It's time for SHORT-FORM SUMMER RE-BRAND!!! This summer, we're going to re-brand your Instagram & TikTok for July & August 2025 and we're doing it TOGETHER!! ➡️ Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!!
I’ve built out a full 9-week plan to rebrand your social media by September 1st with a content challenge with a content calendar & today’s episode is the kickoff!!
👉 This episode is for you if:
• Your not loving your TikTok & Instagram content
• You want a fresh start with content creation & need structure
• You want to actually grow this summer without burning out
• You want to step into a new creator era by September!!
CHAPTERS & TIME STAMPS
00:00 – Intro
03:10 – Why I’m doing this challenge (and the 3 rules to follow)
04:35 – Rule #1: How to build a sustainable content schedule
05:57 – Rule #2: Rebrand your Instagram + TikTok identity
07:35 – Rule #3: Weekly planning sessions for consistent content
08:43 – The 9-week summer content calendar (full breakdown)
10:00 – My exact weekly posting schedule for Instagram & TikTok
12:40 – The mindset shift you need before rebranding
13:30 – Why summer is the best time to grow on social media
14:44 – After Hours: Podcast set-up & HQ marketing lol
17:54 – Inside Busy Blooming HQ: What it is!!
📥 SPONSOR
Start your rebrand with Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it): https://www.storyblocks.com/tessbarclay
🎧 LISTEN ON THE PODCAST
Apple: https://apple.co/3OsCVEK
Spotify: http://bit.ly/3CHpmPo
Anywhere else: https://pod.link/1565886767
📌 FOLLOW US
Join Busy Blooming HQ → https://www.busyblooming.ca/hq
Busy Blooming IG → https://www.instagram.com/busybloomingg/
Tess IG → https://www.instagram.com/tessbarclay/
TikTok → https://www.tiktok.com/@tess.barclay
🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop
🔗 LINKS
Storyblocks: https://www.storyblocks.com/tessbarclay
Descript: https://get.descript.com/tess
ClickUp: https://try.web.clickup.com/tess
Riverside: https://riverside.fm/?via=tess-barclay
Rella: https://getrella.com/?via=busyblooming
My content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8F
Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸
#contentcreation #socialmedia #rebrand
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