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October 22, 2025 2 mins
The global pet care industry is undergoing dynamic and rapid changes this week, marked by technological innovation, major licensing deals, and shifting consumer preferences. In the last 48 hours, PetVivo Holdings announced a 10-year exclusive B2B license with Digital Landia to deploy Agentic Pet AI, aiming to connect Gen Z pet owners and veterinary clinics via a dual-platform set to launch in the first quarter of 2026. This deal targets the $4.9 billion US veterinary AI market and promises to reduce client acquisition costs from prior ranges of $50 to $150 down to $1.50 to $5 per customer. PetVivo reported a record fiscal 2025 revenue of $1.13 million and 141 percent year-over-year growth in the first quarter of fiscal 2026, highlighting the rising influence of AI and tech-driven solutions in veterinary practice management.

Recent market data shows sustained growth in pet supplements, with the global market valued at $1.3 billion in 2024 and expected to reach $2.1 billion by 2033. North America dominates the market with nearly half of all global activity, fueled by the humanization of pets and demand for tailored nutrition, natural products, and direct-to-consumer e-commerce models. Supply chains remain stable, but premium product launches and partnerships—such as Leaft Foods’ entry with a meat-like leaf protein—are enhancing competition and adding innovative ingredients to pet food and supplements.

On the hospital side, consolidation continues as multi-unit veterinary networks expand to meet rising expectations for advanced diagnostics and digital infrastructure. The global veterinary hospital market is valued at $66.17 billion in 2025 and is projected to nearly double by 2033. The companion animal diagnostics segment alone is set to grow from $6.4 billion in 2025 to nearly $14.5 billion by 2034, largely driven by urbanization, strong government support, and the rollout of AI-powered diagnostic platforms in regions like China.

Consumer behavior continues to shift toward natural, functional products, with pet parents seeking preventive health solutions and personalized care for their animals. Prices on premium products and advanced veterinary services are rising while basic supply chain costs remain steady. Compared to previous weeks, the focus on Gen Z pet owners and AI integration in veterinary care represents a significant market disruption, signaling future growth avenues and heightened competitive pressure among industry leaders.

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Episode Transcript

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Speaker 1 (00:00):
The global PetCare industry is undergoing dynamic and rapid changes
this week, marked by technological innovation, major licensing deals, and
shifting consumer preferences. In the last forty eight hours, pet
Vivo Holdings announced a ten year exclusive B to B
license with Digital Landia to deploy agentic PETAI, aiming to
connect gen Z petai, aiming to connect gen z pet

(00:23):
owners and veterinary clinics via a dual platform set to
launch in the first quarter of twenty twenty six. This
deal targets the four dollars and ninety cents billion US
veterinary AI market and promises to reduce client acquisition costs
from prior ranges of fifty dollars to one hundred fifty
dollars down to one dollar and fifty cents to five
dollars per customer. Pet Vivo reported a record fiscal twenty

(00:46):
twenty five revenue of one dollar and thirteen cents million
and one hundred forty one per cent year over year
growth in the first quarter of fiscal twenty twenty six,
highlighting the rising influence of AI and tech driven solutions
in veterinary practice management. Recent market data shows sustained growth
in pet supplements, with the global market valued at one
dollar and thirty cents billion in twenty twenty four and

(01:09):
expected to reach two dollars and ten cents billion by
twenty thirty three. North America dominates the market with nearly
half of all global activity, fueled by the humanization of
pets and demand for tailored nutrition, natural products, and direct
to consumer e commerce models. Supply chains remain stable, but
premium product launches and partnerships such as Leafed Foods Entry

(01:31):
with a meat like leaf protein are enhancing competition and
adding innovative ingredients to pet food and supplements. On the
hospital side, consolidation continues as multi unit veterinary networks expand
to meet rising expectations for advanced diagnostics and digital infrastructure.
The global veterinary hospital market is valued at sixty six

(01:52):
dollars and seventeen cents billion in twenty twenty five and
is projected to nearly double by twenty thirty three. The
Companion animal diagnostic segment alone is set to grow from
six dollars and forty cents billion in twenty twenty five
to nearly fourteen dollars and fifty cents billion by twenty
thirty four, largely driven by urbanization, strong government support, and

(02:13):
the rollout of AI powered diagnostic platforms. In regions like China,
consumer behavior continues to shift toward natural, functional products, with
pet parents seeking primitive health solutions and personalized care for
their animals. Prices on premium products and advanced veterinary services
are rising, while basic supply chain costs remain steady compared

(02:34):
to previous weeks. The focus on gen Z pet owners
and AI integration in veterinary care represents a significant market disruption,
signaling future growth avenues and heightened competitive pressure among industry leaders.
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