Luksus oferuje marzenie, podczas gdy moda uwodzi a premium sprowadza na ziemię. Luksus jest bezcenny i nieporównywalny a premium maksymalizuje wydajność w stosunku jakości do ceny. Luksus jest ponadczasowy i wyróżnia status społeczny uzytkownika, moda jest efemeryczna, wspiera naśladownictwo i tożsamość plemienną.
A jak ma się do tego jeszcze sztuka i religia? Zapraszamy do lektury / wysłuchania nowego artykułu
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