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June 24, 2020 • 29 mins
Jasmine Simms and Dr. Tammira Lucas are the co-founders of Moms As Entrepreneurs is a 501 (c)(3) nonprofit organization with a mission to remove the stigma that moms are unwilling to risk or assume the pressures of being a mom and an entrepreneur, by challenging the inequities placed upon them. Through entrepreneurial training, financial education, and the support of a mom entrepreneur community, we help them start sustainable businesses. They are on the show to discuss their struggles of both motherhood and entrepreneurship, they knew exactly what was needed to help service a community that most didn't think of, mothers. Since 2017 they have launched over 110 mom-owned businesses. Please welcome to Money Making Conversations, Dr. Tammira Lucas and Ms. Jasmine Simms.
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Speaker 1 (00:00):
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(01:05):
to Money Making Conversations. I'm your host Rashan McDonald. Each
Money Making Conversation talk shows about entrepreneurship and entertainment, I
provide the consumer and business owner access to celebrities, CEOs,
entrepreneurs and industry decision makers. It is important to understand
that everybody travels a different path to success. That's because
your brand is different. The challenges you're facing your life

(01:26):
are different. So stop reading other people's success stores and
start writing your own now. You could be motivated by
their success because their stories can offer direction and help
you reach your goals through your planning and your committed effort.
The Money Making Conversation Conversations on this show. The interviews
provide relatable information to the listener of our career and
financial planning, entrepreneurship, motivation, leadership, overcome the arts, and how

(01:50):
to live a balanced life. My next guest there on
the phone are the co founders of Moms as Entrepreneurs,
mission to remove the stigma that moms are unwilling to
risks are assumed the pressures of being a mom and
an entrepreneur. Through their struggles of both motherhood and entrepreneurship,
they knew exactly what was needed to have service a
community that most didn't think of mothers. Since seventeen, they

(02:15):
have launched over a hundred and ten mom owned businesses.
Please walk on the Money Making Conversation. Dr Tamira Lucas
and Miss Jasmine Sam's thank you for having us. We
are well you know, you know, I'm a guy. I
really uh around a lot to shows about entrepreneurship, and
I know that you know, women are exploding in entrepreneurship,

(02:39):
especially African American women are exploding that. I like get
a response from each one of you about why do
you think that is so? Starting with you, Dr Lucas. So,
women are exploding in entrepreneurship because we build businesses based
off of fastasies from outside, um that we need every

(03:01):
single day. And I know that these things like very
cliche of like, well everybody builds a business also necessity,
but women are those as you take go back to
our history, Um, you know, we were creating solutions to
problems within our household because women were the ones that were,
you know, mainly taking care of the households by the

(03:22):
male work. And those things kind of exploded from hey,
this is a necessity that I need for my family
and my children. UM, and we kind of think a
little bit differently. We're always thinking strategically, were always thinking
innovatively because we need these things right now. UM. And
right now it is the year I know here in Maryland.
Were located in Maryland and the governor has um said

(03:46):
that is me or the women, UM, and we are
really stepping up to the plate to grow businesses. But
gentlemen and I want to make sure that we're not
just starting businesses, but we're growing and scaling those businesses
so that we can be uh, the next multimillions of
those individuals or those women and moms could be the
next multipmillion dollars businesses that our country. Um. Are birthdays cool?

(04:12):
And the reason you think differently, that's why I wanted
UH seems to have a response because you know, I
always tell people you're successful by thinking differently, but you're
even greater, which is greater heights of success when you
can operate as a team. And that's what you're doing now. MS.
Sam's your response on why women, especially African American women
are just exploding in the entrepreneurship fields. So not only

(04:37):
do we see needs that are immediate, but We've always
warned so many heads in our families and in our communities,
and so we have so many talents and most of
those coming in form of hobbies or you know, things
you do offer to provide our families and the people
around that. And so people like Tenere and uh, you

(05:00):
see that and our neighborhoods, and we see it was
time to take their hobbies and turn it into money
making activities for them in their communities. So and then
coupled with more of our women are going to school
to get the education that can help them actually pursue

(05:20):
those goals. And then we have more resources that we
can go online and look at the information we need,
or we have different programs, webinars, seminars that we can
go to to get the information we need to actually
turn these hobbies into businesses. So it's allowing us to
cataport ourselves beyond where we were able to go before.
So the Mirror said, and then all together, well, I

(05:45):
didn't know the thing about it is that, you know,
I'm a curious guy. You know, I'm going through Black Enterprise.
I come across this nice article about the two of you,
and I have six sisters, none of them have out all,
uh follow in the entrepreneur lane that YouTube are striving
for women to pursue. But there, you know, but they're

(06:05):
they're my sisters. You know, they're African Americans. And when
I see women stepping beyond the norm, the norm is
when I say that not to stay at home mom.
The normals not just a forty hour week job that
may include over time, but saying hey, I trust my
natural instinct, I have a plan of action. I can
go out there, I can get Alan. I won't get
me Alan. I'm gonna figure out a way to pursue
my dreams and aspirations and build this brand. That's a

(06:28):
lot of work. Why and when I read it, since
seen YouTube have been responsible for over fifty six mom
owned businesses lunch, talk to me about that. That's a
that's a that's that's a a champion right there, that's
a champion talking about a champion of the community. Ladies, Well,

(06:50):
we need to statistic a little bit because it's been
over ab Okay, all getting stuff from my buff people
send me stuff, I pull it out, I put it
on here. Okay, So what you're not gonna do jas
what you a't gonna do is come on my show
and I's like, I'm just selling bad information. Now if

(07:11):
you say it's over a hundred earlier, say at the
first time and beat your your and you gonna go.
I gotta stop this brother. His brother spread bad news
about you know, you worked too hard to build us,
you know, So how many of that number right there?
So I can repromote that what's that number? Is not

(07:32):
fifty six? What is it? I heard over and ten
one more row? Okay, see hours is remarkable by myself,
but we've been able to take it even for almost
double it because we were able to be running baking
A kid to me, we thought it was one. Let

(07:53):
me fix this says they have launched over a hundred
and ten mom owned businesses. Please walk on the Money
Making Conversation. Dr Tamira Lucas and it's jazz Sas. See.
That's how we're doing on money making conversation. That's that's
how we're doing the money make conversation. We're in the
business of being accurate, being right, you know. So when

(08:15):
this when this ads on podcasts and all my platforms,
we're gonna promote exactly the success story that you guys
are putting out there now. The interesting thing about all
I do is go on your I go on your website.
I pulled information that says Dr Lucas your trailblazer among
professionals and a powerful boarce for moms teaching business balance

(08:36):
and babies. Co found up the Cue Cowork, Maryland's first
and only coworking space that provides babysitting services. Then this
Sam's salon consultant, industry expert with over twelve years of
beauty and hospitality experience. Am I is that correct? Just
want to make sure that is correct exact. I can

(09:00):
handle one of you guys on me, But do y'all
we're gonna get this straight moving forward. So let's talk
about this as a co found of the Cube co
work because the thing about is going on with the pandemic,
you know, the the you know states have been shut down,
they're starting to reopen, and guess what, some people are
gonna go back to reopen to no jobs. And then

(09:21):
and then some people are being called back to work
and childcare centers are not even open or they're starting
to reopen. So how can you go back to work
and you can have no place to deliver your child
to be taken care of. Why are you're working? So
when you talk about the q CO work, tell me
how it's been effective now effective now affective now with

(09:42):
the pandemic, and how does it actually work. So we
created the que co workus there myself as a space
jasmine and our train these moms. We will come to
contact with other mom entrepreneurs that started but they couldn't
They were struggling with balancing their families and and their kids.

(10:05):
And coworking is a cool um industry to be in.
It's a cool um idea, innovative ideas working in the
space with complete strangers, but being able to do network
and grow which we all need to grow out businesses.
But when you add when you think about childcare, cause
you can buy a Toyota at least the Toyota Corolla

(10:25):
every single year for the amount that you'll pay in childcare,
keyes right, So we had to think about, well, how
are these moms go are living a little the poverty
levels starting businesses gonna be able to afford childcare? And
I created the coworking space that has babysitting services inside
of it so that one moms or dad because we

(10:46):
have both parents, UM can focus on their work. But
not only can they focus on their work, but they
can also not have the burden of high childcare costs
because of how our feed structure. Now, before we were
fully UM we had our membership was pretty much full
because of the baby Sydney s that UM that it
was a pretty quickly. However, UM there you know, there

(11:09):
was still a lot of businesses that were working inside
of their traditional office space. Well, places like Facebook and Twitter.
These companies are now getting an option for for parents,
I mean for their workers to work from home, and
I feel that this will be the trend in the
in the industry of UM those type of companies or

(11:31):
companies periods saying hey you can work from home, and
now that childcare part is going to be UM critical.
So working in a in a space where you can
come in and get four hours of uninterrupted or three
hours of uninterrupted work done and then you can like
do whatever else you need to do for the rest
of the day is going to be kind of ideal.

(11:51):
So right now, although we're not open and physically, we
created a model that will help us the same over
time hopefully, but we can anticipate that we're going to
have a large number of people knockingbol parents, knocking at
outdoor to utilize our services because we know that business

(12:12):
is not going to be as usual once everything we
finally reopen. Absolutely that this pandemic has shown, like Twitter
made an announcement that hey, stay at home, work at
work remote, which is going to have our effect on
real estate office real estate in the future, because that's
the one industry that has a lot of uncertainty. But
when we come back on our next break, I gotta

(12:33):
go to ah, Miss Jasmine SAMs. You know, she's a
salon expert, and we know what's going on with the
beauty and Barbara industry right now. When you come back,
I want to kick off with the question, how what
advice are you given to I got. I got a brother,
younger brother. He has a four Beauty and Barbara salons
in the in the DC Maryland area. So and we've
been talking and I've been consulting to him. But I

(12:55):
don't have the title as an expert. So she's an expert.
So we come back, we'll talk about expert more from
making conversation with my two dear friends, it's finally here
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E R dot ai. Um. You know a hundred and
ten mom owned businesses they have started in seventeen. I
gotta get it right moms as entrepreneurs. How this ra

(15:12):
Sean McDonald And you're listening to money making conversations I
have on the phone, Doctor Tamara Lucas and Miss Jason Sims.
As you as we spoke about moms as entrepreneurs, UM
an area of growth that's exploding out there in the
entrepreneur world. That's one of the reasons why I'm motivated
to start. For the reason I was motivated to start

(15:33):
money Making Conversation just to provide information, free information and
bring what I feel in individuals like uh DR Lucas
and Ms sam Is on the show just to share
their stories and hopefully they can you can you can
get some nuggets of information on how they're doing and
how they're applying their the lanes. Because when you when
you're an entrepreneur, there are no consistent days of saying

(15:54):
it's gonna be done this way. Every day. It changes
every day. You have to be prepared for that change
and you cannot be frustrated it by that change. What
you can do is plan for change, and as you
plan for change, then you can overcome the obstacles that
may frustrate you. UM on the focus, Miss Jasmine sam
uh I read earlier. Sal Salon consultant, industry expert in

(16:15):
the beauty arena. Whe over twelve years of experience and
the beauty and the hospitality experience, we know what's enduring
what's happened in this country or with the pandemic, especially
in the African American community where we are overtly affected
by the COVID nineteen virus. How is the in the

(16:36):
Maryland area, how's it being happened? And people coming to
you advice or what advice are you giving them? Um
my advice? You know everyone so ready to eiven, reopen
or just to go through their hair and nails done,
and you know they are ways to take care of
those things yourself at home and the many times the

(16:58):
health of your here, the health of you and the
health of your nails is most important, but also the
health of you as an individual, because if you are dead,
you cannot get your hand and nails run again unless
he's buy more atticitions. So stay in the mouth, follow
your state regulations or your county regulations, and follow your

(17:21):
state board of costology or your barber's board. Follow the regulations.
So you're saying that, don't put beauty ahead of safety, No,
don't do that. A lot of people like I said,
I talked to my my younger brother here. He showed
me photos, he showed me a video showing how he's

(17:43):
had to put shower curtains, clear shower curtains between each
stall in his barber salon. He's removed all the chairs
out of his barber salon and everything's about plumbing. Only
he's had to go out and by he's bought goggles,
he's bought mad of course he has and sanitizer his
lights home spray. And the problem with that is that

(18:04):
that was not part of his budget. That has suddenly
become part of his budget. And so when you have
in this pandemic world that we're living in and you
have women or moms trying to break into the entrepreneurial space,
it's a different model now, correct, right it is. You know,

(18:24):
when when we got noticed that the city and the
state was starting to shut down, he had to begin
to get creative. So in our business, I have a
hands on an emails on we begin to sell off
the inventory that we haven't started to create at home
kits to sell to our clients. So that was one

(18:47):
way to continue ce revenue generation, right right right so,
and and also we are membership based, so that was
another way to make sure that when things are slow
or like this happened, we have a way to kind
of maintain our brand and keep ourselves in the fullfront
either when you know we may not be able to operate,

(19:10):
then she keeps us alive during this time as well,
right right, so, as as as zoom, as the as,
the as the social media world be important during this
time and how do you use the social media to
promote your brand? You know, Mom as Entrepreneurs and Dr
Lucas could be you miss Jazz and spill. It could
be you responding and both you guys can respond because

(19:31):
the whole thing is that I know this is a
joint effort to you know, guys use y'all different ways
of thinking, like you stated earlier, which makes this, uh,
this partnership work and uh I go with you first,
Dr Lucas. So Jasmine and I have definitely gotten very
creative collectively and individually for our businesses and ensuring that

(19:54):
all of our brands that we have, whether it's Mom's
Entrepreneurs or our personal braves are are continues to be alive.
But we really utilize those platforms to really tell the
story but also share the resources and the things that
we knew that most entrepreneurs needed at the time. So
within a week of UM COVID nineteen hitting M Desmond

(20:18):
were immediately sharing UM advice, resources and anything anything that
we that we were able to access or even have
a knowledge of. We was immediately using UM those platforms
to share that information. So I know, I strongly I
had so many beauty experts. As a business consultant, I

(20:39):
worked with all types of entrepreneurs and I had a
lot of UM beauty and beauty entrepreneurs in the beauty industry.
A lot of my entrepreneurs in the beauty industry reach
old and say well what am I supposed to do
and quickly, you know, giving them advice on how to
pivot and their business so that they can stay because

(20:59):
a lot of times, well the resources that were the
funding the release programs that originally went out for COVID
nineteens did not support those type of entrepreneurs. They didn't
support the duty industry entrepreneurs that may not be taking
a pay checks or have contractors and do not have employees.
So giving them education and support on how to pivot

(21:22):
their business so that they're still generating some type of
income UM was extremely important. And also what did we
have available UM from a mom's as entrepreneurs prestructive, so
we immediately our workshops. While academy is normally face to face,
that we do that UM specifically face to face so

(21:43):
that we can have the sole attention of the parents,
I mean of the mom as they're working towards starting
their business. We had to pivot that online UM. That
online virtual academy started March. I mean, I'm sorry, May eighteen, UM.
And then we also created this fun because we knew
that a lot of mym entrepreneurs, a lot of black

(22:04):
mom entrepreneurs, were pushed out of the relief efforts. So
we knew that, Okay, we don't have millions of dollars,
but we know that we have a network that could
possibly donate into a fund to help us support the
mom owned businesses that are across the country that are
suffering every day. We're always overlooked, We're always grouped into

(22:26):
women owned businesses. We are women, but we are moms
and that's totally different. The the the investment that I
make is solely contingent on the impact that is going
to have on my child or on my family. And
if you are if you are a woman without kids,
you can take a much greater rest in starting something

(22:48):
or investing this stuff, because you only have yourself to
worry about. So that was on the forefront of Jasmine
and our mind of like, how do we support these moms.
We're moms, UM, we have a great support system. We
support one and now that we have a really good
support system, UM, I would say collectively. But that's not
the case for a lot of moms, especially in Baltimore.

(23:11):
We're in Baltimore where most of the households are ran
by single mothers. So if we want to continue to
keep crime down, if we want to continue to UM
had our economy operating UM and a decent faster, we
need to make sure that these moms have what they
need financially the same businesses. I know, either the two

(23:33):
who can talk. Now, Dr lucas you talk, you almost
ate up all the pol jasmus time she's cleaned all
into the beauty side of the conversation that you were
rocking the roll. And then I was like, hey, she
got right down when our credits is motivational speaker because
she can speak. That is all right, I know that's right.

(24:01):
But let's let's talk a little bit about miss Jasmine.
What's just the most rewarding part about being a philanthropist
because I do see the on the cover of your website.
I went there and it talks about you know, you
have twenty six contributors Moms Give Life, Moms Give Community,
hashtag Giving Tuesdays. You know, over a thousand dollars been
raised so far. I'm an contribute to that. So my

(24:22):
name pop up in there this week. Um what I
love to be able to do. I have a newsletter.
It goes out every Friday on time and at uh
nine am to ninety thousand fan club members. I'd love
to put this video or some type of banner in

(24:43):
telling your story, your your organizational story, moms and entrepreneurs,
and see if we can get some more contributions. Is
that cool? We loveatful beautiful. It's just beautiful, just beautiful, Jasmine.
You know, I know you don't how much time left
because you know your business partner can talk. You know
if my mom say talking, talk her head off of
a dog. You know what I'm saying. You know where

(25:10):
they go. Well, you know Dr Lucas was talking. Well,
I would say the most rewarding things about being philanthropic
is just the success that we get to see from
the minds that we support and ultimately thanky thanky going

(25:30):
when when we cant calling in my business or and
the things that I'm doing, I can't. I can't quit
because I have this team of other women who have
looked up to me in tam Era and have said,
you know, if they can do it, I can do it.
So if I quit or Tamara just as to quit,
does that mean it's okay for them the quit and
we don't believe that. So for me, this seeing that

(25:53):
the work they're able to put in, the self motivation
that they've they've been able to develop because I'm lot
of them stought out, very discouraged and believing that this
is not something that they can do. But someone told
them about the school man and said, maybe you should
give it a shot. You're very talented, you're very still
it's sounds for you to put that emotion. And so

(26:14):
just seeing these women just grow and build their businesses
and become successful, that's the most people in part we know.
I've seen organizations like one hundred Black men um you
know in a c p H National Urban League, you know,
started one location and then become in affiliates or throughout
this country. What what just the future of your organization

(26:36):
UM Moms as entrepreneurs as far as a national platform.
So it's funny because COVID has allowed us that opportunity
to go national as we always UM engngeing to do so.
So now that we have this UM fun it's not
just a fund for Moms and Baltimore to access. For

(26:57):
this a fund that anyone, any moment and you at
the States could access. And also our virtual academy. So
it pushed us to really step out there and get
out to the world, into the United States. Until now
we are a manal organization. That's a beautiful thing. I'm
speaking to my friends. I'm calling my friends now. You know,

(27:20):
we've laughed, if I've been corrected on the air, you
know on my own show. You know that's what you're
not gonna do is run over these two moms. Okay,
that'll be polite, but they're gonna pull you to the side.
But see they couldn't pull me to the side on
the ready. You gotta tell us about it. That's wrong, right,
that's wrong, not what's wrong right there. We have launched

(27:41):
over one hundred and ten mom owned businesses since we
in twenty seventeen we launched Moms since entrepreneurs, I wouldn't
thank Dr Tamara Lucas and Mrs jasminth SEMs were coming
on this show, and I want to thank you. Know,
like I said, when I saw the article in the
Black Enterprise, I was motivated to contact you too, and
I was thank you for taking the time. I gonna
come on Money Making Conversations and share part of your story. Again.

(28:03):
I want to reach out to you, Samantha, my executive
producer of the show, to get some banners who we
can put in the newsletter because you have a cause
of trying to generate revenue. I went through the payroll
protection program and it's not set up for an independent
um and uh entrepreneurs, it's not you know. Uh that's
the reason why the average loan and the second go

(28:24):
round is only seven and seventy nine thousand loans distributed
versus the first go round when you were just passing
that checks like it was free money. So again, thank
you for coming on the show and we were stay
in touch with that good. Yeah, AT appreciate. If you
want to hear more money Making Conversations, please go to
money making Conversation dot com. I'm with Sean McDonald, I'm

(28:44):
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(29:05):
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(29:27):
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Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

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