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April 1, 2025 40 mins
In this insightful episode of The Catering Cage, host Erle Dardick joins catering experts Kelly Grogan and Cherryh Cansler to discuss why restaurants should invest in catering during economic uncertainty. The trio reveals how catering can contribute up to 50% of profits while only representing 20% of sales, making it a strategic focus during challenging times. They preview the upcoming Restaurant Catering Workshop in Austin (October 7-8) and emphasize the importance of investing in sales talent rather than cutting back, highlighting catering as both a revenue driver and effective marketing channel that leverages existing restaurant assets without requiring additional real estate.

Sponsored by:
OPGA: Off Premise Growth Academy - Join tight-knit communities for catering sales, operations, catering in the c-suite, and catering technology. Find a group that’s right for you and elevate your catering!
https://opga.academy/

RestaurantCatering #ProfitableGrowth #FoodServiceStrategy
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