Language is never neutral. Calling an act a “conspiracy” or a “cover-up” steers our moral compass and decides who we blame.
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Episode Transcript
Thanks for joining the Fortune Factor podcast. Framing resistance the
power of labels.
Speaker 2 (00:07):
Language is never neutral. Calling an act a conspiracy or
a cover up steers our moral compass and decides who
we blame.
Speaker 3 (00:16):
Conspiracy connote secret plotting, illegitimacy, and danger, paints resistors as
shadowy villains working against the public good, triggers an us
versus them mindset, making solidarity across differences harder.
Speaker 4 (00:33):
Labeling a sit in protest as a plot to disrupt
society turns participants into caricatures of chaos.
Speaker 1 (00:41):
Cover Up implies concealment of truth, and institutional guilt shifts
scrutiny onto those in power. Demanding accountability invites audiences inside
the hidden story, rather than driving them away. Calling an
ic data breach a government cover up frames officials as
deceivers who must explain themselves. Language doesn't just describe events.
(01:05):
It assigns blame, shapes moral judgment, and guides where we
point our outrage. Choosing cover up over conspiracy can open
a door for empathy, inquiry, and collective action.
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