Harry and Meghan's even more newer newest new strategy

Harry and Meghan have a new new new new strategy to get us all to like them.

Harry we can tell you what will get people to like you, but your wife isn't going to like it.

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Episode Transcript

Speaker 1 (00:03):
Callaroga Shark Media. Hello and welcome through Palace Intrigue. I
am your host, Mark Francis. Things have been quiet coming
out of Montecito, possibly as a result of the latest
in a seemingly always changing strategy, The Duke and Duchess

(00:26):
of Sussex have undergone a significant shakeup behind the scenes,
quietly parting ways with at least six members of their
public relations team last month. Among those let go were
Charlie Gibson, their UK based director of communications in Europe,
and Kyle Bullier, their US based deputy press secretary. In

(00:47):
their place, the Sussexes have brought in the PR Agency
Method Communications, while retaining Meredith Mainz as Chief Communications Officer
and Emily Robinson as Director of Communications. Since the re shuffle,
royal watchers have noted a visible shift in Meghan Michael's
public presence, particularly on social media. PR strategist Renee Smith,

(01:10):
founder of The Atticism, told The Express that the change
in tone appears to be deliberate. Her new social media
strategy is clearly pr led, Smith said, and while it's
not exciting, it's probably the only smart thing they can
do right now. Smith described the approach as a tactical retreat.
Going quiet slows the noise and stops her from making

(01:32):
more mistakes, or what I call a panic pivot, which
makes a brand look desperate. I'd guess they're letting them
dust settle before rolling out something new. Good luck to
her PR team, because trying to reinvigorate Megan's brand right
now feels like trying to resuscitate an old dog. It
might breathe again for a minute, but it's not fetching

(01:53):
sticks over again. I feel like she's cooked. Turn the
stove off. It's done. I wouldn't advise a single client
of mine to get involved with them. No way in
hell could they produce something on their own. Sure they
have the money, but will any major platform touch them now?
I highly doubt it. They're starting to feel like damaged goods.

(02:14):
It's the opposite of the Midas. Touch Everything they touch
right now turns to dust. I wouldn't advise a single
client of mind to get involved with them, No way
in hell. With the Netflix deal reportedly ending, royal watchers
wonder what Harry and Meghan will do for money. Royal
expert Robert Jobson told The Son Well the deal was

(02:35):
always set at about one hundred million dollars, wasn't it,
And the talk of that figure sort of blew a
lot of people's minds. But I think that was for
productions and things that they're supposed to have done. Where
does it leave them, probably with a bit of a
ball out looking for some handouts. Maybe that's why they
were over with their staff, were over here having discussions
with the King. I don't know. The reality is in

(02:58):
the past they got support from the King and the
late Queen and they said they were going to go
and make their way. They've lost Spotify, they've lost Netflix.
They can't rely on spare money forever, can they. Sky
News Royal correspondent Rhiannon Mills added, it's just fascinating this
very expensive lifestyle. They have to pay for their security,
pay for that big mansion. How do you kind of

(03:21):
keep the money coming in? The Mayor's Rebecca English told
Palace Confidential, Harry's got a couple of paying gigs right now.
He's still the chief impact officer of the therapy company.
Better up, he's got his travel firm. But these are
not the sort of things that would pay for or
are for the sort of lifestyle they have become used to.
You have to ask yourself, is another book in the offering?

(03:43):
Or are they literally betting everything on the as Ever
brand and the rows and jams and teas affording that
lifestyle in the future. That's a big risk. Royal expert
Hillary Forditch adds cancelation is a proper response to ghastly ratings.
Since the only project they produced with financial benefit to
Netflix was their initial mud slinging at the Royal family

(04:05):
docuseries Harry and Meghan, it was brother foolish to have
filmed two seasons without even waiting to see the audience
reaction to the first season of mm's lifestyle show with
Love Megan. She points out that the public is more
interested in lurid royal betrayals than actually anything to do
with the couple, or high ratings would have continued. Public

(04:26):
fascination was merely driven by the controversy and inside royal
details being spewed, but neither H nor M themselves have
proven to be of interest. Their betrayal of their own
family was tasteless and tacky. Their negative sentiment was also
felt on both sides of the Atlantic. Given their pitible
plummet in popularity, pr expert Dermot McNamara float of the

(04:48):
saddest theory of all that Netflix won't completely sabatize with
the couple in case they divorce. McNamara told The Mirror
the fairytale narrative has stalled, Their creative output hasn't delivered
consistent returns, and audiences are increasingly skeptical. There are only
so many chances Netflix can take on them before they're
just wasting money for the sake of it. But Netflix

(05:09):
knows that if cracks appear, or if the couple split,
they will be global demand for the inside story. That's
when their value skyrockets again. The sense in the industry
circles is that Netflix haven't cut tires with Harry and
Meghan entirely because frankly, they might be sitting on the
most valuable content of all. The fallout rumors of their
Netflix contract not being renewed when it runs out in

(05:31):
September as a quiet signal that the platform is no
longer banking on them as creative talent. But they're keeping
the relationship warm. Why Because if the Sussex's marriage ever unravels,
it would be the streaming coup of the decade. It's
a brutal calculation, but this is Hollywood. Meghan may be
sitting on a retail gold mine if she can just

(05:52):
keep it stocked. New analysis suggests her lifestyle brand as
Ever could have pulled in as much as four point
five million in a single week had supply med demand.
The Duchess of Sussex launched the venture with a modest
drop of jams and teas back in April, followed by
another release in June and a Napa Valley rose in July,
all of which sold out in minutes. According to Newsweek,

(06:14):
the as Ever website or half a million page views
during that second product drop, giving a siglimpse of the
intense consumer interest. Ever, every visitor that purchased just the
cheapest item, a nine dollars raspberry jam, that alone would
have equated to four and a half million dollars in sales.
Of course, not every page view converts to a sale,
but then again, those who did by may have ordered

(06:36):
more than one item or chosen something pricier. Her orange
blossom honey goes for twenty eight dollars a jar, and
the wine that sold out too thirty dollars a bottle
with a three bottle minimum. Brand and culture expert Nick
Eid told Newsweek, I think four million dollars is a
lot for what you can expect someone like Megan to
earn a week. But definitely they could be earning a
million dollars a week the expensive things like the wine.

(06:59):
If she gets that right, that's where she's going to
make her big bucks. But even if the numbers are promising,
there are hurdles, production costs, Netflix share is an equity partner,
and whether the curiosity will convert into sustained demand d
questioned the long term appeal. Will you have repeat customers?
I cannot imagine you will have people repeatedly buying Create

(07:20):
Mix or Flower Sprinkles more palace in just a moment.
If you are into true crime, please check out the
new series from your family here at Caller Rogushark Media
called Celebrity Trials. It's a daily podcast covering all the
big sensational trials going on right now. It's a show

(07:44):
you do not want to miss. Check it out Celebrity Trials.
In an opinion piece for The Express, Richard Fitzwilliams checks
in on the Sussex's charitable efforts, writing when she turned forty,
she launched the forty x forty mentoring scheme, where each
participate and is supposed to give a woman forty minutes
of mentoring to help her return to the workforce. However,

(08:05):
this is a process, not an event created for forty minutes.
Meghan has had, with the exception of Samena Williams, very
few A List endorsements, but here she had numerous big names,
including Melissa McCarthy, who fronted the video launch, Adele, Hillary Clinton,
and Stella McCartney. However, the project seems to have been
quietly shelved. It is undeniable, however, that Harry has done

(08:27):
a substantial amount for charity, but his links to almost
all of his charities predate his marriage to Megan. If
Harry and Meghan were truly altruistic, they would not have
stepped down and senior working royals despite their difficulties after
so short a time. Their roles included opportunities that could
have benefited a great many worldwide. Meghan's current charitable work

(08:48):
is extremely small. Sadly, with the Netflix deal, ending will
be robbed of the joys of watching some previously unannounced projects.
Back in August of twenty three, this Sussex's unveiled plans
to adapt Meet Me at the Lake, the best selling
romance novel by Carlie Fortune. Netflix reportedly shelled out three
million dollars for the rights, but nearly two years on,
they're still no director attached, no cast, and no sign

(09:11):
of production getting into way. A Hollywood source told Page six.
By this point, you would have thought they would have
got a director on board. What is the delay? Another
planned project, a documentary set in Africa, seems equally uncertain.
Neither Harry nor Meghan are expected to appear in it,
and according to one inside, the chances of either project
seeing the light of day are slim. What's the batting

(09:33):
that neither of these projects will see the light of day?
The source said bluntly. An insider told Shutter Scoop not exactly.
A source we regularly visit that Meghan is terrified of
fading into irrelevance, suggesting Meghan would even be open to
taking a hot topics seat next to will Be Goldberg.
If they letter, and there you have it, but to

(09:53):
email us or addresses the palacentric at gmail on dot com.
Please follow us at Spotify, Apple, the Applecat Choice and
leaves a nice review of you enjoying the show. I'm
Mark Francis My thanks to John McDermot. This is Palat's
intriguing good terms m HM.