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July 23, 2025 2 mins
In the past 48 hours, the gaming and esports industry has shown strong momentum, driven by landmark tournaments, new partnerships, product innovations, and further integration with the crypto sector. The ongoing 2025 Esports World Cup remains the centerpiece, with 8 major tournaments now complete including Valorant, Apex Legends, and League of Legends. Gen.G recently secured the League of Legends 2025 Esports World Cup Championship in Riyadh, earning 600,000 dollars and 1,000 EWC Club Points, outpacing rivals like FlyQuest and G2 Esports. Organizers are incentivizing performance across the season through a cumulative Club Championship Point system, continuing a trend from 2024 and attracting new organizational challengers.

On the business front, the intersection of gaming and fintech is deepening. Crypto exchange Flipster this week expanded its role as the official partner of PSG Talon’s League of Legends team, offering fan-centric activations like personalized shoutouts and exclusive memorabilia. This move reflects a stronger wave of crypto partnerships in esports, seeking to reach broader digital audiences and develop deeper Web3 integrations. These deals align with Coinbase’s recent strategy in the space, targeting long-term engagement rather than just branding.

Meanwhile, Team Liquid and Mirage Digital launched a 24/7 esports streaming channel, debuting July 22 on major OTT and FAST platforms. This marks the first time major MMORPG tournament content, like Liquid’s Race to World First, will be broadcast on non-Twitch platforms, aiming to diversify distribution and boost global fan access.

Major event organizers are adapting with new data-driven models. StarLadder has named Esports Charts its analytics partner for the upcoming 1.25 million dollar Budapest Major, underlining industry shifts toward real-time viewership transparency. Valve, publisher of Counter-Strike, has also streamlined qualification processes using its Valve Regional Standings, reducing logistical complexity and costs for teams.

No major supply chain disruptions or pricing shifts have been reported, but consumer engagement remains high, with millions tuning in worldwide for marquee titles. Compared to the past year, organizations are investing more heavily in cross-industry collaborations and fan experiences, with leaders like Gen.G, Team Liquid, and PSG Talon actively shaping the landscape in response to high competition and evolving audience demands.

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
In the past forty eight hours, the gaming and esports
industry has shown strong momentum, driven by landmark tournaments, new partnerships,
product innovations, and further integration with the crypto sector. The
ongoing twenty twenty five Esports World Cup remains the centerpiece,
with eight major tournaments now complete, including Valorant, Apex, Legends

(00:21):
and League of Legends. Jen G recently secured the League
of Legends twenty twenty five Esports World Cup Championship in RIAD,
earning six hundred thousand dollars and one thousand EWC club points,
outpacing rivals like fly Quest and G two E. Sports
organizers are incentivizing performance across the season through a cumulative

(00:44):
club championship points system, continuing a trend from twenty twenty
four and attracts new organizational challengers. On the business front,
the intersection of gaming and fintech is deepening. Crypto exchange
Flipster this week expanded its role as the official partner
of PSG Talons League of Legends team, offering fan centric

(01:04):
activations like personalized shout outs and exclusive memorabilia. This move
reflects a stronger wave of crypto partnerships and esports, seeking
to reach broader digital audiences and develop deeper Web three integrations.
These deals align with Coinbase's recent strategy in the space,
targeting long term engagement rather than just branding. Meanwhile, Team

(01:26):
Liquid and Mirage Digital launched a twenty four to seven
esports streaming channel, debuting July twenty second on major OTT
and FAST platforms. This marks the first time major MMORPG
tournament content like Liquid's Race to World First, will be
broadcast on non Twitch platforms, aiming to diversify distribution and

(01:47):
boost global fan access. Major event organizers are adapting with
new data driven models. Star latter has named esports Charts
its analytics partner for the upcoming one point twenty five
million dollars Budapest major underlining industry shifts toward real time
viewership transparency. Vaalm, publisher of counter Strike, has also streamlined

(02:09):
qualification processes using its Valve regional standings, reducing logistical complexity
and costs for teams. No major supply chain disruptions or
pricing ships have been reported, but consumer engagement remains high,
with millions tuning in worldwide for marquee titles compared to
the past year. Organizations are investing more heavily in cross

(02:31):
industry collaborations and fan experiences, with leaders like gen G,
Team Liquid, and PSG Talon actively shaping the landscape in
response to high competition and evolving audience demands.
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