Brand Promise with Nick Vehr
We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.
Episodes
April 9, 2024 • 33 mins
Nick Vehr speaks with The E.W. Scripps Company Senior Vice President and CIO Pat Browning about how the news industry is leveraging and protecting against artificial intelligence.
Mark as Played
March 18, 2024 • 32 mins
Nick Vehr speaks with IPREX Global Communication Executive Director Alex Mayhew about how specific generative AI platforms can increase workplace efficiencies.
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December 6, 2023 • 33 mins
Nick Vehr talks with Jack Greiner, partner at Faruki PLL, about the complexity of respecting free speech rights while developing and managing corporate brand strategies in a historically divisive political environment.
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November 16, 2023 • 38 mins
Nick Vehr speaks with Dan Hurley, local historian and Executive Producer/Host of Newsmakers, about the recent political climate’s impact on brands and marketing.
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July 31, 2023 • 42 mins
Nick Vehr speaks with Barkley PR President Lindsey DeWitte about how her agency’s commitment to “whole brands” is guiding its initial strategy around artificial intelligence.
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July 25, 2023 • 29 mins
Nick Vehr speaks with Manifesto CEO & Partner Director Harri Kammonen about accounting for your customer’s wants and needs when considering the use of AI-generated content.
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July 18, 2023 • 37 mins
Nick Vehr speaks with APRW Director Anu Gupta about how Asia is more cautious than the United States when it comes to adopting AI in professional applications.
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July 12, 2023 • 31 mins
Nick Vehr speaks with Dextera Comunicación Director Horacio Loyo Gris about use of AI in our daily routines and how consumer brands must maintain trust in their human teams.
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July 7, 2023 • 41 mins
Nick Vehr speaks with Chicago-based Rudd Resources President Kimberley Rudd about her excitement and anxiety for new AI-driven technology and tools
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June 28, 2023 • 47 mins
Nick Vehr speaks with the MC2 Managing Director, Jonathan Saatchi, from Manchester, UK, about AI applications he’s seen in practice and how they are testing this new technology.
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June 21, 2023 • 39 mins
Nick Vehr speaks with IPREX Global Communication Executive Director Alex Mayhew about how agencies are seeking to understand the promise and challenge of AI for themselves and their clients.
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May 17, 2023 • 38 mins
Nick Vehr speaks with author and local journalist Rick Pender about stories documented in his Bengals history book and why he thinks this current team is one we can believe in.
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May 10, 2023 • 34 mins
Nick Vehr speaks with Julie Calvert, Visit Cincy President & CEO, about the many personalities of this Bengals roster and wanting to associate yourself with a winner.
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May 4, 2023 • 34 mins
Nick Vehr speaks with former Cincinnati Enquirer Sports Columnist Paul Daugherty about his years covering the Cincinnati Bengals and how they’ve since evolved.
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April 28, 2023 • 40 mins
Nick Vehr speaks with Wayne Box Miller, Bengals Radio Network gameday host, about the impact generational talent and leadership can have on a growing organization.
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April 19, 2023 • 38 mins
Nick Vehr speaks with local branding expert Ed Burghard for his perspective on the various factors in play throughout the Bengals’ brand evolution.
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April 13, 2023 • 30 mins
Nick Vehr speaks with Phil Amrein, Bengals nominee for 2022 NFL Fan of the Year, to explore the fanbase’s role in the reawakening of the Bengals brand.
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April 7, 2023 • 43 mins
Nick Vehr speaks with legendary linebacker Reggie Williams – who starred in Cincinnati’s two early Super Bowl runs – about being on the team that introduced, “Who Dey,” and what it means watching the Bengals thrive today.
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January 20, 2023 • 32 mins
Nick Vehr speaks with Ivy Bayer, Publisher of Cincinnati Magazine, about how events and engaging content help build trust between local lifestyle publications and their audiences.
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January 10, 2023 • 36 mins
Nick Vehr speaks with Jeff Brogan, vice president and general manager of WCPO-TV, about his career with the E.W. Scripps Company family and the evolution of local TV news coverage.
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