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February 22, 2021 • 33 mins
My next guest is Kirk Franklin. He is a 16-time GRAMMY-winning artist, songwriter, and producer. His latest album is the acclaimed LONG LIVE LOVE, his 13th studio album; he released a new single and video from the album, "Strong God," this past summer. He is on the show to discuss his new podcast, "Good Words with Kirk Franklin." A new podcast series that welcomes people from every cross-section of life who seek inspiration and empowerment. Please welcome to Money Making Conversations Kirk Franklin.
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Speaker 1 (00:04):
Welcome to Money Making Conversations. It's the show that she
has the secrets of success experience firsthand by Marketing and
Brandon expert Rashan McDonald. I will know he's given me
advice to many occasions in ocasion didn't notice I'm not broke.
You know. He'll be interviewing celebrity CEOs, entrepreneurs and industry
decision makers. It's what he likes to do, it's what
he likes to share. Now it's time to hear from

(00:25):
my man, Rashan McDonald money Making Conversations. Here we come.
Welcome to Money Making Conversation. I am your host, Rashan McDonald.
It's time to stop reading other people's success stories and
really start writing your arm Now. You can be motivated
by their success because their stories can offer direction and
help you reach your goals through your plan and remember
that and through your committed effort. My interviews that I

(00:46):
do on Money Making Conversations provide the consumer and business
owner access to celebrities that you might see on TV
or read about CEOs, entrepreneurs and industry decision makers. My
next guest is an industry decision maker. He is a
celet pretty, he is a CEO and he is an entrepreneur.
His name is Kurt Franklin. He's a six time Grammy
Award winning artist songwriter and his latest album is the

(01:10):
acclaimed Long Live, Long Live Love, which is his thirteenth
studio album. He released a new single and video from
the album Strong God this past summer. He's gonna show
to discuss something I'm excited to talking about his new podcast,
Good Words with Kurt Franklin almost like good News, a
new podcast series that work with people from every cross

(01:32):
section of life and who seek inspiration and empowerment. Blocked
this daty in February ninth, That's the date. Everybody where.
He's in conjunction with Sony Music Entertainment dropping Good Words
with Kurt Franklin on the podcast. Please work with the
money making conversation. He's my good friend. He's been in
my life man since ninety four. I'm from Houston, Texas.

(01:52):
He's up in that Dallas, Dallas area, Texas. Boy. Please
welcome Kurt Franklin. How you dork, Kurt, How you're doing man? Well,
welcome to my new studio, Curry. I'm trying to do it, man,
I'm trying to step up man in my game. Man.
You know, man, you look good, brother, look good. You
got a little flex happening up in that love it.
Thank you. How you been doing? Man? You know we're

(02:12):
coming out of going into one. We're talking about new podcast.
But let's let's step back a little bit and talk
about because it sent me through a lot of changes,
tested my faith, tested my patience, sent me through some
emotional physical change. That game weight, loss, weight, and anxiety
is about the COVID nineteen. My family and my wife

(02:33):
she still won't go to in a restaurant, out in public.
She would take to go, but did she suspect of
it coming into the house. So how did it impact
your family and the people who follow you and seek
your guidance. Well, once again, man, so honored to see
you and so proud to see you continue to just
really make impact, especially in our community. Uh, to be

(02:54):
able to give information that that that a lot of
times were systemically hidden from us. It was part of
the plan for us to not always gather the information
or to be able to pass the information, and for
it to be transferable into the boardroom all the way
to the block. And I think that that's something that

(03:16):
is so needed. So I commention what you're doing. Yeah, man,
the pandemic, especially the fact that there was the word
I used, contemporaneous um several several pandemics happening at one time,
from George Floyd to to to to to um too,

(03:37):
our mothers and fathers getting sick and dying of the disease,
to all the the the political uprising against it, and
so UM, all of those things took a toll on
me in my family because I have a young black son,
and so UH continuing to see this uh, this this

(03:59):
UH hateful narrative that has been America's narrative for over
four hundred years. It's something that can be very daunting,
you know, and and it can really be fatiguing. And
so all of these things that happened at one time
in was something that continued to pull me. I had
to start going back to the UH to therapy myself.

(04:20):
You know, I'm a black man that is very proud
to UH acknowledge and promote UH psychological therapy UH psychiatry
for especially black men. But it was something that we
held onto each other as as a family, and and
it put me in a position where my faith really

(04:42):
had to be something that was not just priests, but
something that was lived in real time. And so that
was another chalice to really test me, to see how
much I believed and how ruded I was, and what
I was preaching and so or seeing in the doing
so is that I think that the battles were all intentional,
and I think that they were all um for our
good and to reset if we would allow it to

(05:06):
do that with the beauty of watching you. You know,
as a popular word in twenty the word pivot. You know,
if you can't do it live, how you do it virtual?
And you know you put concerts together, you brought people
together united, you did the verses. I believe how did
all that play into you reaching your I consider you.
I'm part of your congregation. I'm part of the Kirk

(05:28):
Franking compregation. And I say that because I'm not I'm
not a weekly church call. I might go to church,
you know, periodically, and I'm not saying I show up
on Eastern I showing I shot up on New Years
at Christmas. Sometimes I go with friends. But I am
a believer, and I think I'm one of your followers
because the way you approach your teachings and that's how

(05:48):
I can use that word. Teachings affect me positively and
your music motivates me. Do you get it a lot
from people? Second? Say that question again, please that say
do you get that a lot from people? How you
motivate them? Or a non church goers like me, you
know who believe. And I would say that's a negative
thing to the church goers. No, no no, no, no, no

(06:09):
no no no no. Let me let me say that
I'm honored at whatever capacity to be able to do
life with people, to to be able to be part
of people's journey for God to uh to loan me
words of music or whatever that I can borrow from him,
to just be a catalyst. Uh, That's something that I

(06:30):
take a great level of humility and responsibility in UM.
And it was never my intent to try to do
something that would be left of center. That was that
was that was never my attempt. I'm I'm just really
uh someone that is very sincere by my Christian faith
as well as also uh addressing all the areas of

(06:52):
revisionist history that has uh sometimes white washed the African
American uh sojourn through Christianity and what it was originally
and how Europe did not influence Africa, but Africa influence
Europe and uh, this monotheistic approach to faith. You know,

(07:13):
you're really interesting. I got another show working with business
manager stephen A Smith and you becoming. You'll be making
appearance up on one of our shows, I don't know
if you know about it, on that stephen A's World.
And I was excited that we were able to bring
your voice into the arena because, you know, because Steve
and I have sat down and said, you know, that's
a voice you never see in sports, like from the

(07:34):
perspective of who you are and you're so unique and
how you approach a life, Kirk, and how you approach
the gospel that I feel comfortable bringing you in that
arena because the way you talk, you just talking like
a regular person. I don't know. And like I said,
when I'm talking to you, I'm talking like I'm talking
to a friend. I'm talking to a friend. That that
allows me to be ru Sean McDonald that that I
don't feel that I I know I have flaws and

(07:56):
you know I know how you know, well, I think
that what what what what is interesting is that for
for there to be even a conversation of what I
do to be something that has some type of unique
uh sentiment to it is. I think it is very
unfortunate because I believe that it is the pursuit of

(08:20):
every person that says that says that they subscribe to
a faith, especially a faith in Jesus Christ, which is
about humility, It is about vulnerability. When you look at
the Bible, and the Bible that is a chorus of
misfits and and and and failed and like failing individuals consistently,

(08:43):
uh that were the backdrop of this beautiful uh story
of grace and mercy. So man, you know, I and
I think that it's very unfortunate that that that we're
not being engaged that much in people's lives where they
see a difference and not just wanted to, but in
everyone that opens to them after say that. And that's
why for me, I'm hoping that even with this podcast,

(09:06):
it is just another extension of how I can contry
to speak to incredible man like you and and other
individuals in ways that are entertaining, engaging and inspiring. Absolutely
good words. What does that mean? Good words? With Kurt Franklin,
that's the podcast. What does that mean, there's just so
many bad ones that are There's just so many words

(09:27):
of negativity, there's so many words of division, there's so
many words that are lies, that are that that is
misinformation that people build their truth upon, and so now
truth becomes arbitrary, you know, and and and so uh.
Good words is something that I'm hoping people will tune

(09:48):
into to be able to get exactly that A a
word of information, a word of engagement, a word of
of of inspiration, so that they can be able to
be entertained. I think that that when you hear just
just the tapestry of artists and individuals that were interviewing,

(10:09):
it's going to be very unique to see their their
intersection of culture and faith and how we can help
other people even invented well, you know the beauty of
this conversation. That's Dad. Okay. You know I've seen you
so many levels of greatness, of greatness, you know, from
on the stage hosting TV show. You know, I love
seeing you host TV. You are you one of the

(10:30):
most phenomenal host and I tell you that all the time.
I love seeing your TV hosting. And and then you
got your own channel, you know, music Chunel. So why
the podcast, Mr Franklin, You know you've got all these
other ways to communicate social media, You're a giant. Okay, music,
you're giant, got your own music channel. Why do we

(10:50):
need a podcast. It's just another extension of communication. It
is just continuing the conversation wherever people are that that
were of their ears. There should there should be the
story of the good news. That the good news should
be whatever people are, and so we don't wait for
people to come to us to get this good news.
We are ambassadors, we are we are soldiers. We we

(11:14):
are extensions of of His grace, his love and with
good words. I wanted to be a place where you
can see that you're not alone. I do think that
there is this dichotomy of what it looks like to
be a real person and try to hold onto real
faith that they don't always seem to be synonymous in

(11:36):
people's journey. And I hope that this podcast will allow
you to get interviews from other people that that that
live with that tension, that try to maneuver through what
what my faith and my humanity should be and who
should take the lead and what happens when it doesn't happen,
and and and how I'm gonna do it through that
in my career and being able to manage success, to

(11:59):
manage my own fears, my own anxiety. So I believe
the good words will be a A I pray a
very special uh place for people to come on that platform.
Here's just the interesting thing about Kurt frank I know
one side of Kurt. I know it backwards and forward.
Now there's what type of food this Kurt Franklin like
the Are you a barbecue man? Or you are pizza man,

(12:22):
a hamburger man? Or you just shot? I like to
stay in shape. What are you, key Don? What are
what are you? Brother? What are you? Is? I eat
really clean, try to eat really cle Krispy cre No
Krispy Kreme. No Krispy Kreme. I haven't at Krispy Kreme
and a few years. But but but but but now

(12:43):
as I do have cheat days, okay, I do have
cheap days, and in my cheap days, I do go
ham right. But but I think the problem that we
can all attest to that week? We can we can,
we can we can all be uh witnesses hallelujah. About
is that this pandemic. Bro, this pandemic has messed up
everybody's food playing and because man, you know you're trying

(13:05):
to eat right. But you know earlier, owning that pandemic,
when everything was shut down, it's like, well, what am
I eating good for? I ain't gonna be from no camera,
and so you just ate the whole grocery store and
now okay, that's that. That's there. Now, how about music
other than gospel music? What R and B music are

(13:27):
rap music? Do you listen to Kirk Franklin Old school
or new school? I listened to everything. I am a
student of the craft. I listened to everything from Jasmine
Sullivan's new album to UH. I listened to whatever Drake drops.

(13:48):
I listened to whatever uh, Fred Hammond's drops. I listened
to whatever Yo Yo my drops. I listened to whatever
Adele drops. I listened to uh, anything that's going to
be either old Miles or snarky Puppy. You know, I'm
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(16:03):
That's O T T E R dot ai. You know
it's the funny point by my get my car. Here's
my first three songs, okay, because you know I'm old
school Kurt, you know the melodies from Heaven. I gotta
I gotta you know, I gotta have that. That that
if I get my car by five o'clock in the
morning coming to my office, So that gets me on fire. Okay.

(16:23):
Then I go to rock Star by the Baby. That's
that's my whole genre, you know, my and so and so.
Then I then I go to Kim, you know, uh
and so so, and then I that slowed down a
little bit more with Anthony Hamilton's that's my first fourth
songs in my podcast, in my in my excuse me,
and my in my player on my truck. When I
want to start rolling, what would be your first four songs,

(16:44):
Kurt not putting yours? My first fourth songs, first fourth
song mineus melodies from Heaven the Baby with rock Star.
Then I slide into Kim like Sharlene from Anthony Hamilton
and my first four songs. It's I can say that
I am that that consistent in in that process. You know,

(17:06):
it's some mornings I'll listen to, you know, a a
teaching podcast. The first thing in the morning, you know,
is I may listen to some old school you know,
Walter Hawkins, uh, you know, uh under a cracker, or
is I may listen to something to give me lit
my way to the gym. You know, I'm saying it
could be a Drake record, It could be a a

(17:29):
you know EVERYBN rock Kim record. It could be you know,
you know jay Z record. There you go, you know,
so so you know it is that I have a
I have a big appetite for music man, and one
doesn't win over the other. Well, you know, when when
we look at good Word for Kurt Franklin and then
the press really came out, they mentioned your interview with

(17:50):
for Real, you know, just to give a sense of
the type of talent or celebrity level that will be
part of the show. Why is it important to for
individuals like for Real to not only discuss their faith
but also tell the side of the story that's not
entertainment driven or selling albums and movies or things. Yeah, well,

(18:11):
I think that's even more important now because there were
we are at this crossroads that in in American culture,
American society, and even in our belief systems, that that
that that these that during this pandemic is going to
change the trajectory of how people process what is real

(18:32):
and what matters. And a lot of times the people
that have impacted culture more than others may be the
greater microphone of how to be able to navigate through
those things as well as being able to give another
side so that we can be able to start we
can be able to start fixing a lot of the
holes that have been in what people consider organized religion,

(18:56):
that we can pull down some of the barriers, so
that we can be able to even uh uh even
trying to articulate more misinformation that has been passed down
generationally to people of color, and and to be able
to also unpack the weaponization of Christianity, to be able
to uh to understand that Western Christianity and the teachings

(19:19):
of Jesus Christ are not synonymous necessarily and so uh
and and and then also how people maneuver through their
temptations of successful Gussie, there's trauma already being an African American,
but there's an extra layer of trauma when you become successful.
Success brings its own level of trauma. When you say

(19:40):
reoponization of Christianity, what exactly you referencing in that? And
not trying to be negative, I'm just just trying to
get a clear definition of what you mean say that.
Oh yeah, well, well well when you look at um,
when you look at the colonizes, everything was was was
from the from the bibliocentric land and of misinformation and

(20:03):
revisionist history where where where it was weaponized to uh
keep people marginalized, to keep people oppressed, to uh, to
even create a misogynistic tone to women's roles, even in Christianity.
And so when you weaponize something, it uh you become
a very authoritarian in your approach to what God is,

(20:28):
because God will be whatever it's beneficial to the one
that holds the weapon or or or the tool that
could be used for good or bad. It's almost like fire.
Fire is good for cooking, it's good for being able
to keep people warm and comfortable, but out of control,
it can burn down the city. And so that's what
Christianity throughout history, from from the Crusades onto the trans

(20:51):
Atlantis slave trade, there were times where uh where you
had you even had chaplains on the slave ship. Absolutely
had white chaplain's on on the slaveship. So so so
that does not mean that there's something uh intuitively wrong
with with the message of Jesus Christ. It's been something

(21:15):
uh intrinsically wrong with a lot of those that have
been the microphones to be able to proclaim that faith.
You know, when I when I when I talk about faith,
the fifth song that I have all that I listened
to him. We lost him in a friend of our
your mine. Uh. Something about the name Jesus and you know. Um,

(21:39):
and I remember our interviewed. I think the second time
he was on my show. I didn't realize you wrote
that song. He said, yeah, I wrote that, and and
that that. You know, whenever I went that song is
so important to me. Whenever you know somebody's down, Kirk,
I sent it to him. Somebody has a depth in
the family, I sent it to him. They don't know

(22:01):
how to find direction in their life. I sent it
to him. Um, give us the thought process in writing
a song like that and didn't get it produced and
having an amazing artist like him, you know, And it's been,
it's been. It's been remade by a couple of young
ladies and I've heard that version. I like their version too.
It was fantastic. And so talk about that process behind

(22:22):
that song. Well, you know, it's not much of a
a headline story, uh. The the the inception of that song.
It was just a song that dropped in my head
that I that I thought would be a nice moment

(22:43):
and reached out to Ranch, Allen Um and men a
Standard because I wanted to take the old school and
new school and proad together. And it was just so.
It's a song God gave me, and and the genius
of Ranch Allen watching him coming to the studio and
to be so so much of a surgeon, like he's

(23:04):
a surgeon behind the like and and and to be
able to see him be uh so fluid in his
gift was a beautiful thing to the whole. And so
it was a moment that I'll never forget. And it
was and it was it was a It was a
song that would have never known at the time that
would have impacted people and touch people the way it did,

(23:27):
would have never would have never seen that coming. Well,
you know, I saw the story that rants came into
my life of BT Celebration of Gospels. You know Steve
Harvan that was there every year with you guys, and
it was he performed it on stage with you, and
that was the first time I heard it. It's something
magical because we hear music a lot, but when you
hear a song from the very first word and the

(23:49):
stage with you, and it builds with you, and it
takes you through these emotional up and downs. And at
the end of that song, when I heard it live
in Los Angeles doing that tape, I was in tears.
And and it wasn't a negative tearing. It was a
positivity of of of an awakening inside of yourself. Because

(24:10):
I'll just tell you something, Kurt. When I talk to you, man,
it's always you know, you're such a gifted young man.
And I say young because I'm older than you, and
and I say that because sometimes you're so humble that
the impact you make on people of all ages needs
to be in some ways glorified, because you change people.
You change the way I get up, You change with
my family, impacts my wife, she goes to church. I

(24:32):
don't you know, my daughter gonna go to church. And so.
But that doesn't mean I I failed to believe in
God lesser. But I know that the story I'm trying
to get you allow me to tell it my way.
And that's what you're doing with uh. I believe when
you're dropping this podcast good Words with Kurt Franklin, you're
it's just another expression of communication. Like you're saying, reaching

(24:54):
people and telling them your story and then sharing other stories,
kind of like when I'm doing with money making conversations.
I'm allowing the story, but in this lane, And that's
really important, isn't it exactly? And thank you again and
I'm just extremely appreciative to be able to be part
of just a a fragment of the journey that people's

(25:16):
UH lives continue to take them on, and that the
music has allowed them to be able to see a
greater God in the midst of some of the deepest
and darkest days that they may go through. And and
even with the podcast, it is there needs to be
so many different conversations that could happen at the same

(25:37):
time that that every platform does not give you the
freedom to have that conversation where there may be more
intellectual conversations that can happen through the podcast, that may
be a lot more foolishness that I can have fun
with and enjoyed the podcasts, And so uh, it just
gives you a liberty that you don't have on stage.
It gives you a liberty then you don't have in

(26:00):
a recording studio. You are being able to now engage
a different side of a person's life that they did
not really see their faith then, because you know, some
people's faith a lot of times it's still like a
spare time. It's something that they pull they something they
pull out when they need it, and it's not the

(26:21):
fabric of their daily existence. So they get frustrated when
they see it not work and something like well where
is God? God don't work? I don't see in it's life. Well,
it's very difficult to be able to tap into what
God is and what He will do if it's only
a non one one situation that he continues to be

(26:44):
postured in when it comes to your life. And so
hopefully it does. Even good words will that you hear
from other people that you don't see in church all
the time, you don't see in church platforms give you
a lens of where they are, the good, the bad,
the ugly in their life and where God has stood
in Wow. So we last year because of the pandemic,

(27:05):
you couldn't do your all do a festival. How are
this year? I know there's Texas that's where you're based
with the festival. How is it looking at something you
produce that you book it's all out of your production company,
which I love to talk about. We talked about that
last time. Becoming a true entrepreneur? Uh, controlling your destiny?
How does it look for oh man? You know we

(27:28):
we we will see where God leaves. I'm I had
learned in my time on this earth, you know, wil
while I'm visiting, is that you can make the plans,
but God at times last, you know, And so you
have to make sure that you are surrendering your dreams

(27:49):
and making sure that each Because here's the thing that
I really believe about my faith. And again, I'm not
only sure to try to proselytize. Yeah, I'm here be
because I am a product of grace, of God's grace
and mercy. That's the only reason why I get to
be part of great platforms like this, you know. And
because I'm cute, even though I am cute, that is

(28:10):
not what God? Uh what that that that that that
we have to understand man, that what we believe should
be transferable, That it shouldn't be something that just stays
with us and dies with us. That it should be
something that can be part of the fragment of people's

(28:30):
daily existence. And we haven't done that well as as
people of faith. We've only made Sunday morning and a
Sunday suit the epitome of what believing is. And so
I'm hoping that with everything that I'm able to do,
whatever God calls me for this year is that I
want to make sure that my dreams and our distractions,

(28:52):
and so that the only way to know how to
do that is to take my dreams and filter them
through my faith. We know the interesting I'm a little
shift here. Melanie Holt was on my show recently and
uh she hosts a show called Behind every Man and
you on the show and it was and you know,
I get I get access to everything now. You know,
I'm moving up in the food chain, not Kirk. You

(29:13):
know they get early for everybody everything. Now you're on
there with your your beautiful wife. Just like I mentioned
my wife and how important she is to me, how
I was important to do a show like that because
Behind every Man tells us her story and the impact
that she has on your life and that you have
on your life and the faith as well. I was
important to do that show with your wife. Well, it

(29:35):
was just important for me for people to get a chance,
like I'm always looking for moments to showcase and celebrate
this incredible woman who has always lifted me up, and everybody,
uh not at all times got a chance to see Tanny,
and I want to be able to celebrate her when
when there's a platform that comes My way is because

(29:56):
I want people to understand that I am what I
am because of her. It is God using her as
the conduit that that that that all his blessings slow.
Because if I was a single man, I probably would
not be the most integral or the most responsible because
I would probably still be doing with single man at

(30:17):
times do and so a lot of times when you
live that life, you are blocking the conversation and the
covering that God wants to give us because He's not
going to give you the keys to something that you're
going to drive into a wall. Wow. Good works for
the good words with with Kurt Franklin. That's right, just

(30:40):
on podcast platforms including Apple, Spotify, and Stitcher. Uh, Kurt,
thank you for coming on the show. Man. You know,
I always appreciate you man taking the time to talk
to Rashan McDonald man because uh, I know you're busy. Man.
I'm just trying to just trying to thank you. Thank you,
But you more that man, You inspire me and that

(31:00):
and that's why whatever you come on this I gotta
remind you. Man. You know, I know, I know people
look at me as being very successful, but behind that
success and like I said, in a certain situation. There
is a good woman, but they're also good friends. And
uh and your friend, and I know that uh your music.
May you may not be talking to me as an individual,
but brother, you've saved me a many a day. Man.

(31:23):
You've saved me when I'm on the road and I
didn't know where to go. You've saved me when I've
been down and thought I was the only person in
this world. You've saved me when I've been successful. You've
saved me. And a lot of people says, successful, how
can you save you? Because sometimes you need direction when
you're successful, because you don't have nowhere to turn. And
so that's the layers of life that you've given me.
Since you've been into my life, been in my life,

(31:44):
and I've been there. We've done TV shows together, we've
done concerts together, we've done radio shows together. So I
know the relationship we have is beyond just music. And
thank you again for coming on money Making conversation Man,
and again Franklin all major podcast platforms including a podcast,
Spotify and Stitch, Love you, bro, Love you too, King,

(32:05):
If you talk soon, Man, Stephen smith Man, steven A's World,
I see you soon, Brother, bro love you. If you
want to hear more Money Making Conversation interviews, please go
to Money Making Conversation dot com. All subscribe to our
YouTube channel. This is your Sean McDonald. I am your host.
In this season of giving, Coals has gifts for all

(32:28):
your loved ones. For those who like to keep it cozy,
find fleeces, sweaters, loungeware, blankets and throws, or support minority
owned or founded brands by giving gifts from Human Nation
and Shame Moisture and in the spirit of giving, Coals
Cares is donating eight million dollars to local nonprofits nationwide.
Give with all your heart this season with great gifts

(32:49):
from Coals or Coals dot com. Still living in manually
taking notes, there is a better way to start the
new year with auto dot ai. Automatically get meeting notes
auto dot a. It works for virtual meetings like Zoom,
Microsoft Teams and Google Meet. Sign up on the web
for free or download in the app stores auto dot ai.
That's O T T E R. Dot ai. The Black
Effect presents features honest conversations and exclusive interviews, a space

(33:14):
for artists, everyday people and listeners to amplify, elevate and
empower black voices with great conversations. Make sure to listen
to The Black Effect Presents podcast on I Heart Radio,
Apple Podcasts, or wherever you get your podcasts.
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Host

Rushion McDonald

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