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August 20, 2025 3 mins
# Salesforce's Strategic Move: Acquiring Regrello to Boost AI Capabilities | Market Update

Discover the latest on Salesforce (NYSE: CRM) as we analyze their significant acquisition of Regrello, an automation and AI platform. In this episode, we explore how CRM stock is performing amid this strategic expansion, with shares closing at $246 per share on August 19th and trading volume surging to over $2 billion—ranking as the 27th most active on the market.

We dive deep into Salesforce's plans to integrate Regrello's technology into Agentforce and Slack, enhancing automation capabilities for enterprise customers. Learn why analysts maintain an average price target of $342, representing a potential 40% upside, despite mixed ratings ranging from enthusiastic buys to cautious holds.

With solid financials including $9.8 billion in quarterly revenue and strong profit margins, Salesforce continues its AI-focused growth strategy. This episode examines institutional investor sentiment, options activity, and what this acquisition means for Salesforce's competitive position in the enterprise AI landscape.

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Salesforce, trading under New York Stock Exchange as CRM, closed
on August nineteen the two hundred forty six United States
dollars per share, with a slight increase of zero point
eight three per cent during regular trading. The after hours
price hovered just below this at two hundred forty five
United States dollars. Trading volumes surged notably, reaching more than

(00:21):
two billion United States dollars for the day. Ranking is
the twenty second most active on the market and well
above its typical average, which is closer to three point
six million shares daily. This spike was likely driven by
the company's headline acquisition announcement. The recent news centers on
Salesforce's acquisition of Rigrello, an automation and artificial intelligence platform.

(00:43):
Executives outline plans to integrate Rigrello's technology into agent Force
and Slack, promising more automation for enterprise customers and streamlined workflows.
The deal is expected to close in the third quarter
of twenty twenty six and will add approximately ninety specialists
in supply echain automation to Salesforce's workforce. UNGLUT analysts see

(01:04):
this move as part of Salesforce's larger strategy to reinforce
its leadership in autoination and artificial intelligence following previous acquisitions
of other artificial intelligence companies. On the analyst front, coverage
remains active and somewhat mixed. The average price target among
major financial institutions stands around three hundred forty two United

(01:27):
States dollars, which represents upside potential of roughly forty per
cent from current prices. The highest forecasts are as optimistic
as four hundred forty United States dollars, while some like
UBS Group and DA Davidson have issued more cautious targets
near two hundred twenty five to two hundred sixty United

(01:47):
States dollars and a neutral rating. The majority of analysts
hold a moderate buy or buy rating, but a handful
of shifted to hold or sell positions as the trading
environment shifts. In terms of recent financials, Salesforce reported revenue
of nine point eight billion United States dollars in the
most recent quarter, edging past consensus estimates, and profit margins

(02:10):
remain healthy, with a return on equity near thirteen percent.
The company's fundamentals, including low debt and strong cash reserves,
helped fund the Regro acquisition without affecting existing fiscal guidance
or dividend plans. Investors appear split judging by options activity,
with a notable number of large block trades betting both

(02:31):
on upward and downward moves for the stock within the
range of one hundred fifty to three hundred seventy United
States dollars. Salesforce's twelvemonth low sits at two hundred twenty
six United States dollars, while its high as three hundred
sixty nine United States dollars, reflecting broader technology sector volatility. Overall,

(02:52):
Salesforce is attracting significant attention from institutional and retail investors,
especially as its artificial intelligence and ambitions accelerate.
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