The A/B/C Goal System: Identity-Based Goal Setting for Women Entrepreneurs in 2026

As we step into 2026, most women entrepreneurs and CEOs are setting goals, but very few are setting them from identity, self-leadership, and alignment.
In this episode of Big Money Sales Moves, Karissa Adkins breaks down the A/B/C Goal System, an identity-based goal setting framework designed to help women in business create sustainable growth, consistent income, and personal expansion, without burnout or hustle culture.
You’ll learn why traditional goal setting methods fail high-achieving women, how survival-based goals block momentum, and why true success begins with who you become, not just what you do.
Karissa also shares her personal C-goal story, revealing how identity expansion led to international speaking, book creation, major events, and documentary opportunities — without forcing outcomes.
This episode is for women ready to step into sovereign leadership, embodied execution, and next-level CEO identity in 2026.