How to Upsell at Your Property | INNsider Tips-063

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In today’s INNsider Tip, I will talk about How to Upsell at Your Property.

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Episode Transcript

(00:11):
Hey, Welcome to Insider Tips.In today's insider tip, I will talk
about how to upsell at your property. Attention all current and aspiring hotel,
resort, in, bed and breakfastand holiday rental owners and managers. Are
you ready to take your hospitality propertybusiness to the next level? Look no

(00:35):
further. The Guide to Owning andOperating a Hospitality Property Successfully Online course is
here to help you succeed. Thiscourse is packed with valuable information and insider
tips from industry experts, covering everythingfrom marketing strategies and customer service to financial

(00:56):
management and staff training. Whether youare a seasoned professional or just starting out,
this course is perfect for anyone lookingto grow their business and enhance their
skills. You will learn how tocreate a memorable guest experience and keep your
guests coming back for more. Whatare you waiting for? Enroll today and
start reaping the benefits of a successfulhospitality property business. Why should you want

(01:23):
to app sell? Two simple reasons. One upselling will make your guests more
satisfied, and two it'll make yourbusiness more profitable. Properly trained employees can
add apparent value to a room salethat a guest is already willing to make

(01:45):
increasing their stay's worth as well asyour bottom line. This is a win
win. I've heard many employees andowners say they feel uncomfortable trying to upsell.
Like upseller, cross sell, ordirty words. Upselling doesn't have to
be a dirty word. In fact, it can help make your customers happier.

(02:10):
I should explain the difference between upsellingand cross selling. Upselling is a
strategy to sell a more expensive versionof what their customer already has, for
example, a standard room to amini suite, and cross selling is a
strategy to sell products that are differentbut possibly relate it. For example,

(02:31):
if your property has a swimming pool, you might offer your guests swimming goggles
or swimming caps. There are afew things you should consider. If done
correctly, upselling can build a deeperrelationship with your guests. By helping your
guests win, it's easier to upsellto returning guests rather than you guests.

(02:52):
Upselling increases your guests lifetime value.Can you see the benefit of learning and
then teach your employee step so it'sa vital skill that you can learn by
approaching each sale smartly, making useof various upsell techniques and laying the groundwork
for repeat business. I'll go intomore detail in the Insider Tips number sixty

(03:16):
four. Well, that's it fortoday's insider tip. If you haven't done
so yet, make sure you subscribeso you don't miss future insider tips.
And if you haven't signed up forany groups, check out the one that
best serves your needs. You cansubscribe at Keystone HPD dot com slash Insider

(03:38):
hyphen Tips and to find your bestgroup option, visit Keystone HPD dot com
slash Private hyphen Groups. Well,that's it for today's tip. Until next
time, have a fun day.