How to Build a Repeatable Revenue Architecture – Maria Trysla

Revenue By Design Transform your entire revenue ecosystem into a powerhouse of efficiency and growth by aligning your go-to-market leaders with a data-driven strategy. Revenue Architecture is a continuous process to align and integrate marketing, sales, and customer service to achieve more accelerated, predictable, and sustainable revenue performance - enabling an optimal exchange of value at every stage of the customer lifecycle. Revenue Architecture embodies the principles of recurring revenue and unites all revenue-generating functions—Sales, Marketing, and Customer Success—under a single, cohesive operating model with a shared language and unified objectives. By delivering an optimal exchange of value at every stage of the customer lifecycle, Revenue Architecture helps to accelerate a ‘flywheel effect’ by attracting and engaging ideal customers as prospects that are more likely to respond, selling more easily based on product-market-fit, helping customers realize better outcomes, retaining more, deepening and expanding relationships based on value, and building greater advocacy for your brand. Maria is a Global Marketing Executive Advisor or Fractional CMO focused on architecting data-driven, AI-enabled digital strategies for exponential growth. With more than 30 years of marketing experience, she provides proven leadership experience as CEO and CMO with a track record of driving revenue growth and successful exits with expertise spanning high-growth startups to global enterprises. In working with Maria, you'll enable cutting-edge business methodologies combined with strategic oversight and practical execution. [e-mail] https://octaingrowth.com/our-team/ https://www.linkedin.com/in/mariatrysla/   ~ More About Revenue By Design ~ Revenue by Design, led by Dionne Mejer, is more than just a consulting, coaching, and advisory firm—it’s a movement dedicated to helping sales professionals and leaders achieve lasting success. With over 25 years of experience in sales, tech, professional services, and coaching, Dionne has built a reputation for bringing people, processes, and technology together in a way that drives unapologetic success. In addition to leading RbD, she spearheads a prestigious consortium of companies and leaders who share a commitment to excellence. Now, as we step into our Decade of Destiny, we invite you to be part of a powerful movement—1 million revenue professionals taking ownership of their craft, their clients, and their future. [e-mail] https://rbd-advisory.com/ Sponsors   BDR.ai  https://www.bdr.ai/   Open Forge AI  https://www.openforge.ai/       To get more of Revenue By Design, be sure to visit the podcast page for replays here: https://www.inspiredchoicesnetwork.com/podcast/revenue-by-design/