Revenue Rascals

Revenue Rascals

Ready to ditch average and build revenue with more profit, more fun, and zero fluff? The Revenue Rascals Podcast is where sales-leaders, founders, entrepreneurs, and business-owners come to fuel their growth. Each week, you’ll get unfiltered insights and proven sales-playbooks designed to help you scale smarter and faster. Whether you’re a CRO chasing big targets, a startup-sales rascal pre-revenue, or a CMO looking for fresh strategies that actually work. Hosted with a mix of energy, execution, and “you can do this” confidence, this isn’t another generic business show. You’ll hear the same strategies paying clients get: personal-brand building, revenue-growth strategy, local-business growth, profit-strategy, and podcast-marketing—delivered with the boldness and joy you need to act today. Rascals don’t gatekeep. We share actionable-sales-tips and no-fluff-sales-advice so you can sell smarter, empower your team, and build a thriving business that makes an impact. This podcast is more than strategy. It’s a community-of-rascals redefining what it means to scale revenue. From sales leadership for women and small (to large) business revenue wins. From pre-revenue startup breakthroughs and our local Utah based sales success stories, you’ll find confidence, empowerment, and practical sales steps to grow your brand without burning out. If you’re ready to sell, scale, and have a blast doing it. Welcome to Revenue Rascals.

Episodes

November 6, 2025 57 mins
In this episode of Revenue Rascals, host Michelle Terpstra talks with Aaron McReynolds, co-founder of Alysio, about resilience, ingenuity, and building an entirely new category: revenue security. Aaron recounts the unexpected road from being paralyzed at age four, to hustling his way into Goldman Sachs with an advertising degree, to leading enterprise sales, and now pioneering an AI-powered platform that protects the revenue compan...
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When your business calendar feels like chaos and meetings seem to drain your energy, it’s time for a reset. In this episode, host Michelle shares her secrets behind The RAV Engine: her proven three-gear system for running high-performing teams with rhythm, accountability, and visibility. Built out of necessity, not theory, this framework simplifies execution so leaders can focus on outcomes that actually build revenue.

Michelle walk...
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Host Michelle Terpstra sits down with Vanessa Quigley, co-founder of Chatbooks, to uncover the heart and hustle behind one of the most beloved family-focused brands of the last decade. Vanessa shares the remarkable journey of turning a simple idea into a global company that helps families hold on to what matters most: their stories.

This conversation is full of energy, optimism, and real-world lessons for founders, creators, and dre...
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Join Michelle Terpstra as she takes on one of the biggest threats to sustainable growth in your company—customer churn. It’s not just lost deals or missed renewals, it’s the silent fade of customer engagement that drains momentum from even the best businesses. Michelle reveals how to plug that slow drain with AI-powered systems, predictive dashboards, and a proactive approach to customer success that will keep your clients coming b...
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Host Michelle Terpstra sits down with Kaitlyn Talamante, CEO of LadyBoss, to unpack what it really takes to buy, rebuild, and scale a brand you believe in. Kaitlyn went from customer to CEO, acquiring LadyBoss from Russell Brunson and reviving a powerhouse women’s wellness brand that had once closed its doors.

This conversation dives into the unfiltered reality of business ownership, imposter syndrome, purpose, faith, and the courag...
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Host Michelle Terpstra tackles one of today’s most misunderstood leadership challenges: how to hire, train, and retain Gen Z sales talent. Forget the stereotypes of entitlement or laziness—Michelle makes it clear that Gen Z isn’t “the problem,” outdated leadership is. With her signature blend of humor, insight, and execution, Michelle shows how leaders can evolve beyond “sink or swim” culture and build teams that work hard, grow fa...
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Michelle is joined by Dave Boyce, a revenue leader and investor who specializes in scaling companies and go-to-market teams. Dave shares insights to modern sales leadership and how it has evolved over time. Rather than relying on quotas and cold calls, Dave suggests developing a system built on trust, coaching, and curiosity. Dave shares his journey through startups and boardrooms, which gave him the leadership skills he now shares...
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The movement begins. In this first episode of Revenue Rascals, host Michelle Terpstra shares the story behind it all—the corporate “no” that sparked her decision to build something better, the freedom that followed, and the mindset that changed everything. She reveals what it really means to think like a Chief Revenue Officer—one built on clarity, systems, and freedom instead of chaos and burnout.

Michelle dives into how she built a...
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Michelle Terpstra takes on this solo episode, where she talks about how to confidently grow your revenue without feeling like you need to give discounts. What some might view as a way to bring in new customers, Michelle reveals to be a roadblock, rather than a stepping stone. She shares that you can grow your business and revenue by being authentic, confident, and true to the skills that you already have. All you need is some guida...
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October 14, 2025 1 min
Disclaimer: Some episodes of Revenue Rascals may include paid sponsorships or affiliate partnerships. We only feature brands, products, or services that align with our values and are relevant to helping founders, revenue leaders, and entrepreneurs grow. Sponsorships help support the show—opinions shared are always our own. 

Michelle Terpstra's Privacy Policy
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