Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:04):
Hello, and welcome to another episode of Living Unapologetically Beyond
the Uniform. Today's guest is an amazing individual that I
met a few months ago, I think, and I am
excited to have her on the show because she is
going to talk about being an entrepreneur in the franchise
(00:29):
in space. And I am excited to have her on
here because, for one, she's known as the Networking Queen
and the coach that connects her name is Tony Harris Taylor,
and she is a powerhouse speaker, marketing and sales coach,
and a multi unit franchise owner with a mission to
(00:53):
educate and connect minorities, including veterans, with franchising opportunities. So
I'm excited to.
Speaker 2 (01:01):
Have her.
Speaker 1 (01:03):
A little bit about her, but I'm gonna have her
go into that too. But she's you know, she's going
from overcoming personal challenges to making waves in the world
of entrepreneurship, and so she's here to share her insights
on how franchising can be a game changer for veterans
and how networking fuels success and why taking bold action
(01:27):
is the key to thriving, which is what the show
is all about. So, if you're a veteran thinking about
your next step, an entreporrepreneur looking to expand, or just
someone ready to take drastic action in your career. This
episode is for you. So welcome, Tony. I'm so excited
to have you here. Why don't you go ahead and
(01:50):
tell our audience you know a little bit about yourself
and we'll dive in a little bit more.
Speaker 3 (01:55):
Well, thank you so much, Renee for having me.
Speaker 2 (01:58):
Our mutual friend doctor introduced us, and I'm just grateful
your energy.
Speaker 3 (02:05):
Even though we haven't met in person, I.
Speaker 2 (02:07):
Feel like I know you and your energy has really
shown through on the multiple occasions we've had a chance
to talk.
Speaker 3 (02:14):
So thank you again. Yes, I appreciate you being here.
Speaker 2 (02:18):
So I live in Houston, Texas, and as you can
see over my head, I have multiple logos and a slogan.
So my slogan for success, whether it's life or business,
is show up, be up, follow up, to blow up.
Speaker 3 (02:35):
And you've got to be drastic to do that.
Speaker 2 (02:39):
So the word drastic permeates everything I am, everything I
teach my clients to be, especially in the area of
marketing and sales.
Speaker 3 (02:49):
Now, Renee, you know this. People want to be entrepreneurs,
but they don't want to really market or sell.
Speaker 2 (02:56):
Yes, but if you don't market or sell yourself, I
don't have a business. And so I help entrepreneurs get
out of their head, get into their heart, and get
their butts out into the world so that they can
make the difference that they want to make.
Speaker 3 (03:12):
As you mentioned, I'm known as the Networking Queen, the
coach that connects.
Speaker 2 (03:17):
I own a franchise, networking action about that franchise five
years ago and about three years ago I started going
to franchise events and there were just not a lot
of people of.
Speaker 3 (03:30):
Color in the room. I came to an event in
June twenty twenty four.
Speaker 2 (03:36):
In Atlanta and there were two and a half black
people there out of four hundred.
Speaker 3 (03:42):
Wow in Atlanta.
Speaker 2 (03:46):
That say that says a lot about the franchise industry.
Speaker 3 (03:52):
And I'm like, well, it was at.
Speaker 2 (03:54):
That meeting someone said to me, well, if you don't
have a seat at the table, then make your own table.
And that's when the multi Cultural Franchise Connectors five one
Seed three was born. And then from there I was like, well,
people are gonna ask me, can you.
Speaker 3 (04:10):
Please hook me up with a franchise? What should I buy?
Speaker 2 (04:13):
What should I And I was like, okay, well now,
so I launched Drastic franchise Matchmakers in December twenty twenty four.
So all of those things and these logos over my
head just round out. I'm just a connector. I introduced
people places and things to people, places and things they
(04:36):
did not know.
Speaker 1 (04:37):
And through that I make money. Yeah that is extremely impressive.
Oh wow, I mean that that was a lot.
Speaker 2 (04:47):
It's a lot. It is a lot, but I love it.
And as I tell people, it's my own thing. So
too much I take something off my plate. But yes,
I'm in control. That's the beauty of being an entrepreneur.
Speaker 1 (05:03):
Yeah yeah, I mean, you know, you talk about energy,
but I love how you show up too, Like you know,
I noticed like it's almost like you have a different
colored glasses for everything, and I love that. I love that.
I really love that. So that is your signature. It's
like you show up and you glow up.
Speaker 2 (05:26):
Because you're part of the showing up is your appearance, yes,
and standing out and not just blending in with the crowd.
Speaker 3 (05:36):
I know, yes, And you know, I looked.
Speaker 2 (05:39):
At your website and I was like, this girl is fabulous.
Speaker 3 (05:43):
So I got it. I knew who I was coming
to talk to. I had to show up for you today.
Speaker 1 (05:51):
I appreciate that. So I want to talk about a little.
I want to talk about veterans and franchise connections because
that's kind of how the direction we're kind of looking.
Speaker 2 (06:02):
To go in.
Speaker 1 (06:03):
So I know that you're passionate about connecting minorities to
franchise opportunities. How do you see veterans fitting into this space?
And why do you think franchising is such a great
option for veterans?
Speaker 2 (06:17):
Okay, So I'll take that question one piece at a time. Okay,
So the multi cultural franchise connectors isn't just about race, right,
It's about different cultures, and veterans are a culture regardless
of race.
Speaker 3 (06:33):
Amen, correct.
Speaker 2 (06:35):
Yes, So that's why that's one of the targets that
I really want to help educate about franchising. Now, why
is franchising so good for veterans Because it's a system
that's already ready Already Veterans love systems, yes, they love
(06:55):
to be have their marching orders issues, yes, And so
franchise is a business in a box or blueprint that
you can just plug and play.
Speaker 3 (07:06):
And get get.
Speaker 2 (07:08):
Moving and So the franchise industry as a whole recognizes
that veterans make great franchises as well.
Speaker 3 (07:20):
So many of our of our franchise ors have.
Speaker 2 (07:30):
Special discounts, special programs for veterans because they recognize that
veterans fit very well into the franchise world.
Speaker 1 (07:43):
Wow, okay, because I know when I was talking to you,
you were like, there are so many franchising options, and
you know, I only know of a few. I'm not
very familiar with franchising, as I mentioned to you. So
that's why I was so interested and wanting you to
come on here, because that's kind of what this show
is too, to provide resources to the listeners who are
(08:06):
female veterans and just veterans as a whole, right, So
I appreciate you sharing that. So one of the things
that may come up is that a lot of veterans
they're hesitant to become business owner because of financial resources.
What resources or funding? And I think you touched on this,
a little bit or text or incentive exists specifically for
(08:30):
veterans looking to get into franchising.
Speaker 2 (08:34):
Yeah, So, as I mentioned, some franchise doors will provide
discounts for first responders and veterans, so off the top
of the franchise fee, they will give ten twenty thirty
percent off of the franchise fee. So I actually have
a portfolio of over eight hundred franchises. There's over four
(08:55):
four thousand franchises in the US.
Speaker 3 (08:57):
Wow.
Speaker 2 (09:00):
When we think franchises, we only think food. But food
is only thirty seven percent of franchises, so that means
sixty three percent are not food.
Speaker 1 (09:10):
Wow. Yeah, well, and I can yeah, and I can
attest to that because I know, I think it's not fitness.
I think lots of franchise.
Speaker 2 (09:20):
Yeah.
Speaker 1 (09:21):
When I was in a fitness space, that was the
one that kept coming up for me. And I think
there's another one Gym Guys or something like that.
Speaker 2 (09:28):
Yes, gym Guys, yep, those are all franchises. So fitness
is children's learning. There's just so so much. And in
food and beverage there's just you can slice and dice
that multiple ways as well. And so besides a discount,
(09:49):
there are veteran loan programs out there. There's SBA loan lending.
There is of course tapping into the resources that a
veteran might already have to be able to fund their
(10:10):
business and so they can get of course, they can
get home equity lines of credit just like everybody else can.
But there are resources to help them with the funding
as well.
Speaker 3 (10:25):
So what are some of.
Speaker 1 (10:26):
The most veteran friendly franchises? Is it just the fitness, Like,
what are some of the most popular ones that you've
seen veterans connect with.
Speaker 3 (10:38):
So there are a few that are.
Speaker 2 (10:43):
Veteran only. So there's one that is junk hauling, right,
so hauling away. Yeah. There are restoration companies, fire and
water restoration. So there's one that's called well, I won't
(11:04):
call any particular names, but one that is go in
and clean hoarding and crime scene clean up.
Speaker 3 (11:13):
Oh wow, oh wow.
Speaker 2 (11:16):
Sing clean up. Yeah. And of course, yes, fitness is
a natural one that a lot of veterans lean towards.
But again, youth friends because want to take care of
and so there are a lot of kid friendly tutoring
and schools and daycares all that. Wow wow, there's so many.
(11:42):
And what I want to do is just be that voice, yea,
to let them know that they don't know what they
don't know about.
Speaker 1 (11:53):
Connector like you said, you're a connected Yes, you're the
coach that connects. So you know, many of us we
isolate veterans. I will say many veterans we isolate. And
you're known as the networking queen. So for veterans who
may feel disconnected after leaving the military, how can they
(12:16):
leverage networking to build relationships and opportunities in the business world.
Speaker 2 (12:22):
Yes, Number one, you gotta find your people. You got
to find your tribe. So whoever, whatever your tribe looks like.
In Houston, we have a Veterans Chamber. Okay, so there's
got to be one in Atlanta.
Speaker 1 (12:43):
You said that, but actually the Atlanta Black Chamber has
a Veterans Entrepreneur group that's attached to part.
Speaker 2 (12:51):
Of the chamber.
Speaker 3 (12:52):
Yeah.
Speaker 2 (12:53):
Yes, so that's the next thing. Find the groups who
might have subgroups of veterans, and then attend meetings at
those events. Here's the other thing. If you feel uncomfortable,
although uncomfortable is not my vocabulary, because my vocabulary, yes,
(13:18):
it's a total opposite.
Speaker 3 (13:19):
Of So.
Speaker 2 (13:22):
Phone someone like Renee who is active. Find that friend,
that person who can take you with them and you're
not by yourself. Yeah, and when you lean on others
asking for help, it's probably the most drastic thing we
can do yes and see this. Just yesterday I was
(13:48):
watching something and it was a veterans commercial and it
was talking about how proud these were family members, talking
about how proud they were of their families and social
but the most proud thing they did was ask for help.
Speaker 1 (14:08):
Yes.
Speaker 2 (14:09):
And so there's a commercial Goinger. It's brand new because
it was my first time seeing it. But you know,
the mother was like, my daughter has fought in wars,
you know, being in other countries, but the bravest thing
she's ever done is ask for help. And so I'm
going to say that to your listeners. The bravest thing
you can do is ask for help. If you want
(14:30):
to start a business, then ask somebody. Yeah, ask for help.
If you want to get out and there, ask for help. Yeah.
Speaker 1 (14:38):
And you know, it's it's about asking the right people.
Don't ask people who you know, I think they know
you know the you know, it's it's really about connecting
with the right people.
Speaker 3 (14:51):
And just to your.
Speaker 1 (14:52):
Point on the asking for help, you know it is.
It can be challenging for us because we're so used
to figuring, you know, figuring things out. Oh I can
figure it. I got this, you know, I was just
on a I was I was a guest on a
podcast yes last night, and that was some of the
things we talked about, you know. But like you said,
(15:13):
it is one of the bravest things we can do,
and just saying, look, I'm not okay, I'm not okay,
and I really need some support right now. And that's
one of the things I do want to drive home
to the listeners too, because I do understand the rejection,
you know, or you're sometimes like I said, you're just
(15:34):
not talking to the right person. So you go to
them and you ask them for help, and they really
can't help you, you know, especially if they can't relate,
if they if they don't have you know, that kind
of capacity to kind of pull back and say, Okay,
how can I support you and all of that, or
even point you in the right direction, you know. So
(15:56):
it does matter that you speak to the right person,
especially if you're a veteran.
Speaker 2 (16:02):
Absolutely.
Speaker 1 (16:03):
What are some of the biggest mistake entrepreneurs make when
trying to grow their network and how can veterans avoid it?
Speaker 2 (16:12):
So my my slogan and the title of the book
is show up, be up, follow up. So the answer
to your question is the opposite of the title. So
the mistakes they make they don't show up, Yes, they
don't show up. So and then when they if they
(16:33):
do show up, they don't have good energy. They sit
in person, drink or they're over in the corner there,
And I get it. But you know, I tell my
clients all the time, whenever you see Miss Beyonce in
an interview, she is not who she is on stage.
She has to flip a switch.
Speaker 3 (16:54):
Yes, yes, and turn on that personality.
Speaker 2 (16:59):
So sometimes we have to when we're attending an event.
While I'm in the car, I gotta turn on my twitch.
Yes that is, I got to show up. I teach this,
I live, and I still have to do it.
Speaker 1 (17:16):
I can so attest to that. I used to compete
as a figure competitor Bodybuilding World, and honestly, while I
was behind the curtains waiting to go on stage, it
was I was. It was two different people, two different
people behind the stage. I'm like nervous and I'm scared,
(17:36):
I don't want to go out, But as soon as
they call my name, it was a completely different person
that got on the stage. So you really have to
really know how to flip the switch. And you know, honestly,
I flipped the switch a lot in the military because
you know, you could leave home like in one mood,
(17:59):
and it if it's a mood that you don't want
to carry forward when you get to get to post
or get to your office, you cannot carry that energy,
especially if it's a bad one from the house, you know,
depending on what happens, because it's not always bad energy.
But I'm just saying, if it was a bad morning,
you have to learn to turn that off. You're in
a different environment, serving different people. You just got to
(18:21):
know how to bring it. So that's not true.
Speaker 2 (18:25):
That's true always, yes, yes, But for some reason, as
an entrepreneur, we feel like we can that we don't
have to turn it on. And it's so weird, right,
So we think because we're in our own business, we
should be able to do it my way. I should
(18:45):
be able to do it my way, and to some extent,
you can to some extent, but other if you want
to do business, you have got to get out of
your own way. Yeah, And sometimes your way doesn't work, yeah,
And so you have to figure out the way that
does work and then incorporate that into who you are.
Speaker 1 (19:09):
I can see why veterans are a good fit for
franchising because you know, we PCs a lot, change it
duty station a lot, so you know, we may leave
one sometimes we're at duty station three four years, sometimes
longer in some cases, and then we move to another
duty station. You have to now conform to that climate
(19:32):
that's there. So we're used to adjusting. We're used to
having to learn to be flexible. We're used to having
to pull back to learn. Okay, let me see what
Tony's unit is about, because we can't just come in
there with the last units climate and be like, this
is how I'm used to doing it. So Tony, I'm
gonna show you what I'm doing, so I could see
(19:54):
how the veteran community, you know, veterans, I should say,
are a good fit because we're used to to having
to adjust a lot.
Speaker 2 (20:02):
Absolutely absolutely, And so while franchising gives you a good framework,
you will there are going to be times you have
to adjust and you have to tweak, and you have
to and so yeah.
Speaker 1 (20:15):
Yeah, I had a question and it left me, Oh,
I hate that. Okay, what about someone who's brand new
to networking and may even be a little introverted, what
are some first steps they can take to get started?
Speaker 2 (20:35):
So I love this question as well. Your introvertness. Yeah,
nobody cares. I'm just being honest. So the thing you
have to do when you're uncomfortable networking, whether you're an
introvert or you know, I present as an extrovert but
I'm really not. Yes, okay, So Number one, you got
(20:59):
to thankful focus that your business isn't about you, yeah,
or your comfort zone or what you feel like. Your
business is about the people you're meant to serve that
are not going to come knock on your door and
say serve me. Yeah. The people you're meant to serve
are out there in the world somewhere. So while you're
(21:23):
sitting back thinking I'm an introvert or I'm uncomfortable, or
I'm shy or i'm this, it's all about III am
not thinking about the person you're trying to serve. So
change your focus. That's the first tip. Change your focus,
take it off of you and take it onto the people.
(21:43):
Because most of us is entrepreneurs. We get into our
business to help people. We can't help nobody if we're
at home, we can't help anybody if they don't know
who we are, and so we got to get out
of our own way, take the eye out of it
(22:03):
and make it about going. You're on a and this
is military, so you can you can get it. You're
on a search and rescue mission.
Speaker 1 (22:11):
Yeah.
Speaker 2 (22:12):
In other words, if you truly believe that what you
do you could help somebody else, then your mission is
to go find those people.
Speaker 1 (22:22):
Wow, that's such a beautiful way to frame that. You know,
it makes sense. And you said a few things that
clicked with me because you know, like you said, you
present extroverted, but you're introverted. And I can say that too,
like most people would not believe how like introverted I am,
(22:45):
but I don't show up as an introvert, I don't
you know.
Speaker 2 (22:50):
And the other thing that introvert. So anybody watches and
says she no introvert, but I'm definitely an ambivert.
Speaker 1 (22:57):
Yeah.
Speaker 2 (22:57):
Now that I'm older, Now I'm older, I'm just more
mature and I speak as much as I used to.
Speaker 1 (23:05):
Yes, yes, yes, yes. But one of the things that
you also said that I can also speak to I
really was not getting out of my space. So I
now put myself in places even when I'm uncomfortable because
(23:28):
the goal for me is to learn and to connect
right and to because because you don't know who knows who,
So one of the goals is definitely you have to
get out. And that's the true statement that you made.
You have to get out of your space because nobody's coming.
Especially I work from home, so nobody's come to the
(23:48):
door and knock and be like, hey, I need your help,
Like you know, they're not going to So that I
love that you said that. So how has networking played
a role in your own success? Like what lessons can
veterans apply to.
Speaker 2 (24:04):
Their own journey? Yeah? Networking is everything. People always say, well, Tony,
how did you? And I'm always like the answer is
always networking. Now, if you want to know the networking story,
then but there's.
Speaker 3 (24:21):
I have not.
Speaker 2 (24:23):
It's not ads, it's not paying for it's all relationships. Yeah.
And being a giver. I am a giver before I
ask for something, yes, And so because I'm a giver,
people want to give back to me.
Speaker 1 (24:41):
Yeah, So I changed. I had a you know, when
I first got into business, I didn't understand that, you know,
I just didn't because I'm for when I didn't have
the business sense that I do. Now, you know, you
mature as you as you stay in this as an entrepreneur.
But I joined B and I and you know their
(25:03):
slogan is Givers gained And that's when it first hit me.
So now when I you know, if I ask someone
to meet, I'm not asking them for them to become
a client. You know, I want to know how can
I serve you? Because that's the whole concept. We're providing
a service. Like you said, we're servants, so and you know,
(25:25):
we got to look at it like that. Jesus was
a servant, like you know, he went around and he
served everybody. So we have to and if we, like
you said, if we're very passionate about what we're doing,
offer value. Offer value first because then it'll all come back.
And don't look for anything right like you said, because
(25:45):
it might not come at that moment either, right, It'll
come maybe tomorrow, years later, two weeks later. But you
really have to go in and say, Okay, how can
I add value to this meeting right now to this person?
Speaker 2 (26:01):
What can I let me and let me add to that.
That's a really great point. The reason you network is
so that you have people to connect to your networks,
and it's not just so you can get business and
this thing. If you take that off the table, then
you're networking will because if you are networking is just
(26:24):
so I can help people in my network, then the
pressure is off. Yeah, there's no reason to feel introverted.
There's no reason to feel because I'm just trying to
learn about you so I can introduce you to somebody
over here. And the moment we get that, then the
floodgates will open for you as well, because people want
(26:45):
to do business with people who have a heart. Yes,
and if they can see your heart, then that's it'll
grow from.
Speaker 1 (26:53):
It is that no li like and trust factor, absolutely
and trust factor. It's all about being you.
Speaker 2 (27:00):
You know, it really is.
Speaker 1 (27:03):
And I'm learning that the more and more and the
more you learn that, the easier it gets. Like it,
you know, and like you said, people just hey, can
you do this? Or I'm looking for this? You can
you do you know this? So I that is so true.
You talk about taking drastic steps, So what does that
(27:28):
mean for someone transitioning out of the military who may
feel lost or uncertain? And you know, many of us
come out in that space, you know, like eighteen and
I came out at forty and I thought I knew
what I knew, but I didn't know.
Speaker 2 (27:46):
So life is a series of drastic steps. You may
not have called them that. The fact that you stayed
in the military for that length of period of time
was drastic. The fact that you went to the military
was drastic. And now you're starting a new life which
will feel drastic. Yes, and sometimes the drastic steps are
(28:09):
baby steps. The key there is you just have to
keep moving forward. But nobody successful inside their comfort zone.
Not a soul, not one. So I mean if life
was if you were able to have all you wanted
in life and you could do it inside your comfort zone,
(28:32):
we'd all be where we want to be. Yes, yes,
But so you have to get drastic, and I just
I surround myself with people who pushed me to be
bigger and get more drastic. You have to be surround
yourself with is so important, and that's why networking has
(28:55):
been so great because usually the entrepreneurs have a great
energy even when life is lifing because they have to
keep going in order to be successful.
Speaker 1 (29:09):
Yeah, yeah, well said so what, Well, how can veterans
own their transition in a way that leads to personal
and financial freedom with franchising.
Speaker 2 (29:25):
Yeah, well, first of all, this is a good time
for us to plug what we're doing. February the twenty six,
we are having a webinar. You need to show up.
You need to show up at the webinar. I'm going
to talk about specifics of franchising, and then I'll have
(29:46):
four veteran friendly franchisors on the call to introduce their concept.
And so in order to find out more or to
learn more, you need to be in the room. So
it's February twenty six at six thirty Eastern five thirty
(30:06):
Central time, and we're just going to introduce you to
franchising and then to four brands. It's a great place
to start and then they can hear then what it takes.
But I'm gonna say this, Yeah, starting a business from
(30:27):
scratch is not for parks periods. It is not. If
I knew then what I know now, I would not
start up a business unless it was something that absolutely
did not exist. But I'm from this point forward, any
new businesses, either a franchise or an existing business that
(30:50):
I buy, I'm not starting from scratch.
Speaker 1 (30:52):
No more that that year three it is. It is
definitely a transition. It is definitely another transition.
Speaker 2 (31:04):
The other thing about franchises, and I do want to
say this is you asked about funding, but they're franchises
as low as ten thousand dollars. Who knew? Yeah, and
you're going to spend that same money. Whatever you put
into a franchise, you're going to spend in a startup
and then some and make a lot of mistakes. Yes, yes,
And two thousand dollars is not a lot of money anymore. No,
(31:27):
it is not. And so there's not many at that level,
but it is possible. Yeah, and then you know you
can you can definitely get into one for less than
one hundred Yeah.
Speaker 1 (31:38):
Well, I'm going to take my statement back that I
said it's not a lot when trying to start a business, right,
let's clarify correct. Yes, you're going to spend that money
and then some yes, yes, well money. This was an
incredible conversation. I mean, your energy, your wisdom and passion
(32:00):
for helping others take drastic steps towards success. It's really inspiring.
So I thank you for being here. I am excited
to have you on the show to connect you know,
our audiences together. So for our veteran listeners, if you
ever thought about franchising, networking, or simply just stepping into
(32:23):
a new chapter, this episode was your sign. And remember
we're gonna have a webinar on February twenty six so
that you can learn more about franchising and what's available.
Tony just drops some serious gems on how you can
take control of your future and turn your skills into success.
And we have we all know we are, you know,
(32:45):
loaded with skills and talents and leadership and all of
that stuff. So Tony, let our listeners know where they
can connect with you and learn more about your work.
And I'll put all of that in the show notes
as well.
Speaker 2 (33:01):
I'm going to keep it simple. Go to Drastic Results
dot com. That's my website and there you will be
able to see all about me, my contact information, and
on social media, I'm under my name Tony Harris Taylor.
Speaker 1 (33:17):
Well. As always, if you love this conversation, be sure
to like, share, and subscribe to Living Unapologetically Beyond the
Uniform on the Bold Brave TV network. And let's continue
to build a community that is just supportive and empowering
to our female veterans and our veterans on a whole,
(33:39):
you know, just helping them to own their transition, to
redefine their future, and to thrive beyond the service. So
until next time, stay bold, stay unapologetics and cleat, and
keep owning your transition.