments that are so much left
over that I say if you don' t like it, they put sharing
the option of not interested me andI promise you that I won' t
come out anymore so that netun Iwill tie up the day and I am
happy to you that you are verywell. A person finds the need to
write behind a digital keyboard something togo to a person. You feel bad

(31:38):
for the person, because it's like a need to just attack someone
you don' t know. Ifyou won' t know and face to
face no one has had the courageto tell me something negative, then that
speaks a lot about people, nothow they are able behind a computer,
a cell phone, to say things. And yet I don' t feel
like I' m an active lookingcharacter is being poholemic that takes advantage of

(32:01):
that that I become famous sarga proudlysay as I am controversial, but you
end up seeing him then seeing meor not speaking well or speaking badly.
No. I am interested in beingviral and has been recognized and hopefully be
a content creator influenced by good meritsand for good reasons, the right reasons,
but still being fun and accurate czar. Yes, but always as for

(32:29):
the right reasons. I aspire tobe like a referent. When people say
someone funny or someone chevere or aBogotá manshevere that they are in networks,
well many is a flag net thatyou make content and not and when here
it became an insult, being gomelonot because you eat it is an insult.
I don' t know at whatpoint you and just a little while

(32:51):
ago. Besides, I saw howit' s your turn to clear everything
up, that' s sarcasm isn' t it. It' s very
hard to understand. I don't know. Same with when Mr.
Taxis and I' ll tell youonce and for all, Ruby Gol'
s gone, too. It's like no, like that people need.
It takes everything very personal in theuniverse of content that there are even
all social networks choose you watch theentire video and they don' t understand

(33:19):
it, they don' t evencriticize it. And it' s like
you don' t see it anymore, that' s if there are certain
videos where I' ve explained itand it' s because I make the
mistake of going to Twitter, forexample, where people attack and attack and
attack and there' s like entouragesof people who lean on them are attacking

(33:39):
strangers and I say serious shit.It' s my turn to explain this.
Well, I' m gonna makea video explaining. But okay now,
I think it' s going toclose Twitter, in fact, because
it' s like the social network. Or more you' ve been given
a lot for lately, as let' s say vilon Mr. Taxes.
You baptized him. I don't know if it was Ruy Bol or
someone else okay, but you left. But if they say how woe to

(34:01):
me it does not seem as icannecas in altes cano man that will charge
us imposed in August. Wait inAugust to see if you think it'
s so funny. Don' ttell me the director of DIAN. The
entity, the National Tax and CustomsAuthority, is responsible for collecting tax.

(34:21):
It' s how obviously I knowwe are. We are making comical a
character who also takes care of anentity that, in the end, charges
us taxes. But here now itbecomes a bad thing, like a imposed
country, which always extrapolates things innetworks to say how woe to the band
a man who will only collect moneyto give it toñeña and such a

(34:42):
politician to the Senate. It's how you' re completely extrapolating things
and you' re with the verywrong understanding of how public entities work.
I mean, it' s likeyou' re already looking for so many
people to stick gelon in that whyyou listen to them as you see what

(35:06):
you' re doing, right now, because obviously, you, in front
of the screen, do it verywell and you have it very well in
all aspects strategically. How do Iput the guideline, whatever the pattern is,
I call the client, but let' s say you could also,
from the other side, be ableto tell a lot of people from your

(35:27):
place how to do it or howyou see it? I don' t
know in a few years. Whenyou' re thirty, I don'
t know if you want to bemaking videos or how you see what you
' re doing today suddenly all yourlife there creating content or next to someone
or I don' t know.No goal for this year is to help
a thousand people, that is,through a message that Martin tells me,

(35:49):
you help me to have a badtime, Martin, thank you because I
took with a video of you thecourage to do such a thing that you
say to yourself. I am alsohappy, that is not like unemployment before,
but my idea helps to take thatstep or be able to go to
a community where that quay has areal impact. That is my true goal
as this year I am not somuch in the medium to long term,

(36:10):
because I am twenty- five yearsold. Talk to me when I'
m 30. We' re talkingabout the thirty- five. I have
to start thinking about marriage, home, family, so that is, I
say there are ten years and something, if something like having goals a little
bit more in the medium term,now young enough to worry. That'
s why I know I want tostart living alone, but I know that

(36:34):
with what social media is, Iwant to have that impact that he told
you about earlier is that last yearI pushed me to keep doing content.
I want to have it at community, city, country level, I wish,
and that social media for me canbe a platform to give voice to
various causes that need a voice orneed to be made known. That is

(36:57):
my long- term vision, asit is, to continue to do content.
It' s just that I talkto people, but let everything work,
as well as the guidelines. SinceI get a guideline at the end
of the video, I put ina cause that needs attention. I'
d love to travel, I'd love to be able, like Mr.
Bist ended up in Africa, installinga hundred water dams alone, without

(37:21):
dams, excuse the term. Iwant something like that. Obviously, you
' ll think big scale, butsure, but right now, little guys.
I want to help a thousand peopleand I have a couple of projects
planned for time like Christmas, Halloweenand half of the year, to have
a real impact. I don't know how to look. I'

(37:43):
m gonna feed this street dweller,I' m gonna record all the interaction
like no. Just like you do, I feel like you' re putting
her in. It' s yourfun touch, but I also buy it
with more sense, I don't know if humorous, but with a
sense that people can make like whatthey like and also let them know that

(38:04):
by giving in if I reach,by giving the platform, by giving me
those capabilities. And I also don' t know the income you can already.
I' ve got campaigns. Iknow how to do those things,
so it all makes sense, andit' s just that people also find
sense in giving me the boot andwith whom they can follow me and give
me like and tell me and interactwith me. That, but above all,
let' s say the messages,so I get the ones that I

(38:28):
mention to you. I keep themall printed and I have them in a
box and there' s nothing.Yeah, well, enough to have as
the memory of people I could help. That' s how he went from
a bad time to a little while. But notice that just as you have
impacted them, so have you,because printing the message and saving them,
because obviously you are impacted by ITclearly, impressively, of course. Hey,

(38:51):
I' d like you to tellme what you think of love,
or, in these times of emotionalresponsibility, because you talk about love,
you talk about your tsas that you' re going to be single all your
life and I don' t knowwhat, but how you see it,
what' s your perspective right now, if between us being in a time

(39:14):
and as a society where we reallyfind love, now it' s a
lot harder, like it' sgot a lot of obstacles, because we
' ve taken care of romanticizing ordemonizing so many things about what it'
s like to meet a person,to engage in conversation, to have the
process, to corner someone else,to get out, to be boyfriends,

(39:40):
to get married that I fucking did, or that' s me talking to
my grandparents, people of that time. And it' s like no,
because my first girlfriend was my wife. All our lives we talked for letters
and went out to eat together andhad our first baby before we got married.
The traditional family has been transformed somuch and then it' s wrong,
that is, customs change, butnow everything has a footprint and then

(40:04):
there are people that I don't know I started dating this man to
mastik toker ay a week to talkthen or to a person that didn'
t contain like there. I sawthe profile. He' s got a
picture with him with the ex-ay in profile He' s got a
picture with an old lady. Sister' s the cousin. It is not
known, yes, yes, thegossip ay that evil is friend of such
that he put the pucks to suchinsurance and also for the puppy, like

(40:25):
that so many jemplos could be given, especially as in the youth that we
are putting so many barriers to knowsomeone. I' ve had dates from
apps and people still have taboos thatwe coexist in the digital age. In
a few years, we' reall going to have the vision pro and
we' re going to do we' re going to work at home office,

(40:47):
as well as to be demonizing toknow something remotely is normal, especially
for someone like me, who endedthe time of the first stage of college,
all square as up to no lesssemester and then single. But I
was done with batteries. So,since, I mean, already my social
circle was friends, I didn't meet people to go out to college.

(41:07):
I nowadays know how they are byinstagram, applications by networks, that
is, many people or friends.It' s like I' m introduced,
not ex, but let' ssay my social circle is my social
circle I met when I entered college. All the girls knew me squarely and
when I left, there was noone to meet because one was already in
practical thesis. So, for meit is normal and like me, there

(41:30):
will be many who resort to that, but then demonized that woe not that
I met him by hype, thatto find. Yeah, I mean,
people do those things with very specificinterests, but it' s like ay
not what they have. My mommet her husband today of ten years,
that is, on the Internet,look at yourself and it was strange,

(41:53):
but they didn' t put somuch drama on her, because it'
s still because of the difference thatdoesn' t appear or another notion of
how love works, how if itworks and you connect with this person.
It' s not that I thinkthe hard part is that no matter how
you know it, but it's hard to connect today too. I
feel like it' s the mostcomplex thing to tell, and it'
s like I' m gonna findthat match of values and a lot of

(42:15):
stuff. Yeah, let' ssay one now tiktok and it says like
red black. If the man doesn' t know, sometimes there are some
things that are like everything is achallenge, it' s that he'
s asked me for flowers, buthe didn' t take one to take
you home. See how long theytake to die and then give you others
to see you' re like apoop, they' re not like that.
It' s not like that.I mean, we all put barriers

(42:36):
in it, let' s say, it' s cost you lately.
It' s more complex than me. More so, because there are many
people who make an ugly egg likethe subject of dating someone who is so
exposed, because I will think itis the opposite that there is my interest.
It is as if, there aremany people interested on that side,
but I like it clearly as ifit is not for Martin, Martin that

(42:58):
bacán not to connect with your selos, but with the Martin that you have
that exhibition. I' d thinka lot could happen to you. It
happens to me because I see it, so we' re all, we
all have a life story with acollection of books, as well as Harry
Potter, the Lord of the Rings. So I sit in a cafe with
a person who has written to meby networks and I feel that this person

(43:20):
has already read the twenty- fivevolumes of Marquín' s story, ondoño
or one for every year and Ihaven' t read myself the cover of
the other person' s first nin. Then I feel in a disadvantaged,
disadvantaged, very vulnerable position that lendsitself very much to what we talked about
before. Oh, but you're not like there, you' re
not like you' re hard enoughto know me as a person They'

(43:45):
re not like a person. Butthere was no reason why dads. I
very busy said how I' mnot going to see your tiktok until you
tell me who you are, untilyou feel it' s okay. I
mean, I' m inevitably goingto see him and it' s not
like I' m going to datesomeone very close. Tobia can' t
have my videos, she' sgonna have to. But he told me
why I told him the first thing. Yeah, it' d be nice

(44:07):
to meet someone without that in mind. And he told me so as long
as we meet, I' mnot going to see that until you let
me. Obviously, you will findone thing and you will see, but
that' s the way to lookand everything and I appreciated it very much,
and it' s as much thereality that touches me. I don
' t like the idea of meetingme with someone who knows me exclusively because

(44:29):
of the topic of networks, butit' s inevitably going to happen.
Come in. I already have itin my instagram biography of Tikto, but
surely you' ll feel it whenit' s genuine up to the linking.
I have it then if it's your cover letter. Also without
a doubt, I' m waitingat a time when Roncome stumbles into someone,

(44:50):
drops his books and introduces them.He' s gonna touch me.
You' re a rome, you' re a tender one. It doesn
' t suit you and I don' t mean I talk a lot about
bad experiences, but I' vehad a lot of good experiences. Or
what before likes morbidness, I liketragic stories. So I could talk about
a couple of women he' sdated who' s been spectacular, but

(45:13):
they' ve actually pointed out thecountry is serious, that it' s
my show in the country. Lastyear, he passed out more than four
people who left the country. But, well, if this happens just for
connoisseurs or you, they have tokeep going, you' re gonna know
what you' re talking about.Obviously, fantanizers, yes, yes.
And finally, the letrerito just goodvibes and discipline. Oh yeah, I

(45:39):
understand that arcity I think that lookslike people suddenly only see your face in
your eyes. You come in,but it seems to me that I enter
the context, the letrerito is very, it is fundamental and it is important.
It' s simple, it's not much, but what you
' re saying is valuable and forme, it seems to me that for

(46:00):
you and to have a lot ofvalue. If it' s like a
remake, I sometimes know the wholething about Mr. Tags, because I
did two montages. Or he wassuper unoccupied and people started pulling him and
he' s already sucking on himand he starts mouthing things. That'

(46:20):
s how he said it makes himwant things and all of a sudden,
like these people what, like whatsense against that. And then I turn
around and say just good vibes.And if I have these people, you
don' t know me, youwon' t know me, you'
re not from my close circle,you' re not family. It has
to matter what I think, becausefor tastes, colors and opinions there will
always be and there will always bethe different one that says ay how I

(46:45):
think like that, then that onlygive it think as you want. If
you don' t like block italways likes to put, I don'
t care and don' t getbitter. So nothing bitter, I just
good vibrates past little kisses. Obviouslyit' s gone as low as it
is to rewind a couple of times, but that outfit kind of turned into

(47:07):
a discipline mantra, because there's a lot of aspects on video where
I need discipline and I could havemore discipline. However, I think what
makes the difference and I think westart the conversation not here, but out
of doing that is making the disciplinepass. I think it' s a
big conclusion to this conversation. Ithink you inspire amusing companionship and yes,

(47:30):
suddenly you haven' t magnified theimportance that there are many people and suddenly
many people won' t tell you, but I do think you do,
you do and you' re doingvery well. You carry a flag of
authenticity that I want to highlight andto have this conversation. I think the
first thing I notice is and whenyou came out, and this genius,

(47:51):
which is genius, and I thinkdiscipline is the difference and it' s
made you different the rest, becausea lot of people can have amazing ideas,
very valuable, but you' vedone it and so we' re
going beyond being disciplined. Many peoplefind it difficult or uninteresting and perfect,
but the ambition or passion or visionyou have is carried. Yeah, and

(48:12):
let' s say to finish alot of what you' re saying.
I know there are so many people, even I know, who have the
spectacular ideas, but they stay onthe idea they' ll say, because
we talked at first. There's too many of those people. There
are too many, too many,so much, so much more than I,
who, apart from talent, havethe discipline and could do it,

(48:35):
but they stay in which they willgo. It would be like forgetting what
they' ll say, because we' re a piece of dust. We
' re a no- second inthe history of the universe. No,
therefore, bards so you' regoing to think of someone in Boyacá,
or Calli or another autocolegio. Blamethe frustration of that, of not being

(48:57):
able to do what you want orshow them. But it' s just
that we take our breasts so hardto say good not the opinion of this
stranger. You have to stop mefrom making videos, you have to stop
me from showing me by making theyear Withspeth. You have to restrain me
from showing my body. You haveto stop me from making my jokes,
not because that person will eventually gettired of deaf ears. What necessary words

(49:22):
you need dull words you need deafears and I keep battling with that from
time to time, but I can, but I' m going to say
it a little colloquial. But inthe last year I already went to that
stage of saying ok I didn't leave my mother' s womb to
like any pyro with which she crossedmy path. If you like me well,

(49:44):
well, welcome, if you don' t like someone who likes me
because I' m not to pleaseanyone, someone Ayolento interme said like when
you do quality content again, Ifollow you back to leather. I'
m not gonna miss you in doI' m gonna miss you. I
don' t know if I don' t need your validation, a nice
one, your approval. I'm going to be my thing and the
one that follows me well and theone that doesn' t, that'
s clear to him, then whowill say what matters? What will they

(50:06):
say? What does it matter?“ This is not a new opportunity,
” said an old entrepreneur of whomI live in a conversation a few months
ago. It' s not anew opportunity. No, and he'
s not done. He doesn't have it anymore. He doesn'
t throw it anymore, I don' t say it much, he doesn
' t have it anymore. Rightnow, it' s gonna come out.
Ah well, I block you,but you' ve got the answer.
It is not the exact doubt andI also believe that many times and

(50:30):
I say it on a personal level, we are also more afraid of success
than failure itself, because success carriesmany responsibilities. The failure you already know
fails the one you say. No, well, I turn around and go,
because it doesn' t fail allthe time. There is a failure,
but success has many things that willhappen, the responsibility that will bring
that I will be more exposed,etc. Etc. So it' s

(50:52):
like maybe you' re afraid tofail or shine, to shine and then
fail maybe then hey I loved meetingyou Martin, I didn' t love
it too. I love what youdo. I want to highlight that I
think this is also a way totell you what gossip, what you do,
how you think. That' swhere your videos are reflected and what
bacchan not knowing how, how yourun and what' s behind all that

(51:15):
content and what you' re doingand you' re probably going to keep
doing it. All right. Thankyou for being in episode forty- three
and my parents turn forty- three. My mom' s turning 20 right
now. So, Mom, Iwas just standing here Look. That'
s a sign. Is it funny? You said it. Is it funny?
It' s funny, Martin Londoño. Thanks not to you Andrea,
for everything, one more episode ofBaxtein. It is time to close the

(51:37):
door of this backstage we do notreserve the right of admission. Lights,
cameras and microphones are on Dakstage