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October 4, 2025 22 mins
In this raw and powerful episode, Dr. John Oda shares a deeply personal story that began with one businessman’s bias and ended with a lesson in humanity, leadership, and truth.

When a potential client told him, “I don’t think you could work with me because you’re Black,” Dr. Oda didn’t react—he responded. With grace, strength, and unshakable faith, he revealed the story of his upbringing, the legacy of his parents, and the six NLP logical levels that shaped his life.

This episode isn’t about race—it’s about raising the standard. It’s about choosing love over hate, excellence over excuses, and truth over fear.

Because at the end of the day, as Dr. Oda reminds us:
“Hate and bias don’t scale businesses. They kill them. I don’t see color—I see people. I see potential.”

Listen as Dr. Oda takes you beyond color… into the higher standard of greatness we’re all called to live.

Become a supporter of this podcast: https://www.spreaker.com/podcast/dr-john-oda-method--5470630/support.

Dr. John Oda is an International Best-Selling Author and Business Growth Strategist who has helped businesses uncover hidden millions by blending neuroscience and business mastery. Get a free chapter of his book *Unlimited Business Growth* plus $10,000 worth of online courses at https://ubgp.pnbcgroup.com/book. Connect with Dr. Oda on LinkedIn and discover more at DrJohnOda.com

Find all my articles, books, and downloads
https://drjohnoda.com/pr-media

Double Your Sales Using NLP
https://ubgp.pnbcgroup.com/ 

Sport performance ( mind coach) If you want to take your game to the next level, 
https://sports.pnbcgroup.com

Six-Hour Business Assessment to find hidden millions in your business 
https://drjohnoda.com/new-executive-coaching

Need  a speaker at your next event
https://drjohnoda.com/keynote-speaking
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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Welcome to the Doctor John Oda Method, where neuroscientists meets
business mastery.

Speaker 2 (00:07):
Hi.

Speaker 1 (00:07):
I'm your host, Doctor John Oda, international bestseller author, ultimate
business growth strategist. In each episode, I reveal strategies and
framework and break throughs to help you uncover hidden millions,
master leadership, master sales, breaks your mental barriers, help you
on every area of your business. Guys, today I'm pretty excited.

(00:29):
We're gonna drive deep in the topic card Beyond color
the standard of greatness.

Speaker 2 (00:37):
In this episode.

Speaker 1 (00:39):
Make sure that you subscribe leave a brother of five stars.
It helps reach out tomorrow entrepreneurs like you. Don't forget
to download a free chapter of my book, Unlimited Business Growth,
and you also get ten thousand dollars of online courses.
The link should be below, but if not, you go

(01:00):
to doctor Johnoda dot com and you'll see everything. Guys,
this show, I'm literally really excited about the people who
haven't know of who I am Monday, the Doctor John Oda.
I have thirty eight years of mental health in neurosciences.
I worked literally every population in the world, from parenting

(01:20):
teams to drugs to literally everything that in which I love.
What I've done the last thirty years. While working mental
health field, I also was doing business. I was working
with a guy you might have heard of, Anthony Robbins,
and I used to work with his head trainer, Joseph mccleinan,
from nineteen ninety five to right now. So so anyway,

(01:44):
I'm jazzed. Let me hit to the store. The show
it's more of a storytelling type of show. Concept and
mind of one goals to get you, guys from feedback,
some strategies totally change your life.

Speaker 2 (01:55):
So let's jump inside the store.

Speaker 1 (01:57):
So last month I had a conversation with the businessman
right uh, let's call him Ralph. Ralph was guy from
like Illinois, and we connected because I told him I'm.

Speaker 2 (02:10):
From the city of Indiana, was born and raised in Indiana.

Speaker 1 (02:12):
He said he was filmed the central part of Illinois'
Great So I explained to him my what I call
is my MRI process. That's between six to eight hours, depending.

Speaker 2 (02:24):
On how big the team is.

Speaker 1 (02:26):
But that's why I help the companies uncover between a
half a million to four million dollars in hidden.

Speaker 2 (02:30):
Revenue, you know.

Speaker 1 (02:33):
And then he looked at me and he said, you know, hey,
you know John, you know you're a nice guy. I said, well,
thank you know, I'm thinking that, hey, I'm a pretty
good report with the guy, right. And then he said,
I don't know how to say this, but I don't.

Speaker 2 (02:47):
Think you will work well with my staff.

Speaker 1 (02:50):
And then I asked him, of course why? He said,
you know, we are you know, affluent people. Uh, you
know our business do extreme me well, and we don't
think that you can actually relate to us. And I
asked him, of course, I said, why would you say that?
And he said he said, because you're black.

Speaker 2 (03:15):
And I paused.

Speaker 1 (03:19):
And smiled a little bit, you know, and and and
I lean and I'm like, you know, no, I said, interesting.
And then Ralph said it. You know, I just don't think.
You know, he says, he says, you're a nice guy.
He says, I love your background, I love your education,
he said, I love everything about you. But he said,
I don't think that you can relate to white people.

(03:43):
And I looked at it, Ralph. I said, you know, Ralph,
you know, listen to me. I appreciate, but let me
tell you my story. But you know what I said,
you shouldn't judge your book by its cover. You should
actually read the book. And I said, man, let me
tell you my story.

Speaker 2 (03:59):
So, so I said, I mean, let me break down
my story.

Speaker 1 (04:02):
Right, that says, I grew up in a Catholic family
in Michigan City, Indiana.

Speaker 2 (04:08):
Right, so there's ten of us.

Speaker 1 (04:12):
We all went to private schools and brothers were you know,
so we arrange so we you know. So that was
that back in the fifties. Right, I didn't say, I
said fifties.

Speaker 2 (04:23):
Right.

Speaker 1 (04:24):
So my so, my brother was a first black person
in the school. All the rest of the kids were white. Right,
so we're the only black family in the whole school.
Of course, eventually we had a couple more coming to you,
but not much, right, And yet my parents insist that
we live and learn in the environment where outstandings was

(04:49):
a standard. And I was surrounded by men, doctors, and
lawyers and entrepreneurs of every race, but predominantly all white.

Speaker 2 (04:59):
Ninety five percent the kids are white. My parents had
a mission.

Speaker 1 (05:05):
The mission was everyone's gonna go to college and graduated.
And guess what, guys, every single one is dead.

Speaker 2 (05:13):
Right.

Speaker 1 (05:15):
But let me let me go even a step further.
True friendship has no color. Let me give you some examples.
When I when I brought my friends car the bank
one actually give me a loan.

Speaker 2 (05:25):
I'm not sure why. Right, I had a job, was
making money. My parents.

Speaker 1 (05:29):
Dad worked two jobs and making crazy amount of money.
Mom was a midnight nurse. They told us, we can't
get a job. We can't, we can't get a loan.

Speaker 3 (05:38):
So I asked one of my friends and father, and
I love mister Bremmer and he's like a dad to me. Right,
So I asked mister Bremer, and mister Bremmer, and I
imagine he's this big old guy, looked like Hawcoagan about
six but five. They go burly, yeah, beard, and everyone
thinks he's mean, but I think it's a teddy bear.

Speaker 2 (05:55):
Right, So what up to mister Brimmer?

Speaker 1 (05:58):
I said, mister Bremmer, I said, hey, I said, can
you hook your son up?

Speaker 2 (06:02):
He said, son, what do you want? I said, I
want you to co sign for me a car.

Speaker 1 (06:06):
You know, mister Bremer, he worked at the mail You
know he's making crazy amount of money right now. Mister
Brimer's a white guy, right, mister Bredma said it. They said,
your family, No big deal. He co signed for my car,
and that's how I got my first car. His son, Robbie.
Loved Robbie to death. Man, I've been knowing Robbie for
fifty years. I've been to his house, he's been to
my house. Man, my mom treated him like a son

(06:28):
and vice versa. I says in Robbie go to all
of our events, even I live in California. When they're
eventcing back home, Robbie goes there and he send me pictures.

Speaker 2 (06:37):
Hey, man, look at family. But it's just his family.

Speaker 1 (06:42):
Right.

Speaker 2 (06:43):
So the kids that I went through at St.

Speaker 1 (06:45):
Mary's and they just considered their family to me, all
those kids were We grew up together. We swimmer parties together,
we lived together. Their parents was phenomenally. Some of them
were rich. Some of them had Mercedes and they had porschas.

Speaker 2 (06:59):
We had kids.

Speaker 1 (07:00):
He was driving in limousines going to school. Right, we
had people with private jets. But we're family. It didn't
make a difference of the color. It didn't make a
difference of anything else. Right, That's why I grew up.

Speaker 2 (07:12):
But you know, but then back in two thousand and eight.

Speaker 1 (07:15):
My mom died. Call her mommy Bob. Then my mom
was the bomb. Loved her, love her to death. First
woman I loved and the only woman I loved. But
my mother was the greatest.

Speaker 2 (07:26):
Right.

Speaker 1 (07:27):
So when Mom passed away, I had a longtime friend
named Danny Black Right.

Speaker 2 (07:31):
We went to a grade school together.

Speaker 1 (07:33):
But knowing Danny since jeez in the early seventies when
we went to first grade together.

Speaker 2 (07:38):
Right, So.

Speaker 1 (07:43):
He told me that, you know. So I saw Danny
at the funeral and he was an archiboy. Now, let
me give you a picture. Most ulster boys are between
twelves and seventeen years old, you know, maybe eight or
nine to seventeen. At the time, Danny was fifty two
years old. He was on the road and he said
the funeral and I said why. He said, John, I
want to honor your fid. I want to honor your mother,

(08:05):
and I want to honor you. He says, Man, that
says we're family. When I saw it was your mother,
I wanted to make a gesture that we're family. I
love you and I know how hard this might must be,
must be for you. And he came to the from now,
but he was an artarboy. After a while, Man, we
talked for I saw Daddy said the senior year. We
talked forever. Right, I connected. I met his family and

(08:30):
everything else. And they said, man, we we see you
on you know, on Instagram and all this stuff. Oh
that's you doing. And I said, I said that we're family.

Speaker 2 (08:39):
I said it. I said, I love that.

Speaker 1 (08:40):
And I said, Danny and I man, we we went
to school together, man, and it was a great thing, right.

Speaker 2 (08:47):
But to me it was that was family, right, you know,
and so.

Speaker 1 (08:54):
For me and in every so what I told him, man,
and I was reminder that said true friendship, true respect,
true love. They transcend race. There's nothing about race. Right
then I told Ralph, right, I said, Ralph, man eighty

(09:16):
or some of my friends are white. I said to me, Man,
it doesn't matter if you're white, black, blue, green, polka dot.

Speaker 2 (09:23):
I don't care.

Speaker 1 (09:24):
Man, People are people, man, I told Ralph. I said, man,
even want to go to the gym. So you know,
people see me at Irvine, Jim at the marketplace, and
I'm a mayor there. I know everybody I talked to, white, black, blue, green,
I don't care. Doesn't make a difference if they have
a pulse. I talk to him. Why I don't see color.
I see people, and that's it. So it goes so

(09:45):
when I go home, back to Michigan City and I
see I see my friends. I swear, we pick up
like it's fifty years ago. My accountlish friends, what I
do is.

Speaker 2 (09:52):
Out the door. I'll don't you even mention it.

Speaker 1 (09:55):
Why we're family, man, some of these kids, Man, I
grew up with.

Speaker 2 (10:00):
Man.

Speaker 1 (10:00):
We summer parties, we played basketball together. Man, we were
a part I mean, and the parents were super successful,
I mean extremely successful. I went to the most affluent
school and in that area, all my friends were affluent
right now, but would do as We're a family, you know.

(10:22):
And the reason why we stood out so much in
that family because my parents first and foremost.

Speaker 2 (10:29):
Let's today. I knew back, I knew I was black.

Speaker 1 (10:33):
I was black in a white environment, which I appreciated
because I understood. I understand the whole concept by I
can deal with people, I love people, but I was
in that environment. I can understood how it was gonna
be Now. In school, I was treated great, played basketball
x y Z treated great.

Speaker 2 (10:50):
But in the real world after school, and I want
to when.

Speaker 1 (10:53):
I faced the world, I faced the racism of being
black in America, being followed being xyz uti the figure
out who I am? Oh, we didn't know that you're the.

Speaker 2 (11:01):
Older and everything changes.

Speaker 1 (11:04):
Well, we didn't know, and I'm like, well, it's still
treat everybody like you should treat everybody like gold regardless.

Speaker 2 (11:12):
So it goes.

Speaker 1 (11:13):
I go back home, man, people treat me like gold man.
That was where they always ask me, which one are
you and just telling us right, I said, I'm the author.
Oh you're the author and you read all those books. Okay,
we see you on TikTok and then all this plus
I said, well, thank you, I appreciate that, you know,
and I just play it down and then I just
moved forward.

Speaker 2 (11:31):
Right, But there it goes. I had I have nine siblings.

Speaker 1 (11:35):
I'll tell you. Let me rephrase it. I have nine
rock stars. All my Silpers are completely rock stars. Our
family was so competitive because we always wanted to get
be better than the rest of them, and the first
four set the bar so high and it took me
into my forties to even.

Speaker 2 (11:54):
Catch up with them.

Speaker 1 (11:55):
They're a good looking, they were smart, they're educated, they're
all graduated me we're talking about and impressive, right, So
you know, so they treat us like royalty because it's
not because of our color. It's because we showed up.
This is what people understanding. We showed up. We didn't

(12:16):
play the victim, We didn't play the villain. We lived
as being the hero. Mom and David had always said this.
We are we are oldest. That means that we live
by a higher standard, because that's what my parents taught
me to live by higher standards. You know, you don't

(12:37):
complain that, you don't argue, you don't do any of
that stuff.

Speaker 2 (12:39):
Man, you raise up beyond that and you focus on
the truth. Right.

Speaker 1 (12:46):
But so when I go back home, I'm the We're
the elitist old ers. We're royalty because all my family
is successful in their own right.

Speaker 2 (12:54):
You know, by the grace of God. We are four
doctors and three of them business.

Speaker 1 (12:58):
I'm you know, I'm more psycholig We have the rest
of a master's, bachelor's right Why because of the standards,
because of what Mom and dad taught us in my theories?

Speaker 2 (13:09):
Is this right?

Speaker 1 (13:10):
When you're I'm number eight child, right, I see other
siblings graduating college, I'm like, man, it can't be that heart.
You know, we come from the same family, right, you know,
so I learned what to do and how to do things,
and I tell people are fun. I was never the smartest. No,
I was the most persistent one of ball. I didn't quit.
I had to figure out a way. And I had

(13:32):
siblings that would go to school and get straight a's.

Speaker 2 (13:34):
That was not me. You know, c'sd's. You know if
I'm lucky. Right, Well, I learned how to study.

Speaker 1 (13:41):
Then everything changed, right, But at first then I was
like yuck, right, so here goes.

Speaker 2 (13:47):
I want to you know, my mommy own daddy O died,
love them to death, man, Oh my god. I call
him wisdom and knowledge.

Speaker 1 (13:54):
So a dad died in nineteen ninety, in twenty fourteen
at ninety one, uh yeah, and Mamio died twenty eighteen
at eighty six. You know, I missed them so so much.
I would call him up and I called him wisdom
and knowledge, you know. So Mamio and Daddy old.

Speaker 2 (14:12):
Rest in peace.

Speaker 1 (14:14):
So then what I did was I took Ralph for
more or less the six LP logic levels. I'm a
master trainer and that stuff right, and this and this.
Really I love this part of that because I broke
it down for Ralph so he can understand what shaped
me and who I am. I said in my environment.
I grew up with the only black family in the school.

(14:38):
I learned how to thrive in any room. You can
take me anywhere.

Speaker 2 (14:41):
I don't care black, white, blue, or green. I can thrive.

Speaker 1 (14:44):
I can understand. I understand people extremely well. Right my behavior.
I was raised with discipline, you know, respect people, yes, ma'am. No,
it's no ma'am. Which I'm respectful. It is respect, and
I was. I had the ability to adapt, flexibility. Some
people don't like me joking around, so I'm serious, So

(15:06):
I can understand how to work with people. Third step skills,
I mastered communication, influence, leadership skills that have nothing to
do with color. You can be Poka dot, you know.
You know, back in the day, guys, I used to
watch Captain Kurk was my favorite show. You know, back

(15:30):
in the day. You know, James T. Kirt, that was
my boy, you know, and the reason why I loved
him so much. He never saw color. He did see color, man,
he did it, poke it out women, green women. He
didn't care man. It was about people. And of course
it's a leader's communication skill.

Speaker 2 (15:49):
He had to get along with everybody. That's my guy.

Speaker 1 (15:51):
Back in the sixties, when I'm watching is TV. Don't
watch it much, but that's it. Fourth step, guys believes.
I believe every person deserve success, regardless of their race,
if they put.

Speaker 2 (16:04):
In the work I did.

Speaker 1 (16:07):
Indeed, I'm not limited as my cover. I'm a leader,
I'm a coach, I'm a speaker. I'm an author who've
generated millions and billions for companies worldwide. Spirituality, I believe
everyone is God's people and we are commanded to love everyone.

(16:30):
And I believe personally I'm one with God and Goddess everything.
So regardless of the color, that doesn't make a difference.
It's really about the about the people. So then here's
the mic drop. Finally, I looked at Ralph in his
eyes on the zoom car and I said that if

(16:55):
you think my being black disqualifies me from helping you,
I promise this is not my limitations, it's yours. Hate
and bias don't skills in business, they kill them.

Speaker 2 (17:14):
I don't see color, I see people. I see potential, and.

Speaker 1 (17:18):
My missions is to help anyone serious about growth. But
we're not a match because I'm not gonna lower my
standards to fit someone of those prejudices. Then I finally

(17:40):
leaned back, and I said, you know, hey, you know
that you know listen to that, I said. I told him,
I said, right, if I love you, man, you're a great guy,
but we're not a great match.

Speaker 2 (17:48):
Man.

Speaker 1 (17:48):
And I really believe that I could have blew up
your company. Man, But it's just that biases that you had.
They said, what a doctor order, doctor d I did
not know everything about you. I didn't know all this stuff,
I says. And I said, man, I says again, Man, man,
you gotta you. You just can't look at the cover. Man,
you have to read the book. And you didn't read
the book. You didn't get to know me. You saw
the face of the cover. You know, you saw this

(18:10):
good looking guy. Of course, guys, that's what I am.
Good looking, big giant of a guy.

Speaker 2 (18:14):
Right.

Speaker 1 (18:15):
And you just and you had your stereotypes and you
had and you generalized everything. And I said, but I
told him, I said, man, listen to me.

Speaker 2 (18:22):
I wish you the best of luck. So here, guys, enclosing, right.

Speaker 1 (18:29):
In closing. So if you're listening right now and have
ever been judged for who you are, remember this. You
are not what people think you are. You are what God,
you higher power if intelligence designed you to be and

(18:52):
when you walk in truth with no biases, no fear,
no label, nobody can never stop you.

Speaker 2 (19:04):
Guys.

Speaker 1 (19:04):
This is doctor John Oda and International Best so the
author and I'm completely jazzed.

Speaker 2 (19:10):
So here it goes. Listen to me.

Speaker 1 (19:11):
If you guys want to go further, faster, and if
you want to have your business move forward.

Speaker 2 (19:18):
Move forward? What is without business.

Speaker 1 (19:23):
Uh, without prejudic is without barriers. Let's connect because my
focus is to help people, not colored and we can
all rise together.

Speaker 2 (19:34):
And create.

Speaker 1 (19:38):
Legacy, create wealth beyond our thinking. So listen to me.
Thank you guys so much.

Speaker 2 (19:44):
Now here goes.

Speaker 1 (19:44):
If you guys have more of a idea of a
podcast for parents and teens, right, that's out Tuesdays, Thursdays
and Sundays. Right, I talk about teen topics, parents, stuff,
the whole nine yards. If you have something for me
to talk about, even on business side d M, and
then of course we're fine. On the bottom I'll put
down numbers how to contact me. We do have what

(20:06):
we call is a PR media page if you go
on my website and if not, on the bottom link
as well, and it shows all the articles, shows some
of the articles show some of the podcasts, show us
some downloads for all the books.

Speaker 2 (20:20):
So we did. Someone did a deep dive for all
my three books.

Speaker 1 (20:24):
I wrote a book almost twenty years ago called Connecting
with Your Team with Parents and Teens. We have a
download for that, like twenty two minutes. And it was
this interview that someone gave about my books, not me.
Then we did my other books called Lifester Garden. That
book's about my father and his garden we we grew
up in. Started with Indiana and we had about maybe geez,

(20:45):
I felt like about an acre in the backyard Indiana, right,
but we're back in the city, right. And what happened
was Daddy had a garden and I talked about the
garden principles. Based on what the seven principles of of
that'll runch.

Speaker 2 (20:58):
Through that garden.

Speaker 1 (21:00):
Not least this last book that I wrote, it's called
Life of Garden. I'm trying to do you know, how
to do chicken soup with the soul. We did the
same ting with Life of Garden. It's the same character.
Now I Chase switched the character for my first book,
Alan Private. He's in my third book now, right, So
this book's pretty cool.

Speaker 2 (21:15):
Guys.

Speaker 1 (21:15):
Right, So as Alan private, he got the same issues, uh,
the mental challenges.

Speaker 2 (21:20):
You know, party guy, now he needs a billionaire, right.

Speaker 1 (21:24):
And the book's called Life of Garden Present Unlimited Business
Growth right, how to transfer your business and overcome mental barriers.
So that's the cool book is out out as well.
But it's about business. But I give a business model.
It's a b SSM model. Business and structure of your business,
symptoms of your business with nobody don't deal with leadership, culture,

(21:46):
team building and mental health systemized. Only three areas uh,
time management, sales and using educational marketing. Be's become the
expert and of course monetize. How about I now make
money inso my business?

Speaker 2 (21:57):
Right.

Speaker 1 (21:58):
So that comes with a free train to her. And
if you get your book, you get up to ten
thousand dollars online courses. Courses are literally off the hook, guys.
So anyway, listen to me, Thank you, thank you, thank you.
Remember five stars and challenge for you guys. Pass us
out to five friends, send us to five people who
are in business.

Speaker 2 (22:16):
If you have a parent, if you are a parent,
you have teenagers.

Speaker 1 (22:19):
I do have another program called the Doctor's Corner with
doctor John Oda, and we talk about parents and issues
and teen issues and the whole nine yards. Guys, until
next time, take care and blessings by for now,
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