Episode Transcript
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(00:00):
Hey, this is Nat Mundel.I'm the founder of Voyage and I'm super
excited to introduce our listeners today toMalik Yoba, who plays Reggie in our
contemporary noir, very cool scripted podcastseries called Red Meat Village. You probably
know Malik from his performances in CoolRunnings, New York Undercover and more recently
(00:25):
The Last O g among many othercredits over thirty forty year acting career.
So, Malik, thanks so muchfor joining us. Really appreciate it.
Good here many background, Well,the podcast listeners are going to have to
imagine that. So, yes,there is a there is a golf course
(00:45):
behind me and as I, asI disclosed to Malik somewhat embarrassingly, I
am not a golfer. Well,Malik and I were just getting acquainted and
we learned, uh, you know, Malik, that you've got a passionate
interest in voiceover work. Was thisyour first scripted podcast series? And are
you a big listener of podcasts?I do listen. Yeah, I listened
(01:07):
like Sam Harris and um uh ChristiaTipic, I'm like really cerebral when it
comes back. And I listened alot of like educational podcasts like spiritual or
personal development. On writing. Ilistened to drink Champs that not you know
that hip hop. But this isthe first scripted one that I've done.
Um. Yeah, I've done anaudio book, two audio books. Um,
(01:32):
some other voices that we work withbrands and not enough cartoons and characters
and all that kind of stuff.Yeah, well, right on. We're
so thrilled you accepted the role ofthis character Reggie who. Um, you
know he's kind of a renaissance man. He's a champion boxer. Uh and
this part time private detective. It'san interesting combo. Um, he's really
(01:53):
well my character to development, what'shappen? It's like my character the rest
of development. He was a partyplanner and and and a private private eye.
Yeah. So what were your reactionswhen you first read the script and
about the character, Like what attractedyou to it? Um? Well,
(02:14):
number one, my agent Sherry.Every time she called with any opportunity to
do voice work, I'm always sayingcool. And then she said, hey,
it's really cool. I have someother clients of doing it. Um.
To be honest with you, Ididn't really read it before. I
gotta be and then I read itwhen I did it with Dan. But
once I did it, I justthought it was cool. Like I skimmed
(02:34):
it. She told me what itwas. I had no idea it was.
For me. It was sort oflike, um, let me just
jump into this thing called Read andMeat Village and see what it is.
So it's kind of fun to discoveralong the way that set in Brooklyn that
the character is. Um. Yes, it was a lot of fun,
man. You know, I callright away it said, I want to
(02:55):
do one of these ones a week. And even though it's it's it's rooted
in US, even though it's contemporarystory, it's rooted in noir. Have
you done noir before? And andhow has it played into your performance?
No? I haven't. I meanI did grow up listening to the shadow.
(03:15):
Is that that should have been fromlike the fifties whenever that originally started.
I think basically anything that came outof the fifties that had to do
with crime and stuff as by nature, right right? Yeah? Yeah?
So was that cool for you tojump into that? Yeah? Yeah,
it's you know, it's funny becauseI'm a writer as well, and I
(03:38):
um, in some ways you guysafter my own heart, because um,
I was touring with shows in theblack community. Like so Tyler Perry's whole
career was based on those storing playsthat was like most mainstream media and Hollywood
wasn't aware of. But it's very, very lucrative and very popular. So
I was doing those for like tennimalfifteen years and TV. But I had
(04:00):
this idea to sort of start aplay on radio at episode and then in
order to see what happens, youhad to come to and see if it
toe the rest of your kind ofthing. So this kind of reminds me
of that. You know, youcan sort of create these worlds that people
can enter into, get emotionally investedinto, and in this case, right
they can become film or they canbecome a live action a theater production or
(04:25):
whatever. So absolutely, yeah,yeah, we're sorry to say that again.
No, it's because that you're chappinginto my interests, that's all.
That's cool. Yeah, we weone of the primary reasons we we built
out this podcast unit was to dojust that. You know, we got
a lot of film and television projects, um and in some cases these podcasts
(04:47):
that we're doing, like you know, they strategically aligned for sure, because
as you know, it's like thehot new way that Hollywood is discovering.
Ip um. But uh, butin some cases we're doing like these prequel
you know, sort of side storythings that introduce a character, and then
our television show that we're also outpitching just expands on that universe. Right,
(05:11):
So yeah, we we think that'sa really cool UM model. UM
all right, So you know,you were, of course in New York
Undercover and you've done work in thecrime space for quite a while. Where
do you think Reggie and Tony fitinto that history of PI? You know,
private investigator duos, Like what makesthem unique? What do they call?
(05:31):
What are they similar to? Um? Well, I mean I think
UM one is sent in Brooke andit does tappen too a little bit about
New York under Cover origins. Atthis point, this would be number nineteen.
Wow, I just did a filmfor Netflix, Got a Good Nurse,
where I was Please Captain Sheriff.Actually, so that that was eighteen.
(05:56):
This is nineteen some law enforcement relatedcharacter. But um, I always
liked the buddy cop kind of genre, right, you know how they are
each other's foiled kind of thing evenas they go after crime. The banter
between them the ship talking in thecase. Um, this like sort of
that they have around this eaic contestthat you know, uptfullly win. Um,
(06:19):
I like it. It's short.Yeah, well you clearly have this,
you know, sort of well regardedhistory of dramatic performances and a lot
of your work. But you knowa lot of people you know, may
not know your comedy work as asespecially as recently. Um, you know,
but you've really pulled together some incrediblecomedic performances and cool runnings and arrested
(06:42):
development and you know, so thesetwo characters, you know, and they're
also in that Origin of War,there's some there's some banter there, and
we're able to draw in some ofthat comedy as long as then your producer
was lacking even though like I hadhalf of the script on one side of
the screen the other half I couldsee him, so I kind of see
(07:03):
him my perpery and whenever its head, it is that kind of an audience
of one. So I think Inailed it. But a yeah, what
I want to do more for sure? Yeah? Very cool. So you
know, on that note, what'snext for you? What are you working
on? What do you want yourfans to know about what's coming up,
(07:26):
well that good nurse film. Um, I'm actually sitting here editing. Between
this interview, I'll go back toa doc series I created called The Real
Estate Mixtape, which is actually adocu series on my journey in real estate
development, which is another thing Ido. So I'm finding the storytelling aspects
of all these different businesses. Imean, so, whether it's real estate,
(07:49):
um, I've joined it, gotteninto Canada space, whether it's scripted
one hour's comedies, half hours,I'm just being really really productive, especially
over the last couple of years thatthe world is kind of slow down.
You're officially a Zoolander Slashy. Youknow the movie Zoolander, the Slashy Awards,
(08:11):
it was like actor slash actor.Yeah, man, I mean you
know. I mean, look,if you're building the platform, look if
you're if you're only an actor,you're always waiting on a job. Oh
yeah, you have a good time. Well, good for you for you've
made a career where you're not waitingtoo long, you know, over over
that period. Such an extraordinary careeryou've had so far. But yeah,
(08:35):
I mean I'm a I'm a SlashyI'm a producer slash golfer. Right,
we just learned that. I thoughtI'm not a I'm a producer slash live
on a golf course golfer, Butdon't golf slash heat. Just you know,
just find as many ways to becreated and tell the kind of stories
I want to tell. I've reallygotten a lot deeper into directing, writing
(08:58):
and directing and yeah, being justbeing a storyteller holding a whole vision.
So that's that's you know, It'sjust one of those things like when I
pursued when I decided to leave mycareer as a youth worker. That was
my job running a group called aCity Kids Foundation before I did Cool Running
(09:18):
Um, it was a moment whereI had to decide. After I did
Cool Runnings, I went back tothe organization. We had a Saturday morning
show with the Muppets I was writingmusic for, and I decided I was
only going to make money of myart. And along the way, I've
always had different entrepreneurial interest restaurants tothe marketing company music tech, um.
But now it's just really um alot of development that the world will see
(09:43):
eventually when I leased it onto theworld. But it's awesome, man.
Well, one of our we havewe have these four fundamental core values that
sort of under play everything we doat the company, and one of them
is be creative. And I think, you know, that's sort of the
obvious one for Voyage, which islike we're in a creative industry. But
I think creativity is so much morethan just the the production of art for
(10:09):
example, it's you know, there'screative problem solving, there's innovation as creativity.
So you know, I'm a bigbeliever in in everyone finding a way
to constantly creatively express and so likeI'm a musician, so I try to,
you know, creatively express that way. I creatively express in a lot
of my business pursuits and try todo things differently and stuff. But it's
(10:33):
always wonderful to hear about another anothersoul out there that just can't help themselves
but produce creative work. Well,you know, I just wrote a song
for you for Dage Me Village thatwas like a little improv and like we
got to use that. I won'teven take the copyright on that, you
(10:54):
guys and ask cap writer since ninetyone musicians, well I get it,
no, And it's funny because Ithink that especially for listeners, any creatives
out there, especially young people,Like if I would have known that business
was creative it was, if itwas presented as creativity, then it would
have been a different journey for meas a kid. I'm glad I always
(11:18):
have an entreceneurial spirit and like thepoint, you can't help but not be
creative if you're a creative being,and I think the misnomer of our entertainment
industry is a lot of times peoplearen't creative and then that visionary and you
see things, particularly if you're justan active I've been on shows where I've
(11:39):
come up with complete marketing campaign forthe show and before we even shot a
pilot, just based on what Isaw on the script, I understood all
the touch points and strategy to buildaround the storyline and the characters you presented
to the exaction. It can makepeople uncomfortable because in some case they want
(12:00):
you to be in your position,but you're I'm a boss. When that
signs tigned in front of the check, I understand that position. When I
signed the back of the check,I understand that position. And sometimes folks,
you know, UH don't want youto do those things you could just
in their eye, just the actor, but exactly point yeah, exactly.
(12:22):
And the industry is as as you'veyou know, indicated to our listeners,
loves to pigeonhole, right, andthen loves hierarchy and loves power dynamics.
It's long standing tradition, I mean, and and we endeavor to sort of
be the antithesis of that. AndI strive as the the owner and and
(12:43):
CEO of the company to keep thecompany as flat as possible, right where
ideas and great great ideas come fromanywhere, no hierarchy, correct, yeah,
like exactly, And so everyone isinvolved at the company in our strategic
planning, and everybody there's no Wetry to prevent silimization as much as possible,
(13:03):
and of course that's a challenge whenyou're also very operational and trying to
execute on very specific deliverables, likeyou need people to still do their jobs
right, like the Caddyshack line.The world needs ditch diggers too, right,
But but we try to bring theditch digger into all of the creative
conversations. You know, can youa little bit of your journey, because
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as you know, you're a bitof a a unicorn in net respect to
lead a creative business. And asyou define this flat to allow for creativity
to come from anywhere, what motivatedthat for you? You know, it's
it's it's multifaceted number one. Youknow, the smart part of me wants
(13:50):
to answer that with we think there'sa better way of doing things, or
at least a different way, andthat that different, friendly, open source
approach creates a context in which bettercreativity can emerge. Right, That's the
smart answer. And then the otheranswer, which is a little bit of
a window into me, like Ihave a little bit of a middle finger
(14:11):
to you know, closed circuits,right and to you know, sort of
old boys clubs. And that goeslong, I mean frankly long standing back
to when you know, I wasin high school. I was never unpopular,
but I was like always one stepremoved from the popular group, like
the really the big sort of crowdthat was like the epicenter of everything.
(14:35):
And and I never, you know, I never liked that. I always
was really a big fan of inclusionan accessibility. And so when I see,
you know, an industry that hasfor so long been about exclusion and
non accessibility, I have a littlebit of an attitude problem with that,
and that attitude problem, you know, coupled together with the belief that you
(14:58):
know there there ought to be adifferent way of doing things, just drives
me. You know, do youdo you know you're doing right now?
It's a little question. You areaffirming what I preach every single that.
The reason why I created the RealEstate Mixtape is because I'm both in the
real estate development business. I'm inthe film business, and I was doing
the show Godfriended Me, and Iwas playing a real estate developer, and
(15:22):
I live here in Brooklyn, andI thought about the amount of productions in
this neighborhood. Godfriended Me shot twominutes down the block to the film studio,
signed the studio for me, andI thought about how many people walked
by film sets all day long,especially in this neighborhood and construction site.
I have no idea how to getnis to either business, and I'm in
(15:45):
both, and I love working withyoung people, and so I decided to
film my journey pursuing my first developmentdeal in the city. I took seven
young people that I randomly selected fromaround the city and took them on a
journey over six weeks across the stateof New York to give them access to
the process. So now created isa lane for content and alane for real
(16:07):
estate deals and inclusion right. Andso recently we screened the first two episodes
in a location abandoned rail station that'sbeing renovated by a woman, young black
woman in the Bronx who's under resourcedand under network but has this property.
And we did an equity craft fundingopportunity while screening the first two episodes,
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and she's in and so is thatlocation. So it was a full circle
way of using art, creativity,content, community organizing, you know,
economic development all at one. Sowhen you say what you're saying, I
appreciate that because I have a bitof a middle finger up too. And
I've been in the game, youknow, thirty years. I've spent the
(16:56):
last few days, you know,doing press for Cool Running because making Box
Player team is now back. Igot a call today from the guy that
cast me in my very first filmin nineteen eighty nine, Danny Reggie Life,
to ask me if I wanted togo Shakespeare with him up in the
Berkshires this summer. And it's interestingbecause I feel like everything's kind of come
(17:19):
in full circle for me, especiallylike in this week. And so to
hear you say what you said,that speaks to me. And as an
entrepreneur, I'm gonna offer you somethingI would love to help you build your
business. I have. I'm connectedfor a lot of creatives, particularly folks
that look like me. So whatI sent you is a Jamaican story and
(17:41):
they're Jamaicans that look like you thatpeople don't know about. Most people think
that most Jamaicans look like me.But intent who's Jamaican intentionally made a diverse
Jamaican cas and like I said,he did it twenty years ago, but
I read it yesterday or two daysago, and I was like, bro,
we have to mount this. Andso please take a listen to that
(18:03):
or read it and see if thatpiques your interest. But perhaps we could
collaborate and that could be that otherarm here in New York that can help
feed you some opportunities that we couldbuild together. I love it, man,
and and I'm a yes to thatfor sure. And I think Dan
has your email, so we won'thave the published here, but but important,
(18:29):
it is important. I think forlisten is like you know, I'm
moved different, like when I didthe movie Why Did I Get Married?
As a for instance, and thisis for the creatives that are listening.
We were feeling. I don't knowif you see that movie with Tyler Perry.
I played Janet Jackson's husband in thatfilm, and as a scene right
before my character is about to getkilled and the Rock actually comes in as
a new lover. That's another.But we're filming the scene and holding was
(18:53):
in an advertising I didn't realize itwas an ages get the time. So
I'm standing in the building as we'rewaiting to shoot and I said, so
what is this place? And someonesaid it's ANETTI. I said, well,
there's checks in here and I'm goingto get them. When Tyler's ready
called me and I started snooping aroundthe office. There's a meeting going on
(19:14):
where the agency is pitching a brandto be the agency of Rector. I
happen to know a little something aboutthat business. They invited me to shit
down. I contributed to the meetingsand it turns into years of doing business
with that company, creating content fora bunch of brands and so for particularly
people who think in one's way,and they're only actors. I think that
(19:40):
it's okay to be a little disruptivesometimes, even when you're on a set
filming another movie. Yeah, youknow there's a balance there, of course.
Um but yeah, I mean,I a couple of stories come to
mind. These are funny stories.I don't think I've ever told them publicly,
but um, one was actually I'llI was thinking about this one story,
(20:03):
but this is a better one.This is the more pivotal one.
So I you know, I cameto the entertainment business a little older.
I had had already had a differentcareer, you know. So I was
approaching thirty years old when I reallyyou know, I'd sort of come up
through the camera department a little bitfor a couple of years. But then
I was like, I need tomove over to the producing side, and
so I moved to LA I gota job as an assistant at a production
(20:26):
company. So I was like athirty year old assistant, right, And
in my second week on the job, you know, I was stepping fetching
it whatever I was getting, Idon't know. I was walking down the
hall. And this was a TVcommercial production company, largely Brandon entertainment and
TV commercials, and so they reppeddirectors. And I was walking by this
(20:47):
director's office, this big like reallyyou know, heyday, big time TV
commercial director, and his door waswide open, and he goes, I
need a screenwriter. He was reallyfrustrated, and I walked. I took
like four more steps past the office, and I was like, should I
or shouldn't I? And I saidcertainly I should. So I ambled into
(21:10):
his office and I said, Hey, Tom, I can write, and
He's like, okay, then writethis. And I wrote his pitch for
him, and he won that gig, right, and you know, a
production gig, and that gave birthreally to you know, that moment of
being willing to stick my neck outgave birth to me getting into business for
(21:30):
myself, right, and then theother story which came later. So now
I'm about five years into running theoriginal Voyage, and the original Voyage was
a Creative Services secret weapon, likecompanies like Jerry Bruckheimer would hire us to
help them develop their TV show pitchesand then put together these really great pitch
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decks for him and stuff. Aboutfive years into building that, I got
a call from this restaurant consultant whohad been hired by an ad agency to
find the restaurant's new agency. AndI had a conversation with him and I'm
like, well, we're not reallyan agency, and he's like, well
you should. He was this reallywonderful old man named Ray Cohen. And
(22:14):
Ray Cohens goes, he goes,well, just you know, meet me
down at the restaurant tomorrow, right, And I'm like, okay, what's
the address? And so I meethim down there. Never been to it.
It's this chain called Island's Restaurants.There's like sixty of them, right,
It's a ligit chain. And Iwalked in there and I, you
know, I basically I didn't know, you know, much about anything,
(22:36):
and I just laid it out.I said, this place I think is
a you know, a bit ofa disaster in today's world, Like it
needs a complete, you know,do over and rebranding and rethinking of everything.
And so I didn't have anything tolose because I wasn't in the ad
agency business anyway. So he said, okay. He's like, all right,
Nat, well, you know,I'm bit these other two big agencies
(23:00):
and I'm looking for a small upstart, you know, and and uh,
and I'd like to include you.And I said, well, I'm sorry,
you know, I really appreciate that, but we're not an agency.
And he's like, okay, sotomorrow call me and let me know that
you're in. And I'm like,but we're not an age. He's like,
tomorrow, call me. And that'swhen I got the window. I
(23:21):
was like, oh, this isa guy who's trying to throw me a
bone, right, And so whatI did is I was ill, you
know, I sorry to be solong winded with this, but great story.
So I go, who do Iknow in the agency world? And
I had met this guy in NewYork at a wedding and I remember he
worked at an ad agency, andso I call him up and I said,
(23:42):
hey, remember me and he's likeyeah. I'm like, what are
you up to. He's like,well, we left the you know,
Chris and I my my my creativedirector partner. We left the agency.
We started our little you know shophere in New York. And I was
like, you want to go inon a on an agency of record deal,
and so we did a deal overthe phone, like just handshake,
(24:03):
right, And it comes to myattention that these two creative directors. So
this is Islands for everyone. Ifyou don't know what that is a burger
chain, right, it's casual dining, burger restaurant, sixty stores. It
comes to light that Chris and Gregtheir nicknames at the agency were burgers and
fries because they they ran h Burger, they ran Wendy's, right, they
(24:30):
ran all the big fast food chainsfor as creative directors. And so,
you know, fast forward a monthand a half later, we won the
account and all of a sudden wewere an agency and uh, you know,
so when opportunity calls, like yougot to pay attention to it.
You got to be open and innovativeand h yeah that you know, that
(24:51):
was a it was a little blipon the voyage radar because you know,
frankly, the recession hit the nextyear and the agency went under. But
but yeah, I think more tothe point is you listen into that voice
that said no, no, no, no, don't take a fifth step.
That's right, yeah, yeah,and know that you're deserving. As
(25:14):
we're talking, it hit me.Yes, I talked to Dan and said,
hey, Dan, I have thisthis script, but hearing your story
as a fellow entrepreneur. In myspirit, I was like, I need
to tell this man, I canhandle we can build your business. We
can help you do that. Iknow a lot of folks, and you
know, it's a space of it. So if you're away, yeah,
that's very that's very sweet and clearlygenuine offer. And I'll follow up with
(25:40):
you on that. And yeah,I mean if you could imagine what you
know, there's the business we're building, and there's what the business does,
but the underpinning of what we're actuallyup to is like we're trying to create
this like imagine this like heart centered, like lighthouse out there in the dark,
lashing its lights, you know,saying like hey it's okay, we're
(26:03):
here, we can do this.We're you know, come, it's safe
here. It's nurturing, right,and to be that beacon of what's possible,
And that's really the game we loveto play. So it seems like
it seems like that's a you know, embedded in your soul longstanding. Rather
listen, man, I'm gonna bereally transparent. I had quadruple bypassed heart
(26:27):
surgery. In argument. Oh mygosh, well we're so glad you're here,
man. Yeah, I did notrealize that I had blocked artery with
a fit lifestyle and you know,good health, eating and working out.
But it's a genetic predisposition to giftfrom the answer, and so use it's
(26:49):
true, and it's a real existentialtime for me. And you know,
I'm resisting the status quo right nowthat I'm expected, oh, just getting
another series. I've been in theseries leading fourteen series and whether it's been
six episodes, the pilot, tenepisode, twenty shows get canceled. I
(27:11):
don't own any of that ip andso I'm at a place in my life
where I'm a boss. I can'tand I'm still getting hey, can you
come read so this? You know, recovering on the s W Show.
Right, that's the reality, folks, if you're an actor, Like look
up the credit on IMDb. Howmuch I've done since nineteen ninety three,
(27:33):
thirty years in this business, andit's still can you sing for your supper?
You know, I do get ayou know, a fair amount of
offers, but you know it's stillcontingent on someone else saying yes, And
I like, like you, there'sso many creatives out here right this this
guy David Herron who wrote this play. I have a friend in Jamaica that
(27:55):
sent me to play six months ago. I was only able to get to
it two days ago, and Ifinally read it and I was like,
Jesus Christ is fucking hilarious. Thisis genius. You know, it's hitting
all the emotions for me. Icouldn't wait to finish reading it. I'm
on page thirty five, was onehundred page play, and I had to
call him just to let him know, just to give him that little shot
(28:18):
in his arm to say, youhave some fire here. I can't wait
to finish. And he immediately calledthe friends in Jamaica and so for him
to have Malik Yo. But youknow, CO signed his work, which
he didn't eat my pop. He'salready had success with it, but he's
been trying to get to the nextlevel. And there's a good people like
that that I know. I haveas much satisfaction. You're a musician,
(28:45):
I'm a musician. I know whatit's like to transcend when you're performing,
and you know that what that feelslike. You get to the same place
performing as an actor. There arethese transcendental or transcendent moments you can have
when you give yourself over to thisspirit of creativity and arrive at these places
that people go, oh, myfucking god, what was that? I
don't know. Yeah, I getthe same pleasure from watching a David having
(29:11):
success with his play or any othercreatives that I know that are out there.
So I really love what you're doing. Um. I could feel your
energy and your sincere. I feltit with Dan as well. And you
know, like I said, um, you guys have my contact and I'd
love to play. Yeah, awesome, can't wait. Well, you guys
heard it here this Uh, thiswas a conversation that started one way and
(29:33):
ended another. And isn't that?Isn't that, in some respects just the
wonderful way life goes. So herewe are, Uh you can um find
Red Meat Village. Remember that's theshow we were talking about. Yeah,
you heard it here the soundtrack.You heard a sneak feature back here.
(29:56):
You know I wrote the tool thestool running too. By the way,
did you really help people to day? You know they can't believe Jimmy Cole.
We have a Bob Slay team.We have the one they re done,
the one Junior and Jimmy Kuns printto Olympic Facy Jimmica. I wrote
that for my audition and so,oh my god, ope call and they
(30:18):
said, um, your tracks areyou Runner rate Celebrate and every Jamaica of
the song in their heartstop pulled itout. It ended up in a movie.
Oh my god, that's amazing.That's amazing. Well, I can't
wait for Red Meat Village to comeout. Listeners, thank you so much
for tuning in with us. Youcan find it on Apple Podcasts, Spotify
(30:40):
or anywhere you listen to podcasts.And huge shout out and big gratitude to
Malik Yoba for joining us today.Thank you so much, Malik for your
time and generosity of spirit. Yeah. This is Nat Moundel signing off