August 7, 2025 • 47 mins
Can a game help you become a better leader, coach, or communicator? Debi talks with Jeffrey Klubeck, global coach, author, and CEO of Get A Klu, Inc., about The Integrity Game®—a powerful system for building essential soft skills, boosting productivity, and fostering ethical leadership in business and life. Discover how this innovative approach is transforming teams, entrepreneurs, educators, and organizations worldwide for lasting success. Want to grow through integrity? Tune in and learn.
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Debi Changes Lives is broadcast live Thursdays at 6PM ET on W4WN Radio - Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (www.talk4radio.com) on the Talk 4 Media Network (www.talk4media.com). Debi Changes Lives TV Show is viewed on Talk 4 TV (www.talk4tv.com).
Debi Changes Lives Podcast is also available on Talk 4 Media (www.talk4media.com), Talk 4 Podcasting (www.talk4podcasting.com), iHeartRadio, Amazon Music, Pandora, Spotify, Audible, and over 100 other podcast outlets.
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Speaker 1 (00:00):
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(00:20):
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Speaker 2 (00:21):
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Speaker 3 (00:51):
Welcome to My Ready, A TV show debut changes lives.
I'm wi your seraphi helissic house coach. I vialize people's lives.
I hope I not identify the new cute of health
and mindset issues and create a custom natural, holistic strategy
to address them in the areas of mind, body and soul.
As a health coach, I'm not a lassa that I heal,
tree care profess or diagnose any diseases. I could certainly
(01:13):
make your body more efficient by reducing symptoms. You'll feel better,
be more reductive, and enjoy life more. Not many people
have released seventy pounds, had a health and mindset transformation
and kept fit and trim for over a decade. I
have and I have staying power and it's been over
eleven years. Even became a half marathon runner when at
(01:35):
the age of fifty one. I never ran from childhood
to hood due to foot pain, and I've done a
half marathons so far. MYSET is the key to lasting change.
As a certified holistic health coach, I do help people
in many different areas of health and MYSET. I guide
them to clean toxic refoods and high quality essential nutrients.
(01:56):
My coaching is for optimizing your health, releasing wheat wait
efficiently when needed, and enhancing your mindset. With my clients,
I help them recognize that their thoughts, feelings, and emotions
drive their actions on results, sometimes good and sometimes bad.
That's why it's crucial to have a positive mindset in life.
(02:17):
It's also imperative to manage her emotions and release those
low vibrational emotions like fear, of frustration, of doubt, because
all they're going to do is slow you down and
get you stuck physically, mentally, emotionally, and spiritually. Like a
hot air blown that has balances. I help my clients
release those emotional ballances and baggage so they get uplift
(02:38):
to a better, happier, healthier life and truth they are
releasing their stress and they are reshaping their core beliefs.
You'll see and feel the differences with my coaching programs
at ask Me about Them. Set a complimentary consultation at
Debt Changes Lives d EPI d H A n g
(02:59):
E S livs in victoryes dot com for a slash
wink tree l I n k TR where I will
guide you to that better, happier, healthier life with custom
solutions unique to you in the areas of mind, body
as whole. Now, sometimes when it comes to business coaches,
it is great to look at it in a different flight.
(03:22):
And today on my show, I have Jeffrey Krubec, the
founder and CEO of Get the Clue, Inc. Jeffrey is
an unretired professor of Communications at the San Diego State
University and the author of The Integrity Game, which is
evolving into a comprehensive soft skills development company. He's also
(03:46):
authored a book series, Get a Clue in fifty two
soft Skills, and he is a world class coach where
he's worked with entrepreneurs and high performance teams and fourteen
countries spanning four continents. As the founder of Get the Clue, Inc.
Jeffrey has served small and micro businesses and SOLA preneurs
(04:11):
with productivity and accountability frameworks. As a speaker, he is
fast pieced humor relates with a bit of in your face,
always challenging AUNI us a look within. Jeffrey and his
daughter Abby co authored a book marking a special professional
and personal achievement. His work with the Integrity Game transforms
(04:36):
organizations across multiple industries and continents. Jeffrey returns to academia
or a successful after a successful entrepreneur career, demonstrating his commitment.
We don't need to go to those offer yet commitment
for next generation communicators that get the clue. It's a
(04:59):
method methodology that's helped hundreds of small business owners to
achieve sustainable growth and work life integration. Today we're going
to be exploring the power behind the integrity game. So
let's welcome Jeffrey Kuback, the founder and CEO of Get
a Clue Ink. Jeffrey, Welcome to my show.
Speaker 4 (05:22):
Oh thanks for having me, Debbie. It's great to be here.
Speaker 3 (05:24):
Oh, wonderful. And I glanced at your book. I didn't
read the whole time thing, but it's really interesting from
what I saw, so you know, I think people are
going to love it. So let's talk about a little
bit more. What inspire you to create the Integrity game
and how does it connect to your personal and professional growth?
Speaker 4 (05:44):
Well, going backwards, I want more integrity in my life right.
Very often our work, I think you can relate based
on what you've shared in your intro. Very often our
work is an extension. Our work for the world is
an extension of the work that we do it for
ourselves exactly exactly one or another. We're always projecting in
(06:05):
various forms. So I want to start with my own vulnerability,
my own journey. I want more integrity in my life.
So that's how it connects is I'm always trying to
be a better dad, trying to be a better husband,
trying to be a better coach, a better speaker, a
better professor, a better business owner, a better author, a
better collaborate. I want to be better. So that's part
of it. The other part of it is, as you mentioned,
(06:27):
world class coach, and I feel pretty good about the
coaching I've done around the world. Accountability is the piece, right,
and so this is one of the differentiators. A lot
of people can pronounce accountability, but that doesn't mean they
know how to deliver it. That doesn't mean they know
how to teach other people how to deliver it on
and on right. So it becomes like parenting or driving,
where we all consider ourselves to be great, just everybody
(06:48):
else sucks. Right. The other thing about it, though, is
that I understand and I know that accountability will always
be reacted to as an attack when we're not ready
to be one hundred percent responsible for our own behavior.
Integrity game becomes a little bit of like a trojan
horse to get people in to the accountability conversation. When
(07:08):
I'm doing keynotes and speeches and trainings and workshops and
lunch and learnings of that nature, When I get to
the part where I say, how many of you believe
you have integrity? Everybody raises their hand. When I say,
slow down, let's talk about what we really mean here,
and I ask people to share their understandings or their
definitions or how would they define it, it becomes the
energy shifts to where people are sitting in judgment of
(07:29):
others not to have it, but raising their hand right
away to claim that they themselves do. So it's an
interesting dichotomy to pull apart. We judge ourselves by intent,
for the rest of the world's just judging our behavior
and vice versa. So this is a delicate conversation. It's
an important conversation. We know that there's organizations around the
world that put integrity on their walls one of their values,
(07:51):
but then don't demonstrate it in the boardrooms, in the
meeting rooms and the performance reviews, et cetera. So you know,
I use you know, fast paced humor, in your face
Joe reality, dad jokes. You mentioned the book I wrote
with my daughter. Whatever I could do to disarm a learner,
you follow and get them closer to the real conversation
that needs to be had. That's that's kind of what
(08:11):
I'm about. So the integrity game is an evolution. It's
it's very personal for me and what I want in
my own life I want, but also it's an evolution
of all the work that I've done as a coach, consultant, speaker, trainer.
I'm also a master in communication of top public speaking
for numbers of years and just what I understand about
the human condition, the drivers of our inner psychology, how
important accountability is. That's that's where the interrogaty game is
(08:35):
is emerged from combination.
Speaker 3 (08:36):
Of Yeah, and you know, it's interesting you kind of
get a little bit like me. You use metaphors and
things like that, like the Trojan force, and sometimes metaphors
just make people think a little bit differently about what
you're talking about. It also it brings intention to to
what you're saying. And it also it will like land
on their head and stay there.
Speaker 4 (08:59):
Yeah, because you're your imagery. Imagery is important, and the idea,
you know, it's the essence of humor is all humor
is rooted in some truth, somehow or some familiarity. It's
the familiar It's it's like a necessary ingredient for humor.
We're not going to laugh at something that we don't
on some level recognize, right, So so I you know,
(09:23):
I'm now cognizant of that in my approach to helping others.
Speaker 3 (09:27):
And also humor does euplous people's mood and they probably
will learn better when they are in a positive mindset.
I mean, just you know, when people laugh bring well.
Speaker 4 (09:37):
Yeah, back to metaphors. Usually you want to pick a
metaphor that you know somebody can relate to. If I say, hey,
how many of you have ever laced up sneakers? How
many have you ever taken laces and put the whole
through the you know, the thing through the whole. That's
something that everybody's familiar with. Yes, So now what is
that analogous to? Right?
Speaker 3 (09:54):
So use that in the book too.
Speaker 4 (09:56):
Yes, yeah, the laces. I could even use like it's
funny because you know, the baseball it's very what's well,
I could eat baseball or a shoe. What's the most
expensive part of a shoe. It's the leather, yes, But
what's the most valuable part of the shoe. It's the laces, yes, right,
Because without laces, being able to integrate left side with
the right side create structural integrity for the shoe, so
(10:18):
the shoe can do what it's made to do, the
most expensive leather in the world won't matter. So you
know it's that that's the same thing with integrity, structural integrity, right,
the building, bridge, and tunnel will collapse without structural integrity. Well,
this is where I'm at. I think individuals, teams and
organizations will collapse under pressure tests without playing the integrity game.
(10:39):
And how do we so, how do we retrofit a person?
How do we retrofit an organization or a team? And
I believe it's through soft skilled Yeah.
Speaker 3 (10:46):
And since we're talking about you know, integration and integrity
in your book, how do you define integrity and why
do you believe it's essential for personal and professional growth?
Speaker 4 (10:57):
Yeah? Well, you can't build a mansion on quicksand no,
you can't so without you know, just to add the
words structing wise integrity parcels you know, right, well, structural integrity,
you can't can't build a mansion on quicksand right, And
then and then the other thing too, is a lot
of times when we think about grow, we think about
grow up, right, So instead of grow out, you know,
(11:18):
like that's something that grows out like a disease or
weeds that spread. They grow out, but it's lateral, you know,
so growth, but it's you know what I'm saying, right
versus you know, upward mobility and and vertical growth, right,
which that's anyway, So so when we talk about you know,
integrity being important, you can't build without it. You can't.
(11:41):
You can't, you know, try to build a house without
the foundation, Try to build a two story house withoutstairs,
get on and on and on. So whatever you're trying
to build in your life or your business, your career,
you're going to need some integrity. Now, integrity again. Most
of the time we use integrity. It's something that we
judge ourselves to have and we judge others not to right.
So I want to take it out of the vibration
of judgment and into the land of practicality. So the
integrity game. Now back to the other part of your question.
(12:05):
I don't think I define It's funny. I think there's
a bit of irony here. I don't think I define
integrity in the book, right, Well, what I do is
I talk about how most people defined integrity. When I've
asked in my keynotes, my speeches, my lunch and there's
my trainings around. I asked, what is integrity or how
many PEO believe you have integrity? Everybody raises their hand.
(12:25):
Then I say, hang on, hang on, hang on, don't
shoot the keynote speaker. In forty four minutes, let's make
sure we're talking about the same thing. What is it. So?
So the idea is I get two answers, and there's
what I talk about is the two things I like
about the two answers I always get, but only to
set up what I don't like about those answers to
bring in ten things. Now, if I have to admit
to defining integrity for me, it's it's like the state
(12:49):
of wholeness, like when two or more things, Yeah, when
two or more things have come together. So I try
to focus on together or not together. But what the
integrity game's trying to do is take the good, bad,
the right or wrong, the cleaner dirty, the similar, savage
out of it right, because that's what happens right, Oh
you didn't do what you said you're going to do,
and rather just saying, oh, you're right, let me clean
that up right away, we spend so much wasted time
(13:11):
in ego defense. We're defending our ego you follow, and
now that robs real time from the solution. We were
taking time away from just getting the thing integrated when
with all the story and all the excuses. So integrity,
is that what I meant to or I didn't mean
to where I thought you wanted me to. Well, I
was just trying to you know, it's none of those things. Yeah,
(13:33):
but we spend so much time right in that discourse
to avoid the sting. Whatever judgment comes with right, and hey,
it's no big deal said this and it's not that.
So are you going to restate something else or are
you going to do that? It's no no judgment, just
get it together, right, And so it's interesting to hold
non threatening space for people to get their stuff together,
(13:55):
for lack of a better term, right. So, so so
you know, when people say be your word, and this
is the two answers, always get be your word and
do the right thing, regardless of we as watching. So
I love those two answers because, first of all, behavior
is in both answer. Do what you say you're going
to do, and do the behaviors the evidence of our integrity,
not our story.
Speaker 3 (14:14):
Right.
Speaker 4 (14:15):
But the other reason I love the two answers is
they're coming together behavior with word or behavior with values.
So that's where we focus on integration. So I'm trying
to highlight an up level integration as a value neutral
status together and not together, not right or wrong, good
or bad, cleaner dirty, right. And if we can get
away from the ego defensive storytelling, explaining away and smoke
(14:38):
and mirror. We would increase our productivity, we would increase
our trust, we would increase our resilience. On and on
and on and on and on. So so now the
integrity game says, Hey, those two answers are good, but
they're not good enough, right because Wie, if I could
be your word, it's not good enough. I could say, Hey, Debbie,
I'm gonna sleep on the couch for twenty four out
of every twenty four hours. And then if I slept
(14:58):
on the couch for twenty four out of every twenty
four hours, I will have done what I said I
was going to do. But you and I both know
I couldn't claim integrity. You know, if I said I
was going to jump into mind just to be drastic
and attention kating, I could tell you, Hey, I'm going
to jump into my car and go drive into the
first pedestrian I see, and then if I yeah, well
I got your attention. And then if I did that,
I will have done what I said I was going
to do. But you know, ew no, can't claim integrity
(15:21):
on that one. So what I'm getting at is people
will play safe it be your word and people are
jumping on others nothing. Well, what if the word shifted,
what if the word updated? Who did they give their
word to? Do they give their word to you or
do they give their word to themselves? There's somebody more
important in their lives. Stop sitting in judgment of everybody, right.
Speaker 3 (15:37):
Yeah, judgment. It is not good for people. I really
they compare themselves to others. A lot of people on
social media, specially teenagers. I compare themselves to you know,
others and try to immolate them and like, no, be yourself,
and it's just not good. It's it's it doesn't help them.
(15:58):
It doesn't make them feel, you know, like themselves, but
they feel like they have to be somebody else, and no,
just be yourself. Everybody is valuable and all of this
is a learning moment for everybody. Like growth. All you're
doing is adding more little grains of you know, sand
to that persona of yours to make it more solid.
(16:19):
So anyways, that's my.
Speaker 4 (16:20):
You know, yeah, yeah, I expect to have a very
dynamic conversation because you're so attuned to these concepts that
I'm trying to package in the integrity game. So I'm
ready for this to go in several directions with also
on the ready listening for your next question.
Speaker 3 (16:36):
Okay, not not a problem, not a problem, you know.
I one thing I want to say, I really like
the metaphor of the shoelaces because you so it brought
things in as integration. So if you think about integrity
like you're saying before, and you're showing like a shoelace
type of thing, it's something to really think about those
two words and how they work together. So, now, what
(17:00):
are the core lessons for values your readers or players
can't expect to take away from engaging what they integer
to gain?
Speaker 4 (17:08):
Oh? Yeah, well, first of all, if you're not a
fan of joeviality, stop now, right. I mean, I consider
myself a walking dad joke get to some degree, right.
I love being a dad and my family, my wife
and kids are so important to me, and it's it's
an interesting journey. My daughter, you know, she just graduated
(17:30):
high school. She's going away to college this summer in
less than forty so she's county to day's forty five
days or whatever. We drop her off and cutting the
umbilical cord Fordham University in New York City. Oh wow, yeah,
but so Dad, Dad, Dad, And on this project that
that we've worked on that you mentioned, Klobe Snacks, which
is my book. It's my book of motivational quotes with
(17:51):
her journal style responses to them. So we're reading one
motivational quote every single Sunday night and then we read
her response to it. And so we're bonding big time
over this book. And it's yeah, well, it loves you too.
It's always mutual when it comes to love. But that's
a second value that people can expist one dad jokes, joviality, humor,
tongue in cheek. I'm gonna because I understand the content
(18:14):
that I'm representing in this world is tough. It's tough
to look with it. It's tough to hold ourselves accountable.
It's tough to be vulnerable. It's tough to be confronted.
It's tough to get over patterns, habits. You know, you
talk about the toughest things in the world, like weight
loss and health, it's cetera. You know, at the cellular level,
we're not just addicted to sugar and caffeine and whatever else.
We're addicted to the emotions. We experience every day that
(18:36):
are coming from the hypothalonis. So we experience something, we
make meaning of it that gives us an emotion. Now
we're addicted to that emotion and we're trying to change
me here through all of that. Hey, can we have
a little fun please? Can I tell some dad jokes
and throw out some metaphors please? Right? So I wanted
disarmed children horse laugh the way to the learning, be vulnerable,
wear it on my sleeve, laugh at myself, and hopefully
(18:57):
it makes it easier for others to get into the
car conversation. If I'm being vulnerable, if I'm being authentic,
if I'm being silly, I'm if I'm willing to hold
up the Lafo meter on myself, and it doesn't get
very far, hopefully. And there's a lot of this comes from,
you know, over twenty three years experience teaching public speaking
to college you know, adult learners. Right at San Diego
(19:18):
State University, it's my alma mater. I was invited to
come back and teach there. The integrity game got me
noticed by the director of the school and they asked
me to teach orgcom and then they asked me to
stay on and teach public speaking, which I hadn't taught
like six and a half years. But okay, you know,
so now I'm in my you know, second well, anyway,
third year overall back at San Diego State, but specifically
teaching public speaking. You got. It's diffitt to community college
(19:41):
because you can get some adult learners that are working
full time and come back to courses at night. But
at San Diego State, they're all eighteen year olds, first
year students, freshmen, living in the dorms. They're homesick, they're
distracted by all the fun they get to have. They're
up till three o'clock in the morning, missing their high
school friends or their high school sweethearts. They're smaller fish
and bigger on. Their professors don't care as much as
(20:01):
some of their favorite high school professors. Like all of
these different pressure tests on a right, and then they
have to take general education. So they're a mechanical engineer,
or they're a nuclear physicist, or they're a mathematician, or
they're a finance major, or they're an anthropologist. And now
somebody says you have to take public speaking. Okay, all right,
(20:25):
but think about all of that going on in their lives.
They're on their own for the first time. They have freedom.
They've got all these new friends. They've got to find
clubs and organizations. They've got a rest, fraternity, sororities. They
got to do wreck, they got to do innermural, they
got to figure out how the petition to get in
their major if they weren't admitted as a major. There's
all kinds of noise going on on their floor in
the dorms. Yeah, they're homesick, they're mentally challenged. They're growing
third eyes out of their foreheads so they can still
(20:46):
defend themselves while they're on their phones. That's lubeck original joke.
I believe you right, We're gonna grow a third eye
out of our forehead because we're not putting our phones down.
And then when all of that going on, With all
that going on, they got now you have to learn
public speaking as a general education. You're required to take
this course, so you understand what I'm getting at, Like,
(21:07):
all right, can you imagine if I showed up, All right, everybody,
get out your syllabus, if I was regimented and this
so I'm wear it on my sleeve. A dad joked
my way to laugh their way to the learning. They
don't know what's going to happen next in class, so
it's like a box of chocolates. They don't know what
cluebec's gonna do next. And next thing you know, they
got past the fear of public speaking. Next thing you know,
they're on their feet given speeches and they're showed up
(21:27):
to class the first two weeks thinking how can I job?
How can I job? How can I still graduate? What
are the alternatives to taking that? Oh? Those suck too,
darn it? How am I going to get out of this?
What excuses are going to come up with? How they're
going crazy? And all of a sudden I show up
and I'm telling a bunch of dad jokes, telling him
it's gonna be okay, And next thing you know, I
got them. And so that's where a lot of my
(21:48):
style comes from. So when you say values, what can
people expect? Humor, joviality, levity, vulnerability, love, the willingness to
be vulnerable. What you know? I tell my students, you
get to be yourself, but you have to be an adult.
You get to be yourself, but you have to be
an adult. My class is the safest class on the planet.
If you want to be whoever you want to be,
(22:09):
but you's got to be an adult. It means Simon's
doing these signments do it means redacillitous. I mean, so
I teach them accountability. It teaches them how to be
adults as much as getting past the fear of public speaking.
But you got to be dynamic, and you got to
be engaging, and you got to take some chances to
get the learner's attention. These days, it's worse than it's
ever been as far as their attention spans are concerned. So,
you know, the integrity game, all those are the values. Vulnerability, love, joviality,
(22:35):
you know, self reflexivity, right, critical thinking, asking questions, curiosity,
those are the value.
Speaker 3 (22:41):
Yeah, but you know you also make them more comfortable
so that you can reach out to you. It's like, oh,
he's a real thing.
Speaker 4 (22:48):
Yeah, I mean it's not for everybody sometimes like wait,
who is this guy? Like sometimes like drinking out of
a fire hydrant when I get going. But I'm excited
about what I'm doing and I'm passionate about my opportunity
to make a difference for you know, like it or not.
The kids are all right, they're our future. They're brilliant,
and they're going through things that we just do not understand.
There's plenty that they're going through that we totally understand,
but there's some things where they're going through that we don't.
(23:11):
And so we have to take an inferior posture. We
have to be vulnerable. We can't be perfect all the time.
They're not going to respond to that. They don't trust
us as adults. We're the ones that screwed up this
world that they're going into. They trust each other, they
trust peers, right, and so we have to meet them
at their level and humber ourselves to get their attention,
and then we're going to be surprised at how incredible
they are once we have their attention. I promise, I
(23:33):
promise you that.
Speaker 3 (23:33):
Yeah, we're just living in different times and that's probably
why there's a lot of mistrust. It wasn't fun during
a certain time of our life just recently, and you know,
they are really trying to just protect themselves in a way,
but sometimes it's protection is misguided, agreed, and so they
(23:55):
need to really learn those human values.
Speaker 4 (23:58):
Well, yeah, I'm still a fan, you know, as well
as I do that. If we don't keep up with AI,
we're going to be left behind. But I for one,
am still a fan of authentic intel.
Speaker 3 (24:06):
Yes personal, Yes I am too. I am too. Now,
how do you see the integrity game being used in organizations?
You kind of touch it an educational settings, so you're
more than welcome to touch on it more to foster
conversations and ethics and accountability.
Speaker 4 (24:23):
Well, I can see it a lot. First of all,
it's like if you can imagine like an HRIS like PeopleSoft,
a human resources information system, right where all of the
employee records go into the system and if there's a requisition,
it's in their employee files. And you know, a human
resources information system with benefits and you follow learning and
(24:43):
training and you put all the stuff that supports human
resources or there's ideas information decision systems. Now we're talking
like Oracle or SAP, are you right? Well, this is
the system, by bitch all, by which all the products
and the supply chain and the skew numbers for every
product that's sold, and the taxes and the international tax
(25:05):
and the entities, and then it all goes into the Oracle. Right,
we've got a human Resources Information System. We got payroll ADP,
a payroll system, whether it's part of your HRS or not.
You got Oracle or SAP or whatever it's going write, Well,
why not the Integrity Game for training and development? Why
why not? Why why not? So my vision is and
(25:25):
I'm working into it. Maybe maybe being on this podcast
can help me. You know, anybody let you know, But
why not? I can imagine and I have intellectual property
for it. So why not have companies by annual licenses
to the Integrity Game as their training and development framework?
Because of the ten point model, it sets up beautiful
(25:47):
for an opening like an overview, and then ten points
and then a conclusion. So it sets up for a
one year program or a three month program. Twelve months
or twelve weeks is either one year or three months
ten points on the model. And so if everybody is
speaking the language of the Integrity Game, if everybody knows
what the ten points on the model are, if people
(26:07):
can refer back to the Integrity Game when they're at
their meetings, when they're in their one on ones, when
they're in their leadership sessions or their performance reviews, or
you know, in the process of interviewing if interview questions
get on and on. So if we get individuals, teams
in the organization all being held accountable to drafting answers
to the Integrity Game questions, and then from those answers
(26:29):
seeing where they want to learn and develop thereafter. Right,
that's the vision that I'm working into, and that's that
would be wildly exciting. Imagine like Xerox is an integrity
game company, you know, like, hey, we are a sort
of or like we are a certified integrity game company.
What does that mean? We use the Integrity game for
(26:49):
our training and development program. All of our people are
invested and we believe in training and development for our people,
and we use the ten point integrity game model as
our framework to deliver all of our chain and development initiative.
So it's just it creates packaging, it creates consistency, it
creates a through line, It creates culture, it creates language,
it creates shared experience. But at the end of the day,
(27:10):
the Integrity Game is asking ten sets of questions and
inviting you to answer these questions and make sure your
answers go together, and then share your answers with somebody
so you can be held accountable to your own answers, right,
But it's dangerous because the people at the very top
would have to play. And that's that's where a lot
of training and development falls short, is the leaders that
get the training and development for everybody below, but they
don't participate themselves, so you get a lot, you gotta
(27:33):
lot of lame duck stuff. So we're looking for leaders
decision makers at the very top that believe in training
and development and want a unified shared language that can
enhance culture engagement, you know, participation, transparency, teamwork, trust by
getting everybody on the same page playing the integrity game.
Speaker 3 (27:50):
That makes a lot of sense.
Speaker 4 (27:51):
It's a big vision. You know, I'm working my way there.
You know it's going to be a while, but I'm
on my way.
Speaker 3 (27:56):
Like I said, I only glanced at the book. I
didn't have a chance to read the whole entire thing.
But you know, my whole point is the way you
started out as a story and people are tracked it
into story. Yeah, and and I kind of know who
the character is.
Speaker 4 (28:12):
You well that there's a trick to that, because we'll
thank you. By the way, my brother said the same
thing when he got the book. He texted me. He's like, hey, Terry,
and like who you figure it out that the guy
who's the coach and the consultant and is looking at
(28:33):
an uninspired hot dog vendor and wants to help that
hot dog vendor have a better life. You figured out
that was me? Cool? That was all right. I got
to give some credit, even though to me that's the
easy part. The truth is. The truth is I also
identify with Luke the uninspired hot dog vendor. Yes, I
also right, because you know I've been lost at times
in my life and you know I don't. I'm sure
(28:54):
you can right. Like the The other thing, too, is
back to one of your original questions, how does here
game time for you? Personally? I wrote it during the
pandemic when I was mourning the loss of my parents.
My parents passed. My parents passed three weeks apart. During
prevac's COVID September twenty twenty, I had just one month earlier,
delivered the Integrity Game as a virtual keynote for the
first time ever. Realized it could probably be a book.
(29:16):
My parents passed and I went into it. So it
was part mourning the loss of my parents. But if
you haven't gotten that far into the book. There's an
uninspired hot dog vendor. There's a little bit of all
of us in that person, right, But there's also a
rookie baseball player that just made the big league squad
that's inspired by my son. There's a cotton candy sales
(29:37):
person that is colleagues with the hot dog vendor, and
her name is Ali, that's after my daughter Abby. And
she's not there to sell cotton candy. She's there to
learn the food business because she's entrepreneurial and wants to know,
build a food truck business one day. So she's learning
the ropes, you know, and even at the end, I'm
not going to ruin it. But at the end when
they're raising money for challenged athletes, the doctor that comes
(29:57):
in nickname Bubba. He's a that's after my son Brodie.
So I wrote a huge dedication to my wife, and
I've infused characters with qualities of my children. What if
I get hit by a bus tomorrow, Debbie, Right, You know,
while I was mourning the loss of my so, I
wanted to create that, you know, first and foremost, like
I wanted to get homage to my family and create
(30:17):
something that that that honored all of us in one thing.
It's it's immortalized I love for my family and and
honored my parents and did something I'm super proud of.
Oh yeah, and it can change individuals, teams and organizations too.
All right, well, time to go build this thing. And
it's it's a real it's a yin and a yang.
It's a personally and professional it's it's it's the ties
(30:39):
that bind. It's it's I'm trying to walk the walk
and I wear it on my sleeve. What you see
is what you get. You know. I love my family,
I'm a lucky dude. Want to help the world. And
the integrity game is my model as.
Speaker 3 (30:50):
A wonderful model to start infusing those ideas and getting
them into your life. So people just need that infusion.
So these days because there's so many things going on,
you know, in California, and you know, and I'm a
native California. I don't know if you are. I'm a
(31:11):
third generation native.
Speaker 4 (31:12):
Yeah. I grew up in San Fernando Valley in Los Angeles,
came down to San Diego for college. I've been here
ever since. I've been fortunate to work in fourteen countries
in every major city in the United States, but San
Diego's home, California, the planet, California where we were from.
Speaker 3 (31:27):
Yeah, it's just it just needs some people need more
integ in California.
Speaker 4 (31:34):
Well, yeah, it's it's you know, you tiptoe around the
you know, it's boy, here we go. You know, we
tiptoe around the political conversation, right and media, and red
and blue too means the same bird. Although this is
that now, I think we might be getting a brand
new color. I don't know, I'm not sure, but you know,
we're just we're seeing things these days that I didn't
(31:57):
know i'd ever see, you know, country. But you know,
but again, I wasn't around in the sixties. I wasn't
around you know, the eight late eighteen hundreds, et cetera.
So's who's to say. But my here's the thing, like
I've been in this conversations where it's really easy if
somebody makes a decision other than the decision that you
would make right to say they're out of integrity. They
(32:20):
need more integrity. When the truth is like I could
make the argument, like you know, I'm a pretty purple dude,
if you know what I mean. If you know, red
and blue, all right, You know, I kind of I
see the craziness on both sides, and I see the
lack of common sense on both sides, and I see
how the media sensationalizes and ignore certain things and twist
(32:41):
and turn on both sides, right, right, So you talk
to somebody here, Oh, Trump has no integrity at all,
It's like, oh, really he doesn't, just because he's not
doing what you value. Right on the other side, I
can say there's nobody on the planet that has more
integrity than Trump, right, because who other than President Trump
has the large just percentage of their behavior all integrated
(33:03):
with their own main value. Now, I'm not telling you
that I valuate trump values. I'm not saying that I
voted for him or that I am a fan, right,
but he's very interesting, dude. When we study rhetorical criticism,
when we study media and so forth, what the integrity
game is saying is not to project our values onto
other people, exactly right, but to understand that people have
(33:24):
their own values. So even if I didn't vote for him,
even if I'd never vote for him, I could sit
here today and make the argument about how Trump has
more integrity than most any other person I can think
of on the planet, not because they're a good person
or a bad person, not because they're right or wrong,
or clean or dirty, or civil or savage, or liberal
or conservative, or honest or dishonest. Yeah, those are my values.
Speaker 3 (33:49):
Not exactly. We're judging them by our values now. But anyways,
I'm a very neutral party when it comes to that.
Speaker 4 (33:57):
Yeah, try, I try to be madness. Otherwise I just
don't like what's.
Speaker 3 (34:01):
Going on with California. But can we wrap up this
last question really quickly? Have you received any surprising feedback
or stories from readers or participants that shape how you
think about the game and its message?
Speaker 4 (34:16):
Oh? Wow, I wish I had something really cool to
say here, but I don't think I do. I'll tell
you from a genuine place of humility, really genuine place
of humility. Most of the feedback that I've gotten has
been like unexpected validation, Like what you thought it was written,
what you thought was good, what you want to share
with other people, what you're buying more copies, what you
(34:37):
think it like. Right, And so I have to intervene
in my own stinking thinking. Right, you follow and turn
off those old tapes or whatever it is. But most
of the feedback that I've gotten on the Integrity game
is good. It's positive, it's helpful, and it's encouraging me
to keep going, going, going, going. Now, when I delivered
(34:57):
in a keynote, you know, or a like a workshop experience,
sometimes it's too much, right, So it's not just the
integrity game itself, but it like me. I get excited
and I want to deliver it all and it's all
so clear in my head, but I fall victim of
the curse of knowledge, where I'm so familiar with it
that I forget what it's like not to know. And
(35:18):
I was having a conversation earlier this morning with a
Vistage chair. I've recently become a Vistage speaker and I'm
booked for a couple of Vistage talks in September and October,
and I was talking to one of the chairs about
how we're going to structure the presentation and feedback that
she received from my first presentation with one of her
groups earlier last month, and it was really constructive. It's
(35:39):
like I've been living. Yeah, I've been lifting this baby,
I've been building I'm living the integrity game. Every day.
I've got absolute command, like the back of my hand,
of the ten point model and right, and so it's
it's it's it's a it's a cocktail straw for me,
but for somebody understanding it for the first time, it
could be a fire hydrant. So the strategy and when
I'm on my feed is going to be to piecemeal
(35:59):
it and slow it down and give people a chance
to pick one of the ten points and go deep.
And then ay, there's nine others, but I don't have
to tell you all about them right now. And so
I'm still tweaking and receiving constructive feedback on how this
lands in live events. If I've got a thirty minute
talk of forty five, if I have a one hour,
a ninety, a three hour, what's the keynote version, what's
(36:21):
the workshop version, how do we get I'm still playing
with all of that and getting some good constructive feedback.
But just as far as the book is concerned, i'd
probably I remember nervous time when I sent it out
to like ninety people, and I'll never forget Debbie. I
was so nervous, I like, what if it sucks? You know,
what if it's what if people don't like it, or
what if I have to what if I have to
(36:42):
work harder than I want to work to make it better,
or I mean all of those things. It was so
nerve wracking pressing sen sending the book out and then
the feedback would come. And I don't know if you've
seen the inside of the book, but I was able
to print, let's see one, two, three, four, five, six, seven, eight, nine, ten, eleven, twelve,
thirteen forty pieces of advanced praise and that's not to
(37:03):
count the couple of pieces on the back of the book.
And for people I respect and admire, and you know,
it was it was really I'm overwhelmed with how positive
the response has been, how encouraging it's been, how validating
it's been. And here I am now building this brand,
you know, some five years later and it's got legs.
Speaker 3 (37:20):
That's fabulous. So what is your offer today for my audience?
Speaker 4 (37:26):
Well, yeah, I would, I tell you it's not like
a digital funnel and a QR code and break out
your whilet pay this, but like, just come check out
the Integrity game. Integrity game dot com. We have something
that's called the Arena, and the Arena is my online
membership site, and that's where you know, I'd use it
to like supplement, you know, like e courses. There's tons
(37:47):
and tons of freebies there. So we have four different levels.
Three of them are paid, but for your audience, it's
totally free to join the general admission, and that's where
learners can get PDF copies of all of my books,
including the Integrity Game. Anybody that joins can get two
complimentary coaching sessions with an Integrity Game certified coach. Anybody
that mentions your show, they can get me specifically. I
(38:08):
won't palm them off to anybody. But there's previews of
the ninety day Challenge, previews of our goal setting, previews
of our confident communicators. So there's a lot hours worth
of free content that previews are paid material, but there's
tons of standalone freeviews as well. Inside the general admission
at the arena. Yeah, anybody that emails me directly or
(38:31):
count next through LinkedIn and mentions your show, I can
send a PDF copy of the Integrity Game, no questions asked,
and we can create a link for two complimentary coaching sessions.
But if somebody goes to the Integrity Game dot com
and you click join the arena. There you'll see it,
and we're redoing the website so it's going to look
prettier in about three days. But it's totally free. We
got tons evaluating for anybody and we want it to
(38:53):
be free, you know, risk free. Try it out, dip
your toes in the water with no obligations whatsoever, and
see if we're the community for you to go a
little further into.
Speaker 3 (39:02):
Yeah, what the offer you actually gave me is a
little different, but this is fabulous.
Speaker 4 (39:07):
Yeah, I forget remind me of the offer I gave you.
Speaker 3 (39:10):
I went to a went to your website and I
think it went to like information about your book and
things like that. But this form the radio audience is
b I T dot L Y for us the Integrity
Game offer because it was easier than those letters that
were at the end of it. Yeah, but you know what,
it's a great way to just connect with him because
(39:31):
you're going to be on his website and just ask
him about this. Deputy Chances lives for this offer because
that's fabulous, and I'll put it in the description later on.
Speaker 4 (39:41):
I'm like, oh, yeah, I apologize if there was a
mismatch there. I mean, I don't think like I said,
I don't take myself too seriously. If people you know
connect with me on LinkedIn, check out the Integrity Game
dot com. Want a free copy of the book, Want
two complimentary coaching sessions. All of that is easy to get,
especially if you mentioned yes exactly.
Speaker 3 (39:58):
So these are one offers. So, and I got to
say that I really enjoyed you being on my show.
Would you like to be a guest again?
Speaker 4 (40:07):
Of course I would like to be a guest again.
Speaker 3 (40:09):
That's lovely. So please stick around for closing remarks. I
need to, you know, get through some material and we'll
talk again.
Speaker 4 (40:17):
For having me.
Speaker 3 (40:18):
Okay, stick around now. Remember I do revialize people's lives
in many different areas of health and mindset. I still
I start with your gut as well as I help
you with the brain and mindset. Blood sugar, don't a
joint a minute and you name it because I do
guide you to clean, toxic reviews and high qualities mental
nutrient products that may do symptoms. You'll feel better, possibly
(40:41):
lease weight if needed, and it will uplift your mood.
And with my coaching, I actually help you release that
stress and the emotions and entertainments that you might be in.
So you're more reductive and you're going to be reshipping
your core beliefs. Your mindset is going to become more enhanced.
With my health optimization and great relies, your body is
more efficient. So that's the mind body connection that makes
(41:04):
your heart and soul saying ask me about my programs
set by complementary Consultation at Debt Changes Lives d E
b I d H A n g E S l
I V is in victory e s dot com for
slash link tree l I n K t r e E
and there you get to know me. I get to
know you, and I'll guide you your optimal health and
(41:24):
begins with a couple of assessments. The first one is
the health evaluation, where you're going to rate your systems
in the last three days and four categories of health.
Some questions overlap into multiple categories. Answer them all and
I will create a baseline score. I will refute with you,
and when you move forward with my surfaces, i'll create
that custom natural holistic strategy and we'll monitor your progress
(41:48):
with this evaluation. I also have two different body Zido
scans and I prefer to do the Sidos zero link
because I can send it remotely internationally and as she
sent some to Australia and South Africa. The Razerio link
is a transdermal optical imaging app that send the link
(42:08):
to your phone. You scan your face for thirty seconds.
It's not looking at anything but through your skin for
bluff flow for components of emotional, functional and energetic and
different body SYSM and lifestyles, and the emotional component is
so a hidden jem. It creates a wellness report, not
a diagnosis, a biomarkers at arrange and products of services
that bring it back into range. And I do review
(42:32):
it with you because it's quite intensive. It costs seventy
five dollars, and when you move forward with a program
or product, I give you a twenty five dollars discount
and even give you a family pack of five scans,
saving you fifty dollars. Now that Vizira link is a
transdermal optical imaging app app also known as t OI,
(42:52):
and you can look up how accurate it is at
PubMed dot good up that's eub and me d dot
g o V and you'll be amaze when people actually
take the skin. They're really amazed what their body tells them.
And if you're curious at least ask questions at my
consultation or just do the scan and see what they're
talking about at that consultation site. I also have my programs.
(43:16):
Take your Body Back is a twelve week you want
to go, thank thank you, twelve week weight release my
set coaching program where you'll beizing a new version of
you for your success. All coaching is done on Zoom
and the first one is always private to you because
anything that has to do with health assessments, it's private anyways.
And I actually will give you a choice between two
(43:40):
meal plans instructures on one and instructures how to create
that new version of you in an avatar boord. They'll
drive you with emotion and passion to achieve and be
successful at your weight release and health journey. The rest
of the coaching, where I was in group or private,
is the same. Will be celebrating your wins. I'll be
showing you how to use your boards, and I'll guide
(44:02):
you over with tips for health and mindset. You will
become a new you. You're always welcome to ask me
about about this program on my consultation. Also watch a
previous show called Holistic Self Love for more information. Just
remember that has all pricing information and the prices of change,
and just start on your journey now. I also have
(44:23):
another program called why fast was just an in a
minutefesting program that gets yourselves and body humming and in
turn business your metabolism with rich, dense nautrition and high
qualities into nutrients and a program of exercise and recipes.
At the consultation can ask me more about it, and
remember that fasting and will repair cells, brings down information
(44:44):
and uplift your mood. If you need some coaching, there's
a two or four week program that you can utilize
and get you going as up to you if you
want to pay for more as you go along. I
also you can also use the smaller program for miset
enhancement and health optimization, but those are longer term journeys
and that programs better suited for that, or you can
I can credit custom program for you for a limited time.
(45:05):
I'm offering W's Coaching Chats, which is an in a
minute company complementary coaching session in an intimate setting and
it's not recorded and there's several topics whether you're optimizing
your health, releasing weight, hormonize your homos and so forth,
also creating and winning mindset and also creating an avatar.
And these are on Tuesdays at four pm Pacific seven
(45:29):
pm Eastern and you need to be registered for it
and it's at Debut Changes Lives, the e B I,
c h A n G E S l IVS and
Victory e S dot com or sas chats c h
t S and learn what my coaching is all about. Finally,
learn more about alternative health programs, products, services, articles, blogs,
upcoming shows, promos and events by subscribing me to my newsletter,
(45:50):
which again is at Debbie changes Lives dot com for
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lowercase and I give you a gift at thirty day
Health and Mindset Daily Action term where you can record
your gratitude, thoughts, feelings, emotions, food, water, supplements and exercise
you downe on a daily basis. You can even track
your measurements and then you want to review it on
a daily, weekly, monthly basis and senior winnsdas celebrate them
(46:13):
find your gaps to work on if you need help
bridging that gap, contact meet with coaching. This journal is
a great health and mis awareness tool. I am certain
that you found the show educational, fun and enjoyed it.
Reach out to me for my services, products, focus and offers,
and reach out to Jeffrey for his books, services and
(46:37):
his wonderful offers. And we have Jeffrey come back.
Speaker 4 (46:40):
Hey, Hi, I made it. I'm back already.
Speaker 3 (46:44):
Yeah, So do you have anything else to say?
Speaker 4 (46:47):
No, I just want to say thank you for such
a wonderful experience. You know, this isn't my first podcast
that I've been on, and you stand out in terms
of your level of preparation, your attention to detail, and
I'm a big fan of what you're doing for people
in the world. So think you for having me.
Speaker 3 (47:00):
Oh, you're welcome, and I love having guests like you
to help, you know, people to grow and learn and
becoming a better person. That's the whole point, right.
Speaker 4 (47:08):
Yes, indeed, for really, what does it say if you're
not growing, you're dying?
Speaker 3 (47:12):
Yeah, exactly, exactly, That's what Tony Robbins says. Anyways, So
continue to enjoy my radio and TV show deb Chanches
lies on Thursdays, at three pm Pacific six pm Eastern.
Where your holistic journey begins.
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(00:20):
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Speaker 2 (00:21):
Thank you for choosing W four WN Radio.
Speaker 3 (00:51):
Welcome to My Ready, A TV show debut changes lives.
I'm wi your seraphi helissic house coach. I vialize people's lives.
I hope I not identify the new cute of health
and mindset issues and create a custom natural, holistic strategy
to address them in the areas of mind, body and soul.
As a health coach, I'm not a lassa that I heal,
tree care profess or diagnose any diseases. I could certainly
(01:13):
make your body more efficient by reducing symptoms. You'll feel better,
be more reductive, and enjoy life more. Not many people
have released seventy pounds, had a health and mindset transformation
and kept fit and trim for over a decade. I
have and I have staying power and it's been over
eleven years. Even became a half marathon runner when at
(01:35):
the age of fifty one. I never ran from childhood
to hood due to foot pain, and I've done a
half marathons so far. MYSET is the key to lasting change.
As a certified holistic health coach, I do help people
in many different areas of health and MYSET. I guide
them to clean toxic refoods and high quality essential nutrients.
(01:56):
My coaching is for optimizing your health, releasing wheat wait
efficiently when needed, and enhancing your mindset. With my clients,
I help them recognize that their thoughts, feelings, and emotions
drive their actions on results, sometimes good and sometimes bad.
That's why it's crucial to have a positive mindset in life.
(02:17):
It's also imperative to manage her emotions and release those
low vibrational emotions like fear, of frustration, of doubt, because
all they're going to do is slow you down and
get you stuck physically, mentally, emotionally, and spiritually. Like a
hot air blown that has balances. I help my clients
release those emotional ballances and baggage so they get uplift
(02:38):
to a better, happier, healthier life and truth they are
releasing their stress and they are reshaping their core beliefs.
You'll see and feel the differences with my coaching programs
at ask Me about Them. Set a complimentary consultation at
Debt Changes Lives d EPI d H A n g
(02:59):
E S livs in victoryes dot com for a slash
wink tree l I n k TR where I will
guide you to that better, happier, healthier life with custom
solutions unique to you in the areas of mind, body
as whole. Now, sometimes when it comes to business coaches,
it is great to look at it in a different flight.
(03:22):
And today on my show, I have Jeffrey Krubec, the
founder and CEO of Get the Clue, Inc. Jeffrey is
an unretired professor of Communications at the San Diego State
University and the author of The Integrity Game, which is
evolving into a comprehensive soft skills development company. He's also
(03:46):
authored a book series, Get a Clue in fifty two
soft Skills, and he is a world class coach where
he's worked with entrepreneurs and high performance teams and fourteen
countries spanning four continents. As the founder of Get the Clue, Inc.
Jeffrey has served small and micro businesses and SOLA preneurs
(04:11):
with productivity and accountability frameworks. As a speaker, he is
fast pieced humor relates with a bit of in your face,
always challenging AUNI us a look within. Jeffrey and his
daughter Abby co authored a book marking a special professional
and personal achievement. His work with the Integrity Game transforms
(04:36):
organizations across multiple industries and continents. Jeffrey returns to academia
or a successful after a successful entrepreneur career, demonstrating his commitment.
We don't need to go to those offer yet commitment
for next generation communicators that get the clue. It's a
(04:59):
method methodology that's helped hundreds of small business owners to
achieve sustainable growth and work life integration. Today we're going
to be exploring the power behind the integrity game. So
let's welcome Jeffrey Kuback, the founder and CEO of Get
a Clue Ink. Jeffrey, Welcome to my show.
Speaker 4 (05:22):
Oh thanks for having me, Debbie. It's great to be here.
Speaker 3 (05:24):
Oh, wonderful. And I glanced at your book. I didn't
read the whole time thing, but it's really interesting from
what I saw, so you know, I think people are
going to love it. So let's talk about a little
bit more. What inspire you to create the Integrity game
and how does it connect to your personal and professional growth?
Speaker 4 (05:44):
Well, going backwards, I want more integrity in my life right.
Very often our work, I think you can relate based
on what you've shared in your intro. Very often our
work is an extension. Our work for the world is
an extension of the work that we do it for
ourselves exactly exactly one or another. We're always projecting in
(06:05):
various forms. So I want to start with my own vulnerability,
my own journey. I want more integrity in my life.
So that's how it connects is I'm always trying to
be a better dad, trying to be a better husband,
trying to be a better coach, a better speaker, a
better professor, a better business owner, a better author, a
better collaborate. I want to be better. So that's part
of it. The other part of it is, as you mentioned,
(06:27):
world class coach, and I feel pretty good about the
coaching I've done around the world. Accountability is the piece, right,
and so this is one of the differentiators. A lot
of people can pronounce accountability, but that doesn't mean they
know how to deliver it. That doesn't mean they know
how to teach other people how to deliver it on
and on right. So it becomes like parenting or driving,
where we all consider ourselves to be great, just everybody
(06:48):
else sucks. Right. The other thing about it, though, is
that I understand and I know that accountability will always
be reacted to as an attack when we're not ready
to be one hundred percent responsible for our own behavior.
Integrity game becomes a little bit of like a trojan
horse to get people in to the accountability conversation. When
(07:08):
I'm doing keynotes and speeches and trainings and workshops and
lunch and learnings of that nature, When I get to
the part where I say, how many of you believe
you have integrity? Everybody raises their hand. When I say,
slow down, let's talk about what we really mean here,
and I ask people to share their understandings or their
definitions or how would they define it, it becomes the
energy shifts to where people are sitting in judgment of
(07:29):
others not to have it, but raising their hand right
away to claim that they themselves do. So it's an
interesting dichotomy to pull apart. We judge ourselves by intent,
for the rest of the world's just judging our behavior
and vice versa. So this is a delicate conversation. It's
an important conversation. We know that there's organizations around the
world that put integrity on their walls one of their values,
(07:51):
but then don't demonstrate it in the boardrooms, in the
meeting rooms and the performance reviews, et cetera. So you know,
I use you know, fast paced humor, in your face
Joe reality, dad jokes. You mentioned the book I wrote
with my daughter. Whatever I could do to disarm a learner,
you follow and get them closer to the real conversation
that needs to be had. That's that's kind of what
(08:11):
I'm about. So the integrity game is an evolution. It's
it's very personal for me and what I want in
my own life I want, but also it's an evolution
of all the work that I've done as a coach, consultant, speaker, trainer.
I'm also a master in communication of top public speaking
for numbers of years and just what I understand about
the human condition, the drivers of our inner psychology, how
important accountability is. That's that's where the interrogaty game is
(08:35):
is emerged from combination.
Speaker 3 (08:36):
Of Yeah, and you know, it's interesting you kind of
get a little bit like me. You use metaphors and
things like that, like the Trojan force, and sometimes metaphors
just make people think a little bit differently about what
you're talking about. It also it brings intention to to
what you're saying. And it also it will like land
on their head and stay there.
Speaker 4 (08:59):
Yeah, because you're your imagery. Imagery is important, and the idea,
you know, it's the essence of humor is all humor
is rooted in some truth, somehow or some familiarity. It's
the familiar It's it's like a necessary ingredient for humor.
We're not going to laugh at something that we don't
on some level recognize, right, So so I you know,
(09:23):
I'm now cognizant of that in my approach to helping others.
Speaker 3 (09:27):
And also humor does euplous people's mood and they probably
will learn better when they are in a positive mindset.
I mean, just you know, when people laugh bring well.
Speaker 4 (09:37):
Yeah, back to metaphors. Usually you want to pick a
metaphor that you know somebody can relate to. If I say, hey,
how many of you have ever laced up sneakers? How
many have you ever taken laces and put the whole
through the you know, the thing through the whole. That's
something that everybody's familiar with. Yes, So now what is
that analogous to? Right?
Speaker 3 (09:54):
So use that in the book too.
Speaker 4 (09:56):
Yes, yeah, the laces. I could even use like it's
funny because you know, the baseball it's very what's well,
I could eat baseball or a shoe. What's the most
expensive part of a shoe. It's the leather, yes, But
what's the most valuable part of the shoe. It's the laces, yes, right,
Because without laces, being able to integrate left side with
the right side create structural integrity for the shoe, so
(10:18):
the shoe can do what it's made to do, the
most expensive leather in the world won't matter. So you
know it's that that's the same thing with integrity, structural integrity, right,
the building, bridge, and tunnel will collapse without structural integrity. Well,
this is where I'm at. I think individuals, teams and
organizations will collapse under pressure tests without playing the integrity game.
(10:39):
And how do we so, how do we retrofit a person?
How do we retrofit an organization or a team? And
I believe it's through soft skilled Yeah.
Speaker 3 (10:46):
And since we're talking about you know, integration and integrity
in your book, how do you define integrity and why
do you believe it's essential for personal and professional growth?
Speaker 4 (10:57):
Yeah? Well, you can't build a mansion on quicksand no,
you can't so without you know, just to add the
words structing wise integrity parcels you know, right, well, structural integrity,
you can't can't build a mansion on quicksand right, And
then and then the other thing too, is a lot
of times when we think about grow, we think about
grow up, right, So instead of grow out, you know,
(11:18):
like that's something that grows out like a disease or
weeds that spread. They grow out, but it's lateral, you know,
so growth, but it's you know what I'm saying, right
versus you know, upward mobility and and vertical growth, right,
which that's anyway, So so when we talk about you know,
integrity being important, you can't build without it. You can't.
(11:41):
You can't, you know, try to build a house without
the foundation, Try to build a two story house withoutstairs,
get on and on and on. So whatever you're trying
to build in your life or your business, your career,
you're going to need some integrity. Now, integrity again. Most
of the time we use integrity. It's something that we
judge ourselves to have and we judge others not to right.
So I want to take it out of the vibration
of judgment and into the land of practicality. So the
integrity game. Now back to the other part of your question.
(12:05):
I don't think I define It's funny. I think there's
a bit of irony here. I don't think I define
integrity in the book, right, Well, what I do is
I talk about how most people defined integrity. When I've
asked in my keynotes, my speeches, my lunch and there's
my trainings around. I asked, what is integrity or how
many PEO believe you have integrity? Everybody raises their hand.
(12:25):
Then I say, hang on, hang on, hang on, don't
shoot the keynote speaker. In forty four minutes, let's make
sure we're talking about the same thing. What is it. So?
So the idea is I get two answers, and there's
what I talk about is the two things I like
about the two answers I always get, but only to
set up what I don't like about those answers to
bring in ten things. Now, if I have to admit
to defining integrity for me, it's it's like the state
(12:49):
of wholeness, like when two or more things, Yeah, when
two or more things have come together. So I try
to focus on together or not together. But what the
integrity game's trying to do is take the good, bad,
the right or wrong, the cleaner dirty, the similar, savage
out of it right, because that's what happens right, Oh
you didn't do what you said you're going to do,
and rather just saying, oh, you're right, let me clean
that up right away, we spend so much wasted time
(13:11):
in ego defense. We're defending our ego you follow, and
now that robs real time from the solution. We were
taking time away from just getting the thing integrated when
with all the story and all the excuses. So integrity,
is that what I meant to or I didn't mean
to where I thought you wanted me to. Well, I
was just trying to you know, it's none of those things. Yeah,
(13:33):
but we spend so much time right in that discourse
to avoid the sting. Whatever judgment comes with right, and hey,
it's no big deal said this and it's not that.
So are you going to restate something else or are
you going to do that? It's no no judgment, just
get it together, right, And so it's interesting to hold
non threatening space for people to get their stuff together,
(13:55):
for lack of a better term, right. So, so so
you know, when people say be your word, and this
is the two answers, always get be your word and
do the right thing, regardless of we as watching. So
I love those two answers because, first of all, behavior
is in both answer. Do what you say you're going
to do, and do the behaviors the evidence of our integrity,
not our story.
Speaker 3 (14:14):
Right.
Speaker 4 (14:15):
But the other reason I love the two answers is
they're coming together behavior with word or behavior with values.
So that's where we focus on integration. So I'm trying
to highlight an up level integration as a value neutral
status together and not together, not right or wrong, good
or bad, cleaner dirty, right. And if we can get
away from the ego defensive storytelling, explaining away and smoke
(14:38):
and mirror. We would increase our productivity, we would increase
our trust, we would increase our resilience. On and on
and on and on and on. So so now the
integrity game says, Hey, those two answers are good, but
they're not good enough, right because Wie, if I could
be your word, it's not good enough. I could say, Hey, Debbie,
I'm gonna sleep on the couch for twenty four out
of every twenty four hours. And then if I slept
(14:58):
on the couch for twenty four out of every twenty
four hours, I will have done what I said I
was going to do. But you and I both know
I couldn't claim integrity. You know, if I said I
was going to jump into mind just to be drastic
and attention kating, I could tell you, Hey, I'm going
to jump into my car and go drive into the
first pedestrian I see, and then if I yeah, well
I got your attention. And then if I did that,
I will have done what I said I was going
to do. But you know, ew no, can't claim integrity
(15:21):
on that one. So what I'm getting at is people
will play safe it be your word and people are
jumping on others nothing. Well, what if the word shifted,
what if the word updated? Who did they give their
word to? Do they give their word to you or
do they give their word to themselves? There's somebody more
important in their lives. Stop sitting in judgment of everybody, right.
Speaker 3 (15:37):
Yeah, judgment. It is not good for people. I really
they compare themselves to others. A lot of people on
social media, specially teenagers. I compare themselves to you know,
others and try to immolate them and like, no, be yourself,
and it's just not good. It's it's it doesn't help them.
(15:58):
It doesn't make them feel, you know, like themselves, but
they feel like they have to be somebody else, and no,
just be yourself. Everybody is valuable and all of this
is a learning moment for everybody. Like growth. All you're
doing is adding more little grains of you know, sand
to that persona of yours to make it more solid.
(16:19):
So anyways, that's my.
Speaker 4 (16:20):
You know, yeah, yeah, I expect to have a very
dynamic conversation because you're so attuned to these concepts that
I'm trying to package in the integrity game. So I'm
ready for this to go in several directions with also
on the ready listening for your next question.
Speaker 3 (16:36):
Okay, not not a problem, not a problem, you know.
I one thing I want to say, I really like
the metaphor of the shoelaces because you so it brought
things in as integration. So if you think about integrity
like you're saying before, and you're showing like a shoelace
type of thing, it's something to really think about those
two words and how they work together. So, now, what
(17:00):
are the core lessons for values your readers or players
can't expect to take away from engaging what they integer
to gain?
Speaker 4 (17:08):
Oh? Yeah, well, first of all, if you're not a
fan of joeviality, stop now, right. I mean, I consider
myself a walking dad joke get to some degree, right.
I love being a dad and my family, my wife
and kids are so important to me, and it's it's
an interesting journey. My daughter, you know, she just graduated
(17:30):
high school. She's going away to college this summer in
less than forty so she's county to day's forty five
days or whatever. We drop her off and cutting the
umbilical cord Fordham University in New York City. Oh wow, yeah,
but so Dad, Dad, Dad, And on this project that
that we've worked on that you mentioned, Klobe Snacks, which
is my book. It's my book of motivational quotes with
(17:51):
her journal style responses to them. So we're reading one
motivational quote every single Sunday night and then we read
her response to it. And so we're bonding big time
over this book. And it's yeah, well, it loves you too.
It's always mutual when it comes to love. But that's
a second value that people can expist one dad jokes, joviality, humor,
tongue in cheek. I'm gonna because I understand the content
(18:14):
that I'm representing in this world is tough. It's tough
to look with it. It's tough to hold ourselves accountable.
It's tough to be vulnerable. It's tough to be confronted.
It's tough to get over patterns, habits. You know, you
talk about the toughest things in the world, like weight
loss and health, it's cetera. You know, at the cellular level,
we're not just addicted to sugar and caffeine and whatever else.
We're addicted to the emotions. We experience every day that
(18:36):
are coming from the hypothalonis. So we experience something, we
make meaning of it that gives us an emotion. Now
we're addicted to that emotion and we're trying to change
me here through all of that. Hey, can we have
a little fun please? Can I tell some dad jokes
and throw out some metaphors please? Right? So I wanted
disarmed children horse laugh the way to the learning, be vulnerable,
wear it on my sleeve, laugh at myself, and hopefully
(18:57):
it makes it easier for others to get into the
car conversation. If I'm being vulnerable, if I'm being authentic,
if I'm being silly, I'm if I'm willing to hold
up the Lafo meter on myself, and it doesn't get
very far, hopefully. And there's a lot of this comes from,
you know, over twenty three years experience teaching public speaking
to college you know, adult learners. Right at San Diego
(19:18):
State University, it's my alma mater. I was invited to
come back and teach there. The integrity game got me
noticed by the director of the school and they asked
me to teach orgcom and then they asked me to
stay on and teach public speaking, which I hadn't taught
like six and a half years. But okay, you know,
so now I'm in my you know, second well, anyway,
third year overall back at San Diego State, but specifically
teaching public speaking. You got. It's diffitt to community college
(19:41):
because you can get some adult learners that are working
full time and come back to courses at night. But
at San Diego State, they're all eighteen year olds, first
year students, freshmen, living in the dorms. They're homesick, they're
distracted by all the fun they get to have. They're
up till three o'clock in the morning, missing their high
school friends or their high school sweethearts. They're smaller fish
and bigger on. Their professors don't care as much as
(20:01):
some of their favorite high school professors. Like all of
these different pressure tests on a right, and then they
have to take general education. So they're a mechanical engineer,
or they're a nuclear physicist, or they're a mathematician, or
they're a finance major, or they're an anthropologist. And now
somebody says you have to take public speaking. Okay, all right,
(20:25):
but think about all of that going on in their lives.
They're on their own for the first time. They have freedom.
They've got all these new friends. They've got to find
clubs and organizations. They've got a rest, fraternity, sororities. They
got to do wreck, they got to do innermural, they
got to figure out how the petition to get in
their major if they weren't admitted as a major. There's
all kinds of noise going on on their floor in
the dorms. Yeah, they're homesick, they're mentally challenged. They're growing
third eyes out of their foreheads so they can still
(20:46):
defend themselves while they're on their phones. That's lubeck original joke.
I believe you right, We're gonna grow a third eye
out of our forehead because we're not putting our phones down.
And then when all of that going on, With all
that going on, they got now you have to learn
public speaking as a general education. You're required to take
this course, so you understand what I'm getting at, Like,
(21:07):
all right, can you imagine if I showed up, All right, everybody,
get out your syllabus, if I was regimented and this
so I'm wear it on my sleeve. A dad joked
my way to laugh their way to the learning. They
don't know what's going to happen next in class, so
it's like a box of chocolates. They don't know what
cluebec's gonna do next. And next thing you know, they
got past the fear of public speaking. Next thing you know,
they're on their feet given speeches and they're showed up
(21:27):
to class the first two weeks thinking how can I job?
How can I job? How can I still graduate? What
are the alternatives to taking that? Oh? Those suck too,
darn it? How am I going to get out of this?
What excuses are going to come up with? How they're
going crazy? And all of a sudden I show up
and I'm telling a bunch of dad jokes, telling him
it's gonna be okay, And next thing you know, I
got them. And so that's where a lot of my
(21:48):
style comes from. So when you say values, what can
people expect? Humor, joviality, levity, vulnerability, love, the willingness to
be vulnerable. What you know? I tell my students, you
get to be yourself, but you have to be an adult.
You get to be yourself, but you have to be
an adult. My class is the safest class on the planet.
If you want to be whoever you want to be,
(22:09):
but you's got to be an adult. It means Simon's
doing these signments do it means redacillitous. I mean, so
I teach them accountability. It teaches them how to be
adults as much as getting past the fear of public speaking.
But you got to be dynamic, and you got to
be engaging, and you got to take some chances to
get the learner's attention. These days, it's worse than it's
ever been as far as their attention spans are concerned. So,
you know, the integrity game, all those are the values. Vulnerability, love, joviality,
(22:35):
you know, self reflexivity, right, critical thinking, asking questions, curiosity,
those are the value.
Speaker 3 (22:41):
Yeah, but you know you also make them more comfortable
so that you can reach out to you. It's like, oh,
he's a real thing.
Speaker 4 (22:48):
Yeah, I mean it's not for everybody sometimes like wait,
who is this guy? Like sometimes like drinking out of
a fire hydrant when I get going. But I'm excited
about what I'm doing and I'm passionate about my opportunity
to make a difference for you know, like it or not.
The kids are all right, they're our future. They're brilliant,
and they're going through things that we just do not understand.
There's plenty that they're going through that we totally understand,
but there's some things where they're going through that we don't.
(23:11):
And so we have to take an inferior posture. We
have to be vulnerable. We can't be perfect all the time.
They're not going to respond to that. They don't trust
us as adults. We're the ones that screwed up this
world that they're going into. They trust each other, they
trust peers, right, and so we have to meet them
at their level and humber ourselves to get their attention,
and then we're going to be surprised at how incredible
they are once we have their attention. I promise, I
(23:33):
promise you that.
Speaker 3 (23:33):
Yeah, we're just living in different times and that's probably
why there's a lot of mistrust. It wasn't fun during
a certain time of our life just recently, and you know,
they are really trying to just protect themselves in a way,
but sometimes it's protection is misguided, agreed, and so they
(23:55):
need to really learn those human values.
Speaker 4 (23:58):
Well, yeah, I'm still a fan, you know, as well
as I do that. If we don't keep up with AI,
we're going to be left behind. But I for one,
am still a fan of authentic intel.
Speaker 3 (24:06):
Yes personal, Yes I am too. I am too. Now,
how do you see the integrity game being used in organizations?
You kind of touch it an educational settings, so you're
more than welcome to touch on it more to foster
conversations and ethics and accountability.
Speaker 4 (24:23):
Well, I can see it a lot. First of all,
it's like if you can imagine like an HRIS like PeopleSoft,
a human resources information system, right where all of the
employee records go into the system and if there's a requisition,
it's in their employee files. And you know, a human
resources information system with benefits and you follow learning and
(24:43):
training and you put all the stuff that supports human
resources or there's ideas information decision systems. Now we're talking
like Oracle or SAP, are you right? Well, this is
the system, by bitch all, by which all the products
and the supply chain and the skew numbers for every
product that's sold, and the taxes and the international tax
(25:05):
and the entities, and then it all goes into the Oracle. Right,
we've got a human Resources Information System. We got payroll ADP,
a payroll system, whether it's part of your HRS or not.
You got Oracle or SAP or whatever it's going write, Well,
why not the Integrity Game for training and development? Why
why not? Why why not? So my vision is and
(25:25):
I'm working into it. Maybe maybe being on this podcast
can help me. You know, anybody let you know, But
why not? I can imagine and I have intellectual property
for it. So why not have companies by annual licenses
to the Integrity Game as their training and development framework?
Because of the ten point model, it sets up beautiful
(25:47):
for an opening like an overview, and then ten points
and then a conclusion. So it sets up for a
one year program or a three month program. Twelve months
or twelve weeks is either one year or three months
ten points on the model. And so if everybody is
speaking the language of the Integrity Game, if everybody knows
what the ten points on the model are, if people
(26:07):
can refer back to the Integrity Game when they're at
their meetings, when they're in their one on ones, when
they're in their leadership sessions or their performance reviews, or
you know, in the process of interviewing if interview questions
get on and on. So if we get individuals, teams
in the organization all being held accountable to drafting answers
to the Integrity Game questions, and then from those answers
(26:29):
seeing where they want to learn and develop thereafter. Right,
that's the vision that I'm working into, and that's that
would be wildly exciting. Imagine like Xerox is an integrity
game company, you know, like, hey, we are a sort
of or like we are a certified integrity game company.
What does that mean? We use the Integrity game for
(26:49):
our training and development program. All of our people are
invested and we believe in training and development for our people,
and we use the ten point integrity game model as
our framework to deliver all of our chain and development initiative.
So it's just it creates packaging, it creates consistency, it
creates a through line, It creates culture, it creates language,
it creates shared experience. But at the end of the day,
(27:10):
the Integrity Game is asking ten sets of questions and
inviting you to answer these questions and make sure your
answers go together, and then share your answers with somebody
so you can be held accountable to your own answers, right,
But it's dangerous because the people at the very top
would have to play. And that's that's where a lot
of training and development falls short, is the leaders that
get the training and development for everybody below, but they
don't participate themselves, so you get a lot, you gotta
(27:33):
lot of lame duck stuff. So we're looking for leaders
decision makers at the very top that believe in training
and development and want a unified shared language that can
enhance culture engagement, you know, participation, transparency, teamwork, trust by
getting everybody on the same page playing the integrity game.
Speaker 3 (27:50):
That makes a lot of sense.
Speaker 4 (27:51):
It's a big vision. You know, I'm working my way there.
You know it's going to be a while, but I'm
on my way.
Speaker 3 (27:56):
Like I said, I only glanced at the book. I
didn't have a chance to read the whole entire thing.
But you know, my whole point is the way you
started out as a story and people are tracked it
into story. Yeah, and and I kind of know who
the character is.
Speaker 4 (28:12):
You well that there's a trick to that, because we'll
thank you. By the way, my brother said the same
thing when he got the book. He texted me. He's like, hey, Terry,
and like who you figure it out that the guy
who's the coach and the consultant and is looking at
(28:33):
an uninspired hot dog vendor and wants to help that
hot dog vendor have a better life. You figured out
that was me? Cool? That was all right. I got
to give some credit, even though to me that's the
easy part. The truth is. The truth is I also
identify with Luke the uninspired hot dog vendor. Yes, I
also right, because you know I've been lost at times
in my life and you know I don't. I'm sure
(28:54):
you can right. Like the The other thing, too, is
back to one of your original questions, how does here
game time for you? Personally? I wrote it during the
pandemic when I was mourning the loss of my parents.
My parents passed. My parents passed three weeks apart. During
prevac's COVID September twenty twenty, I had just one month earlier,
delivered the Integrity Game as a virtual keynote for the
first time ever. Realized it could probably be a book.
(29:16):
My parents passed and I went into it. So it
was part mourning the loss of my parents. But if
you haven't gotten that far into the book. There's an
uninspired hot dog vendor. There's a little bit of all
of us in that person, right, But there's also a
rookie baseball player that just made the big league squad
that's inspired by my son. There's a cotton candy sales
(29:37):
person that is colleagues with the hot dog vendor, and
her name is Ali, that's after my daughter Abby. And
she's not there to sell cotton candy. She's there to
learn the food business because she's entrepreneurial and wants to know,
build a food truck business one day. So she's learning
the ropes, you know, and even at the end, I'm
not going to ruin it. But at the end when
they're raising money for challenged athletes, the doctor that comes
(29:57):
in nickname Bubba. He's a that's after my son Brodie.
So I wrote a huge dedication to my wife, and
I've infused characters with qualities of my children. What if
I get hit by a bus tomorrow, Debbie, Right, You know,
while I was mourning the loss of my so, I
wanted to create that, you know, first and foremost, like
I wanted to get homage to my family and create
(30:17):
something that that that honored all of us in one thing.
It's it's immortalized I love for my family and and
honored my parents and did something I'm super proud of.
Oh yeah, and it can change individuals, teams and organizations too.
All right, well, time to go build this thing. And
it's it's a real it's a yin and a yang.
It's a personally and professional it's it's it's the ties
(30:39):
that bind. It's it's I'm trying to walk the walk
and I wear it on my sleeve. What you see
is what you get. You know. I love my family,
I'm a lucky dude. Want to help the world. And
the integrity game is my model as.
Speaker 3 (30:50):
A wonderful model to start infusing those ideas and getting
them into your life. So people just need that infusion.
So these days because there's so many things going on,
you know, in California, and you know, and I'm a
native California. I don't know if you are. I'm a
(31:11):
third generation native.
Speaker 4 (31:12):
Yeah. I grew up in San Fernando Valley in Los Angeles,
came down to San Diego for college. I've been here
ever since. I've been fortunate to work in fourteen countries
in every major city in the United States, but San
Diego's home, California, the planet, California where we were from.
Speaker 3 (31:27):
Yeah, it's just it just needs some people need more
integ in California.
Speaker 4 (31:34):
Well, yeah, it's it's you know, you tiptoe around the
you know, it's boy, here we go. You know, we
tiptoe around the political conversation, right and media, and red
and blue too means the same bird. Although this is
that now, I think we might be getting a brand
new color. I don't know, I'm not sure, but you know,
we're just we're seeing things these days that I didn't
(31:57):
know i'd ever see, you know, country. But you know,
but again, I wasn't around in the sixties. I wasn't
around you know, the eight late eighteen hundreds, et cetera.
So's who's to say. But my here's the thing, like
I've been in this conversations where it's really easy if
somebody makes a decision other than the decision that you
would make right to say they're out of integrity. They
(32:20):
need more integrity. When the truth is like I could
make the argument, like you know, I'm a pretty purple dude,
if you know what I mean. If you know, red
and blue, all right, You know, I kind of I
see the craziness on both sides, and I see the
lack of common sense on both sides, and I see
how the media sensationalizes and ignore certain things and twist
(32:41):
and turn on both sides, right, right, So you talk
to somebody here, Oh, Trump has no integrity at all,
It's like, oh, really he doesn't, just because he's not
doing what you value. Right on the other side, I
can say there's nobody on the planet that has more
integrity than Trump, right, because who other than President Trump
has the large just percentage of their behavior all integrated
(33:03):
with their own main value. Now, I'm not telling you
that I valuate trump values. I'm not saying that I
voted for him or that I am a fan, right,
but he's very interesting, dude. When we study rhetorical criticism,
when we study media and so forth, what the integrity
game is saying is not to project our values onto
other people, exactly right, but to understand that people have
(33:24):
their own values. So even if I didn't vote for him,
even if I'd never vote for him, I could sit
here today and make the argument about how Trump has
more integrity than most any other person I can think
of on the planet, not because they're a good person
or a bad person, not because they're right or wrong,
or clean or dirty, or civil or savage, or liberal
or conservative, or honest or dishonest. Yeah, those are my values.
Speaker 3 (33:49):
Not exactly. We're judging them by our values now. But anyways,
I'm a very neutral party when it comes to that.
Speaker 4 (33:57):
Yeah, try, I try to be madness. Otherwise I just
don't like what's.
Speaker 3 (34:01):
Going on with California. But can we wrap up this
last question really quickly? Have you received any surprising feedback
or stories from readers or participants that shape how you
think about the game and its message?
Speaker 4 (34:16):
Oh? Wow, I wish I had something really cool to
say here, but I don't think I do. I'll tell
you from a genuine place of humility, really genuine place
of humility. Most of the feedback that I've gotten has
been like unexpected validation, Like what you thought it was written,
what you thought was good, what you want to share
with other people, what you're buying more copies, what you
(34:37):
think it like. Right, And so I have to intervene
in my own stinking thinking. Right, you follow and turn
off those old tapes or whatever it is. But most
of the feedback that I've gotten on the Integrity game
is good. It's positive, it's helpful, and it's encouraging me
to keep going, going, going, going. Now, when I delivered
(34:57):
in a keynote, you know, or a like a workshop experience,
sometimes it's too much, right, So it's not just the
integrity game itself, but it like me. I get excited
and I want to deliver it all and it's all
so clear in my head, but I fall victim of
the curse of knowledge, where I'm so familiar with it
that I forget what it's like not to know. And
(35:18):
I was having a conversation earlier this morning with a
Vistage chair. I've recently become a Vistage speaker and I'm
booked for a couple of Vistage talks in September and October,
and I was talking to one of the chairs about
how we're going to structure the presentation and feedback that
she received from my first presentation with one of her
groups earlier last month, and it was really constructive. It's
(35:39):
like I've been living. Yeah, I've been lifting this baby,
I've been building I'm living the integrity game. Every day.
I've got absolute command, like the back of my hand,
of the ten point model and right, and so it's
it's it's it's a it's a cocktail straw for me,
but for somebody understanding it for the first time, it
could be a fire hydrant. So the strategy and when
I'm on my feed is going to be to piecemeal
(35:59):
it and slow it down and give people a chance
to pick one of the ten points and go deep.
And then ay, there's nine others, but I don't have
to tell you all about them right now. And so
I'm still tweaking and receiving constructive feedback on how this
lands in live events. If I've got a thirty minute
talk of forty five, if I have a one hour,
a ninety, a three hour, what's the keynote version, what's
(36:21):
the workshop version, how do we get I'm still playing
with all of that and getting some good constructive feedback.
But just as far as the book is concerned, i'd
probably I remember nervous time when I sent it out
to like ninety people, and I'll never forget Debbie. I
was so nervous, I like, what if it sucks? You know,
what if it's what if people don't like it, or
what if I have to what if I have to
(36:42):
work harder than I want to work to make it better,
or I mean all of those things. It was so
nerve wracking pressing sen sending the book out and then
the feedback would come. And I don't know if you've
seen the inside of the book, but I was able
to print, let's see one, two, three, four, five, six, seven, eight, nine, ten, eleven, twelve,
thirteen forty pieces of advanced praise and that's not to
(37:03):
count the couple of pieces on the back of the book.
And for people I respect and admire, and you know,
it was it was really I'm overwhelmed with how positive
the response has been, how encouraging it's been, how validating
it's been. And here I am now building this brand,
you know, some five years later and it's got legs.
Speaker 3 (37:20):
That's fabulous. So what is your offer today for my audience?
Speaker 4 (37:26):
Well, yeah, I would, I tell you it's not like
a digital funnel and a QR code and break out
your whilet pay this, but like, just come check out
the Integrity game. Integrity game dot com. We have something
that's called the Arena, and the Arena is my online
membership site, and that's where you know, I'd use it
to like supplement, you know, like e courses. There's tons
(37:47):
and tons of freebies there. So we have four different levels.
Three of them are paid, but for your audience, it's
totally free to join the general admission, and that's where
learners can get PDF copies of all of my books,
including the Integrity Game. Anybody that joins can get two
complimentary coaching sessions with an Integrity Game certified coach. Anybody
that mentions your show, they can get me specifically. I
(38:08):
won't palm them off to anybody. But there's previews of
the ninety day Challenge, previews of our goal setting, previews
of our confident communicators. So there's a lot hours worth
of free content that previews are paid material, but there's
tons of standalone freeviews as well. Inside the general admission
at the arena. Yeah, anybody that emails me directly or
(38:31):
count next through LinkedIn and mentions your show, I can
send a PDF copy of the Integrity Game, no questions asked,
and we can create a link for two complimentary coaching sessions.
But if somebody goes to the Integrity Game dot com
and you click join the arena. There you'll see it,
and we're redoing the website so it's going to look
prettier in about three days. But it's totally free. We
got tons evaluating for anybody and we want it to
(38:53):
be free, you know, risk free. Try it out, dip
your toes in the water with no obligations whatsoever, and
see if we're the community for you to go a
little further into.
Speaker 3 (39:02):
Yeah, what the offer you actually gave me is a
little different, but this is fabulous.
Speaker 4 (39:07):
Yeah, I forget remind me of the offer I gave you.
Speaker 3 (39:10):
I went to a went to your website and I
think it went to like information about your book and
things like that. But this form the radio audience is
b I T dot L Y for us the Integrity
Game offer because it was easier than those letters that
were at the end of it. Yeah, but you know what,
it's a great way to just connect with him because
(39:31):
you're going to be on his website and just ask
him about this. Deputy Chances lives for this offer because
that's fabulous, and I'll put it in the description later on.
Speaker 4 (39:41):
I'm like, oh, yeah, I apologize if there was a
mismatch there. I mean, I don't think like I said,
I don't take myself too seriously. If people you know
connect with me on LinkedIn, check out the Integrity Game
dot com. Want a free copy of the book, Want
two complimentary coaching sessions. All of that is easy to get,
especially if you mentioned yes exactly.
Speaker 3 (39:58):
So these are one offers. So, and I got to
say that I really enjoyed you being on my show.
Would you like to be a guest again?
Speaker 4 (40:07):
Of course I would like to be a guest again.
Speaker 3 (40:09):
That's lovely. So please stick around for closing remarks. I
need to, you know, get through some material and we'll
talk again.
Speaker 4 (40:17):
For having me.
Speaker 3 (40:18):
Okay, stick around now. Remember I do revialize people's lives
in many different areas of health and mindset. I still
I start with your gut as well as I help
you with the brain and mindset. Blood sugar, don't a
joint a minute and you name it because I do
guide you to clean, toxic reviews and high qualities mental
nutrient products that may do symptoms. You'll feel better, possibly
(40:41):
lease weight if needed, and it will uplift your mood.
And with my coaching, I actually help you release that
stress and the emotions and entertainments that you might be in.
So you're more reductive and you're going to be reshipping
your core beliefs. Your mindset is going to become more enhanced.
With my health optimization and great relies, your body is
more efficient. So that's the mind body connection that makes
(41:04):
your heart and soul saying ask me about my programs
set by complementary Consultation at Debt Changes Lives d E
b I d H A n g E S l
I V is in victory e s dot com for
slash link tree l I n K t r e E
and there you get to know me. I get to
know you, and I'll guide you your optimal health and
(41:24):
begins with a couple of assessments. The first one is
the health evaluation, where you're going to rate your systems
in the last three days and four categories of health.
Some questions overlap into multiple categories. Answer them all and
I will create a baseline score. I will refute with you,
and when you move forward with my surfaces, i'll create
that custom natural holistic strategy and we'll monitor your progress
(41:48):
with this evaluation. I also have two different body Zido
scans and I prefer to do the Sidos zero link
because I can send it remotely internationally and as she
sent some to Australia and South Africa. The Razerio link
is a transdermal optical imaging app that send the link
(42:08):
to your phone. You scan your face for thirty seconds.
It's not looking at anything but through your skin for
bluff flow for components of emotional, functional and energetic and
different body SYSM and lifestyles, and the emotional component is
so a hidden jem. It creates a wellness report, not
a diagnosis, a biomarkers at arrange and products of services
that bring it back into range. And I do review
(42:32):
it with you because it's quite intensive. It costs seventy
five dollars, and when you move forward with a program
or product, I give you a twenty five dollars discount
and even give you a family pack of five scans,
saving you fifty dollars. Now that Vizira link is a
transdermal optical imaging app app also known as t OI,
(42:52):
and you can look up how accurate it is at
PubMed dot good up that's eub and me d dot
g o V and you'll be amaze when people actually
take the skin. They're really amazed what their body tells them.
And if you're curious at least ask questions at my
consultation or just do the scan and see what they're
talking about at that consultation site. I also have my programs.
(43:16):
Take your Body Back is a twelve week you want
to go, thank thank you, twelve week weight release my
set coaching program where you'll beizing a new version of
you for your success. All coaching is done on Zoom
and the first one is always private to you because
anything that has to do with health assessments, it's private anyways.
And I actually will give you a choice between two
(43:40):
meal plans instructures on one and instructures how to create
that new version of you in an avatar boord. They'll
drive you with emotion and passion to achieve and be
successful at your weight release and health journey. The rest
of the coaching, where I was in group or private,
is the same. Will be celebrating your wins. I'll be
showing you how to use your boards, and I'll guide
(44:02):
you over with tips for health and mindset. You will
become a new you. You're always welcome to ask me
about about this program on my consultation. Also watch a
previous show called Holistic Self Love for more information. Just
remember that has all pricing information and the prices of change,
and just start on your journey now. I also have
(44:23):
another program called why fast was just an in a
minutefesting program that gets yourselves and body humming and in
turn business your metabolism with rich, dense nautrition and high
qualities into nutrients and a program of exercise and recipes.
At the consultation can ask me more about it, and
remember that fasting and will repair cells, brings down information
(44:44):
and uplift your mood. If you need some coaching, there's
a two or four week program that you can utilize
and get you going as up to you if you
want to pay for more as you go along. I
also you can also use the smaller program for miset
enhancement and health optimization, but those are longer term journeys
and that programs better suited for that, or you can
I can credit custom program for you for a limited time.
(45:05):
I'm offering W's Coaching Chats, which is an in a
minute company complementary coaching session in an intimate setting and
it's not recorded and there's several topics whether you're optimizing
your health, releasing weight, hormonize your homos and so forth,
also creating and winning mindset and also creating an avatar.
And these are on Tuesdays at four pm Pacific seven
(45:29):
pm Eastern and you need to be registered for it
and it's at Debut Changes Lives, the e B I,
c h A n G E S l IVS and
Victory e S dot com or sas chats c h
t S and learn what my coaching is all about. Finally,
learn more about alternative health programs, products, services, articles, blogs,
upcoming shows, promos and events by subscribing me to my newsletter,
(45:50):
which again is at Debbie changes Lives dot com for
a SASH Radio TV show also on We're in a
lowercase and I give you a gift at thirty day
Health and Mindset Daily Action term where you can record
your gratitude, thoughts, feelings, emotions, food, water, supplements and exercise
you downe on a daily basis. You can even track
your measurements and then you want to review it on
a daily, weekly, monthly basis and senior winnsdas celebrate them
(46:13):
find your gaps to work on if you need help
bridging that gap, contact meet with coaching. This journal is
a great health and mis awareness tool. I am certain
that you found the show educational, fun and enjoyed it.
Reach out to me for my services, products, focus and offers,
and reach out to Jeffrey for his books, services and
(46:37):
his wonderful offers. And we have Jeffrey come back.
Speaker 4 (46:40):
Hey, Hi, I made it. I'm back already.
Speaker 3 (46:44):
Yeah, So do you have anything else to say?
Speaker 4 (46:47):
No, I just want to say thank you for such
a wonderful experience. You know, this isn't my first podcast
that I've been on, and you stand out in terms
of your level of preparation, your attention to detail, and
I'm a big fan of what you're doing for people
in the world. So think you for having me.
Speaker 3 (47:00):
Oh, you're welcome, and I love having guests like you
to help, you know, people to grow and learn and
becoming a better person. That's the whole point, right.
Speaker 4 (47:08):
Yes, indeed, for really, what does it say if you're
not growing, you're dying?
Speaker 3 (47:12):
Yeah, exactly, exactly, That's what Tony Robbins says. Anyways, So
continue to enjoy my radio and TV show deb Chanches
lies on Thursdays, at three pm Pacific six pm Eastern.
Where your holistic journey begins.
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