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July 28, 2025 7 mins
👕En el complejo cruce entre la moda, el deporte y la historia empresarial, pocas marcas encarnan mejor el espíritu de su época como Meyba. Nacida en la Barcelona de postguerra, alcanzó la fama mundial en los vestuarios del Barcelona de Maradona, de Cruyff y de Guardiola. Y tras caer, resucitó en el siglo XXI, bajo el signo de la nostalgia y la reinvención. Meyba no es solo una étiqueta textil, es un viaje al pasado que refleja la evolución de la industria del deporte y del estilo urbano mediterráneo.

💡La idea de la compañía nació en un caluroso día del verano de 1940, cuando dos amigos, el publicita Joaquim Mestre y el modista Josep Ballbé, se dieron cuenta de que los bañadores que vestía la gente eran horribles. El nombre, sencillo, surgió de un método muy recurrente: unieron la primera sílaba de sus apellidos. Así nacía Meyba.

🩳Con sede en Terrasa, lanzaron una innovadora y moderna línea de bañadores, que ganó mucha popularidad en Barcelona. El éxito fue tan grande que en la ciudad a los bañadores se les empezó a llamar 'los meyba'. Esta metonimia se extendería al resto de España cuando la marca empezó a expandirse, a finales de los 50.
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