Becoming a Hiring Machine

Becoming a Hiring Machine

Becoming a Hiring Machine is the key to unlocking the future of recruitment. You’ve probably heard that traditional recruitment is broken, inefficient, and in dire need of fresh perspectives. This show is dedicated to not only rooting out those perspectives, but more importantly, the practical wisdom they hold. We dig deep to go beyond simply saying what needs to change and, instead, equip you with the tools that teach you how to make the change. Each episode features the sharpest minds in recruitment finding solutions to the real-world challenges you face every day. Whether it’s a mindset shift or a tactical change, Becoming a Hiring Machine will help you find the answers you seek. If you want to become more efficient and competitive, you need insights you can actually put into practice — insights that will help you on your journey to Becoming a Hiring Machine.

Episodes

August 20, 2025 46 mins
Today, we continue our Account Based Prospecting expert series — and this time, Sam interviews Morgan Ingram, founder and CEO of AMP Social. Anyone active on LinkedIn has probably come across Morgan's profile, and if you have, you'll understand why he's basically the unofficial king of social selling. In this episode, Morgan shares his 5 Cs of Social Selling — Clarity, Connection, Conversation, Comment, and Content — as a framework...
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Are you that person in meetings who always has their head hunched over, frantically scribbling notes down? Are you the person who relies on the meeting notes that other person took? 

Either way, there's a better way. One of the perks of living in the bright & shiny future? AI notetakers. 

In this Tactical Tuesday episode, Sam and Vivien discuss the transformative power of AI notetakers in the recruitment process — from candidate ...
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Continuing our Account Based Prospecting expert series, in this episode, Samis joined by Mason Cosby, founder and CEO of Scrappy ABM, to discuss the intricacies of account-based marketing (ABM) and its application in recruitment.

Throughout the conversation, they cover a lot of ground:
From exploriing the importance of niching down, to identifying the right audience, and some of the challenges organizations face when implementing ABM...
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It's another Tactical Tuesday episode — this time with a focus on the outreach side of Account Based Prospecting. 

Sam and Vivien walk us through effective outreach strategies, exploring the differences between proactive and reactive outreach, and emphasizing the importance of leveraging niche expertise to stand out in a competitive landscape. One of the biggest takeaways? How important it is to understand hiring managers' unique ne...
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Another insightful episode of our Account Based Prospecting series — this time, exploring the operational intricacies of ABP with Sidney Waterfall, VP of Marketing at OpenBrand.

In this conversation, you'll discover how Sidney and her team meticulously design and implement ABP strategies — from building and segmenting target account lists to leveraging data for personalized outreach. You'll also learn about the importance of CRM int...
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In this Tactical Tuesday episode, we continue on with our hiring manager series — this time, Sam and Natalia dive deeper into building trust with hiring managers. Understanding hiring managers — their needs, their communication styles, and success metrics — is how you build trust. But what does that all really look like in practice? Sam and Nat emphasize the importance of creating a 'greatest hits' list of successful candidates, us...
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In light of Loxo's recent Account Based Prospecting product release, we're bringing you a roundup of marketing, sales, and business development experts over the next few weeks. And when we say experts...these people are literally the best of the best. 

Throughout this series, you'll learn everything you need to know to grow your recruiting business — and we're starting off with a very important step, which is: 

Looking in the mirror ...
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In this Tactical Tuesday episode, Natalia Bullett (a CSM here at Loxo) joins us again to discuss more strategies for in-house and agency recruiters.

Today, she walks Sam through some of the dynamics of working with multiple hiring managers — from the importance of creating customized templates and the value of pipeline review calls to the need for tools that enhance communication and collaboration. The biggest takeaway? As a recruit...
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In this Mic Drop episode, Loxo's Founder and CEO, Matt Chambers, joins us to discuss the importance of workflow in recruitment and how it can lead to better results. When it comes to a recruiter's competitive edge, workflow is everything — and the historical method of using multiple point solutions simply won't cut it anymore.

In order to 50x your outputs, you need to 50x your workflow — and the technology exists now to make that ch...
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In this Tactical Tuesday episode Sam is joined by Natalia Bullett, a Strategic Account Manager at Loxo, to discuss the evolving landscape of in-house recruitment. Throughout the conversation, they explore key success metrics for in-house recruiters, like time to fill, cost per hire, and candidate experience. Of course, we can't have this conversation without emphasizing the importance of leveraging technology and AI to streamline p...
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Here's a little meta-hypothesis for ya:
IF you conduct a flawed experiment, THEN you'll get biased/inaccurate results.

Everyone talks about "AI experimentation" — but the reality is, most people don't know how to conduct an experiment that actually reveals valuable information. In this Trending Topics episode, we dive into how to conduct smarter AI experiments that will reveal where it makes sense to integrate AI into your specific h...
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In this Tactical Tuesday episode, Sam and Vivien get real about the complexities of recruitment technology — focusing on the cost and benefits of a consolidated tech stack. Hint hint: Consolidation is worth it, every time.

Throughout, they discuss the implications of data entry, the importance of having a single source of truth, and how automation can help streamline processes. The core question is this: Do you have tech that you ca...
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In this Tactical Tuesday episode, Sam and Vivien shake things up a bit — bringing you some actually creative strategies for capturing the attention of both hiring managers and candidates.

We've said it before, we've said it again: the recruitment landscape right now is highly competitive, and the same strategies that worked last year won't necessarily cut it anymore. With these 10 creative prospecting ideas, you'll be on your way to...
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In this Trending Topics episode, Sam and Lex discuss the rising trend of boomerang hires — AKA employees who return to their former employers after some time away.

Throughout the conversation, they explore the benefits of these boomerang hires — including faster onboarding and fresh perspectives — while also addressing the challenges recruiters face in integrating boomerangs into their hiring strategies. 

Incorporating a boomerang pl...
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We've talked a lot about Account-Based Prospecting lately from the perspective of recruiters — but what about the candidate side of things? 

Today, Sam and Vivien discuss the importance of understanding the candidate market, building relationships, and employing creative outreach strategies to enhance the recruitment process. One major thing they touch on? The need for recruiters to leverage insights from both candidates and hiring ...
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We've gotten a ton of questions about Loxo's Account-Based Prospecting since launching the product — from the philosophy behind ABP in general to the nitty-gritty of how to conduct ABP efforts in Loxo. 

To answer these questions and help you on your way to the kind of bizdev success you see reflected in your bottom line, we hosted a webinar — link to the full video recording here — to cover all the bases. 

Now, we're sharing it via t...
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There's a lot of discourse about recruiters ghosting candidates out there. And for recruiters, there's an simple solution to that problem: set up automations that make it easy to never ghost again. 

Today, Sam and Vivien discuss the other side of this issue — when candidates ghost after receiving job offers. What do you do when the hiring manager loves a candidate, you extend an offer, and then...crickets? 

This epsidoe explores the ...
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In this episode, Sam is joined by Dante Nino, managing partner at Tiello, a rapidly growing recruitment agency focused on the architecture, engineering, and construction (AEC) industries. Dante walks us through something he's personally passionate about: specialized recruiting. 

Niching down isn't just about staking your claim — it's also, Dante explains, about building trust and authority. Dante's team leverages subject matter expe...
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Feel like an Account-Based Prospecting expert yet? If not, you'll get there in no time.

In this Tactical Tuesday episode, Sam and Vivien are back to dive a bit deeper on ABP — this time getting into advanced strategies like job-based prospecting tactics, tapping into niche markets, and leveraging CRM systems effectively in your bizdev efforts. 

Like in most things recruitment-wise, the conversation really comes back to just how impor...
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In this switch-up episode, Lex interviews Sam re: the topic on everyone's mind: Account-Based Prospecting. Proactive business development is the name of the game — but why should recruiters really care? And how can they actually get started? 

As VP of Marketing at Loxo, Sam knows a lot about Account-Based Marketing, Sales, and Prospecting. He walks us through:
  • How recruiters can leverage this approach to systematically win more c...
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