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April 13, 2025 61 mins
What if the way we think about building a business is fundamentally flawed? In this epsiode, Heidi Neck, a leading voice in entrepreneurship education, shares actionable insights from her extensive research and experience, emphasizing that "organizations are not entrepreneurial, people are".

Whether you're navigating a high-growth startup or seeking to instill innovation within an established company, you'll gain practical tools. Learn to apply the Entrepreneurial Thought & Action (ET&A) methodology, master the art of "affordable loss," and understand why a "quilting" approach can be more effective than following a rigid "puzzle". This conversation is a masterclass in cultivating an entrepreneurial mindset, led by an educator who is shaping the future of the field.  










Tune in to listen to Heidi's views on:
  1. Why business plans don't work, and how to do better
  2. The real inner game of entrepreneurship, and how to cultivate it.
  3. The make-or-break differences most founders overlook.
  4. The powerful ET&A method 
  5. Finding your sweet spot in the face of uncertainty.
  6. How to launch and grow, even without funding.
  7. The "affordable loss" concept: A risk-reducing mindset shift for smarter decisions.
  8. Why negative feedback is your secret weapon.
  9. The counterintuitive habit that fuels rapid progress.
  10. Embracing the "direction over plan" philosophy for greater agility.
  11. Using puzzles and quilts to build your entrepreneurial superpowers
  12. The 3 investor questions you MUST answer to unlock capital.

and much more!
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