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January 12, 2023 19 mins
Episode 2 of How to Reduce Overwhelm in Your Business is here. Give them Something to Google: Managing Your Online Reputation is all about managing how you show up online.

Before visiting a brick-and-mortar business in person for the first time, 9 out of 10 shoppers will look the business up online (Digital.com). And 65% of consumers trust online search engines the most when researching a business (The Edelman Trust Barometer).

Your potential clients are looking. What are they finding out online about you?

In this episode, I’m sharing 9 tips to help you make sure your online presence isn't costing you business, including:
  • How to monitor what shows up online
  • An easy way to gather reviews and testimonials to boost your credibility
  • Content you can post to increase visibility

I also mention a few tech tools:
  • Google Alerts: Monitor the web for your name, business name and industry news
  • GoSite: Easily collect reviews for your business. Save 50% off 6 months of Pro or Ultimate with code JACKSON50
  • Google My Business: Boost credibility with a personalized Google business profile

As always, you can connect with me online to schedule time with me, join my mailing list, browse my on-demand marketing and mindset classes and more.

Become a supporter of this podcast: https://www.spreaker.com/podcast/morning-motivation--1261288/support.
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