Episode 45 - Blogging Challenge #9: Using Custom Images to Enhance and Promote Your Blog Content

Discover the power of custom images and learn how they can elevate your content, captivate your audience, and reinforce your brand identity.

Miles breaks down the process into actionable steps, from creating a unique visual identity to optimizing images for SEO.

You'll learn how to tell a compelling story through your visuals and promote your blog effectively on social media.

Through real-world examples, Miles illustrates how custom images can breathe life into various blog niches, whether you're a food blogger looking to showcase your culinary creations or a travel enthusiast sharing your adventures.

So, challenge yourself to step up your blogging game by embracing custom images. Tune in to this episode, and start your journey toward a more visually engaging and successful blog.

Don't forget to subscribe, leave a review, and share this episode with fellow bloggers looking to make their mark in the digital world.

Thank you for listening! You're awesome.

Episode Transcript

(00:00):
Welcome to the Blogging Mindset podcast whereI help you gain clarity, focus and
inspiration to boost your blogging results.Welcome to another episode of the Blogging Mindset
podcasts, and today we're diving intothis week's blogging challenge which can truly make
your blog stand out using custom imagesto enhance and promote your content. This
is playing off of yesterday's episode fortyfour where I talked about why custom images

(00:24):
are better than stock images. Sowhy should you consider using custom images for
your blog? Well, it's aboutmaking a lasting impression. When you use
unique visuals, you're not only captureyour audience's attention, but also reinforce your
brand identity. Plus, custom imagescan significantly boost your blog shareability on social
media platforms. Let's break this downinto actionable steps. Step one, create

(00:47):
a visual identity. Start by definingyour blogs visual identity. What colors,
fonts, and style represent your brand. Consistency is key. Step two invest
in quality photography. Were boiled asbloggers nowadays because we can take blog acceptable
quality photos for our blog and itsassociated social media accounts using our cell phones.

(01:08):
On top of this, applications likeCanva make it easy to edit your
photos if necessary, depending on yourniche and blog popularity, invest in a
good camera or hire a professional photographer. Remember, high quality original photos can
make a world of difference. Stepthree design engaging graphics. Use graphic design
tools to create eye catching visuals foryour blog posts. Canva is my favorite

(01:32):
choice for beginners. Step four optimizefor SEO. Don't forget to optimize your
image files for search engines. Usethe scriptive file names and alt tags to
improve discoverability. Also, take timeevery quarterer to do an alt tag audit
on your top blog posts. Stepfive tell a story. Your custom images
should complement your blogs content and tella story. Make sure they convey the

(01:55):
message you want to share. Inthe marketing space, backlink O does a
great job complimentary blog post images.Another great example of complimentary custom images is
mister money Mustache's blog post about howto build a kitchen, where he shows
you a plethora of photos from hisown kitchen building journey. Step six is
to promote on social media. Shareyour custom images on social media platforms with

(02:19):
engaging captions and relevant hashtags. Encourageyour audience to share them too. Step
seven measure and lart. Finally,use analytics tools to track the performance of
your custom images, learn from whatworks, and adjust your strategy accordingly.
Now let's talk about some more realworld ideas. Imagine you run a food
blog. Instead of using stock photosof dishes, you could create your own

(02:43):
showcasing your unique presentation style. Thisnot only sets you apart, but also
build trusts with your audience. Orif you have a travel blog, custom
images of your own adventures are agame changer. They show your first hand
experiences and allow readers to connect withyou on a personal level. To sum
it up, simply using custom imagesis a powerful way to enhance and promote

(03:04):
your blog. It's an investment inyour brand's uniqueness and long term success.
Thank you for tuning in to thisepisode of the Blogging Mindset podcast. Remember
the journey to a more successful blogbegins with the first custom images that you
create, So challenge yourself today startincorporating them into your content. If you
found this advice and this episode helpful, please subscribe, leave a review,

(03:28):
and share it with your fellow bloggerswho might benefit from this advice. Until
next time, keep creating, keepblogging, and keep living.