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March 27, 2025 1 min
The Pirate's Booty Coup: Snack Mogul's Mayoral Takeover Attempt

In this episode of Brain Bamboozle, we unravel the astonishing tale of Robert Ehrlich, the founder of Pirate's Booty snacks, who brazenly declared himself mayor of Sea Cliff, Long Island.

That’s exactly what happened in Sea Cliff, Long Island, on March 19, 2025. Robert Ehrlich, creator of Pirate’s Booty snacks, cited an obscure 2009 law, claiming he had the right to take over as mayor. Officials and residents were stunned. (people.com)

Citing an obscure law, Ehrlich attempted to dissolve the local government, leading to a heated confrontation and a subsequent landslide election loss. Tune in as we explore this bizarre intersection of snack food fame and small-town politics, challenging you to discern where reality ends and absurdity begins.
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