Brand Promise with Nick Vehr

Brand Promise with Nick Vehr

We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.

Episodes

Kevin Kirby, PhD, Dean of College of Informatics, Northern Kentucky University

July 18, 2024 • 37 mins
Nick Vehr speaks with Kevin Kirby, PhD, dean of Northern Kentucky University’s College of Informatics, about AI’s societal impact since its development in the 1980s to being popularized late 2022 with OpenAI’s generative AI product ChatGPT.
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 Pete Blackshaw, Founder & CEO, BrandRank.AI

June 15, 2024 • 38 mins
 Nick Vehr speaks with Pete Blackshaw, founder & CEO of BrandRank.AI, about how access is the driving factor in this revolution of generative artificial intelligence technology.
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Pat Browning, Senior Vice President and CIO, The E.W. Scripps Company

April 9, 2024 • 33 mins
Nick Vehr speaks with The E.W. Scripps Company Senior Vice President and CIO Pat Browning about how the news industry is leveraging and protecting against artificial intelligence.
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Alex Mayhew, Executive Director, IPREX Global Communication

March 18, 2024 • 32 mins
 Nick Vehr speaks with IPREX Global Communication Executive Director Alex Mayhew about how specific generative AI platforms can increase workplace efficiencies.
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Jack Greiner, Partner at Faruki PLL 

December 6, 2023 • 33 mins
Nick Vehr talks with Jack Greiner, partner at Faruki PLL, about the complexity of respecting free speech rights while developing and managing corporate brand strategies in a historically divisive political environment.
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Dan Hurley, Local Historian and Newsmakers Executive Producer/Host

November 16, 2023 • 38 mins
Nick Vehr speaks with Dan Hurley, local historian and Executive Producer/Host of Newsmakers, about the recent political climate’s impact on brands and marketing.
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 Lindsey DeWitte, President, Barkley PR

July 31, 2023 • 42 mins
Nick Vehr speaks with Barkley PR President Lindsey DeWitte about how her agency’s commitment to “whole brands” is guiding its initial strategy around artificial intelligence.
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 Harri Kammonen, CEO & Partner, Manifesto

July 25, 2023 • 29 mins
Nick Vehr speaks with Manifesto CEO & Partner Director Harri Kammonen about accounting for your customer’s wants and needs when considering the use of AI-generated content.
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Anu Gupta, Director, APRW

July 18, 2023 • 37 mins
Nick Vehr speaks with APRW Director Anu Gupta about how Asia is more cautious than the United States when it comes to adopting AI in professional applications.
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 Horacio Loyo Gris, Director, Dextera Comunicación

July 12, 2023 • 31 mins
Nick Vehr speaks with Dextera Comunicación Director Horacio Loyo Gris about use of AI in our daily routines and how consumer brands must maintain trust in their human teams.
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 Kimberley Rudd, President, Rudd Resources

July 7, 2023 • 41 mins
Nick Vehr speaks with Chicago-based Rudd Resources President Kimberley Rudd about her excitement and anxiety for new AI-driven technology and tools
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 Jonathan Saatchi, Managing Director, MC2

June 28, 2023 • 47 mins
Nick Vehr speaks with the MC2 Managing Director, Jonathan Saatchi, from Manchester, UK, about AI applications he’s seen in practice and how they are testing this new technology.
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Alex Mayhew, Executive Director, IPREX Global Communication

June 21, 2023 • 39 mins
Nick Vehr speaks with IPREX Global Communication Executive Director Alex Mayhew about how agencies are seeking to understand the promise and challenge of AI for themselves and their clients.
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Rick Pender, Author and Local Journalist

May 17, 2023 • 38 mins
Nick Vehr speaks with author and local journalist Rick Pender about stories documented in his Bengals history book and why he thinks this current team is one we can believe in.
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Julie Calvert, President & CEO, Visit Cincy

May 10, 2023 • 34 mins
Nick Vehr speaks with Julie Calvert, Visit Cincy President & CEO, about the many personalities of this Bengals roster and wanting to associate yourself with a winner.
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Paul Daugherty, Former Cincinnati Enquirer Sports Columnist

May 4, 2023 • 34 mins
Nick Vehr speaks with former Cincinnati Enquirer Sports Columnist Paul Daugherty about his years covering the Cincinnati Bengals and how they’ve since evolved.
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Wayne Box Miller, Gameday Host, Bengals Radio Network

April 28, 2023 • 40 mins
Nick Vehr speaks with Wayne Box Miller, Bengals Radio Network gameday host, about the impact generational talent and leadership can have on a growing organization.
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Ed Burghard, Branding Expert, P&G and State of Ohio

April 19, 2023 • 38 mins
Nick Vehr speaks with local branding expert Ed Burghard for his perspective on the various factors in play throughout the Bengals’ brand evolution.
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Phil Amrein, Bengals Nominee 2022 NFL Fan of the Year

April 13, 2023 • 30 mins
Nick Vehr speaks with Phil Amrein, Bengals nominee for 2022 NFL Fan of the Year, to explore the fanbase’s role in the reawakening of the Bengals brand.
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Reggie Williams. Former Bengals Linebacker

April 7, 2023 • 43 mins
Nick Vehr speaks with legendary linebacker Reggie Williams – who starred in Cincinnati’s two early Super Bowl runs – about being on the team that introduced, “Who Dey,” and what it means watching the Bengals thrive today.
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